Laguna Ocean Foundation
Laguna Ocean Foundation is a Laguna Beach-based 501(c)(3) nonprofit that protects marine habitats and coastal ecosystems through tidepool education at 8 sites, the Aliso Creek Estuary Restoration, K-12 programs, and community conservation initiatives serving visitors, students, and local residents.
- Company typePrivate
- Founded2003
- HeadquartersLaguna Beach, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Laguna Ocean Foundation does
Laguna Ocean Foundation is a 501(c)(3) nonprofit founded in 2003 and headquartered in Laguna Beach, California, dedicated to marine habitat protection, coastal ecosystem restoration, and tidepool education along the Laguna Coast. Its portfolio of programs spans the Tidepool Education Program — delivered by Tidepool Biologists and Tidewater Docents at 8 tidepool locations reaching more than 70,000 visitors annually — the flagship Aliso Creek Estuary Restoration Project, K-12 educational programs aligned with science curricula, an Emerging Leaders mentorship pipeline, and a GIS Program supporting habitat and species mapping. Technology components include a Mobile Tidepool Explorer Guide co-developed with UC Irvine and a portable Lifesize Accessible Tidepool Model, both intended to extend the reach of in-person education.
The foundation operates on a donation and grant-funded revenue model, relying on individuals, corporate sponsors (e.g., Rivian, Montage Laguna Beach, Surf and Sand Resort), philanthropic foundations (e.g., Samueli Foundation, Drew Forbes Legacy Fund), and government partners (e.g., City of Laguna Beach, California State Parks, California Coastal National Monument). Pricing for the primary public offering — tidepool education — is free; private tidepool tours for groups are offered on a contact-for-availability basis. Distribution is regional, concentrated across Laguna Beach and Orange County, with programming delivered through physical tidepool sites, K-12 schools, community events such as KelpFest and Coastal Cleanup Day, and digital channels including the mobile guide, website, social media, and email newsletter. Strategic emphasis is on building a professional, integrated, science-based conservation model underpinned by long-standing community engagement and regulatory partnerships that have helped establish Marine Protected Areas and contribute to national monument protections along the Laguna Coast.
Laguna Ocean Foundation firmographics
Firmographics- Name
- Laguna Ocean Foundation
- Legal name
- Laguna Ocean Foundation
- Website
- https://lagunaoceanfoundation.org
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Laguna Ocean Foundation is a Laguna Beach-based 501(c)(3) nonprofit that protects marine habitats and coastal ecosystems through tidepool education at 8 sites, the Aliso Creek Estuary Restoration, K-12 programs, and community conservation initiatives serving visitors, students, and local residents.
- Ownership category
- akta.pro rank
Laguna Ocean Foundation industry classification
Industry- Product category
- Marine Conservation Services
- NAICS
- Environment, Conservation and Wildlife Organizations (813312)
- akta.pro primary industry
- Marine & Freshwater Conservation (BPAGAGAE)
- akta.pro secondary industry
- Marine Conservation & Citizen-Science Experiences (reef monitoring, turtle walks) (THAAAIAH)
Keywords
Where Laguna Ocean Foundation is headquartered
LocationHeadquarters
- HQ city
- Laguna Beach
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Laguna Ocean Foundation business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Donations and Fundraising: The organization is a 501(c)(3) nonprofit that relies on donations from individuals, corporations, and community supporters. EIN: 71-0953427.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Laguna Ocean Foundation product offering
Product offeringCore offering
Laguna Ocean Foundation is a 501(c)(3) nonprofit that protects and restores marine habitats and coastal ecosystems along the Laguna Beach coastline. It delivers free tidepool education at 8 tidepool locations, runs the Aliso Creek Estuary Restoration Project, and operates K-12 and Emerging Leaders educational programs supported by conservation science and community engagement.
Product overview
Laguna Ocean Foundation operates as a conservation nonprofit offering a portfolio of interconnected programs focused on marine habitat protection and coastal ecosystem restoration. Its core offerings include tidepool education services (featuring Tidepool Biologists and Docents at 8 locations), the Mobile Tidepool Explorer Guide (a digital tool developed with UC Irvine), and private guided tours. The foundation also runs the Aliso Creek Estuary Restoration Project as its flagship conservation initiative, alongside K-12 educational programs, an Emerging Leaders mentorship program, GIS mapping services, and accessible education tools including a portable lifesize tidepool model. All programs are supported by community engagement activities, beach cleanups, and events like KelpFest.
Differentiator
Problem solved
Functional benefit
Products and services
- Tidepool Education Program Free in-person tidepool education delivered by Tidepool Biologists and Tidewater Docents at 8 tidepool locations across Laguna Beach, reaching over 70,000 visitors annually.
- Mobile Tidepool Explorer Guide Digital mobile guide developed with UC Irvine that helps visitors explore tidepools responsibly, providing species information, Marine Protected Area rules, and safety guidance.
- Private Tidepool Tours Private guided tidepool tours led by Tidepool Biologists for work retreats, family gatherings, and special events, with pricing available upon contact.
- Lifesize Accessible Tidepool Model Portable, interactive lifesize tidepool model built with Drew Forbes Legacy Fund support to bring tidepool education to individuals unable to visit the tidepools in person.
- Aliso Creek Estuary Restoration Project Major restoration initiative to re-establish tidal flow, reshape the wetland basin, restore native habitat, and improve water quality at the Aliso Creek Estuary, with full Environmental Impact Report preparation underway as of October 2024.
- K-12 Educational Programs Science-based educational programs for K-12 students focusing on ocean conservation, marine habitats, and coastal ecosystems, aligned with curriculum standards.
- Emerging Leaders Program Mentorship program for aspiring marine scientists, educators, and community organizers, supporting leadership development and professional skills in ocean conservation.
Quantifiable outcome
- Reached over 130,000 community members and visitors
- +2 more outcomes
Companies that use Laguna Ocean Foundation
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles4 records
Laguna Ocean Foundation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Laguna Ocean Foundation partnerships and signals
Strategic signalPartnerships
23 partnerships are on record, tiered core and minor.
- Montage Laguna BeachcoreLuxury hotel partner supporting ocean conservation efforts in Laguna Beach through the 'Brands We Support' initiative.
- RivianminorElectric vehicle company partnering to support environmental initiatives.
- Pacific Mammal Research CentercoreResearch partner focused on marine mammal conservation and education.
- San Diego Zoo Wildlife AlliancecoreConservation partner supporting marine and wildlife habitat protection.
- California State ParkscoreGovernment partner managing state parks including those with tidepool areas.
- Laguna Canyon FoundationcoreLocal conservation organization partnering on canyon and coastal protection.
- Laguna Beach Garden ClubminorLocal community partner focused on environmental education.
- American Cetacean SocietycorePartner focused on cetacean research and conservation education.
- Laguna Beach Cultural ArtsminorPartner on the Ed/ge Art Exhibit showcasing Laguna's rocky intertidal zone.
- Versilly Ocean JewelerminorOcean-themed jewelry brand supporting through 'Brands We Support' program.
- City of Laguna BeachcoreCity government partner supporting coastal conservation and restoration projects.
- Laguna Beach Chamber of CommerceminorLocal business organization supporting community conservation efforts.
- CSU Long Beach Shark LabcoreAcademic research partner studying marine species and ecosystems.
- Laguna BluebeltcorePartner organization managing the Laguna Beach Marine Protected Area system.
- Laguna Water AssociationminorLocal water district partner in environmental stewardship.
- Rotary Club of Laguna BeachminorService organization supporting community conservation projects.
- OCMPAC (Orange County Marine Protected Area Council)coreRegional partner for Marine Protected Area education and outreach.
- Crystal CoveminorState Park partner in coastal conservation efforts.
- Surf and Sand ResortminorBeachfront resort supporting ocean conservation initiatives.
- OC CoastkeepercoreEnvironmental organization partner focused on water quality and marine protection.
- California Coastal National MonumentcoreFederal protected area partner - worked with LOF to have rocky areas and reefs off Laguna Beach protected as a National Monument, including Bird Rock and Seal Rock.
- UC IrvinecoreAcademic partner that helped develop the Mobile Tidepool Explorer Guide for responsible tidepool exploration.
- Laguna Art MuseumminorCultural partner collaborating on ocean-themed exhibitions.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Laguna Ocean Foundation competitors and assessment
Company assessmentBroad incumbents
- Ocean Conservancy: National marine conservation nonprofit with policy, science, and community programs; comparable mission but operates at much larger scale and broader geographic scope than Laguna Ocean Foundation.
- Natural Resources Defense Council: Large national environmental nonprofit with marine and coastal conservation work; provides a broader-incumbent benchmark for fundraising scale, policy influence, and program breadth.
Direct peers
- WILDCOAST: California/Baja-focused nonprofit that conserves coastal and marine ecosystems through protected area management, restoration, and community education — directly comparable operating model and mission.
- Crystal Cove Conservancy: Nonprofit partner of Crystal Cove State Park that supports coastal conservation, education, and habitat restoration in adjacent Orange County watersheds — closely comparable sized community-conservation nonprofit on the same coastline.
- Bay Foundation: LA-based nonprofit operating the Santa Monica Bay Restoration Plan and large-scale wetland restoration, similar to Laguna Ocean Foundation's Aliso Creek Estuary Restoration and science-based conservation work.
- Pacific Marine Mammal Center: Laguna Beach-based marine mammal rescue, rehabilitation, and education nonprofit; overlapping marine mission, geography, and explicit partner in LOF's partnership list.
- Heal the Bay: Santa Monica Bay-based coastal conservation nonprofit that combines education, volunteer programs (e.g., Beach Cleanup), and policy advocacy for marine habitat protection — directly comparable model to Laguna Ocean Foundation's tidepool education and community engagement.
- Surfrider Foundation: California-headquartered coastal conservation nonprofit focused on beach access, water quality, and marine protected areas; comparable mission, similar volunteer-driven community model, and overlapping geography along the Southern California coast.
- Orange County Coastkeeper: Local water-quality and coastal protection nonprofit serving the same Orange County region as Laguna Ocean Foundation, with overlapping partner networks (e.g., OC Coastkeeper appears in LOF's partner list).
Others
- Aquarium of the Pacific: Long Beach-based aquarium running marine science education and community programs across Southern California; complementary rather than competitive — analogous education/visitor engagement function at larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Laguna Ocean Foundation social profiles
Digital presenceLaguna Ocean Foundation financial estimates
Financial estimateRevenue estimate
Valuation estimate
Laguna Ocean Foundation leadership team
Management profileNumber of profiles
Laguna Ocean Foundation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Laguna Ocean Foundation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Laguna Ocean Foundation
What does Laguna Ocean Foundation do?
Laguna Ocean Foundation is a 501(c)(3) nonprofit that protects and restores marine habitats and coastal ecosystems along the Laguna Beach coastline. It delivers free tidepool education at 8 tidepool locations, runs the Aliso Creek Estuary Restoration Project, and operates K-12 and Emerging Leaders educational programs supported by conservation science and community engagement.
Is Laguna Ocean Foundation a public or private company?
Laguna Ocean Foundation is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Laguna Ocean Foundation founded?
Laguna Ocean Foundation was founded in 2003. It employs 11 to 50 people.
Where is Laguna Ocean Foundation based?
Laguna Ocean Foundation is headquartered in Laguna Beach, United States, in the North America region.
How does Laguna Ocean Foundation make money?
One revenue line is on record: donations and Fundraising.
Who are Laguna Ocean Foundation's main competitors?
Broad incumbents on record are Ocean Conservancy and Natural Resources Defense Council. Direct peers are WILDCOAST, Crystal Cove Conservancy, Bay Foundation, Pacific Marine Mammal Center, Heal the Bay, Surfrider Foundation and Orange County Coastkeeper. Aquarium of the Pacific is listed as an others.
Does Laguna Ocean Foundation have an API?
No public API is recorded for Laguna Ocean Foundation.
What industry is Laguna Ocean Foundation in?
Laguna Ocean Foundation's product category is Marine Conservation Services. Its primary akta.pro industry code is BPAGAGAE, Marine & Freshwater Conservation, with a secondary code of THAAAIAH, Marine Conservation & Citizen-Science Experiences (reef monitoring, turtle walks). Its NAICS code is 813312.