Blinds by Peter Meyer

What Blinds by Peter Meyer does

Meyer Blinds (formerly trading as Blinds by Peter Meyer) is a family-owned Australian manufacturer of custom-made interior blinds, window furnishings, and outdoor awnings, founded in 1987 by Peter Meyer and now operationally led by his sons Simon and Damien. The company manufactures the majority of its window treatments at its Homebush, NSW factory and distributes exclusively through a wholesale network of independent retailers, interior designers, decorators, architects, and builders across Australia and New Zealand. Its product portfolio spans roller blinds, Roman blinds, honeycomb cellular blinds (the proprietary Simply Cell system), venetian blinds, woven blinds, interior shutters, skylight blinds, and Silent Gliss curtain tracks for interiors, plus Weinor folding arm awnings, retractable roof systems, exterior roller blinds, Griesser external venetians, and motorisation/automation solutions for exteriors.

The company holds exclusive Australian and New Zealand distribution rights for four premium international brands: German awning manufacturer Weinor, Swiss curtain track specialist Silent Gliss, Swiss external venetians maker Griesser, and global motorisation leader Somfy. Proprietary assets include the Simply Cell honeycomb cellular blinds system with 190 energy-saving fabrics and the Signature V2.0 and Simply Naturals exclusive fabric and weave collections, many of which are unique to Meyer Blinds. All products carry a 5-year warranty and the company claims Australia's largest range of custom-made interior blinds and outdoor awnings.

Revenue is generated primarily through wholesale hardware sales to trade professionals via quote-based custom orders, supplemented by exclusive brand distribution and proprietary fabric/material sales. The go-to-market is channel-partner driven with limited direct-to-consumer engagement; showroom visits at the Homebush HQ are by appointment. Geographic reach extends beyond Australia and New Zealand into specification projects in Singapore, Vietnam, Thailand, and South Africa. The business is privately held with no external investors, funding rounds, or M&A activity disclosed.

Name

Blinds by Peter Meyer

Legal name

Meyer Blinds

Website

https://petermeyerblinds.com.au

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Meyer Blinds is a family-owned Australian custom blinds and awnings manufacturer and exclusive ANZ distributor for premium brands Weinor, Silent Gliss, Griesser, and Somfy, selling wholesale through a network of trade professionals across Australia, New Zealand, and select Southeast Asian markets.

Ownership category

akta.pro rank

Product category

Custom Window Treatments and Awnings

NAICS

Blind and Shade Manufacturing (337920), Window Treatment Retailers (449122)

SIC

Wholesale-Furniture & Home Furnishings (5020)

akta.pro primary industry

Window Coverings Manufacturing (Curtains/Drapes/Sheers/Valances) (IMAOAKAC)

akta.pro secondary industries

Outdoor Window Shades & Awnings Retail (Exterior Shades, Retractable Awnings) (CRAIAKAH), Shutters Retail (Plantation, Interior/Exterior) (CRAIAKAE), Custom Window Blinds Retail (Wood, Faux Wood, Aluminum, Vertical) (CRAIAKAA), Curtain, Blind & Shade Installation/Repair (HSAGAAAG)

Keywords

• Custom window treatments
• Motorised blinds
• Exterior awnings
• Curtain track systems
• Honeycomb cellular blinds

Headquarters

HQ city

Homebush

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Made Blinds Manufacturing: Wholesale manufacturing of custom made interior and exterior blinds, awnings, and window treatments sold through trade dealer network. Products include roller blinds, roman blinds, honeycomb cellular blinds, venetian blinds, woven blinds, shutters, curtain tracks, and outdoor awnings.
2. Premium Brand Distribution: Exclusive Australian and NZ distribution of premium German-made Weinor awnings and roof systems, Silent Gliss curtain tracks, and Somfy motorisation products.
3. Fabric and Material Sales: Sale of proprietary fabric collections including Signature V2.0 and Simply Naturals woven ranges, many exclusive to Meyer Blinds.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Meyer Blinds (formerly Blinds by Peter Meyer) is an Australian wholesale manufacturer of custom-made interior blinds and exterior awnings produced at its Homebush, NSW factory. The portfolio spans roller, roman, honeycomb cellular, venetian, woven, and shutter blinds; skylight solutions; Silent Gliss curtain tracks; folding arm awnings, retractable roof systems, exterior roller blinds, pivot arm awnings, and external venetians. The company holds exclusive Australian and NZ distribution rights for Weinor (German awnings/roofs), Silent Gliss (Swiss curtain tracks), Griesser (Swiss external venetians), and Somfy (motorisation). Products are sold wholesale through a network of independent retailers, designers, decorators, architects, and builders across Australia and New Zealand, with a 5-year warranty and a Homebush showroom open by appointment.

Product overview

Meyer Blinds is a family-owned Australian manufacturer of custom-made blinds and awnings, formerly trading as Blinds by Peter Meyer. The company operates from a factory in Homebush, NSW, and distributes through a trade network across Australia, New Zealand, and Singapore. Its product portfolio spans two broad categories: Interior window treatments (Roller Blinds, Honeycomb Cellular Blinds under the Simply Cell brand, Roman Blinds, Moving Panel Blinds, Venetian Blinds in timber/aluminium/poly, Woven Blinds under the Simply Naturals collection, Interior Shutters, Skylight Blinds, and Silent Gliss Curtain Tracks) and Outdoor awnings and blinds (Folding Arm Awnings including the award-winning Kubata LED, Retractable Roof Systems including Pergotex II, Exterior Roller Blinds including Weinor Vertitex II and Solare Teknica, Pivot Arm Awnings, Griesser External Venetian Blinds, Exterior Shutters, and Fabric Side Panels). The company also offers motorisation and automation solutions for both interiors and exteriors, as well as its own interior and exterior fabric collections. Meyer Blinds serves as the exclusive Australian and NZ distributor for Weinor (German awnings and roofs), Silent Gliss (Swiss curtain tracks), and Griesser (Swiss external venetians). All products are backed by a 5-year warranty.

Differentiator

Problem solved

Functional benefit

Products and services

• Roller Blinds Custom-made roller blinds in screen, translucent, and blockout options, including premium Silent Gliss roller blinds and child-safe AeroGlide chainless variants.
• Simply Cell Honeycomb Cellular Blinds Honeycomb cellular blind system with Pre-tensioned, Freehanging, and Skylight options featuring 190 energy-saving designer fabrics; Meyer Blinds' proprietary energy-saving system.
• Roman Blinds Custom-made roman blinds in screen, translucent, and blockout fabric options from the Signature V2.0 fabric collection.
• Moving Panel Blinds Stylish, elegant, and versatile panel blinds for interior use.
• Venetian Blinds Interior venetian blinds including Cedar, Manhattan, Habitus Plus, and Aluminium variants in timber, poly, and metal finishes.
• Simply Naturals Woven Blinds Natural woven blinds including Urban Naturals (timber), Silk Road Rustics (oriental woven grasses, reeds, and twines), Le Blinde (French woven timber), and Chinois Bamboo; all natural weaves unique to Meyer Blinds.
• Interior Shutters Interior shutters including Timber Shutters (Cedar) and Smart Shutters offering a modern twist on classic design.
• Skylight Blinds Skylight-specific blind solutions including Simply Cell Skylight Honeycomb Blinds, Wintergarden Skylight Blinds, and Sottezza Pure + Originale undermount skylight blinds.
• Silent Gliss Curtain Tracks Premium curtain track systems by Silent Gliss including hand-drawn, cord-drawn, motorised (SG5600), and Sound of Silence (patented 2C Technology) variants, plus Metropole round and Metroflat profile rods.
• Folding Arm Awnings (Weinor) Full cassette, semi cassette, and open-style folding arm awnings including the German Design Award-winning Kubata LED, Opal II, Smaila LED, Cassita II, Semina Life, Semina Semi-Cassette, I + K + N 2000, and Topas II.
• Retractable Roof Systems (Weinor) Patio roofs and conservatory awnings including Plaza Viva, Pergotex II, Plaza Viva + VertiTex II, WGM Top, and Sottezza Pure + Originale.
• Exterior Roller Blinds (Weinor Vertitex II and Solare Teknica) Exterior roller blinds including Weinor Vertitex II (75mm and 92mm cassettes, spans up to 6m, Zip/Channel/Cable systems) and Solare Teknica T1000, T2000, and T5000 ranges.
• Pivot Arm Awnings (Solare Teknica) Pivot arm awnings including Solare Teknica 5500 (manual) and Solare Teknica 5550 (motorised auto).
• Griesser External Venetian Blinds Griesser external venetian blinds for flexible glare protection and solar shading, including Aluflex, Solomatic II, and Lamisol III.
• Exterior Shutters Exterior shutters providing elegant sun and privacy control for outdoor applications.
• Motorised Blinds and Curtains Ultra-quiet, wire-free motorisation solutions for interior blinds and curtains, including Somfy Glydea Ultra motorised curtain systems and Silent Gliss motorised curtain tracks.
• Interior and Exterior Fabric Collections Proprietary interior (Plain, Screen, Textured, Woven, Simply Cell) and exterior (Weinor My Collections 171 fabrics, Weinor Blue sustainable, Acrylic, Screen) fabric ranges including the Signature V2.0 collection with many fabrics unique to Meyer Blinds.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• WeinorcoreChannel Partner/ Reseller/ DistributorExclusive Australian and NZ distributor for world-renowned German-made Weinor premium awnings and retractable roof systems. Weinor products feature award-winning designs, state-of-the-art technology, premium components, and 171+ fabrics in the My Collections 2 range. Products include Kubata LED (German Design Award winner), folding arm awnings, and retractable patio roofs.
• Silent GlisscoreChannel Partner/ Reseller/ DistributorExclusive Australian wholesale manufacturer and distributor of Silent Gliss products including curtain tracks, skylight systems, roller blinds, and constant tension systems. Silent Gliss provides patented technology including the 2C Technology for whisper-quiet curtain operation. The company is a leading global supplier of premium curtain tracks.
• GriessercoreChannel Partner/ Reseller/ DistributorGriesser External Venetian Blinds offered as part of Meyer Blinds exterior product range. Griesser is a specialist manufacturer of external venetian blinds providing optimal solar shading and precise daylight control. Range includes Aluflex, Solomatic II, and Lamisol III styles.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Luxaflex (Hunter Douglas Australia): Luxaflex is Hunter Douglas's premium custom blinds and awnings brand in Australia, offering made-to-measure interior and exterior window coverings (similar products: roller, roman, cellular, venetian, plantation shutters, motorised). It is the closest direct competitor to Meyer in the trade-channel premium segment.
• Blind Designs: Blind Designs is an Australian custom blind and curtain manufacturer with a wholesale trade model similar to Meyer, serving retailers and designers across Australia.
• ABC Blinds (ABC Group): ABC Blinds is an Australian custom window furnishings manufacturer offering roller, roman, venetian, panel glide and motorised blinds through a national dealer network, overlapping significantly with Meyer's product portfolio and go-to-market.
• Decor Group (Decor Blinds / CurtainWorld): Decor Blinds is an Australian custom blinds manufacturer and wholesaler competing with Meyer in made-to-measure roller, roman and venetian blinds, plus plantation shutters, distributing across Australia and New Zealand via a dealer/trade network.

Regional players

• Blinds by Peter Meyer — Silent Gliss global network: Silent Gliss has its own Swiss/European direct presence and a global network of country distributors; Meyer's exclusive AU/NZ distribution rights are territory-defined, with Silent Gliss operating as a broader incumbent in global premium curtain track systems.

Broad incumbents

• Bunnings Warehouse (custom blinds service): Bunnings is Australia's largest home improvement retailer offering custom-made blinds (Windoware/Vista brand) in store and online; it competes at a mass-market tier with Meyer but constrains Meyer's ability to push into the entry-level segment.

Emerging players

• Ziptrak (Sands Australia): Ziptrak is an Australian outdoor track-guided blind system that overlaps with Meyer's exterior roller blind range (VertiTex II, Solare Teknica T-series), commonly installed on patios and outdoor entertaining areas.
• Select Blinds (US): Select Blinds is a leading US online DTC custom blind retailer with proprietary measurement tools; relevant to Meyer as a digital-first benchmark compressing the lower end of the custom-blind market.
• Somfy Australia / Somfy Group: Somfy is Meyer's technology partner (Glydea Ultra motors) but also a broader incumbent in motorisation for blinds, awnings and curtains; comparing against Somfy tests Meyer's exposure to motorisation as a feature versus a market.

Others

• Hillarys Blinds (UK): Hillarys is a UK consumer-direct custom blinds manufacturer and retailer; useful as an international comparable for the scale Meyer could pursue via a direct (non-trade) channel in Australia.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@MeyerBlindsAUS
• Facebookfacebook.com/blindsbypetermeyer
• LinkedInlinkedin.com/company/blinds-by-peter-meyer
• Instagraminstagram.com/MeyerBlindsAU
• Pinterestpinterest.com.au/blindsbypeter

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blinds by Peter Meyer