Laguna Beach Chamber of Commerce

What Laguna Beach Chamber of Commerce does

The Laguna Beach Chamber of Commerce is a non-profit membership association founded in 1917, headquartered at 357 Glenneyre Street in Laguna Beach, California. It serves as the designated business association for the Laguna Beach community, supporting local businesses, residents, and civic organizations through advocacy, networking, events, and visitor-information services. The chamber operates with a small staff (11–50 employees) and is affiliated with the U.S. Chamber of Commerce, providing its members access to national advocacy resources.

The chamber's commercial model is built on tiered annual membership dues, with five pricing levels ranging from $95 (Resident) to $495 (Hospitality), plus a $35 one-time processing fee. Members receive a standardized benefits package including a categorized business directory listing, member-to-member "Hot Deals" discounts, job postings, member spotlights, and access to networking events such as the Taste of Laguna Food & Music Festival, Government Affairs Committee meetings, Art Walks, Hospitality Night, and Quad Chamber Mixers. Distribution and member servicing occur through both the physical office and an online self-serve portal hosted on the ChamberMaster platform powered by GrowthZone.

The technology stack is not proprietary; it relies on the ChamberMaster/GrowthZone SaaS membership-management suite for directory listings, event registration, member login, job board, hot deals, and content publishing. The chamber's strategic role extends beyond commerce into civic advocacy — it publishes member-facing resources on local regulatory matters (balloon bans, plastic regulations, employee parking, fire inspections) and runs a Government Affairs Committee that hosts monthly dialogues with city officials such as the police chief. Customer segments are horizontally distributed across hospitality, brick-and-mortar retail, non-profits, home-office sole proprietors, and residents, with no disclosed anchor tenants or concentration risk.

Name

Laguna Beach Chamber of Commerce

Legal name

Laguna Beach Chamber of Commerce

Website

https://lagunabeachchamber.org

Company type

Private

Founded year

1917

Operating status

Operating

Headcount range

11–50 employees

Short description

The Laguna Beach Chamber of Commerce is a 1917-founded non-profit membership association that supports local Laguna Beach businesses and residents through tiered annual dues ($95–$495), networking events like Taste of Laguna, advocacy, and a community business directory, running on ChamberMaster/GrowthZone software with U.S. Chamber of Commerce affiliation.

Ownership category

akta.pro rank

Headquarters

HQ city

Laguna Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Membership Dues: The chamber generates revenue primarily through annual membership fees collected from local businesses across five tiers: Hospitality Membership at $495/year, Business Membership at $325/year, Non-Profit Membership at $150/year, Home Office Membership at $125/year, and Resident Membership at $95/year. A $35 one-time processing fee is charged for new memberships.

Pricing tiers

Distribution channels3 records

Marketing channels6 records

Core offering

The Laguna Beach Chamber of Commerce, founded in 1917, is a non-profit business association serving local businesses and the Laguna Beach community. It sells annual membership subscriptions across multiple tiers (Hospitality, Business, Non-Profit, Home Office, and Resident) and delivers networking events, a member business directory, a member-to-member discount program (Hot Deals), and local business advocacy activities.

Product overview

Laguna Beach Chamber of Commerce offers a membership-based service platform providing business community support, networking, and resources for local Laguna Beach businesses. The organization offers tiered membership packages (Hospitality, Business, Non-Profit, Home Office, Resident Membership) along with member benefits including a business directory, events calendar, hot deals marketplace, job postings board, member spotlights, and access to Government Affairs Committee meetings. The chamber's digital presence is powered by ChamberMaster software platform and GrowthZone membership management system.

Differentiator

Problem solved

Functional benefit

Products and services

• Chamber Membership
• Business Directory Listing
• Networking and Community Events
• Hot Deals Member Discount Program

Named customers11 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• U.S. Chamber of CommercecoreStrategic or Co-development PartnerThe Laguna Beach Chamber of Commerce is affiliated with the U.S. Chamber of Commerce, providing its members with access to national business resources, advocacy at the federal level, and recognition as part of America's largest business federation.

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• California Chamber of Commerce: State-level chamber of commerce providing advocacy, compliance, and HR products to California businesses. Comparable as a tiered-membership business association serving SMBs, but includes paid product lines (e.g., HRCalifornia) that go beyond the Laguna Beach Chamber's local advocacy and networking scope.
• U.S. Chamber of Commerce: The national federation of which the Laguna Beach Chamber is a local affiliate. Comparable as a membership-based business advocacy organization, but operates at a vastly larger scale with broader policy and programmatic remit than any individual local chamber.

Direct peers

• Newport Beach Chamber of Commerce: Chamber of commerce for the adjacent coastal city of Newport Beach. Mirrors the Laguna Beach Chamber's small-city coastal business association model, member tier structure, and event-driven programming, and is a co-host of quad-chamber mixers referenced in the Laguna Beach Chamber's own marketing.
• Irvine Chamber of Commerce: Chamber of commerce serving Irvine, a large Orange County city. Same operating model and tiered membership structure, but with a substantially larger and more corporate member base, offering a useful point of comparison for what the Laguna Beach Chamber could scale toward.
• San Clemente Chamber of Commerce: Chamber of commerce for the South Orange County coastal city of San Clemente. Closely comparable small-city coastal chamber operating tiered membership, business directory, and signature events, with similar member demographic mix.
• Costa Mesa Chamber of Commerce: Chamber of commerce serving Costa Mesa, an adjacent Orange County city. Comparable in operating model and member tier structure, but draws a meaningfully larger and more diversified business base including retail, professional services, and The Triangle/Segerstrom-area employers.
• Dana Point Chamber of Commerce: Chamber of commerce for the neighboring coastal city of Dana Point. Directly comparable in scope, membership tiering, and reliance on tourism-dependent hospitality members, and competes for member mindshare among South Orange County businesses.
• Huntington Beach Chamber of Commerce: Local chamber of commerce for Huntington Beach, another Orange County coastal city. Operates the same tiered membership model, business directory, and signature events structure that the Laguna Beach Chamber uses, serving a directly comparable member base of hospitality SMBs and resident members.

Regional players

• Visit Laguna Beach: Laguna Beach's official destination marketing organization, explicitly linked from the chamber's website. Closely adjacent in mission — both serve to drive economic activity to Laguna Beach businesses — but focused on consumer tourism promotion rather than member advocacy and networking.
• Laguna Beach Visitors & Conference Bureau: Regional tourism promotion counterpart to the chamber's hospitality member services. Operates within the same Laguna Beach ecosystem but with a destination-marketing mission rather than a member-driven business association model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/laguna-beach-chamber

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Laguna Beach Chamber of Commerce