Town of Bernalillo
Town of Bernalillo is a New Mexico municipal government providing public safety, public works, utility billing, planning and zoning, motor vehicle, recreation, library, and community development services to residents, local businesses, and visitors within its town boundaries.
- Company typePrivate
- Founded1948
- HeadquartersBernalillo, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Town of Bernalillo does
Town of Bernalillo is a municipal government entity headquartered at 829 Camino del Pueblo, Bernalillo, New Mexico, founded by Don Diego de Vargas in 1695. It provides traditional municipal services to town residents, local businesses, and visitors, including public safety (Fire Department, Police Department), public works and infrastructure, planning and zoning, utility billing (water), motor vehicle division, recreation, library services (Martha Liebert Public Library), economic and community development, and municipal court operations. The Town also manages cultural assets such as Coronado Campground, the Bernalillo Community Museum, and community events including Las Fiestas de San Lorenzo and the Children's Christmas Gift Fund (operating since 1957).
The Town's technology stack is modest and oriented toward resident-facing service delivery rather than a proprietary platform. The website is built on the Revize government website platform, with two notable digital service layers: the Municipal Online Payments portal (for utility bills, court fees, and other municipal payments) and the E-Notify / Public Safety Alert System (PSA), which provides SMS and email emergency alerts and public notices. There are no APIs, SDKs, or proprietary AI/ML systems disclosed.
The Town's business model is that of a typical municipal government: it collects recurring revenue from property and local taxes, water/utility billing, and lodger's tax, plus transactional revenue from business licenses, peddlers licenses, building permits, development and subdivision fees, and municipal court fees. Pricing schedules are administered through the Planning and Zoning Department and vary by permit type and service. The Town is governed by Mayor Jack Torres and a five-member Town Council, with administrative leadership including Town Clerk/Administrator Ida Fierro and Town Treasurer Terri Gray. Geographic operations are confined to the Town of Bernalillo in Sandoval County, New Mexico, with regional transit connectivity via Rio Metro.
Town of Bernalillo firmographics
Firmographics- Name
- Town of Bernalillo
- Legal name
- Town of Bernalillo
- Website
- https://tobnm.gov
- Company type
- Private
- Founded year
- 1948
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Town of Bernalillo is a New Mexico municipal government providing public safety, public works, utility billing, planning and zoning, motor vehicle, recreation, library, and community development services to residents, local businesses, and visitors within its town boundaries.
- Ownership category
- akta.pro rank
Town of Bernalillo industry classification
Industry- Product category
- Municipal Government Services
- NAICS
- Administration of Housing Programs, Urban Planning, and Community Development (9251), Justice, Public Order, and Safety Activities (922)
- akta.pro primary industry
- Public Works & Municipal Infrastructure (Streets, Stormwater, Facilities) (BPAIACAF)
- akta.pro secondary industries
- City Clerk/Records, Elections & Civic Engagement (BPAIACAB), Housing & Neighborhood Services (Local Housing Programs) (BPAIACAJ)
Keywords
Where Town of Bernalillo is headquartered
LocationHeadquarters
- HQ city
- Bernalillo
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Town of Bernalillo business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Others
Revenue model
- Property and Local Taxes: Government revenue from property taxes and local tax assessments collected from residents and businesses within municipal boundaries
- Utility Billing: Water and utility services billed to residents, with customer support available at 505-771-7120 or 505-771-7122
- Licenses and Permits: Revenue from business licenses, peddlers licenses, building permits, and various planning and zoning permits
- Municipal Court Fees: Revenue from municipal court operations and associated fees
- Lodger's Tax: Tax on lodging within the Town boundaries, with payment report forms available for lodging businesses
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Annual | Business Registration/Renewal |
| One time/ perpetual license | Annual | Peddlers License |
| Transaction based/ take rate | Pay-as-you-go | Building Permits |
| Transaction based/ take rate | Pay-as-you-go | Development and Subdivision Fees |
| Subscription | Monthly | Utility Services |
Distribution channels4 records
Marketing channels7 records
Town of Bernalillo product offering
Product offeringCore offering
The Town of Bernalillo is a municipal government that delivers core public administration, public safety, infrastructure, utility, and community services to residents, businesses, and visitors within its jurisdictional boundaries. Its primary offerings include Town Council and Mayor's Office administration, Fire and Police departments, Public Works, Planning and Zoning, Utility Billing, Recreation, Motor Vehicle Division, the Martha Liebert Public Library, Coronado Campground, and the Bernalillo Community Museum.
Product overview
The Town of Bernalillo operates as a traditional municipal government offering a comprehensive portfolio of public services. The core offerings include general government administration (Town Council, Mayor's Office, Clerk, Treasurer, Municipal Courts), public safety services (Fire Department, Police Department), infrastructure management (Public Works, Planning and Zoning), and community services (Recreation Department, Library, Community Museum, Coronado Campground). The town also provides utility services through water billing. Online service delivery includes an integrated Online Payments Portal for utility bills and municipal fees, and an E-Notify System for resident communications. The organization is structured as a single government entity with multiple departments rather than a platform-plus-modules architecture.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 385 children from 150+ families served by Christmas gift program in 2025
- +1 more outcomes
Companies that use Town of Bernalillo
Customer profileSegments3 records
Ideal customer profiles3 records
Town of Bernalillo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Town of Bernalillo partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor.
- Star PavingminorConstruction contractor performing Streetscape Phase IV project along Camino Del Pueblo (NM 313) between Avenida Bernalillo and Lucero Rd. Project duration approximately 8 months with focus on ADA accessible sidewalks and enhanced lighting
- Franklin's Earthmoving Inc.minorContractor for Corazon del Bosque Subdivision infrastructure work including water and sewer infrastructure and intersection improvements at Sheriff's Posse Rd and Venada Plaza Rd. Contact: Cecil Harding at (505) 457-2832
- Road Runner WasteminorWaste services provider for Town; weekly services changed from Wednesday to Tuesday for specified streets including Alvarado Way, Bosque Vista Drive, Gray Back Street, La Fonda Street, Palo Duro Drive, Vargas Drive, and Vista Patron
- Pulte HomesminorHomebuilder developing Corazon del Bosque Subdivision on south end of Sheriff's Posse Rd. Coordinating infrastructure improvements including water line connections and intersection reconfiguration. Contact: Cody Walton at (505) 331-7283
- Rio Metro TransitminorRegional transit authority providing Downtown Bernalillo transit services connecting Town residents to broader regional transportation network
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Town of Bernalillo competitors and assessment
Company assessmentDirect peers
- Town of Taos: Heritage tourism-driven New Mexico municipal government with a strong cultural-events calendar (similar to Las Fiestas de San Lorenzo) and a comparable lodger's tax / tourism revenue profile; relevant comparable for the tourism and event-programming dimension.
- Town of Silver City: Small southwestern New Mexico municipal government with heritage/tourism positioning, public works, and community museum operations analogous to those in Bernalillo.
- Village of Tijeras: Small mountain-adjacent New Mexico municipality operating under a similar town-council governance model with comparable public works and community development functions.
- Town of Corrales: Adjacent small municipal government in Sandoval County, NM, serving a similar population size with comparable services (public works, planning/zoning, public safety, utilities); most directly comparable in scope and scale to the Town of Bernalillo.
- Village of Los Ranchos de Albuquerque: Small Bernalillo County municipal government providing comparable public works, planning, and public safety services in the same Rio Grande basin market; comparable scale and rural-suburban service profile.
- City of Belen: Small Valencia County, NM, municipal government with utility billing, public works, and community development services at a similar population scale; relevant comparable for recurring-utility revenue dynamics.
- Town of Edgewood: Small New Mexico municipal government delivering the standard suite of local government services (public works, planning, police, recreation); closely comparable in scale, governance structure, and revenue-model mix.
Others
- CivicPlus (Municipal Website Provider — Revize): Provider of the Revize government website platform that powers the Town of Bernalillo's digital presence; not a competitor but a key enabling technology vendor whose product portfolio is consumed by hundreds of comparable small municipalities.
Regional players
- City of Rio Rancho: Larger Sandoval County municipal neighbor with a fuller-service city government structure; serves as a regional reference point for service breadth and infrastructure delivery in the same New Mexico market.
Broad incumbents
- City of Albuquerque: Much larger New Mexico municipal government operating a full portfolio of public works, public safety, utilities, and community development services; useful as a broad-incumbent reference for service-line breadth the Town may eventually expand into.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Town of Bernalillo social profiles
Digital presenceTown of Bernalillo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Town of Bernalillo leadership team
Management profileNumber of profiles
Profiles12 records
Town of Bernalillo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Town of Bernalillo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Town of Bernalillo
What does Town of Bernalillo do?
The Town of Bernalillo is a municipal government that delivers core public administration, public safety, infrastructure, utility, and community services to residents, businesses, and visitors within its jurisdictional boundaries. Its primary offerings include Town Council and Mayor's Office administration, Fire and Police departments, Public Works, Planning and Zoning, Utility Billing, Recreation, Motor Vehicle Division, the Martha Liebert Public Library, Coronado Campground, and the Bernalillo Community Museum.
Is Town of Bernalillo a public or private company?
Town of Bernalillo is a private company. It is classified as state government owned and is currently operating.
When was Town of Bernalillo founded?
Town of Bernalillo was founded in 1948. It employs 11 to 50 people.
Where is Town of Bernalillo based?
Town of Bernalillo is headquartered in Bernalillo, United States, in the North America region.
How does Town of Bernalillo make money?
Five revenue lines are on record. Property and Local Taxes are the primary driver. The others are utility Billing, licenses and Permits, municipal Court Fees and lodger's Tax.
Who are Town of Bernalillo's main competitors?
Direct peers on record are Town of Taos, Town of Silver City, Village of Tijeras, Town of Corrales, Village of Los Ranchos de Albuquerque, City of Belen and Town of Edgewood. CivicPlus (Municipal Website Provider — Revize) is listed as an others. City of Rio Rancho is listed as a regional player. City of Albuquerque is listed as a broad incumbent.
Does Town of Bernalillo have an API?
No public API is recorded for Town of Bernalillo.
What industry is Town of Bernalillo in?
Town of Bernalillo's product category is Municipal Government Services. Its primary akta.pro industry code is BPAIACAF, Public Works & Municipal Infrastructure (Streets, Stormwater, Facilities), with a secondary code of BPAIACAB, City Clerk/Records, Elections & Civic Engagement. Its NAICS code is 9251.