Agency Atlas
Agency Atlas is a Calgary-based, founder-owned full-service marketing agency delivering branding, web, video, copywriting, SEO, and digital marketing. It serves enterprise and mid-market clients across energy, real estate, nonprofit, financial services, and consumer verticals in Western Canada.
- Company typePrivate
- Founded-
- HeadquartersCalgary, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Agency Atlas does
Agency Atlas is a privately held, founder-owned full-service marketing agency headquartered in Calgary, Alberta, Canada, co-founded by Chad Hason (CEO) and Robbie Gilchrist (Creative Director). The firm operates with a deliberately lean team of approximately 11 specialists and delivers integrated marketing services organized into four pillars: Branding + Strategy, Copywriting + SEO, Design + Web + Video, and Digital Marketing. Its stated philosophy — "brand is a verb," articulated in the CEO's published book and keynotes — emphasizes operational brand alignment over surface-level aesthetics. The company is rooted in Western Canada with concentration in the Alberta energy sector and explicit geographic anchoring to "proudly Albertan" identity.
The business model is professional services revenue: project-based and ongoing retainer engagements for branding, web design and development, UI/UX, video production, copywriting, SEO, social media, and CRM email execution. Distribution is entirely direct-to-client with no resellers, distributors, or marketplace channels; client acquisition runs through a HubSpot-integrated website contact and meeting-booking flow, supplemented by the CEO's keynote circuit and the "Brand is a Verb" book as lead-generation assets. The agency also operates two supplementary revenue lines: a three-tier paid keynote/workshop program (The Spark at $2,500; The Flame at $5,000; The Torch at $10,000) and the "Brand is a Verb" book distributed via Amazon and other retailers. The GTM motion is sales-led, with the CEO personally handling client relationships and supplementing outbound with thought-leadership content.
The customer base spans roughly 16 named clients across multiple verticals with a recognizable enterprise tilt: oil, gas and sustainability (S&P Global Commodity Insights, CDN Controls); real estate and construction (Brookfield Residential, Hazelview Properties, Northview, Total Group of Companies); nonprofit (Benevity under a seven-year partnership, Unison Kerby); financial services (Educated Investors); technology (Peloton Well Focused, Future Scale X, Savvie); healthcare (Psygen); and consumer goods (Seven Spice, Buckle Vodka, Better Boba). A handful of startup-stage CPG clients (Seven Spice, Buckle Vodka, Better Boba) supplement enterprise account work. No external funding, parent company, or public listing is disclosed; ownership remains with the two co-founders and the company is bootstrapped.
Agency Atlas firmographics
Firmographics- Name
- Agency Atlas
- Legal name
- Agency Atlas
- Website
- https://agencyatlas.ca
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Agency Atlas is a Calgary-based, founder-owned full-service marketing agency delivering branding, web, video, copywriting, SEO, and digital marketing. It serves enterprise and mid-market clients across energy, real estate, nonprofit, financial services, and consumer verticals in Western Canada.
- Ownership category
- akta.pro rank
Agency Atlas industry classification
Industry- Product category
- Marketing Services
- NAICS
- Advertising Agencies (541810)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Brand Campaign & Integrated Communications Agencies (MPAAAAAC)
- akta.pro secondary industry
- Activation/Experiential Creative Agencies (MPAAAAAO)
Keywords
Where Agency Atlas is headquartered
LocationHeadquarters
- HQ city
- Calgary
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Agency Atlas business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Marketing Services: Agency Atlas generates revenue through professional services including branding, web design, video production, copywriting, digital marketing, and SEO services. They work on project-based and ongoing retainer engagements with clients across various industries.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | One time | The Spark - 30-Minute Keynote |
| Subscription | One time | The Flame - 45-Minute Keynote + Audience QA |
| Subscription | One time | The Torch - Day-Long Private Workshop + 20 Books |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Agency Atlas product offering
Product offeringCore offering
Agency Atlas is a full-service marketing agency that delivers integrated branding, design, web development, video production, copywriting, SEO, and digital marketing services to enterprise and mid-market clients. The agency packages its work across four core service pillars—Branding + Strategy, Copywriting + SEO, Design + Web + Video, and Digital Marketing—executed as project-based and ongoing retainer engagements by an in-house team.
Product overview
Agency Atlas is a full-service marketing agency offering four core service pillars: Branding + Strategy, Copywriting + SEO, Design + Web + Video, and Digital Marketing. These are delivered as a unified service portfolio rather than a software product. The agency also operates two supplementary branded offerings: a book titled 'Brand is a Verb' authored by Co-Founder Chad Hason, and a public speaking program with three tiered packages (The Spark 30-minute keynote, The Flame 45-minute keynote with Q&A, and The Torch day-long workshop). Some clients receive ongoing 'a la carte' design and communication support across website, social media, and CRM email initiatives.
Differentiator
Problem solved
Functional benefit
Products and services
- Branding + Strategy Brand strategy and identity development services that help brands understand their value and tell their story through brand activities that lead to increased sales and brand recognition. For enterprise and mid-market clients undergoing rebrands, M&A integration, or brand positioning work.
- Copywriting + SEO Content creation and search engine optimization services that support brand voice and content marketing efforts, promoting SEO best practice while communicating clearly. For clients needing SEO-rich website content, thought leadership content, and brand-aligned copywriting.
- Design + Web + Video Eye-catching design, strategic UX/UI, website development, and video production services that define and showcase brand values across platforms. For clients needing brand identity design, website builds/redesigns, UX/UI design, and professional video content.
- Digital Marketing Digital marketing services including social media, SEM, digital advertising, and creative strategic tactics that are meaningful and measurable. For clients needing social media management, paid media campaigns, and digital advertising execution.
- The Spark — 30-Minute Keynote A 30-minute keynote presentation priced at $2,500 focused on engaging and entertaining audiences with general brand concepts and high-level calls to action. Designed for events that need to kick off with energy. For event organizers, conference planners, and corporate event hosts.
- The Flame — 45-Minute Keynote + QA A 45-minute keynote with audience Q&A priced at $5,000 offering a deep dive into strategy, identity, or storytelling for events requiring a full shift in how people think about brand, marketing, or growth. For conference and event organizers seeking deeper content than a standard keynote.
- The Torch — Day-Long Workshop + 20 Books A day-long private workshop priced at $10,000 for leadership teams, marketing departments, or founders, including hands-on strategic facilitation, custom pre-work, post-session action plan, and 20 copies of Brand is a Verb. For leadership teams solving a real brand challenge.
- Brand is a Verb (Book) A candid brand guide authored by Chad Hason offering strategic clarity, humor, and creative inspiration for business leaders, marketers, and founders, published and available through retailers including Amazon. Functions as a thought leadership and lead generation asset for the agency.
Companies that use Agency Atlas
Customer profileNamed customers16 records
Segments4 records
Ideal customer profiles4 records
Agency Atlas technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Agency Atlas partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights4 records
Agency Atlas competitors and assessment
Company assessmentDirect peers
- TAXI: TAXI is a long-standing, independently operated full-service Canadian creative agency with offices in Toronto and Montreal, offering branding, advertising, and digital services — directly comparable to Agency Atlas's positioning as a Canadian creative/brand agency.
- Anomaly: Anomaly is an independent creative agency with a strong Toronto presence, offering brand strategy, advertising, and digital experiences for global brands — comparable to Agency Atlas in offering integrated brand strategy and design to enterprise clients.
- Zulu Alpha Kilo: Zulu Alpha Kilo is an independently owned Toronto creative agency recognized for integrated brand campaigns and digital work — a direct comparable to Agency Atlas's positioning as an independent Canadian creative/brand shop.
- lg2: lg2 is a Montreal-headquartered independent Canadian creative agency recognized for integrated brand campaigns and design work — closely comparable to Agency Atlas's integrated brand strategy and design-led offering.
- john st. john st. is a Toronto-based independent creative agency known for integrated brand work and digital production — directly comparable to Agency Atlas as a Canadian mid-size creative shop serving enterprise brands.
- Cossette: Cossette is one of Canada's largest independently owned full-service marketing communications agencies, offering brand strategy, advertising, digital, and media services to enterprise clients across verticals — directly comparable in service breadth and enterprise focus.
- Bruce Mau Design: Bruce Mau Design is a Toronto-based design and brand strategy studio working with global clients on identity, motion, and brand systems — directly comparable to Agency Atlas's design + branding + strategy core services.
Broad incumbents
- Publicis: Publicis is a global advertising holding company (Publicis Groupe) operating integrated creative, media, and digital networks — a broad incumbent offering overlapping capabilities to Agency Atlas's enterprise clients, particularly in larger RFPs.
- WPP (Ogilvy / Wunderman Thompson): WPP is one of the world's largest advertising holding companies operating agencies including Ogilvy and Wunderman Thompson — competes for the same enterprise brand strategy, digital, and CRM mandates that Agency Atlas delivers to clients like S&P Global and Benevity.
- Dentsu Creative: Dentsu Creative is the global creative network of Dentsu International, providing end-to-end brand, digital, and experience services — a broad incumbent competitor for the same enterprise brand mandates Agency Atlas pursues.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights6 records
Customer concentration
Agency Atlas social profiles
Digital presenceAgency Atlas financial estimates
Financial estimateRevenue estimate
Valuation estimate
Agency Atlas leadership team
Management profileNumber of profiles
Profiles5 records
Agency Atlas funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Agency Atlas M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Agency Atlas
What does Agency Atlas do?
Agency Atlas is a full-service marketing agency that delivers integrated branding, design, web development, video production, copywriting, SEO, and digital marketing services to enterprise and mid-market clients. The agency packages its work across four core service pillars—Branding + Strategy, Copywriting + SEO, Design + Web + Video, and Digital Marketing—executed as project-based and ongoing retainer engagements by an in-house team.
Is Agency Atlas a public or private company?
Agency Atlas is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Agency Atlas founded?
Agency Atlas was founded in -1. It employs 11 to 50 people.
Where is Agency Atlas based?
Agency Atlas is headquartered in Calgary, Canada, in the North America region.
How does Agency Atlas make money?
One revenue line is on record: marketing Services.
Who are Agency Atlas's main competitors?
Direct peers on record are TAXI, Anomaly, Zulu Alpha Kilo, lg2, john st., Cossette and Bruce Mau Design. Broad incumbents are Publicis, WPP (Ogilvy / Wunderman Thompson) and Dentsu Creative.
Does Agency Atlas have an API?
No public API is recorded for Agency Atlas.
What industry is Agency Atlas in?
Agency Atlas's product category is Marketing Services. Its primary akta.pro industry code is MPAAAAAC, Brand Campaign & Integrated Communications Agencies, with a secondary code of MPAAAAAO, Activation/Experiential Creative Agencies. Its NAICS code is 541810 and its SIC code is 7311.