Infotechnology
Infotechnology is the technology news vertical of El Cronista, an Argentine business newspaper, providing Spanish-language coverage of gadgets, IT innovation, CIO trends, entrepreneurship, and cryptocurrencies to business professionals and tech readers across Latin America and Spain.
- Company typePrivate
- Founded-
- HeadquartersBuenos Aires, Argentina
- Headcount—
- GTM typeB2C
- OfferingDigital Commerce or Content
What Infotechnology does
Infotechnology is a digital technology news vertical that operates as a content subsection within El Cronista Comercial S.A., a long-established Argentine business newspaper headquartered in Buenos Aires. The platform delivers Spanish-language coverage of technology developments organized across several editorial verticals: Actualidad (current news), Gadgets, Innovación IT, Mundo CIO (CIO world), IT Business, Entreprenerds (entrepreneurship), and Criptomonedas (cryptocurrencies). It serves Argentine business professionals, IT executives and CIOs, technology enthusiasts, and readers interested in cryptocurrency and digital finance.
The platform runs on a digital publishing infrastructure consisting of a responsive website (cronista.com/infotechnology), a dedicated iOS/Android mobile application, and an integrated content management system that feeds into El Cronista's broader financial news ecosystem — including market data tools, currency quotations, and ADRs/bonds/indices modules. Content distribution is multi-channel: social media (Facebook, YouTube, LinkedIn, X, Instagram), WhatsApp news channels, the "El Cronista on Air" podcast, and email newsletters. The site also publishes regional editions for Argentina, Spain, Mexico, USA, Colombia, and Uruguay, targeting the Argentine diaspora and Latin American business communities.
The business model combines a freemium digital subscription tier (Members) priced at 800 Argentine pesos per month — unlocking exclusive articles, the annual "Quién es quién 2026" directory, Financial Times content access, and the printed magazine edition — with display advertising revenue on the free-access portion of the site. As an internal editorial vertical rather than a standalone legal entity, Infotechnology does not have disclosed financials, funding history, or independent ownership structure; it is fully embedded within the privately held parent El Cronista Comercial S.A.
Infotechnology firmographics
Firmographics- Name
- Infotechnology
- Legal name
- El Cronista Comercial S.A.
- Website
- https://infotechnology.com
- Company type
- Private
- Operating status
- Operating
- Short description
- Infotechnology is the technology news vertical of El Cronista, an Argentine business newspaper, providing Spanish-language coverage of gadgets, IT innovation, CIO trends, entrepreneurship, and cryptocurrencies to business professionals and tech readers across Latin America and Spain.
- Ownership category
- akta.pro rank
Infotechnology industry classification
Industry- Product category
- Technology News and Digital Media
- NAICS
- Web Search Portals, Libraries, Archives, and Other Information Services (519), Web Search Portals and All Other Information Services (51929), Publishing Industries (513)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- News Agencies & Wire Services (General & Specialized) (MPAJADAE)
Keywords
Where Infotechnology is headquartered
LocationHeadquarters
- HQ city
- Buenos Aires
- HQ country
- Argentina
- HQ region
- Latin America
Offices1 record
Markets served
Infotechnology business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Digital Subscription (Members): Premium subscription service offering exclusive articles, special reports, and member-only content. Subscription tiers include exclusive editorial content, annual directory (Quién es quién), and access to financial publications.
- Digital Advertising: Display advertising and sponsored content placement on the digital platform, leveraging high-traffic technology news section.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Members subscription with exclusive content access |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Infotechnology product offering
Product offeringCore offering
Infotechnology is a digital technology news portal operating as a dedicated vertical within El Cronista Comercial S.A., Argentina's leading business newspaper. It publishes Spanish-language editorial coverage of gadgets, IT innovation, CIO leadership, IT business strategy, entrepreneurship, and cryptocurrencies, delivered through a responsive website and mobile application. The offering is supplemented by a paid Members subscription tier that grants access to exclusive articles, the annual 'Quién es quién' directory, Financial Times content, and the printed El Cronista magazine edition.
Product overview
Infotechnology is a technology news section within El Cronista, an Argentine business newspaper. It operates as a content portal providing coverage across multiple thematic areas including gadgets, IT innovation, CIO trends, business technology, entrepreneurship, and cryptocurrencies. The offering is structured as a unified news platform with distinct editorial subsections rather than a product portfolio with standalone offerings.
Differentiator
Problem solved
Functional benefit
Brands
- Members: Premium subscription section offering exclusive articles, the 'Quién es quién 2026' annual directory, the El Cronista on Air program, Financial Times content, and the printed edition magazine.
- El Cronista on Air
- Quién es quién
Products and services
- Infotechnology News Portal
Companies that use Infotechnology
Customer profileSegments4 records
Ideal customer profiles4 records
Infotechnology technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Infotechnology partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Microsoft (Banco Provincia Partnership)minorBanco Provincia (a provincial bank in Argentina) announced a strategic alliance with Microsoft to develop and implement artificial intelligence solutions. While this partnership involves Microsoft and appears in Infotechnology coverage, it is not a direct partnership of Infotechnology/El Cronista.
Scale indicators2 records
Expansion highlights4 records
Infotechnology competitors and assessment
Company assessmentDirect peers
- Xataka: Leading Spanish-language technology publication covering gadgets, IT business, innovation, and digital culture. Directly comparable to Infotechnology in language, vertical coverage, and audience, and one of the strongest digital tech-news brands in the Spanish-speaking world.
- Hipertextual: Spanish-language digital technology publication with strong Latin American reach, covering science, tech, innovation, and gadgets. Highly comparable as a digital-first tech news outlet targeting Spanish-speaking audiences.
- La Nación (Tecnología section): Major Argentine newspaper with a dedicated Tecnología section covering gadgets, IT, and innovation. Comparable as a legacy print/digital hybrid media brand running a tech vertical for the same Argentine business and consumer audience.
Broad incumbents
- TechCrunch: Global English-language technology media covering startups, IT business, and innovation. Comparable in editorial scope (especially the IT Business and Entreprenerds subsections) though English-only and globally focused.
- Wired (Spanish edition): Spanish-language edition of Wired covering technology, business, and innovation. Comparable in editorial coverage of tech and innovation, with the advantage of a globally recognized brand.
- CNET en Español: Spanish-language edition of global tech publication CNET, covering gadgets, consumer electronics, and tech news. Comparable as a tech news destination for Spanish-speaking audiences, though backed by a much larger global media company.
- MIT Technology Review (Spanish): Spanish-language edition of MIT Technology Review covering emerging technology, innovation, and digital transformation. Comparable as a premium tech publication in Spanish targeting business and technology leaders.
Regional players
- TecnoXplora (El Confidencial): Technology section of Spanish newspaper El Confidencial covering gadgets, innovation, and digital business. Comparable as a legacy media house operating a Spanish-language tech vertical.
- iProUP: Argentine digital publication focused on fintech, cryptocurrencies, and digital business — directly overlapping with Infotechnology's Criptomonedas and IT Business subsections in the same Argentine market.
- RedUSERS: Long-running Argentine tech publication focused on consumer tech, tutorials, and IT professionals. Comparable as a Spanish-language Argentine tech media brand targeting both enthusiasts and IT practitioners.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights6 records
Customer concentration
Infotechnology social profiles
Digital presenceInfotechnology financial estimates
Financial estimateRevenue estimate
Valuation estimate
Infotechnology leadership team
Management profileNumber of profiles
Profiles1 record
Infotechnology funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Infotechnology M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Infotechnology
What does Infotechnology do?
Infotechnology is a digital technology news portal operating as a dedicated vertical within El Cronista Comercial S.A., Argentina's leading business newspaper. It publishes Spanish-language editorial coverage of gadgets, IT innovation, CIO leadership, IT business strategy, entrepreneurship, and cryptocurrencies, delivered through a responsive website and mobile application. The offering is supplemented by a paid Members subscription tier that grants access to exclusive articles, the annual 'Quién es quién' directory, Financial Times content, and the printed El Cronista magazine edition.
Is Infotechnology a public or private company?
Infotechnology is a private company. It is classified as unknown and is currently operating.
When was Infotechnology founded?
Infotechnology was founded in -1.
Where is Infotechnology based?
Infotechnology is headquartered in Buenos Aires, Argentina, in the Latin America region.
How does Infotechnology make money?
Two revenue lines are on record. Digital Subscription (Members) is the primary driver. The others are digital Advertising.
Who are Infotechnology's main competitors?
Direct peers on record are Xataka, Hipertextual and La Nación (Tecnología section). Broad incumbents are TechCrunch, Wired (Spanish edition), CNET en Español and MIT Technology Review (Spanish). Regional players are TecnoXplora (El Confidencial), iProUP and RedUSERS.
Does Infotechnology have an API?
No public API is recorded for Infotechnology.
What industry is Infotechnology in?
Infotechnology's product category is Technology News and Digital Media. Its primary akta.pro industry code is MPAJADAE, News Agencies & Wire Services (General & Specialized). Its NAICS code is 519 and its SIC code is 7311.