MyWebsiteService

What MyWebsiteService does

MyWebsiteService is a German web design agency founded in 2012 by Katja Hazod, headquartered in Grasbrunn near Munich. The firm builds accessible (barrierefreies) websites for German clients, with services spanning accessible web design, general web design, WordPress programming, and WooCommerce-based e-commerce. Since 2018 the agency has concentrated on WCAG 2.1 Level AA compliance, repositioning from a generalist WordPress shop into a specialist serving nonprofits, social services, hospitality, healthcare, and small businesses that require accessibility-first builds under German accessibility legislation (BFSG).

The technology stack is centered on WordPress with the Avada theme and Fusion Builder as the primary page-building foundation, augmented by the DJ-Accessibility Pro plugin to deliver visitor-facing accessibility controls (contrast, font size, display adjustments). Sites are designed for screenreader compatibility, ARIA support, and keyboard navigation, with semantic HTML structure aiding SEO. The agency integrates Google Analytics and Borlabs Cookie for analytics and GDPR consent, and supports WooCommerce for transactional use cases including complex builds with booking systems and member areas. The core deliverable is a hand-built, accessible WordPress site rather than a templated SaaS product.

Commercially, MyWebsiteService operates as a project-based professional services firm with a secondary recurring maintenance layer. Website projects are priced roughly 2,000 EUR (small, 1–10 pages) to 5,500+ EUR (complex including shops and booking systems), with monthly maintenance subscriptions starting at 40 EUR covering WordPress core, theme and plugin updates, backups, and security checks. Go-to-market is sales-led and direct: the agency sources clients via its website, SEO/content marketing (blog articles on WCAG and accessible design), portfolio showcases, and inbound phone/email contact, serving SMBs, NGOs, and self-employed professionals across Germany with a Bavaria-centric operational base.

Name

MyWebsiteService

Legal name

MyWebsiteService

Website

https://mywebsiteservice.de

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

MyWebsiteService is a Munich-based WordPress web design agency specialized in WCAG 2.1 AA accessible websites, serving German nonprofits, SMBs, healthcare providers, and hospitality clients since 2012.

Ownership category

akta.pro rank

Product category

Web Design Services

NAICS

Specialized Design Services (5414)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

API Development, Integration & Microservices Modernization (BPAEAFAD)

Keywords

• Web design services
• Accessible web design
• SEO services
• Content marketing
• WordPress development

Headquarters

HQ city

Grasbrunn

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations

Revenue model

1. Web Design & Development Services: Project-based professional services for creating accessible websites. Pricing tiers based on website complexity: small websites (1-10 pages, no shop) from 2,000 EUR, medium websites (10-25 pages, blog, multiple forms) 3,500-6,000 EUR, complex websites/shops from 5,500 EUR.
2. Accessibility Audits: Structured review reports following WCAG 2.2 with prioritized recommendations for improvement. Pricing by arrangement.
3. Monthly Maintenance Services: Recurring maintenance packages including WordPress core updates, theme and plugin updates, backups, and security checks. Starting at 40 EUR per month.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

MyWebsiteService is a small German web agency that designs, develops, and maintains websites primarily on WordPress for small and mid-sized business clients. Since 2018 the firm has specialized in accessible (barrierefreies) web design, and it complements website builds with SEO and content marketing services, plus optional monthly maintenance retainers.

Product overview

MyWebsiteService is a Munich-based web design agency offering accessible (barrierefreies) web design as its primary service. The company builds custom websites using the Avada WordPress theme with Fusion Builder as the core platform, supplemented by WooCommerce for e-commerce functionality and custom WordPress programming services. The portfolio consists of four main offerings: Barrierefreies Webdesign (accessible web design), Webdesign (general web design), WooCommerce Online-Shop (e-commerce), and WordPress Programmierung (WordPress development). The company emphasizes accessibility as a core value, with the DJ-Accessibility Pro plugin providing additional user-facing accessibility controls. Founded in 2012, the agency shifted focus to accessible design in 2018.

Differentiator

Problem solved

Functional benefit

Products and services

• Accessible Web Design (Barrierefreies Webdesign) Design and build of accessible (barrierefreies) websites compliant with accessibility standards, delivered primarily on WordPress for German business clients who need or value barrier-free web experiences.
• WordPress Website Design and Development Custom website design and development for business clients using WordPress, the Avada theme with Fusion Builder, and WooCommerce where e-commerce functionality is required.
• SEO Services Search engine optimization for business websites, delivered as part of new builds and as ongoing optimization work for existing client sites.
• Content Marketing Content marketing services for business websites, supporting SEO and ongoing audience engagement for German SMB clients.
• Website Maintenance (Monthly Retainer) Recurring monthly website maintenance service covering updates, technical upkeep, and ongoing support for clients' WordPress sites after launch.

Named customers13 records

Segments5 records

Ideal customer profiles1 record

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• Avada ThemecoreTechnology or IntegrationAvada is the primary WordPress theme used for website development. Provides semantic HTML, ARIA support, keyboard navigation, and visual page building with Fusion Builder. Since 2012, Avada has been the best-selling theme on ThemeForest with over 1 million licenses sold.
• DJ-Accessibility ProcoreTechnology or IntegrationAccessibility plugin that provides visitors with toolbar to adjust contrasts, font sizes, and other display options individually for enhanced website accessibility.
• ThemeFusioncoreTechnology or IntegrationDeveloper of Avada WordPress theme. Provides ongoing development, updates, and documentation for the theme used as foundation for accessible website builds.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Others

• Raidboxes: German managed WordPress hosting provider focused on agencies and SMBs. Adjacent infrastructure provider rather than competitor; often used by WordPress agencies like MyWebsiteService for client hosting and maintenance.
• Mittwald: German hosting provider specializing in WordPress and agency-friendly infrastructure. Enables but does not compete with MyWebsiteService — an upstream infrastructure provider whose pricing and reliability directly affect MyWebsiteService's delivery economics.

Broad incumbents

• IONOS (1&1 IONOS): Germany's largest web hosting and domain provider, offering website builder tools, hosting, and related services to SMBs. Overlaps with MyWebsiteService's SMB customer segment at the lower end of the market.
• Strato: Major German web hosting and site-builder provider owned by United Internet. Targets the same German SMB and self-employed customers seeking affordable online presence, competing on price and convenience rather than accessibility specialization.
• accessiBe: Israeli accessibility overlay platform offering automated WCAG remediation. A potential substitute rather than direct competitor — if buyers adopt overlay plugins, demand for custom accessible builds (MyWebsiteService's core offer) could compress.
• Siteimprove: Danish-headquartered digital accessibility and web quality platform used by enterprise and public-sector buyers. Not a direct delivery competitor, but shapes buyer expectations around WCAG compliance and could enable DIY audit workflows that bypass agencies like MyWebsiteService.
• Jimdo: Hamburg-based DIY website builder widely used by German SMBs and self-employed professionals. Competes for the same budget-constrained small business and freelancer customers, but offers a self-service SaaS platform rather than custom accessible builds.

Emerging players

• Eye-Able: German accessibility software solution providing website overlay tools for WCAG compliance. Closest direct regional competitor to MyWebsiteService's accessibility thesis, but operating in the tooling layer rather than custom design services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MyWebsiteService