Lamkin Wealth Management
Lamkin Wealth Management is an independent Louisville, Kentucky-based RIA founded in 2001 by Mark Lamkin, serving pre-retirees, retirees, and small business owners through its proprietary Advance & Protect process and a third-party technology stack.
- Company typePrivate
- Founded2001
- HeadquartersBoston, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Lamkin Wealth Management does
Lamkin Wealth Management is an independent wealth management firm founded in 2001 by Mark Lamkin and headquartered in Louisville, Kentucky. The firm serves primarily pre-retirees and retirees with a comprehensive suite of services including wealth planning, estate planning, risk management, and small business planning, delivered through its proprietary "Advance & Protect" 5-step investment process and a "Fiscal House" advisory framework. It operates as a small practice with approximately 8 employees, distinguishing itself through process discipline, founder-led client relationships, and third-party-validated recognition including a Barron's Top 1200 Advisors placement in 2014.
The firm's business model is fee-based advisory, with securities offered through a registered broker-dealer relationship with Calton & Associates (FINRA/SIPC), suggesting a hybrid RIA/broker-dealer revenue mix combining AUM-based advisory fees with potential commissions and insurance product revenue. Its underlying technology stack is entirely third-party - Riskalyze for risk assessment, eMoney for financial planning, and FMG Suite for marketing automation - with no disclosed proprietary platforms, AI/ML capabilities, or in-house engineering function. Customer acquisition relies on founder brand, regional reputation in Kentucky, and content marketing rather than paid digital channels at scale.
Geographically the firm is regionally focused on Kentucky and surrounding markets, with no disclosed multi-state or national expansion plans. Its client base consists of retail households, estate planning candidates, and closely-held small business owners, with explicit stated interest in broadening reach to women and millennial segments. As a founder-owned practice with no external funding rounds, the firm is structurally a lifestyle or owner-operated RIA rather than a venture-backed, scale-oriented wealth manager.
Lamkin Wealth Management firmographics
Firmographics- Name
- Lamkin Wealth Management
- Legal name
- Lamkin Wealth Management
- Website
- https://lamkinwealth.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Lamkin Wealth Management is an independent Louisville, Kentucky-based RIA founded in 2001 by Mark Lamkin, serving pre-retirees, retirees, and small business owners through its proprietary Advance & Protect process and a third-party technology stack.
- Ownership category
- akta.pro rank
Lamkin Wealth Management industry classification
Industry- Product category
- Wealth Management
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Hybrid Advice (Advisor + Digital) Platforms (FSAAAAAE)
- akta.pro secondary industries
- Financial Planning & Goals-Based Advice (Mass Affluent) (FSAAAAAF), Discretionary Portfolio Management (Retail) (FSAAAAAH)
Keywords
Where Lamkin Wealth Management is headquartered
LocationHeadquarters
- HQ city
- Boston
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Lamkin Wealth Management business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Investment Advisory Services: Fee-based investment advisory services where the firm provides comprehensive wealth management including investment management, retirement planning, estate planning, and risk management. Securities and investment advisory services are offered through Calton & Associates, Inc., a registered investment adviser.
- Insurance Products: Sale of insurance products including long-term care insurance, life insurance, medical coverage, and annuities through licensed insurance agents on staff.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Comprehensive Wealth Management Services - fee-based advisory model |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Lamkin Wealth Management product offering
Product offeringCore offering
Lamkin Wealth Management is an independent registered investment advisor providing personalized wealth planning, estate planning, risk management, and small business planning services to individuals, families, and business owners. Advice is structured around the proprietary Advance & Protect 5-step methodology and the Fiscal House Framework, with implementation supported through third-party tools. Securities transactions are executed through Calton & Associates, the firm's unaffiliated broker-dealer.
Product overview
Lamkin Wealth Management is an independent wealth management firm offering a unified suite of financial services centered on its proprietary Advance & Protect investment process. The core offerings include Wealth Planning, Estate Planning, Risk Management, and Small Business Planning, all delivered through the Fiscal House framework which emphasizes the integration of Growth, Distribution, and Preservation strategies. The firm provides clients access to financial planning tools via eMoney and risk analysis through Riskalyze, supplemented by a comprehensive Financial Learning Center for client education.
Differentiator
Problem solved
Functional benefit
Products and services
- Wealth Planning Comprehensive financial planning service that creates a coordinated roadmap covering investments, retirement income, taxes, and personal goals, delivered through the firm's Advance & Protect 5-step process. Targeted at individuals, families, and households seeking a written, holistic plan.
- Estate Planning Estate planning service that helps clients structure wills, trusts, beneficiary arrangements, and wealth transfer strategies to align with their financial plan and legacy goals. Targeted at clients with estates, families with wealth transfer objectives, and small business owners planning succession.
- Risk Management Risk management service that combines investment risk analysis (via Riskalyze) with insurance solutions sourced through the firm's licensed insurance agent to protect client income, assets, and lifestyle against identified risks. Targeted at individuals, families, and small business owners with exposure to investment volatility, longevity, disability, or property risk.
- Small Business Planning Planning service for small business owners that aligns entity structure, retirement plans, succession planning, key-person risk, and owner personal financial goals. Targeted at owner-operators of small to mid-sized businesses who need integrated business and personal advice.
Quantifiable outcome
- In 2013, Business First ranked the firm in the Top 10 in Kentucky
- +1 more outcomes
Companies that use Lamkin Wealth Management
Customer profileSegments5 records
Ideal customer profiles3 records
Lamkin Wealth Management technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature1 record
Lamkin Wealth Management partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Calton & Associates, Inc.coreSecurities and investment advisory services are offered through Calton & Associates, Inc., a registered investment adviser and member of FINRA and SIPC. This partnership provides the regulatory framework and brokerage infrastructure for Lamkin Wealth Management's investment advisory operations. Mark Lamkin's financial registration is under the jurisdiction of FINRA through Calton & Associates, Inc.
- eMoneycoreClient portfolio management and financial planning platform used by Lamkin Wealth Management for client account access and financial planning tools.
Scale indicators3 records
Recent moves4 records
Expansion highlights3 records
Lamkin Wealth Management competitors and assessment
Company assessmentEmerging players
- Personal Capital: Digital wealth management platform combining technology-driven planning tools with human advisors. Comparable to LWM's hybrid advice value proposition, but Personal Capital leads on digital UX and aggregation.
Broad incumbents
- LPL Financial: Largest independent broker-dealer in the U.S. supporting thousands of hybrid advisor practices. Comparable as LWM operates in the same independent-channel ecosystem, even though LPL is a much broader platform.
- Mariner Wealth Advisors: National independent RIA offering wealth planning, estate planning, and risk management. Comparable to LWM across the full service suite, though Mariner serves a broader geographic footprint and HNW segment.
- Edelman Financial Engines: Large hybrid RIA combining digital planning tools with human advisor relationships. Directly comparable to LWM's hybrid advice approach at significantly greater scale.
- Creative Planning: One of the largest independent RIAs in the U.S. offering comprehensive wealth management to mass-affluent and HNW clients. Comparable to LWM in service mix and retirement-focused planning, though at far greater scale.
Direct peers
- Commonwealth Financial Network: Independent broker-dealer and RIA supporting hybrid advisor practices across the U.S. Comparable to LWM as both are mid-size independent advisory firms offering planning, investments, and insurance through licensed agents.
- Carson Group: Large independent RIA platform supporting hybrid advisor-led wealth management practices. Comparable because both firms serve mass-affluent and retirement-focused clients through relationship-based advice augmented by integrated digital tools.
- Buckingham Strategic Wealth: Independent RIA specializing in evidence-based financial planning for individuals and families. Comparable to LWM given similar fee-only, planning-centric model and focus on retirement and wealth preservation.
- Cetera Financial Group: Independent broker-dealer network whose subsidiary Calton & Associates provides LWM's regulatory and brokerage infrastructure. Comparable because Cetera-affiliated firms follow the same independent-advice-with-broker-dealer-support model that defines LWM.
Regional players
- Ronald Blue Trust: Faith-based RIA providing comprehensive wealth, estate, and gift planning. Comparable to LWM's planning-centric, relationship-led approach with similar niche-segment focus, though operating in different geographies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
Lamkin Wealth Management social profiles
Digital presenceLamkin Wealth Management compliance and trust
Trust signalCompliance3 records
Lamkin Wealth Management financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lamkin Wealth Management leadership team
Management profileNumber of profiles
Profiles8 records
Lamkin Wealth Management funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lamkin Wealth Management M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lamkin Wealth Management
What does Lamkin Wealth Management do?
Lamkin Wealth Management is an independent registered investment advisor providing personalized wealth planning, estate planning, risk management, and small business planning services to individuals, families, and business owners. Advice is structured around the proprietary Advance & Protect 5-step methodology and the Fiscal House Framework, with implementation supported through third-party tools. Securities transactions are executed through Calton & Associates, the firm's unaffiliated broker-dealer.
Is Lamkin Wealth Management a public or private company?
Lamkin Wealth Management is a private company. It is classified as family owned and is currently operating.
When was Lamkin Wealth Management founded?
Lamkin Wealth Management was founded in 2001. It employs 1 to 10 people.
Where is Lamkin Wealth Management based?
Lamkin Wealth Management is headquartered in Boston, United States, in the North America region.
How does Lamkin Wealth Management make money?
Two revenue lines are on record. Investment Advisory Services are the primary driver. The others are insurance Products.
Who are Lamkin Wealth Management's main competitors?
Personal Capital is listed as an emerging player. Broad incumbents are LPL Financial, Mariner Wealth Advisors, Edelman Financial Engines and Creative Planning. Direct peers are Commonwealth Financial Network, Carson Group, Buckingham Strategic Wealth and Cetera Financial Group. Ronald Blue Trust is listed as a regional player.
Does Lamkin Wealth Management have an API?
No public API is recorded for Lamkin Wealth Management.
What industry is Lamkin Wealth Management in?
Lamkin Wealth Management's product category is Wealth Management. Its primary akta.pro industry code is FSAAAAAE, Hybrid Advice (Advisor + Digital) Platforms, with a secondary code of FSAAAAAF, Financial Planning & Goals-Based Advice (Mass Affluent). Its NAICS code is 523940 and its SIC code is 6282.