Estate House

What Estate House does

Estate House is a RERA-registered marketing and branding agency based in Ahmedabad, Gujarat, India, operating as part of The AGP Group of Companies since its founding in 2013. The firm serves real estate builders and developers by providing personalized digital marketing services and acting as a strategic consultant and partner for project go-to-market. Its core offering combines campaign execution with a real estate reviews and information platform that publishes unique reviews from current residents and occupants of properties, addressing the information gap that property buyers and tenants face in the Indian real estate market.

The business operates with a headcount of 11–50 employees and distributes services through its own website and phone-based direct sales channels on a quote-based pricing model customized to individual client requirements. Its customer base is two-sided: on one side, builders and developers who contract Estate House for marketing and branding engagements; on the other, prospective property buyers and tenants who consume the platform's review content. Featured project references on the platform — including The Riseonic, Riseonic Iris, and Riseonic Namoh — indicate the firm's current commercial pipeline is concentrated within a narrow set of builder relationships in the Gujarat market rather than a diversified national portfolio.

Revenue mechanics are service-fee driven with no disclosed recurring subscription or platform monetization layer. The firm does not publish revenue, funding, or headcount-trend data, and there is no evidence of a proprietary technology stack, AI/ML tooling, or data flywheel in the supplied information. Strategic posture is best characterized as a small, relationship-driven regional agency with a content-asset adjacency rather than a scaled technology platform.

Name

Estate House

Legal name

Estate House

Website

https://estatehouse.in

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Estate House is a RERA-registered marketing and branding agency in Ahmedabad, India, serving real estate builders and developers with digital marketing services and operating a property review and information platform for prospective buyers and tenants.

Ownership category

akta.pro rank

Product category

Real Estate Marketing Services

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (531210)

SIC

Real Estate Agents & Managers (For Others) (6531), Real Estate (6500)

akta.pro primary industry

Real Estate Buyer Representation (FSAEAJAG)

akta.pro secondary industries

Buyer Representation Services (BPAJAAAJ), Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)

Keywords

• Real estate marketing
• Builder branding services
• Property reviews platform
• Digital marketing agency
• Real estate consulting

Headquarters

HQ city

Ahmedabad

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Real Estate Marketing and Branding Services: Estate House provides marketing and branding services to real estate builders and developers, functioning as their trusted consultant and strategic partner to implement personalized digital marketing techniques.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Estate House is a RERA-registered marketing and branding agency for the real estate sector that delivers personalized digital marketing techniques, branding, and strategic consulting to builders and developers. It also operates a real estate reviews and information platform that publishes unique resident and occupant reviews of homes and offices to help prospective buyers and tenants make informed property decisions.

Product overview

Estate House operates as a RERA registered marketing and branding agency for the real estate sector. The company provides two interconnected offerings: a real estate reviews and information platform that helps prospective buyers and tenants evaluate properties through unique reviews, and digital marketing services that help builders implement personalized marketing techniques. These services work together to close the gap between property listings and informed decision-making for end customers.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Marketing Services for Real Estate

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• AGP Group of CompaniescoreOthersEstate House is branded as 'The AGP Group of Companies' indicating a corporate relationship or affiliation with AGP Group. AGP Group appears to be the parent or umbrella organization for Estate House operations in the real estate sector.

Recent moves5 records

Expansion highlights2 records

Direct peers

• MagicBricks: India's largest online real estate listing platform (owned by Times Internet). Directly comparable as a property discovery and information platform serving buyers and listing inventory from builders across India, including Ahmedabad/Gujarat.
• Housing.com: Major Indian real estate listings and discovery platform with strong presence in metros and a network of listings, project pages, and builder information. Comparable as a buyer-facing property information destination.
• CommonFloor: India-based online real estate platform with community and project information features. Comparable as a discovery platform with curated project content and builder marketing services.
• Square Yards: Indian real estate brokerage and advisory platform with strong builder partnerships and an integrated buyer-services model. Comparable to Estate House in its advisory-plus-builder-marketing positioning.
• PropTiger: Indian online real estate advisor assisting buyers with new property decisions and supported by builder partnerships. Comparable on the buyer advisory and project marketing dimension of Estate House's offering.
• NoBroker: Indian proptech platform that connects owners and tenants directly, eliminating brokers. Competes for the same buyer/seller information-discovery audience and provides a comparable technology-led alternative to traditional agencies.
• 99acres: Info Edge-owned real estate portal serving buyers and builders across India with listings, project information, and reviews. Comparable on the property information/discovery side of Estate House's business.

Others

• Sulekha: Indian local services and classifieds platform with a real estate section serving buyers and service providers. Comparable as a parallel real estate discovery channel targeting the same regional buyer audience, though broader in scope.

Broad incumbents

• JustDial: India's leading local search and discovery platform covering real estate alongside other categories. Comparable as a discovery channel where property buyers search for builders, agents, and projects.
• Zillow: US-based global real estate marketplace known for property information, reviews, and rich buyer resources. Comparable in its reviews-anchored buyer experience and information-rich project pages, though operating at vastly larger scale and in a different regulatory environment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/estatehouse_in

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Estate House