What Thomas More University does

Thomas More University is a private Catholic liberal arts institution headquartered in Crestview Hills, Kentucky, founded in 1921 and operating from a single campus at 333 Thomas More Parkway. It delivers education through three academic colleges — the College of Liberal Arts & Social Sciences (which houses the School of Education), the Robert W. Plaster College of Business (with the Zembrodt Center for Entrepreneurship and Innovation), and the St. Elizabeth College of Natural & Health Sciences — organized across undergraduate, graduate (MBA, MPH, MA-ELS, MAT), and accelerated/online programs for working adults. The institution uses the Canvas Learning Management System for course delivery and Microsoft Office 365 for student and faculty productivity; no proprietary technology platform is disclosed.

The university's revenue model is tuition-driven with a recurring annual subscription structure. Traditional full-time undergraduates pay $42,600 in tuition for 2026-2027, plus $11,650 in room and board for residential students and program-specific fees ($496 Education, $750 Nursing). Accelerated undergraduates are billed at $670 per credit hour and graduate students at $685-$750 per credit hour, on a pay-as-you-go semester cadence. Beginning with the Fall 2023 class, all new traditional students receive the Saints Essentials bundle (dining, fitness, TANK bus transit, parking, intramural sports, wellness, printing, textbook scholarships, and home athletic event admission) bundled into tuition. The university also derives revenue from charitable contributions through its Institutional Advancement office and the All Saints Booster Club for athletics. Go-to-market is sales-led and event-driven: enrollment counselors conduct outreach, campus visits and Preview Days drive conversion, while community partnerships with KCTCS, Amazon Career Choice, and high school dual credit programs create pipeline channels. Customer segments include first-year traditional undergraduates (primary), transfer students, graduate students, adult/non-traditional learners (primary), international students, veterans, dual credit high school students, and NCAA provisional-member student-athletes across 30 sports teams.

Name

Thomas More University

Legal name

Thomas More University

Website

https://thomasmore.edu

Company type

Private

Founded year

1921

Operating status

Operating

Headcount range

51–100 employees

Short description

Thomas More University is a private Catholic liberal arts university in Crestview Hills, Kentucky, offering undergraduate, graduate, and accelerated online programs to traditional students, transfer students, graduate learners, and adult non-traditional students across three academic colleges and 30 NCAA sports.

Ownership category

akta.pro rank

Product category

Private Higher Education

NAICS

Colleges, Universities, and Professional Schools (6113)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Religiously Affiliated Liberal Arts Colleges (EDAHACAF)

akta.pro secondary industry

Residential Liberal Arts Colleges (EDAHACAH)

Keywords

• Private higher education
• Catholic liberal arts
• Undergraduate degree programs
• Graduate degree programs
• Accelerated online programs

Headquarters

HQ city

Crestview

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Traditional Undergraduate Tuition: Full-time traditional undergraduate students pay tuition for on-campus, commuter, or living with parents scenarios. Tuition for 2026-2027 is $42,600 per year for full-time enrollment. Additional fees include orientation fees ($275 for first-year students), program-specific fees for Education ($496) and Nursing ($750) programs.
2. Accelerated and Graduate Programs: Accelerated undergraduate programs charge $670 per credit hour. Graduate programs (MBA, MPH, MA-ELS) charge $750 per credit hour. MAT programs charge $685 per credit hour. Billed per semester based on enrollment.
3. Room and Board: Living expenses (food and housing) for on-campus students is $11,650 for 2026-2027. This is bundled as part of direct costs for residential students.
4. Donations and Fundraising: The university receives charitable contributions through the Institutional Advancement office, including major gifts, monthly giving, matching gifts, planned giving, and endowed scholarships. The All Saints Booster Club supports athletics through donations.
5. Saints Essentials Bundle: Beginning with Fall 2023 incoming class, all new students receive bundled benefits including dining plan, fitness center access, TANK bus transportation, parking permit, intramural sports, wellness services, textbook scholarships, printing, and home athletic event admission included in tuition.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

Thomas More University is a private Catholic liberal arts university that delivers undergraduate, graduate, and accelerated/online degree programs across the College of Liberal Arts & Social Sciences, the Robert W. Plaster College of Business, and the St. Elizabeth College of Natural & Health Sciences. Educational services are offered both on campus in Crestview Hills, Kentucky and through online/hybrid delivery, with an NCAA athletics program, bundled Saints Essentials benefits, and substantial scholarship and financial aid support included with tuition.

Product overview

Thomas More University is a Catholic liberal arts institution offering a comprehensive educational portfolio comprising traditional undergraduate degree programs, graduate programs (MBA, MPH, MA-ELS, MAT), and accelerated/online programs for working adults. The university provides substantial scholarship opportunities including the James Graham Brown Scholars Program and Msgr. Cleves University Honors Program, along with the Saints Essentials bundled benefit package covering dining, fitness, transportation, and wellness services. Additional offerings include Saints Athletics (NCAA provisional member with 30 sports teams) and the More to the Story podcast series.

Differentiator

Problem solved

Functional benefit

Brands

• Saints: The mascot and athletic brand for Thomas More University's sports teams, known as the Saints. Includes the Marching Saints Band, Saints Essentials program, Saints Booster Club, and Saints Spotlight features.
• Saints Essentials
• More to the Story

Products and services

• Undergraduate Programs
• Graduate Programs
• Online and Accelerated Programs
• James Graham Brown Scholars Program
• Msgr. Cleves University Honors Program
• Saints Essentials
• Saints Athletics

Quantifiable outcome

• 97% of graduates employed or enrolled in graduate school within 6 months
• +3 more outcomes

Named customers9 records

Segments8 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• InfluxerminorGTM or Marketing Partner · 10 September 2024Thomas More Athletics partnered with Influxer to provide NIL (Name, Image, Likeness) monetization opportunities for student-athletes through co-branded merchandise. Influxer creates personalized webstores for each student-athlete, handles fulfillment and customer service, and provides education on marketing, entrepreneurship, and personal branding. Influxer has partnered with more than 300 universities across the United States.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Western Governors University: Large nonprofit online university with competency-based, flat-fee pricing that competes directly with Thomas More's accelerated and graduate programs for working-adult learners seeking flexible, lower-cost credentials.

Direct peers

• Centre College: Highly selective private liberal arts college in Danville, Kentucky, competing for top Kentucky high school graduates and offering a similar residential four-year liberal arts model with strong outcomes orientation.
• Georgetown College: Small private Christian (Baptist-affiliated) liberal arts college in Georgetown, Kentucky, competing directly with Thomas More for Kentucky high school graduates and offering comparable four-year residential programs.
• Mount St. Joseph University: Catholic liberal arts university in Cincinnati, Ohio, just across the river from Thomas More's Crestview Hills campus, serving similar Kentucky/Ohio tri-state students with comparable size and faith-based positioning.
• Marian University: Private Catholic university in Indianapolis, Indiana, with comparable size, liberal arts and pre-professional program mix, and faith-based identity, competing for regional Midwest students.
• Spalding University: Private Catholic university in Louisville, Kentucky, with a similar focus on undergraduate, graduate, and accelerated programs for traditional and adult learners in the Kentucky market.
• Bellarmine University: Private Catholic university in Louisville, Kentucky, offering undergraduate and graduate programs with a similar mission-driven, Catholic liberal arts identity and overlapping Kentucky recruitment geography as Thomas More.

Broad incumbents

• Xavier University: Larger Jesuit Catholic university in Cincinnati, Ohio, with a broader portfolio of programs and stronger regional brand, competing with Thomas More for tri-state students while offering significantly more scale and resources.
• University of Dayton: Larger Catholic (Marianist) research university in Dayton, Ohio, with extensive undergraduate, graduate, and NCAA Division I athletics, representing a larger Catholic competitor in the broader Midwest recruitment market.

Regional players

• Northern Kentucky University: Public regional university in Highland Heights, Kentucky, immediately adjacent to Thomas More, competing for the same Northern Kentucky/Cincinnati student pool at significantly lower tuition price points.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/thomasmoreky

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Thomas More University