GEWOFAG Holding GmbH
Münchner Wohnen GmbH is Munich's largest municipal housing company, managing approximately 74,861 residential units and 1,121 commercial units serving more than 150,000 tenants at an average rent of €8.16 per square meter.
- Company typePrivate
- Founded2009
- HeadquartersMunich, Germany
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What GEWOFAG Holding GmbH does
Münchner Wohnen GmbH is a municipal housing company (Wohnungsbaugesellschaft) wholly owned by the State Capital of Munich (Landeshauptstadt München) and the largest landlord in the city. It manages approximately 74,861 residential units and 1,121 commercial units serving more than 150,000 tenants across all Munich districts and the surrounding metropolitan area (Umland), with an average rent of €8.16 per square meter as of 31 December 2025. The company operates under a public social mandate to maintain affordable housing in one of Germany's highest-cost cities, functioning as the direct provider of below-market residential and commercial rental housing rather than a market-rate landlord.
Its core offerings include residential rental, commercial space rental (Gewerbeflächen), third-party property management (Fremdverwaltung / Eigentumsverwaltung), and active urban development across districts including Freiham (West), Neufreimann (North, with ~5,500 planned units), Haldenseesiedlung (East), Neuaubing (West), and Berg am Laim (East). The technology stack consists of digital self-service channels — the proprietary Mieter-App, the SOWON online application portal, the Wohnungstauschbörse apartment exchange platform, and the Azubiwohnen trainee housing program — supported by 17 physical operational locations and a 1,139-person organization.
The business model is anchored in recurring monthly rental income from long-term residential and commercial leases, supplemented by third-party management fees. As a municipally owned entity, the company does not raise external equity; capital needs are met through operating revenues, municipal funding, and debt, with reinvestment directed toward new construction (notably the large Neufreimann development), energy-efficient modernization (Piusplatz, Klimaquartier Ramersdorf, ASCEND), and social management services (Sozialmanagement, Wohnen & Pflege, Nachbarschaftstreffs). The company is a member of several industry associations (GdW, AGW, ZIA, ICG, Eurhonet, Initiative Wohnen 2050, MieWoh München, Charta der Vielfalt) and operates under Aufsichtsrat (supervisory board) oversight. No revenue figure, founding date, or independent ownership stake is disclosed in the available source data.
GEWOFAG Holding GmbH firmographics
Firmographics- Name
- GEWOFAG Holding GmbH
- Legal name
- Münchner Wohnen GmbH
- Website
- https://gewofag.de
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Münchner Wohnen GmbH is Munich's largest municipal housing company, managing approximately 74,861 residential units and 1,121 commercial units serving more than 150,000 tenants at an average rent of €8.16 per square meter.
- Ownership category
- akta.pro rank
GEWOFAG Holding GmbH industry classification
Industry- Product category
- Municipal Residential Housing
- NAICS
- Lessors of Residential Buildings and Dwellings (53111), Real Estate Property Managers (53131)
- SIC
- Operators Of Apartment Buildings (6513)
- akta.pro primary industry
- Affordable & Subsidized Housing Property Management (LIHTC, Section 8) (BPAJAFAD)
- akta.pro secondary industries
- Mixed-Use Community Association Management (BPAJAHAF), Active Adult / Senior Community Association Management (BPAJAHAJ)
Keywords
Where GEWOFAG Holding GmbH is headquartered
LocationHeadquarters
- HQ city
- Munich
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
GEWOFAG Holding GmbH business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Residential Rental Income: Core revenue stream from renting approximately 74,861 residential units (including housing cooperative places and third-party management) to over 150,000 tenants across Munich. Rental agreements are standard long-term residential leases, providing recurring, predictable rental income.
- Commercial Property Rental Income: Revenue from renting approximately 1,121 commercial units (including third-party managed units) to businesses operating within the company's property portfolio.
- Property Management Services (Third-Party / Fremdverwaltung): Revenue from managing residential and commercial properties on behalf of third parties, contributing to the total managed portfolio beyond the directly owned units.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Monthly | Average rent across portfolio |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels7 records
GEWOFAG Holding GmbH product offering
Product offeringCore offering
GEWOFAG Holding GmbH owns Münchner Wohnen GmbH, Munich's largest municipal housing company, which rents approximately 74,861 residential units and 1,121 commercial units to over 150,000 tenants across the city. The company provides affordable long-term residential rentals, commercial space leasing, third-party property management services, and apprentice housing programs, while developing new residential projects across all Munich districts.
Product overview
Münchner Wohnen GmbH is Munich's largest residential landlord, operating as a municipal housing company with approximately 74,861 residential units and 1,121 commercial units serving over 150,000 tenants. The company offers a unified housing platform combining apartment search, tenant management, and community services through digital channels including the Mieter-App, SOWON platform, and Wohnungstauschbörse exchange system. The product portfolio includes residential rental, commercial space rental, property management, and neighborhood development services.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Rental Housing (Wohnungssuche) Long-term affordable residential rental housing comprising approximately 74,861 residential units across Munich's districts, serving over 150,000 tenants at an average rent of €8.16 per square meter as of 31 December 2025. Units are allocated to eligible applicants via the SOWON social housing platform.
- Commercial Space Leasing (Gewerbeflächen) Rental of approximately 1,121 commercial units embedded within the residential portfolio to small and medium-sized businesses, retailers, and service providers operating within Munich's neighborhoods.
- Third-Party Property Management (Eigentumsverwaltung / Fremdverwaltung) Property management services for owner-occupied condominium units and third-party owned residential and commercial properties, generating management fee revenue beyond the directly owned portfolio.
- Apprentice Housing (Azubiwohnen) Dedicated affordable rental housing program targeted at apprentices and trainees in vocational training in Munich, addressing youth housing affordability as part of the company's social mandate.
- Apartment Exchange Service (Wohnungstauschbörse) Online apartment exchange system allowing existing tenants within the portfolio to swap apartments based on changing housing needs, facilitating internal mobility and reducing external vacancy pressure.
Quantifiable outcome
- ~5,500 new residential units planned in Neufreimann district alone, housing up to 15,000 people
- +3 more outcomes
Companies that use GEWOFAG Holding GmbH
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
GEWOFAG Holding GmbH technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
GEWOFAG Holding GmbH partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- MieWoh München — Initiative Mietwohnungen für MünchencoreMünchner Wohnen is a member of the MieWoh Munich initiative, a cooperative housing initiative dedicated to creating and maintaining affordable rental apartments in Munich. The initiative coordinates between the city's major public housing companies to address Munich's housing shortage.
- GdW — Bundesverband deutscher Wohnungs- und Immobilienunternehmen e.V.coreMünchner Wohnen is a member of the GdW, the German federal association of housing and real estate companies. GdW represents the interests of German public, cooperative, and private housing companies at the federal policy level and provides research, consulting, and networking services.
- EurhonetminorMünchner Wohnen holds membership in Eurhonet, a European network of public and social housing providers that facilitates knowledge exchange, best practice sharing, and collaborative projects among European housing companies.
- Initiative Wohnen 2050 (IW2050)coreMünchner Wohnen is a member of Initiative Wohnen 2050, a German industry alliance of housing companies committed to achieving climate-neutral building stock by 2050. The initiative drives energy efficiency, sustainability, and decarbonization in residential property portfolios.
- AGW — Arbeitsgemeinschaft großer WohnungsunternehmencoreMünchner Wohnen is a member of AGW, the working group of large German housing companies, which advocates for the interests of major German residential property companies in political and regulatory discussions.
- Charta der Vielfalt (Charter of Diversity)minorMünchner Wohnen has signed the Charta der Vielfalt (Charter of Diversity), a Germany-wide corporate diversity initiative encouraging employers to create inclusive workplaces regardless of age, ethnic origin, religion, gender, sexual identity, disability, or other characteristics.
- Institut für Corporate Governance in der deutschen Immobilienwirtschaft e.V. (ICG)minorMünchner Wohnen is a member of the ICG, an institute dedicated to promoting sound corporate governance standards within the German real estate industry.
- ZIA — Zentraler Immobilien Ausschuss e.V.minorMünchner Wohnen is a member of the ZIA, Germany's leading real estate industry association, which represents the sector's interests vis-à-vis policymakers, the media, and the public.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
GEWOFAG Holding GmbH competitors and assessment
Company assessmentBroad incumbents
- LEG Immobilien AG: NRW-focused residential property company (MDAX-listed) with ~165,000 units. Comparable as a large-scale German residential landlord managing multifamily rental portfolios, though operating commercially rather than under a social mandate.
- Deutsche Wohnen SE: Major Berlin-headquartered residential property company with a large multifamily portfolio across German metropolitan areas. Comparable as a German residential landlord at scale, though it operates on a commercial rather than social-mandate basis.
- Vonovia SE: Germany's largest private residential landlord (~550,000+ units nationwide). Comparable in core business of owning and operating large multifamily residential portfolios at scale, though Vonovia is a for-profit DAX-listed operator covering all major German cities, not a municipally mandated affordable provider.
- Vivawest Wohnen GmbH: One of Germany's largest residential landlords, focused on North Rhine-Westphalia. Comparable as a large-scale operator of multifamily rental housing with some affordable-housing exposure, though privately rather than municipally owned.
Direct peers
- Gewobag Wohnungsbau-Aktiengesellschaft Berlin: Berlin's municipal housing company managing a large residential portfolio with a social mandate. Directly comparable as a German municipal landlord focused on affordable housing at scale in a high-cost metropolitan market.
- GEWOFAG Holding GmbH: Munich's other major municipal housing company, also owned by Landeshauptstadt München and operating tens of thousands of residential units in the same city. Directly comparable in mandate, tenant base, and product mix (residential + commercial rentals in Munich).
- Allbau GmbH: Municipal housing company of Essen (~18,000 units) owned by the city. Comparable in structure as a city-owned Wohnungsbaugesellschaft providing affordable rental housing with social services to a local tenant base.
- SAGA Siedlungs-Aktiengesellschaft Hamburg: Hamburg's municipal housing company, structured similarly as a city-owned provider of affordable rental housing at scale. Directly comparable in municipal ownership, social mandate, and large-portfolio residential property management model.
- Wohnungsbaugenossenschaft München eG: Munich-based housing cooperative providing affordable rental housing to its members. Comparable as a Munich-local affordable rental housing provider, differing mainly in the cooperative (member-owned) rather than municipal ownership structure.
Emerging players
- Heimstaden AB: European residential landlord with a portfolio across Germany, Sweden, Denmark and elsewhere. Comparable as a large-scale multifamily residential operator with affordable-housing exposure, though pan-European rather than single-city focused.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
GEWOFAG Holding GmbH social profiles
Digital presenceGEWOFAG Holding GmbH financial estimates
Financial estimateRevenue estimate
Valuation estimate
GEWOFAG Holding GmbH leadership team
Management profileNumber of profiles
GEWOFAG Holding GmbH funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GEWOFAG Holding GmbH M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GEWOFAG Holding GmbH
What does GEWOFAG Holding GmbH do?
GEWOFAG Holding GmbH owns Münchner Wohnen GmbH, Munich's largest municipal housing company, which rents approximately 74,861 residential units and 1,121 commercial units to over 150,000 tenants across the city. The company provides affordable long-term residential rentals, commercial space leasing, third-party property management services, and apprentice housing programs, while developing new residential projects across all Munich districts.
Is GEWOFAG Holding GmbH a public or private company?
GEWOFAG Holding GmbH is a private company. It is classified as state government owned and is currently operating.
When was GEWOFAG Holding GmbH founded?
GEWOFAG Holding GmbH was founded in 2009. It employs 501 to 1,000 people.
Where is GEWOFAG Holding GmbH based?
GEWOFAG Holding GmbH is headquartered in Munich, Germany, in the Europe region.
How does GEWOFAG Holding GmbH make money?
Three revenue lines are on record. Residential Rental Income is the primary driver. The others are commercial Property Rental Income and property Management Services (Third-Party / Fremdverwaltung).
Who are GEWOFAG Holding GmbH's main competitors?
Broad incumbents on record are LEG Immobilien AG, Deutsche Wohnen SE, Vonovia SE and Vivawest Wohnen GmbH. Direct peers are Gewobag Wohnungsbau-Aktiengesellschaft Berlin, GEWOFAG Holding GmbH, Allbau GmbH, SAGA Siedlungs-Aktiengesellschaft Hamburg and Wohnungsbaugenossenschaft München eG. Heimstaden AB is listed as an emerging player.
Does GEWOFAG Holding GmbH have an API?
No public API is recorded for GEWOFAG Holding GmbH.
What industry is GEWOFAG Holding GmbH in?
GEWOFAG Holding GmbH's product category is Municipal Residential Housing. Its primary akta.pro industry code is BPAJAFAD, Affordable & Subsidized Housing Property Management (LIHTC, Section 8), with a secondary code of BPAJAHAF, Mixed-Use Community Association Management. Its NAICS code is 53111 and its SIC code is 6513.