Hjørring Golfklub

Name

Hjørring Golfklub

Legal name

Hjørring Golfklub

Website

https://hjoerringgolf.dk

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Golf Club Services

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Luxury Golf Resorts (THAGACAH), Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE)

Keywords

• Golf club operations
• Golf course facilities
• Golf membership programs
• Golf training services
• Golf tournament management

Headquarters

HQ city

Hjørring

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Membership subscriptions: Annual membership fees across multiple categories: Senior (6,300 DKK), Ung senior (3,200 DKK), Junior (1,300 DKK), Passive (600 DKK), Long distance (2,950 DKK), FlexBasis (1,200 DKK), FlexSyd (3,200 DKK). Driving Range ball fee of 100–150 DKK is mandatory for most categories. Cabinets and bag storage available for additional fees.
2. Guest greenfee: Non-members pay greenfee to play: 450 DKK for 18 holes, 600 DKK for all-day play. Short course (Vest) at 200 DKK. Golf cart and buggy rentals available at 275–375 DKK.
3. Pro shop and coaching services: Alvah Routledge (PGA Pro) runs the pro shop selling golf equipment, apparel, and footwear, and offers training lessons. Equipment rental (buggies, golf carts) and driving range tokens are sold through the pro shop.
4. Golf Cafeen food and beverage: Thomas Topholt and Camila Andersen operate the Golf Cafeen serving food and beverages, open Tuesday–Thursday 10:30–21:00 and Friday–Monday 10:30–15:30.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Hjørring Golfklub operates a 36-hole golf facility in Hjørring, Denmark, comprising four 9-hole loops (Nord, Syd, Øst full-length courses and Vest par-3 course). The club sells annual memberships across seven categories, day-pass greenfee to visiting golfers, and runs an on-site pro shop with a PGA Professional, an on-site café, and structured beginner and junior training programs. Supporting services include an annual tournament calendar of approximately 11 club events, social sub-clubs (Seniorklubben, Damedagen, Herredagen, Kaninklubben, Junior-afdeling), and reciprocal play through partner networks including Golfamore and Golfring Nordjylland.

Product overview

Hjørring Golfklub is a 36-hole golf club with four 9-hole loops (Nord, Syd, Øst as full courses and Vest as a par-3). The club offers membership programs at various price points, green fee day passes, and operates a Pro Shop with PGA professional services. Supporting services include the Golf Cafeen restaurant, Golfamore discount card for international play, Golfring Nordjylland reciprocal play agreements, junior and beginner training programs, club tournament calendar, and internal social groups (Seniorklubben, Damedagen, Herredagen, Kaninklubben). The club also organizes golf travel packages to international destinations.

Differentiator

Problem solved

Functional benefit

Products and services

• 36-Hole Golf Course (Nord, Syd, Øst, Vest)
• Annual Membership Programs
• Green Fee Play
• Pro Shop and PGA Coaching
• Golf Cafeen Food and Beverage
• Golfamore Discount Card
• Golfring Nordjylland Add-on
• Junior Golf Program
• Beginner Golf Programs
• Annual Club Tournament Calendar
• Golf Travel Packages

Quantifiable outcome

• 30,000 rounds of golf played per year
• +3 more outcomes

Named customers4 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Sparekassen Danmark (Hovedsponsor)coreOthersSparekassen Danmark is the main sponsor (Hovedsponsor) of Hjørring Golfklub. The sponsorship provides financial support and branding exposure at the club. New members who agree to an introductory meeting with Sparekassen Danmark receive 2 free training lessons with PGA Pro Alvah Routledge.
• Golfring NordjyllandcoreStrategic or Co-development PartnerGolfring Nordjylland is a collaboration between 5 North Jutland golf clubs: Brønderslev Golfklub, Sæby Golfklub, Ørnehøj Golfklub, Hals Golfklub, and Hjørring Golfklub. Full-time members of Hjørring GK can purchase an annual Golfring Nordjylland card (975 DKK) for unlimited play at the 4 partner clubs without paying greenfee.
• Nordjyske greenfee network (GNG)coreChannel Partner/ Reseller/ DistributorThe GNG (Golf Nordjylland) greenfee network covers ~25 North Jutland clubs. Full-time members of Hjørring GK pay half greenfee at all participating clubs (including Hvalpsund, Jammerbugtens, Frederikshavn, Aalborg, Hobro, and many others). Flex and Long distance members are excluded. Registration and payment via GolfBox is mandatory.
• GolfamorecoreChannel Partner/ Reseller/ DistributorGolfamore is a greenfee discount card program allowing members to play at ~1,400 courses in Denmark (~100 Danish courses) and abroad (Sweden, Norway, Germany, Spain, Portugal, UK, Ireland, Italy) at half ordinary greenfee. Golfamore cards (450 DKK/stk) are sold through the Hjørring GK secretariat, with bulk pricing available. The club benefits from each sale, and members gain access to the Golfamore discount network.
• Bjaavann Golfklub (friendship club, Norway)minorStrategic or Co-development PartnerBjaavann Golfklub (near Kristiansand, Norway) is a friendship club (venskabsklub) of Hjørring GK. Hjørring GK members can play at Bjaavann GK at half price. This cross-border arrangement supports golf tourism between Denmark and Norway.
• Randers, Viborg & Århus Ådal (½-greenfee partner clubs)minorStrategic or Co-development PartnerHjørring GK has half-greenfee agreements with Randers GK, Viborg GK, and Århus Ådal GK, extending member access beyond North Jutland into central and eastern Denmark.
• Gert Simonsen and Kai Stecher (volunteer tee marker producers)minorOthersVolunteers Gert Simonsen and Kai Stecher produced 3D-printed tee markers (testedes) and tee containers for all holes on the Nord, Syd, and Øst loops, improving course presentation. This volunteer contribution is publicly acknowledged on the club's Facebook page.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hals Golfklub: Fourth Golfring Nordjylland partner club with similar size and Danish member-owned structure. Directly comparable for benchmarking pricing, member programs, and ancillary services.
• Hirtshals Golfklub: Direct geographic competitor in North Jutland, Denmark. Plays Hjørring GK in the Herredagen inter-club rivalry match and serves the same local membership pool in a similar climate and pricing tier.
• Brønderslev Golfklub: Golfring Nordjylland partner club with a comparable membership-based, multi-loop course model in North Jutland. Directly comparable on size, geography, and reciprocal-play structure.
• Ørnehøj Golfklub: Fifth Golfring Nordjylland partner; comparable Danish regional club competing for the same North Jutland golfer demographic with similar subscription and greenfee structure.
• Sæby Golfklub: Another Golfring Nordjylland partner offering reciprocal play to Hjørring members. Similar member-owned Danish regional club with comparable subscription tiers and tournament programming.

Others

• Golfamore: Discount-card network of ~1,400 courses that Hjørring GK both sells through and benefits from. Adjacent ecosystem enabler rather than competitor — drives reciprocal traffic and member value.
• GolfBox: Danish tee-time booking, scoring, and tournament management platform used by Hjørring GK and most Danish clubs. Technology infrastructure provider across the Danish golf sector.
• Sparekassen Danmark: Anchor sponsor and onboarding partner for Hjørring GK; comparable only as a commercial counterpart tied to the club's sponsorship and new-member acquisition flow.

Regional players

• Bjaavann Golfklub: Norwegian friendship club (venskabsklub) of Hjørring GK offering half-price cross-border play. Comparable Scandinavian member-owned golf club with similar climate, scale, and seasonal dynamics.

Broad incumbents

• Aalborg Golf Klub: Larger, established North Jutland golf club participating in the Nordjyske greenfee network. Comparable as a broader incumbent operating in the same geography with overlapping member and guest audiences.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/hjoerringgolfklub

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hjørring Golfklub