Hautarzte Am Marktplatz

What Hautarzte Am Marktplatz does

Hautarzte Am Marktplatz is a multi-location dermatology group practice (Facharztpraxis) operating across four sites in the greater Karlsruhe region of Germany — Karlsruhe (headquarters, Kaiserstraße 72), Wörth am Rhein, Germersheim, and Mühlacker. The practice is legally organized as a KV-bereichsübergreifende GbR Berufsausübungsgemeinschaft under Dr. med. Jörg Bettinger, with no external parent, private equity, or institutional ownership. It employs approximately 25 specialist physicians covering the full dermatological spectrum: general dermatology, allergology, psoriasis and neurodermitis management, dermatopathology, dermatochirurgie, skin cancer screening and treatment, phlebology, proktologie (certified competence center), occupational dermatology, hyperhidrosis treatment, laser therapy, and aesthetic dermatology.

The practice's technology stack centers on advanced dermatological diagnostics rather than proprietary platforms. Core capabilities include digital whole-body skin cancer scanning (Ganzkörperscan — regional first), FotoFinder and Visiomed digital photo documentation, Nevisense electrical impedance spectroscopy for melanoma assessment, Praevocheck HPV 16 blood testing, anal ultrasound, and a comprehensive laser suite (IPL, fractional and ablative CO2, Erbium YAG, Nd:YAG, Ruby, KTP, Fox nail fungus, PicoSure for tattoo removal). Aesthetic procedures span botulinum, hyaluronic acid fillers, thread lifting (PDO-MINTLift, Silhouette Soft), PRP/vampire lifting, HarmonyCa hybrid injectable, microneedling, and AGNES RF treatments.

The business model is a hybrid professional services practice operating on three revenue streams: (1) statutory health insurance (GKV) services including skin cancer screening from age 35, medically necessary consultations, and ambulatory operations; (2) private health insurance (PKV) services covering extended dermatological and aesthetic procedures; (3) self-pay aesthetic services (Botox, fillers, laser, tattoo removal) priced via quote-based consultation rather than public price disclosure. Patient acquisition is digital-first via DoctoLib online booking, jameda doctor rating visibility (Top 10 award January 2024), Instagram and Facebook presence, and Google Maps/AdWords. All clinical services are delivered in-person at the four practice sites; supplementary Videosprechstunde video consultations provide remote follow-up. Revenue is not publicly disclosed.

Name

Hautarzte Am Marktplatz

Legal name

Hautärzte am Marktplatz Karlsruhe, KV-bereichsübergreifende GbR Berufsausübungsgemeinschaft Dr. med. Jörg Bettinger und Kollegen

Website

https://hautaerzte-ka.de

Company type

Private

Operating status

Operating

Short description

Hautarzte Am Marktplatz is a multi-location dermatology group practice operating across four sites in greater Karlsruhe, Germany. It serves individual patients with comprehensive dermatological care including skin cancer screening, proktologie, phlebology, occupational dermatology, laser therapy, and aesthetic dermatology under GKV, PKV, and self-pay models.

Ownership category

akta.pro rank

Product category

Dermatology Medical Services

NAICS

Offices of Physicians (62111), Medical and Diagnostic Laboratories (6215)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

General & Medical Dermatology (HLAKACAA)

akta.pro secondary industries

Dermatopathology (HLAKACAC), Psoriasis & Eczema Specialty Care (HLAKACAL), Procedural Dermatology (Office-Based Surgery) (HLAKACAG), Dermocosmetics & Medical-Grade Skincare (CRABAAAF), Contact Dermatitis & Patch Testing (HLAKACAK)

Keywords

• Dermatology medical services
• Skin cancer screening
• Laser therapy treatments
• Aesthetic dermatology procedures
• Phlebology vein treatment

Headquarters

HQ city

Frankfurt

HQ country

Germany

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Statutory Health Insurance (GKV) Services: Standard dermatological services covered by German statutory health insurance, including skin cancer screening (from age 35, every 2 years), general dermatology consultations, allergy testing, treatment of skin conditions, and medically necessary operations.
2. Private Health Insurance (PKV) Services: Additional services and treatments covered under private health insurance schemes.
3. Self-Pay / Private Payment Services: Aesthetic dermatology procedures (Botox, fillers, laser treatments, thread lifting, PRP, etc.), medical cosmetics, and Condyloma (genital warts) treatment offered as covered benefit. Prices not publicly disclosed — quote-based consultation model.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Hautarzte Am Marktplatz is a multi-location dermatology group practice delivering comprehensive skin care across four sites in Karlsruhe, Wörth am Rhein, Germersheim, and Mühlacker. The practice operates eight specialized competence centers covering general dermatology, skin cancer screening and treatment, proctology, phlebology, occupational dermatology, hyperhidrosis treatment, laser therapy, and aesthetic dermatology. Services are delivered in-person at practice locations with appointments booked via the DoctoLib online portal, and the practice accepts both statutory (GKV) and private (PKV) health insurance as well as self-pay aesthetic procedures.

Product overview

Hautärzte am Marktplatz is a multi-location dermatology group practice offering comprehensive dermatological care across four locations in Karlsruhe, Wörth am Rhein, Germersheim, and Mühlacker. The practice operates as a unified platform combining multiple specialized services: General Dermatology with subspecialties (Allergology, Psoriasis, Neurodermitis, Dermatopathology, Dermatosurgery), Skin Cancer Screening and Treatment (including innovative full body scan technology), Phlebology, Proktology (certified Competence Center), Occupational Dermatology, and Hyperhidrosis Treatment. The aesthetic division encompasses Aesthetic Dermatology (botulinum, fillers, thread lifting, PRP, laser rejuvenation, body contouring), Medical Cosmetics (HydraFacial, peels, microneedling, LDM therapy), and Laser Therapy (IPL, CO2, Nd:YAG, Ruby, KTP, nail fungus, tattoo removal). The practice integrates advanced diagnostic technologies including FotoFinder, Visiomed, and Nevisense for skin cancer screening, and offers modern treatments like photodynamic therapy and full-body digital scanning.

Differentiator

Problem solved

Functional benefit

Products and services

• Allgemeine Dermatologie (General Dermatology) General dermatological examinations, diagnostics, and treatments for all skin conditions including inflammatory, infectious, and autoimmune skin diseases. Targeted at patients seeking primary dermatological care.
• Allergologie (Allergology) Allergy testing, diagnosis, and treatment including skin tests and specific immunotherapies for allergic conditions. Targeted at patients with allergic skin conditions.
• Psoriasis Treatment Specialized treatment for psoriasis including topical therapies, systemic treatments, and biologic therapies. The practice is an active research center in the German Psoriasis Registry. Targeted at psoriasis patients.
• Neurodermitis (Atopic Dermatitis) Treatment Comprehensive treatment for atopic dermatitis including skincare regimens, anti-inflammatory treatments, and trigger avoidance strategies. Targeted at patients with atopic dermatitis.
• Dermatopathologie (Dermatopathology) Microscopic examination of skin tissue samples for accurate diagnosis of skin diseases and tumors. Targeted at patients requiring histopathological diagnostics.
• Dermatochirurgie (Dermatologic Surgery) Surgical procedures for skin conditions including tumor removal, Mohs surgery, and reconstructive techniques performed on an outpatient basis. Targeted at patients requiring dermatologic surgery.
• Hautkrebsvorsorge und -behandlung (Skin Cancer Screening and Treatment) Comprehensive skin cancer screening using digital documentation (FotoFinder/Visiomed), impedance measurement (Nevisense), and clinical examination. Includes treatment of all skin cancer types with photodynamic therapy, cryotherapy, and surgical excision. Targeted at patients seeking skin cancer screening and treatment.
• Ganzkörperscan (Full Body Scan) Digital full-body skin scanning technology for detecting skin changes at the digital level during skin cancer screening. Unique in the region offering this service. Targeted at patients seeking advanced skin cancer screening.
• Photodynamische Therapie (PDT) Light-based treatment for superficial skin tumors and precancerous lesions using a daylight lamp that is nearly pain-free compared to conventional red light PDT. Targeted at patients with actinic keratoses or superficial skin tumors.
• Phlebologie (Phlebology/Vein Medicine) Diagnosis and treatment of venous diseases including varicose veins, spider veins, and venous insufficiency using endoluminal radiofrequency therapy, miniphlebectomy, sclerotherapy, and compression therapy. Targeted at patients with venous diseases.
• Proktologie (Proctology) Diagnosis and treatment of anal and rectal conditions including hemorrhoids, fistulas, fissures, and colorectal cancer screening. Certified Competence Center for Proktologie by the professional association. Targeted at patients with proctological conditions.
• Berufsdermatologie (Occupational Dermatology) Recognition, prevention, and treatment of occupational skin diseases. Includes workplace assessments, reporting to employers' liability insurance associations, and preventive measures for hand eczema and occupational skin cancer. Targeted at patients with work-related skin conditions.
• Hyperhidrosis Treatment Treatment for excessive sweating including iontophoresis, botulinum toxin injections, and surgical options like sweat gland suction curettage. Targeted at patients with pathological hyperhidrosis.
• Lasertherapie (Laser Therapy) Comprehensive laser treatments including IPL, fractional CO2 laser, ablative CO2/Erbium YAG laser, Long-Pulsed Nd:YAG, Q-switched Nd:YAG, Ruby laser, KTP laser, Fox nail fungus laser, and PicoSure tattoo removal. Treats vascular lesions, pigmented lesions, hair removal, skin rejuvenation, and benign skin growths.
• Ästhetische Dermatologie (Aesthetic Dermatology) Non-invasive and minimally invasive aesthetic procedures including botulinum toxin, hyaluronic acid fillers, HarmonyCa hybrid injectable, thread lifting (PDO-MINTLift, Silhouette Soft), PRP/vampire lifting, hair treatments, lipolysis, and laser skin rejuvenation. Targeted at self-pay patients seeking aesthetic treatments.
• Medizinische Kosmetik (Medical Cosmetics) Medical cosmetic treatments including HydraFacial, anti-aging treatments, medical acne therapy, fruit acid peels, LDM-MED ultrasound therapy, and microneedling performed by certified medical cosmeticians. Targeted at patients seeking medical cosmetic services.
• PicoSure Tattooentfernung (PicoSure Tattoo Removal) Advanced tattoo removal using PicoSure laser technology offered in cooperation with PALA Institute. Targeted at patients seeking tattoo removal.
• Praevocheck (HPV 16 Blood Test) Blood test detecting HPV 16 contact for early risk assessment of squamous cell carcinoma of the oral cavity, anal margin, and genitals. Targeted at patients seeking early cancer risk detection.
• Modern Condylome (Feigwarzen) Treatment Modern treatment methods for Condylomen (genital warts) offered as a statutory health insurance benefit (Kassenleistung). Targeted at patients with genital warts.
• Videosprechstunde (Video Consultation) Remote video consultation service allowing patients to consult with dermatologists via video call from their home. Targeted at patients seeking remote dermatology consultations.

Quantifiable outcome

• 95% of operations performed under local anesthesia, including for patients on blood thinners and regardless of age
• +2 more outcomes

Named customers2 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

Feature9 records

Partnerships

15 partnerships are on record, tiered minor and core.

• PALA - Institut für TattooentfernungminorStrategic or Co-development PartnerCooperation for PicoSure laser tattoo removal services. The practice offers tattoo removal using the PicoSure laser in partnership with PALA - Institut für Tattooentfernung.
• Google (Analytics, AdWords, Maps)coreTechnology or IntegrationUses Google Analytics for web analytics, Google AdWords for conversion tracking and paid search advertising, and Google Maps API for location/directions functionality.
• jamedacoreGTM or Marketing PartnerListed on Germany's leading doctor rating platform jameda.de. Dr. Bettinger holds Top 10 award for dermatology in Karlsruhe. Platform drives patient referrals and online visibility.
• DoctoLibcoreGTM or Marketing PartnerOnline appointment booking platform used by the practice for patient scheduling. DoctoLib serves as the primary digital channel for appointment requests for both general dermatology and aesthetics.
• Landesärztekammer Baden-WürttembergcoreOthersState medical association that is the competent regulatory body for the practice's medical licenses and professional standards.
• Kassenärztliche Vereinigung Baden-WürttembergcoreOthersRegional association of statutory health insurance physicians that accredits the practice to treat GKV (statutory health insurance) patients.
• Universitätsklinikum Heidelberg (Thoraxchirurgische Klinik)minorImplementation/ SI/ Consulting PartnerReferral partnership for sympathhectomy procedures. For hyperhidrosis patients where all other treatments fail, the practice cooperates with a thoracic surgery clinic at University Hospital Heidelberg for sympathic nerve transection procedures.
• FotoFinder SystemscoreTechnology or IntegrationDigital photo documentation system (FotoFinder) used for controlled monitoring of skin lesions during skin cancer screening and follow-up examinations.
• Visiomed / Canfield ScientificcoreTechnology or IntegrationVisiomed videodermatoscopy system used alongside FotoFinder for high-quality digital documentation of skin lesions.
• Nevisense / SciBasecoreTechnology or IntegrationNevisense electrical impedance spectroscopy device used as an additional tool to detect suspicious skin lesions early, particularly for melanoma assessment.
• raumkontakt WerbeagenturminorImplementation/ SI/ Consulting PartnerExternal advertising/web agency responsible for the concept, web design, and implementation of the practice website.
• Royal Society of Medicine (RSM)minorOthersDr. med. Jörg Bettinger is listed as a member of the Royal Society of Medicine, a professional medical society.
• ABD - Arbeitsgemeinschaft für Berufs- und Umweltdermatologie e.V.coreOthersDr. Susanne Saha is a member of ABD (Working Group for Occupational and Environmental Dermatology).
• DDG - Deutsche Dermatologische Gesellschaft e.V.coreOthersGerman Dermatological Society membership for professional standards and continuing education.
• BVDD - Berufsverband der Deutschen Dermatologen e.V.coreOthersProfessional association of German dermatologists representing professional interests.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Dermatologikum Berlin: Large multi-specialty dermatology group practice in Berlin offering general dermatology, aesthetic dermatology, phlebology, laser therapy, and dermatologic surgery under one roof. Operates the same multi-specialty partnership model and serves a comparable mix of statutory-insured, private-insured, and self-pay aesthetic patients.
• Proktologikum: German specialty clinic focused exclusively on proktologie, offering the same competence-center-grade proctology services (hemorrhoid treatment, fistula management, anal fissure care) that Hautärzte am Marktplatz provides as part of its integrated offering.
• Hautzentrum Wiesbaden: Multi-location dermatology group practice in the Rhein-Main region of Germany offering general dermatology, skin cancer screening, phlebology, and aesthetic services. Comparable in scope, service mix, and regional multi-site footprint to Hautärzte am Marktplatz.

Emerging players

• Dermanostic: German teledermatology startup offering app-based dermatology consultations and asynchronous lesion assessment with prescription delivery. Competes for low-acuity dermatology visits and shifts patient expectations toward digital-first triage in the German market.
• OnlineDoctor (Patient21 Group): German teledermatology platform connecting patients to dermatologists for asynchronous specialist consultations, now part of the Patient21 group. Provides a digital-first alternative channel for dermatology advice and threatens in-person visit volumes for lower-acuity cases.

Broad incumbents

• Epiphany Dermatology: US PE-backed dermatology platform operating affiliated practices across multiple states. Comparable multi-specialty, multi-location dermatology group practice model with medical, surgical, and aesthetic service lines.
• Forefront Dermatology: Large US PE-backed dermatology group practice platform operating hundreds of sites across the United States. Comparable multi-specialty dermatology model combining medical, surgical, and aesthetic services under a single partnership/employment structure.
• QualDerm Partners: US PE-backed dermatology platform providing management services to affiliated practices across multiple states. Comparable multi-site specialty medical group model with shared clinical standards, technology stack, and payor mix.
• Sanoptis AG: PE-backed German dermatology platform actively consolidating Facharztpraxen and MVZs across Germany. A direct competitor for physician recruitment and acquisition targets, and a structural threat to independent multi-location practices via scale economics and group purchasing.

Others

• Universitäts-Hautklinik Heidelberg: Academic dermatology department at Heidelberg University Hospital — the institutional home of multiple Hautärzte am Marktplatz physicians (Dr. Weisser, Dr. Zielonka). Functions as a referral destination for complex cases, a training pipeline, and a clinical research collaboration partner.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• Instagraminstagram.com/hautaerzte.am.marktplatz

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles22 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

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Frequently asked questions about Hautarzte Am Marktplatz