ndapt
- Company typePrivate
- Founded2020
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What ndapt does
ndapt is a London-based professional services firm founded in 2020 that provides independent professional trustees, non-executive directors, and board governance support to UK pension schemes (defined benefit and defined contribution), charities, community interest companies, and corporates. It operates through three UK private limited companies — ndapt ltd, ndapt trustee ltd, and ndapt professional trustee ltd — all registered in England and Wales, with the regulated trustee activity segregated from advisory and technology work. The business is wholly owned by its directors, has no external shareholders and no ancillary services, and pitches its conflict-free ownership structure as a deliberate differentiator in a market where many trustee providers are embedded within larger actuarial/consultancy groups.
The firm's revenue mix spans three lines: (1) professional trustee appointments on DB and DC pension schemes under Board Chair, co-trustee, or sole trustee models; (2) non-executive director placements on corporate and not-for-profit boards, available as permanent or project-based engagements; and (3) Citrus, a not-for-profit DB master trust consolidation solution enabling scheme consolidation while sponsors retain strategic control. Pricing is quote-based and not publicly disclosed, with all distribution run through direct enterprise engagement rather than intermediaries.
ndapt's proprietary technology layer is wini™, an award-winning board support platform that combines AI and automation to handle permissions-based information sharing, real-time updates, and compliance/management workflows so trustees and NEDs can focus on strategic issues. Marketing is conducted through the firm website, LinkedIn, X, and Facebook, complemented by an industry-wide giveback CSR program launched in 2023 that has attracted 15+ counterparties including CMS, WTW, Mercer, Aon, Schroders, Gallagher, Isio, XPS, Russell Investments, and the Pension Insurance Corporation.
ndapt firmographics
Firmographics- Name
- ndapt
- Legal name
- ndapt ltd
- Website
- https://ndapt.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
ndapt industry classification
Industry- Product category
- Pension Governance and Board Advisory Services
- NAICS
- Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds (524292), Pension Funds (525110)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Pension Master Trusts, Superannuation & Provident Funds (FSAAAGAB)
Keywords
Where ndapt is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
ndapt business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Professional Trustee Services: Providing professional trustees to pension schemes (DB and DC), operating as Board Chair, co-trustee, or sole trustee model.
- Non-Executive Director Services: Appointing NEDs to boards across multiple business sectors, available for permanent or project-based appointments.
- Citrus Pension Plan Consolidation: Not-for-profit DB master trust solution enabling pension scheme consolidation while retaining sponsor control of strategic decisions.
- Technology Services (wini™): Board support technology solution provided as part of service offerings.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
ndapt product offering
Product offeringCore offering
ndapt provides professional trustee services for defined benefit and defined contribution pension schemes (acting as Board Chair, co-trustee, or sole trustee), appoints non-executive directors to boards across multiple sectors, and operates Citrus, a not-for-profit DB master trust that enables pension scheme consolidation while retaining sponsor control of strategic decisions. Service delivery is underpinned by wini™, ndapt's proprietary board support technology that combines AI and automation to streamline management, governance, and compliance.
Product overview
ndapt offers a unified portfolio of professional trustee and non-executive director services, underpinned by its proprietary technology platform, wini™. The core offering includes professional trustee services (operated as Board Chair, co-trustee, or sole trustee) and non-executive director appointments across multiple sectors. For pension scheme consolidation, ndapt provides Citrus Pension Plan—a not-for-profit DB master trust. The wini™ platform serves as the technology backbone, combining AI and automation for board management, governance, and compliance, with permissions-based collaboration features. This architecture positions the technology as an enabler across all service lines.
Differentiator
Problem solved
Functional benefit
Brands
- Citrus: Not-for-profit DB master trust solution providing pension scheme consolidation services
- wini
Products and services
- wini™ An AI and automation-powered board support technology solution that enables efficient management, governance, and compliance delivery. The platform fosters collaboration through permissions-based information sharing and provides real-time updates for board management. It is targeted at organisations requiring modern, future-fit governance support.
- Professional Trustee Services Professional trustee services delivered for defined benefit and defined contribution pension schemes, charities, community interest companies, and not-for-profit organisations. Engagements are structured as Board Chair, co-trustee, or sole trustee models depending on client need.
- Non-Executive Director Services Appointments of non-executive directors to boards across multiple business sectors, supporting board governance, change management, post-acquisition integration, and effective navigation of difficult situations. Available for permanent or project-based engagements.
- Citrus Pension Plan A not-for-profit defined benefit master trust consolidation solution that enables pension schemes to benefit from economies of scale while retaining control of strategic decisions under a fully authorised master trust structure. Targeted at DB pension schemes seeking consolidation.
Companies that use ndapt
Customer profileSegments3 records
Ideal customer profiles3 records
ndapt technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
ndapt partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered minor.
- CMSminorCMS has supported ndapt's giveback program since 2023, contributing to the company's CSR initiatives focused on making a positive difference in communities.
- LCP Health AnalyticsminorLCP Health Analytics supported ndapt's giveback program since 2023, contributing to community and societal initiatives.
- WTW (Willis Towers Watson)minorWTW supported ndapt's giveback program since 2023, participating in collaborative CSR activities.
- GallagherminorGallagher supported ndapt's giveback program since 2023, contributing to the company's charitable initiatives.
- Russell InvestmentsminorRussell Investments supported ndapt's giveback program since 2023.
- MercerminorMercer supported ndapt's giveback program since 2023, participating in collaborative charitable activities.
- XPSminorXPS supported ndapt's giveback program since 2023.
- IsiominorIsio supported ndapt's giveback program since 2023.
- Pension Insurance CorporationminorPension Insurance Corporation supported ndapt's giveback program since 2023.
- SchrodersminorSchroders supported ndapt's giveback program since 2023.
- AonminorAon supported ndapt's giveback program since 2023, contributing to charitable initiatives.
- RobecominorRobeco supported ndapt's giveback program since 2023.
- First ActuarialminorFirst Actuarial supported ndapt's giveback program since 2023.
- Quantum Asset ManagementminorQuantum Asset Management supported ndapt's giveback program since 2023.
- Angels DenminorAngels Den supported ndapt's giveback program in 2025.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
ndapt competitors and assessment
Company assessmentEmerging players
- Clara-Pensions: Clara-Pensions is a UK DB pension consolidator focused on transferring and managing defined benefit scheme obligations. It is comparable to ndapt’s Citrus proposition as an adjacent DB consolidation solution, though it uses a different model from ndapt’s professional trustee services.
Broad incumbents
- ZEDRA: ZEDRA provides trust, corporate, governance and pension-related services across a broader international platform. It overlaps with ndapt in governance and trustee services, though with a wider fiduciary services portfolio.
- Board Intelligence: Board Intelligence provides board reporting, governance and board portal software for organizations. It is comparable to ndapt’s wini technology angle, although it is a software-focused peer rather than a professional trustee services provider.
- Law Debenture Pension Trustees: Law Debenture offers professional independent pension trustee services within a broader corporate trust and governance platform. It is comparable to ndapt on trustee services but is a larger, more established incumbent.
Direct peers
- Entrust Pension Limited: Entrust Pension Limited provides independent professional trustee services to UK pension schemes. It is comparable to ndapt’s pension-focused trusteeship model and similar buyer base.
- Vidett: Vidett provides UK professional pension trustee and governance services, including chair, co-trustee and sole trustee roles. It is highly comparable to ndapt’s core professional trustee offering for pension schemes.
- Capital Cranfield: Capital Cranfield provides independent professional pension trustee services, including chair and co-trustee appointments. Its service-led governance model and UK pension scheme customer base closely overlap with ndapt.
- Dalriada Trustees: Dalriada Trustees is a UK independent professional trustee firm serving occupational pension schemes, including sole trustee and governance roles. It competes directly with ndapt for pension scheme trustee mandates.
- BESTrustees: BESTrustees is an independent UK professional trustee company focused on pension scheme trusteeship and governance. It is comparable to ndapt’s professional trustee and trustee board support services.
- Independent Governance Group: Independent Governance Group provides professional pension trustee and governance services in the UK. It is a direct peer because it targets similar pension scheme governance and independent trustee needs.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
ndapt social profiles
Digital presencendapt financial estimates
Financial estimateRevenue estimate
Valuation estimate
ndapt leadership team
Management profileNumber of profiles
Profiles11 records
ndapt funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ndapt M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ndapt
What does ndapt do?
ndapt provides professional trustee services for defined benefit and defined contribution pension schemes (acting as Board Chair, co-trustee, or sole trustee), appoints non-executive directors to boards across multiple sectors, and operates Citrus, a not-for-profit DB master trust that enables pension scheme consolidation while retaining sponsor control of strategic decisions. Service delivery is underpinned by wini™, ndapt's proprietary board support technology that combines AI and automation to streamline management, governance, and compliance.
Is ndapt a public or private company?
ndapt is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ndapt founded?
ndapt was founded in 2020. It employs 1 to 10 people.
Where is ndapt based?
ndapt is headquartered in London, United Kingdom, in the Europe region.
How does ndapt make money?
Four revenue lines are on record. Professional Trustee Services are the primary driver. The others are non-Executive Director Services, citrus Pension Plan Consolidation and technology Services (wini™).
Who are ndapt's main competitors?
Clara-Pensions is listed as an emerging player. Broad incumbents are ZEDRA, Board Intelligence and Law Debenture Pension Trustees. Direct peers are Entrust Pension Limited, Vidett, Capital Cranfield, Dalriada Trustees, BESTrustees and Independent Governance Group.
Does ndapt have an API?
No public API is recorded for ndapt.
What industry is ndapt in?
ndapt's product category is Pension Governance and Board Advisory Services. Its primary akta.pro industry code is FSAAAGAB, Pension Master Trusts, Superannuation & Provident Funds. Its NAICS code is 524292 and its SIC code is 8742.