InFirst Federal Credit Union

What InFirst Federal Credit Union does

InFirst Federal Credit Union is a federally chartered, member-owned cooperative headquartered in Alexandria, Virginia, originally chartered in 1935 and now operating six full-service branches across Northern and Southwestern Virginia (Alexandria, Fredericksburg, King George, Roanoke-Melrose, Roanoke-Lawson, Salem). It serves more than 15,000 members holding over $188 million in assets, with membership eligibility extended to active and retired federal employees, members of the InFirst Responders Foundation, employees of Select Employer Groups (SEGs), and residents of designated Virginia communities. The credit union's product portfolio spans consumer deposits (Prime Savings, Share Certificates, Money Market, Ultimate Checking earning up to 1.00% APY, My Money+ Checking with identity and cell-phone protection, IRAs, Club and Custodial Accounts), consumer credit (auto loans from 5.49% APR, personal loans, home equity and HELOC products, first mortgages via CUMortgage, student loans via Revtek, and Visa Rewards credit cards from 10.90% APR), and a small-business banking line distributed through a partnership with Newtek Business Services.

The technology stack is a hybrid of proprietary digital channels and third-party integrations. The credit union operates a custom mobile-banking app (iOS and Android), a web-based online-banking platform, an Audio Teller IVR at (888) 960-6185, and SMS banking, with tokenized e-wallet support across Apple Pay, Google Pay, Samsung Pay, and Garmin Pay. Loan servicing integrates with ProfitStars SmartPay for online "Pay My Loan," Harland Clarke for check ordering, CURewards for credit-card points, TruStage for auto-insurance and GAP/ADR protection products, and CUMortgage and Revtek for mortgage and student-loan origination. There is no public API or developer platform; all integrations are vendor relationships behind the member-facing interface.

Revenue mechanics follow the standard credit-union model of net interest income on loans and investments supplemented by fee income (overdraft, ATM, wire transfer, stop-payment, loan-origination, and skip-a-pay fees at $32 per skipped payment) plus investment income on reserves, with profits returned to members as lower loan rates, higher deposit dividends, and reduced fees rather than distributed to outside shareholders. As a not-for-profit cooperative, InFirst FCU does not raise external equity capital; growth is funded internally through retained earnings and member deposits, and the affiliated InFirst Responders Foundation provides a non-profit channel for grants to first-responder organizations rather than a return-on-investment vehicle.

Name

InFirst Federal Credit Union

Legal name

InFirst Federal Credit Union

Website

https://infirstfcu.org

Company type

Private

Founded year

1935

Operating status

Operating

Headcount range

11–50 employees

Short description

InFirst Federal Credit Union is a federally chartered, member-owned cooperative serving 15,000+ members with $188M+ in assets across six Virginia branches. It provides consumer deposits, loans, mortgages, and small-business banking to federal employees, first responders, SEG members, and Virginia residents.

Ownership category

akta.pro rank

Product category

Retail Banking

NAICS

Credit Unions (52213), Credit Unions (522130), Credit Card Issuing (522210)

SIC

Functions Related To Depository Banking, Nec (6099)

akta.pro primary industry

Employer/Occupational Credit Unions (FSABAEAB)

akta.pro secondary industries

Community Credit Unions (Retail/Consumer Focus) (FSABAEAA), Credit Cards & Revolving Credit (FSABAAAC)

Keywords

• Retail banking services
• Consumer lending products
• Credit union membership
• Deposit account services
• Small business banking

Headquarters

HQ city

Alexandria

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Interest Income on Loans: Primary revenue stream from interest charged on various loan products including auto loans, personal loans, home equity loans, mortgages, student loans, and credit cards. As a not-for-profit cooperative, interest earned is returned to members through better rates and lower fees.
2. Fee Income: Various account and transaction fees including overdraft fees, ATM fees, wire transfer fees, stop payment fees, research services fees, loan origination fees, and account maintenance fees. Fee schedule is publicly disclosed.
3. Investment Income: Income earned on invested deposits and reserves held by the credit union. NCUA-insured deposits up to $250,000 provide security for members.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

InFirst Federal Credit Union is a member-owned, federally chartered credit union founded in 1935 that provides deposit products (Prime Savings, Ultimate Checking, My Money+ Checking, Money Market, Share Certificates, IRAs, Club Accounts, Custodial and Living Trust accounts), a full suite of consumer and commercial lending products (Auto, Personal, Student, Home Equity, Home Improvement, Mortgages, Visa Rewards Credit Cards), business banking services, and digital channels including mobile and online banking, Audio Teller, and e-wallet integration to more than 15,000 members across Virginia.

Product overview

InFirst Federal Credit Union is a member-owned financial cooperative offering a comprehensive suite of banking and lending products. The core portfolio includes Prime Savings, Money Market, and Share Certificate accounts for savings; Ultimate Checking and My Money+ Checking (an enhanced version with identity protection and cell phone coverage) for checking; Business Accounts and Business Solutions for commercial members; and a full range of lending products including Auto Loans, Personal Loans, Student Loans, Home Equity products, Mortgages, and Credit Cards. The institution supplements its core offerings with digital banking channels (Mobile and Online Banking), protection products (Debt Protection, Legal Shield, ID Check), financial education services, and planning tools like Trust Accounts and Retirement IRAs. All products are accessible through six Virginia branch locations and a network of over 55,000 surcharge-free ATMs and 5,000 shared branches.

Differentiator

Problem solved

Functional benefit

Products and services

• Prime Savings Account
• Ultimate Checking
• My Money+ Checking
• Share Certificates
• Money Market Accounts
• IRA & Retirement Accounts
• Youth Accounts
• Business Accounts
• Business Solutions
• Auto Loans
• Personal Loans
• Student Loans
• Home Equity Loans & Lines of Credit
• Home Improvement Loans
• Mortgages
• Visa Rewards Credit Card
• Young Adult Visa Rewards Credit Card
• Club Accounts
• Custodial Accounts (UTMA)
• Revocable Living Trust Accounts

Quantifiable outcome

• Checking accounts earn up to 1.00% APY with qualifications met
• +3 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Newtek Business Services, Inc.coreTechnology or IntegrationInFirst FCU has partnered with Newtek Business Services, Inc. to offer comprehensive financial services to small businesses including business lending (funds available in less than a week with no upfront fees or closing costs), merchant processing (credit/debit card processing, electronic check services, gift cards, and ACH solutions), and e-commerce solutions (website design, shopping cart, and more).
• Love Thy NeighborminorOthersCommunity partnership with Love Thy Neighbor, a local food pantry in King George community that provides groceries to individuals and families in need, organizes monthly hot meal events, and provides entertainment. The credit union supports this nonprofit organization.
• InFirst Responders Foundation, Inc.coreStrategic or Co-development PartnerInFirst Responders Foundation, Inc. is a nonprofit organization that supports first responders and affiliated organizations with grants for equipment, training, resources, causes, and operational support. Foundation membership ($20+ tax-deductible donation) provides eligibility for credit union membership.
• YMCA and Parks and Recreation DepartmentminorOthersInFirst FCU sponsors community events for local YMCA and Parks and Recreation Department, supporting youth programs and community activities in Virginia service areas.
• Ronald McDonald HouseminorOthersThe credit union collects tab tops to raise funds for Ronald McDonald House Southwest Virginia, which supports families of seriously ill or injured children receiving medical treatments in local hospitals.
• Relay For Life / American Cancer SocietyminorOthersInFirst FCU participates in Relay For Life, which raises funds and awareness for cancer research and treatment, offers counseling, free wigs, transportation to medical appointments, and support groups.
• Children's Miracle NetworkminorOthersInFirst FCU supports Children's Miracle Network, an international nonprofit helping children by raising funds for 170 children's hospitals nationwide. More than 17 million children are treated annually through these hospitals.
• CURewardscoreTechnology or IntegrationCURewards program for Visa Rewards Credit Card allowing members to earn points (4 points gas, 3 points restaurants/travel, 2 points groceries, 1 point other) and redeem for cash, travel, merchandise, and gift cards.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Langley Federal Credit Union: Virginia-headquartered credit union serving federal employees, military, and community members with a similar product mix. Direct peer because of overlapping Virginia geography, federal-employee target market, and cooperative structure.
• Navy Federal Credit Union: The largest credit union in the U.S., serving military and federal-affiliated personnel. Comparable to InFirst FCU because both target federal/affiliated employee segments, share a not-for-profit cooperative model, and offer a full suite of consumer banking and lending products.
• Virginia Credit Union: Large Virginia-based credit union serving state employees, SEG partners, and community members. Comparable due to shared Virginia geographic footprint, federal/employer membership heritage, and full-service consumer and business banking.
• CDC Federal Credit Union: Federal employee-focused credit union serving public-sector and federal-affiliated members with similar deposit, loan, and digital banking products. Highly comparable as a same-model employer/occupational credit union operating in adjacent federal niches.
• Dominion Energy Credit Union: Virginia-based credit union with employer-based and community membership. Comparable to InFirst FCU in member-owned model, Virginia footprint, and consumer deposit and loan offerings.
• PenFed Credit Union: Federally chartered credit union with broad membership eligibility and a comparable product set including checking, savings, mortgages, auto loans, and credit cards. Direct peer because of similar federal/community charter overlap and member-owned operating model.

Broad incumbents

• BB&T (now Truist): Large commercial bank with deep Virginia retail banking presence. Comparable as a competing institution for the same Virginia retail and small-business deposit and loan customers, even though operating as a for-profit bank rather than a credit union.
• Capital One: Headquartered in McLean, Virginia, Capital One is a major competitor for retail deposits, credit cards, and consumer loans in InFirst FCU's core Northern Virginia market.
• Wells Fargo: National commercial bank competing for the same consumer checking, savings, and loan relationships in InFirst FCU's Virginia footprint. Cited by name in InFirst FCU member testimonials, indicating direct competitive overlap in member acquisition.

Emerging players

• Alliant Credit Union: Online-focused credit union offering competitive deposit rates and a digital-first experience. Comparable as a competitor for digitally-engaged, rate-sensitive members in InFirst FCU's market, especially for savings products.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/infirstfcu?lang=en
• Facebookfacebook.com/InFirstFCU
• LinkedInlinkedin.com/company/infirst-federal-credit-union
• Instagraminstagram.com/infirst_fcu/?hl=en

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about InFirst Federal Credit Union