ManpowerGroup Romania
ManpowerGroup Romania is a wholly-owned subsidiary of ManpowerGroup Inc. (NYSE: MAN) that provides permanent recruitment, temporary staffing, outsourcing, payroll, RPO, and outplacement services to employers and job seekers across Romania via six branches and a digital talent portal.
- Company typePrivate
- Founded2003
- HeadquartersBucharest, Romania
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What ManpowerGroup Romania does
ManpowerGroup Romania is the Romanian operating arm of ManpowerGroup Inc. (NYSE: MAN), a global workforce solutions provider, structured as two wholly-owned private limited entities (SC Manpower Romania SRL and Manpower HR SRL). Founded locally in 2003 and headquartered in Bucharest, the company offers a full suite of HR services spanning the employment lifecycle: permanent recruitment, executive search, temporary staffing (leasing de personal), business process outsourcing, payroll administration, recruitment process outsourcing (RPO), and outplacement. It sells under the Manpower master brand and its specialized sub-brands Experis (IT/engineering/finance), Talent Solutions (RPO), and Jefferson Wells (accounting, finance, internal audit).
The company serves two primary customer segments: B2B employer clients of all sizes across at least eight verticals (manufacturing, logistics, IT, finance, healthcare, retail, hospitality, ESG) and B2C job seekers. Distribution is omnichannel: six physical branches across all major Romanian regions (Bucharest, Timișoara, Cluj-Napoca, Pitești, Craiova, Brașov), a consultative enterprise field-sales motion, a self-serve candidate portal (manpower.ro) backed by Microsoft Azure AD B2C authentication, and supporting digital channels including LinkedIn, Facebook, Instagram, and an industry newsletter. Revenue is generated through margin on temporary-worker wages, percentage-based permanent placement fees, and negotiated multi-year service contracts for outsourcing, payroll, and RPO; no public rate cards are disclosed.
In FY2024, the Romania jurisdiction reported USD 64.48M in revenue, USD 1.68M in profit before tax, and 3,352 employees, per the parent group's country-by-country tax report. The headcount figure reflects the consolidated on-roster population used in the employer-of-recorad staffing model, while internal headcount is materially smaller.
ManpowerGroup Romania firmographics
Firmographics- Name
- ManpowerGroup Romania
- Legal name
- Manpower Romania S.R.L.
- Website
- https://manpower.ro
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- ManpowerGroup Romania is a wholly-owned subsidiary of ManpowerGroup Inc. (NYSE: MAN) that provides permanent recruitment, temporary staffing, outsourcing, payroll, RPO, and outplacement services to employers and job seekers across Romania via six branches and a digital talent portal.
- Ownership category
- akta.pro rank
ManpowerGroup Romania industry classification
Industry- Product category
- Workforce Solutions & Staffing Services
- NAICS
- Temporary Help Services (561320), Employment Placement Agencies (561311), Professional Employer Organizations (561330), Human Resources Consulting Services (541612)
- SIC
- Services-Employment Agencies (7361), Services-Help Supply Services (7363), Services-Management Consulting Services (8742)
- akta.pro primary industry
- National Generalist Staffing Firms (BPACACAI)
- akta.pro secondary industries
- Contingent Workforce / Contractor RPO (Contractor Recruiting) (BPACABAK), Workforce Management & Scheduling Outsourcing (Non-payroll) (BPACAKAJ), Recruiting Administration Outsourcing (Recruitment Support, Scheduling, Onboarding Ops) (BPACAKAG)
Keywords
Where ManpowerGroup Romania is headquartered
LocationHeadquarters
- HQ city
- Bucharest
- HQ country
- Romania
- HQ region
- Europe
Offices6 records
Markets served
ManpowerGroup Romania business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations
Revenue model
- Temporary Staffing / Leasing de personal: ManpowerGroup Romania provides temporary staffing (leasing de personal), placing workers with client companies for defined periods. Manpower acts as the employer of record, handling payroll, benefits, and compliance, while clients benefit from workforce flexibility. Revenue is generated through margin on worker wages and service fees.
- Permanent Recruitment / Recrutare Permanentă: HR consulting and permanent placement services helping companies attract, retain, and develop talent. Manpower handles workforce planning through organizational development. Revenue is generated through placement fees, typically a percentage of the hired candidate's annual salary.
- Outsourcing / Externalizare: Business process outsourcing covering HR administration, sales, reception, and administrative support. Services are tailored to client needs and delivered by Manpower-managed teams, reducing client overhead, increasing efficiency, and ensuring regulatory compliance.
- Payroll Services / Soluții Payroll: Comprehensive payroll administration including salary calculation, tax submissions, and payslip generation. Manpower manages compliance with Romanian labor regulations, freeing up client internal resources.
- RPO (Recruitment Process Outsourcing): Full or partial outsourcing of the recruitment process to Manpower experts. Manpower takes responsibility for attracting, screening, and hiring suitable candidates using efficient methods and technologies. Revenue generated through service fees based on scope and volume.
- Executive Search: Niche recruitment focused on identifying and hiring top-tier candidates for senior management positions. Candidates must have substantial expertise, unique sector knowledge, and specialized skills. Premium fees charged for senior-level placements.
- Outplacement: Professional support services for employees in transition during corporate restructuring. Includes career counseling, coaching, interview preparation, and access to job opportunities. Typically paid by the employer company undergoing restructuring.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Service fees are volume-based and negotiated per client contract |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
ManpowerGroup Romania product offering
Product offeringCore offering
ManpowerGroup Romania provides workforce solutions to employers across Romania, including permanent recruitment, executive search, temporary staffing (leasing de personal), full or partial outsourcing (HR administration, sales, reception), payroll administration, recruitment process outsourcing (RPO), and outplacement services. For job seekers, the company operates a self-serve online job portal plus recruiter-supported placement into temporary and permanent roles. Manpower acts as employer of record for temporary staff, handling payroll, benefits, and compliance, while clients gain workforce flexibility and reduced administrative burden.
Product overview
ManpowerGroup Romania is a workforce solutions company operating as part of the ManpowerGroup global network. The company offers a portfolio of interconnected HR services designed to address various employment needs: Permanent Recruitment for direct hiring, Executive Search for senior management positions, Outsourcing for complete HR and administrative functions, Payroll Solutions for salary administration, Staffing for temporary contract workers, RPO Services for recruitment process outsourcing, and Outplacement for career transition support. These services span the employment lifecycle from talent attraction through retention and separation, serving employers across multiple industries including engineering, finance, IT, healthcare, logistics, and manufacturing.
Differentiator
Problem solved
Functional benefit
Brands
- Experis: A ManpowerGroup brand focused on professional and skilled talent solutions, including IT, engineering, and finance professionals.
- Talent Solutions
- Jefferson Wells
Products and services
- Recrutare Permanentă (Permanent Recruitment) HR consulting service for attracting, retaining, and developing top talent, spanning workforce planning and organizational development for Romanian employers across all industries.
- Executive Search
- Outsourcing
- Soluții Payroll (Payroll Solutions)
- Staffing (Recrutare pe bază de contract temporar / Leasing de personal)
- Servicii RPO (Recruitment Process Outsourcing)
- Outplacement
Quantifiable outcome
- Qualified candidates often presented within approximately one week per the solutions page FAQ
Companies that use ManpowerGroup Romania
Customer profileNamed customers7 records
Segments10 records
Ideal customer profiles2 records
ManpowerGroup Romania technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
ManpowerGroup Romania partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- LEVELS DIGITAL S.R.L.minorLEVELS DIGITAL S.R.L. (CIF RO16032424, Otopeni, Ilfov county) acts as a data processor for Manpower Romania's prize draw campaigns, supporting the data collection tool (SurveyMonkey) and prize delivery logistics. It processes personal data only under Manpower Romania's instructions as data controller.
- ManpowerGroup Inc. (Parent Company)coreManpowerGroup Inc., headquartered in the United States, is the ultimate parent company of ManpowerGroup Romania (SC Manpower Romania SRL and Manpower HR SRL). Romania operations are reported under ManpowerGroup Inc.'s country-by-country tax reporting for fiscal year 2024, covering USD 64.48M in revenue and 3,352 employees. The parent company provides the global brand, technology platform, and operational framework.
Scale indicators8 records
Recent moves5 records
Expansion highlights5 records
ManpowerGroup Romania competitors and assessment
Company assessmentDirect peers
- Hays Romania: Hays is a UK-listed global specialist recruitment firm with Romanian operations focused on professional and skilled placements across IT, finance, construction, and engineering — a direct competitor to ManpowerGroup Romania's permanent recruitment and Experis-brand offerings.
- Lugera & Makler Romania: Lugera is one of the largest Romanian-owned staffing and HR services firms, offering temporary staffing, permanent recruitment, payroll, and outsourcing — a strong local incumbent competing head-to-head with ManpowerGroup Romania across multiple service lines.
- Adecco Romania: Adecco is a global generalist staffing and workforce solutions firm with a direct Romanian operation, offering temporary staffing, permanent placement, and outsourcing — directly competing with ManpowerGroup Romania across the same verticals and service lines.
- Randstad Romania: Randstad operates one of the largest staffing and HR services networks globally, with a direct Romanian subsidiary offering temporary staffing, permanent placement, and RPO — a head-to-head competitor to ManpowerGroup Romania in the Romanian enterprise market.
- Michael Page Romania: Michael Page is a global specialist recruitment firm (PageGroup) operating in Romania, focused on mid-to-senior permanent placements across professional services, IT, and finance — overlapping directly with ManpowerGroup Romania's permanent and executive search offerings.
- Gi Group Romania: Gi Group is an Italian-headquartered global staffing firm with active Romanian operations providing temporary staffing, permanent recruitment, and outsourcing — competing directly with ManpowerGroup Romania in generalist and mid-market segments.
- Grafton Recruitment Romania: Grafton Recruitment is an Ireland-based international recruitment firm with offices across Romania, offering permanent placement, temporary staffing, and RPO — competing most directly with ManpowerGroup Romania's permanent recruitment and RPO lines.
- APT Resources & Services: APT is a Romanian-owned HR services firm offering recruitment, temporary staffing, payroll, and outsourcing with nationwide coverage — directly comparable to ManpowerGroup Romania in mid-market enterprise clients.
Emerging players
- Upwork: Upwork is a global freelance platform that competes with traditional staffing firms — including ManpowerGroup Romania — for IT, creative, and professional project-based talent, particularly threatening the IT staffing and Experis-brand segments over time.
Broad incumbents
- Robert Half: Robert Half is a large global staffing and consulting firm specializing in finance, accounting, technology, and administrative placements — a broader incumbent whose overlapping service lines (particularly finance/accounting staffing and RPO) compete with ManpowerGroup Romania's professional staffing segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
ManpowerGroup Romania social profiles
Digital presenceManpowerGroup Romania financial estimates
Financial estimateRevenue estimate
Valuation estimate
ManpowerGroup Romania leadership team
Management profileNumber of profiles
ManpowerGroup Romania subsidiaries and ownership
Company hierarchySubsidiaries2 records
ManpowerGroup Romania funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ManpowerGroup Romania M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ManpowerGroup Romania
What does ManpowerGroup Romania do?
ManpowerGroup Romania provides workforce solutions to employers across Romania, including permanent recruitment, executive search, temporary staffing (leasing de personal), full or partial outsourcing (HR administration, sales, reception), payroll administration, recruitment process outsourcing (RPO), and outplacement services. For job seekers, the company operates a self-serve online job portal plus recruiter-supported placement into temporary and permanent roles. Manpower acts as employer of record for temporary staff, handling payroll, benefits, and compliance, while clients gain workforce flexibility and reduced administrative burden.
Is ManpowerGroup Romania a public or private company?
ManpowerGroup Romania is a private company. It is classified as corporate owned and is currently operating.
When was ManpowerGroup Romania founded?
ManpowerGroup Romania was founded in 2003. It employs 51 to 100 people.
Where is ManpowerGroup Romania based?
ManpowerGroup Romania is headquartered in Bucharest, Romania, in the Europe region.
How does ManpowerGroup Romania make money?
Seven revenue lines are on record. Temporary Staffing / Leasing de personal is the primary driver. The others are permanent Recruitment / Recrutare Permanentă, outsourcing / Externalizare, payroll Services / Soluții Payroll, RPO (Recruitment Process Outsourcing), executive Search and outplacement.
Who are ManpowerGroup Romania's main competitors?
Direct peers on record are Hays Romania, Lugera & Makler Romania, Adecco Romania, Randstad Romania, Michael Page Romania, Gi Group Romania, Grafton Recruitment Romania and APT Resources & Services. Upwork is listed as an emerging player. Robert Half is listed as a broad incumbent.
Does ManpowerGroup Romania have an API?
No public API is recorded for ManpowerGroup Romania.
What industry is ManpowerGroup Romania in?
ManpowerGroup Romania's product category is Workforce Solutions & Staffing Services. Its primary akta.pro industry code is BPACACAI, National Generalist Staffing Firms, with a secondary code of BPACABAK, Contingent Workforce / Contractor RPO (Contractor Recruiting). Its NAICS code is 561320 and its SIC code is 7361.