Acre Pizza

What Acre Pizza does

Acre Pizza is a privately held, multi-unit pizza restaurant operator headquartered in Sebastopol, California, serving consumers across Sonoma County through four dine-in locations in Petaluma, Sebastopol, Cotati, and Healdsburg. The company's core product is craft-style pizza offered in three formats — New York, Detroit, and Roman-style squares — built on a 72-hour fermented dough process using Central Milling flour and "Old World" baking techniques, supplemented by inspired salads and a curated selection of local beer, wine, and ciders. The menu is structured to accommodate dietary-restricted diners: every pizza can be made gluten-free, and vegan options are available (with disclosed cross-contamination risk for Celiac and strict-vegan customers). Acre Pizza also operates a dedicated party-room/event-space at its Petaluma location capable of hosting up to 100-person gatherings, alongside dine-in, takeout, delivery, and gift card sales.

The company monetizes through direct consumer transactions across physical storefronts and digital channels. Online ordering and gift card fulfillment run through the Toast Tab commerce platform, which serves as the primary e-commerce layer. Distribution is omnichannel within the local market: dine-in service, takeout, delivery, gift cards, and private-event bookings collectively generate revenue. No pricing is publicly disclosed on the website, and no subscription, contract, or recurring revenue model is in evidence — the business is fundamentally transactional retail food service. Marketing is executed almost entirely through earned media (Press Democrat, Bohemian Magazine, SF Chronicle coverage, Dave Portnoy/Barstool Sports review) and word-of-mouth via Google Reviews and Instagram, with no paid advertising or sales-team-driven GTM motion visible in the data.

The company's geographic footprint is concentrated entirely within Sonoma County, and there is no indication of parent-company ownership, institutional investment, M&A activity, or franchise-program operations. Acre Pizza appears to be founder/locally owned and operated, with a single brand and four directly operated storefronts. Customer segmentation is hybrid: a primary base of general local pizza consumers and visitors, with secondary segments for diners with dietary restrictions and event/party hosts. Award recognition (Press Democrat Reader's Choice 2022, Bohemian Magazine Best Pizza North Bay 2022, SF Chronicle Top Pizza in the Bay Area 2023) provides a credentialed brand position within the regional casual-dining market.

Name

Acre Pizza

Legal name

Acre Pizza

Website

https://acrepizza.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Acre Pizza is a multi-unit pizza restaurant operator serving Sonoma County, California consumers through four dine-in locations offering New York, Detroit, and Roman-style pizzas with 72-hour fermented dough and gluten-free options.

Ownership category

akta.pro rank

Product category

Pizza Restaurants

NAICS

Restaurants and Other Eating Places (72251), Limited-Service Restaurants (722513)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Pizza Fast Casual (THAFABAB)

akta.pro secondary industry

Pizza QSR (THAFAAAB)

Keywords

• Pizza restaurants
• Casual dining
• Food service
• Restaurant franchise
• Pizza delivery

Headquarters

HQ city

Sebastopol

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Distribution channels4 records

Marketing channels3 records

Core offering

Acre Pizza operates four full-service pizza restaurants in Sonoma County, California, serving New York, Detroit, and Roman style pizzas made with a 72-hour fermented dough using Central Milling flour and Old World baking techniques. The menu also includes salads, a curated selection of local beer, wine, and ciders, gluten-free and vegan options, gift cards, and a private event space for up to 100 people at the Petaluma location.

Product overview

Acre Pizza is a single-brand pizza restaurant offering award-winning pizza in multiple styles (New York, Detroit, and Roman). The company provides a unified dining experience with dine-in, takeout, and catering options across four Sonoma County locations. All pizza offerings can be made gluten-free or vegan. The product portfolio includes the core pizza products, inspired salads, and curated local beverages. The restaurant also offers event space rentals and gift cards.

Differentiator

Problem solved

Functional benefit

Products and services

• New York Style Pizza East Coast inspired New York style pizza slices and pies served at all four Sonoma County locations, with dough fermented for 72 hours using Central Milling flour and Old World baking techniques to produce a light and crispy crust.
• Detroit Style Pizza Detroit style pizza offered across the menu, prepared with Acre Pizza's signature 72-hour fermented dough and Old World baking techniques.
• Roman Style Pizza Roman-style square slices with a crust that is chewier than the New York slices while still retaining a crisp exterior, prepared using the same 72-hour fermented dough.
• Gluten-Free Pizza Gluten-free crust option available on any pizza across the menu, prepared with dedicated ingredients. The restaurant notes it is gluten-free friendly with possibility of cross-contamination.
• Vegan Pizza Options Vegan pizza options available on the menu to accommodate customers following strict vegan practices.
• Salads Inspired salads made with fresh ingredients, designed to complement the pizza offerings.
• Beer, Wine, and Ciders Curated selection of local beer, wine, and ciders featured at all four locations.
• Party Room / Event Space Private party room at the Petaluma location available for booking, accommodating events of up to 100 people with community tables, billiards, arcade games, pool table, and shuffleboard.
• Gift Cards Gift cards available for purchase through the Toast Tab online platform, redeemable at any Acre Pizza location.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Scale indicators3 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Tony's Pizza Napoletana: San Francisco artisan pizza destination known for multiple regional Italian styles and award-winning recognition. Comparable on craft technique, style breadth, and editorial-driven brand equity.
• Patxi's Pizza: Bay Area deep-dish and thin-crust pizza chain with multiple dine-in locations and a craft ingredient positioning. Directly comparable to Acre in style mix, regional footprint, and casual full-service format.
• Roberta's Pizza: Brooklyn-originated East Coast / Detroit style artisan pizza group that has expanded to multiple U.S. markets. Comparable on craft dough process, style mix, and brand-led growth playbook.
• Square Pie Guys: San Francisco Detroit-style square pizza specialist with multiple locations. Closest direct style-overlap peer, given Acre's explicit Detroit and Roman square slice focus.
• Zachary's Chicago Pizza: North Bay / Bay Area stuffed-pizza specialist with multi-unit dine-in locations and a strong local award pedigree. Comparable to Acre on regional premium positioning and style-driven menu.
• Pizzeria Delfina: Bay Area Neapolitan-style pizza restaurant group with multiple dine-in locations and a California craft sourcing philosophy. Directly comparable on sit-down artisan format and ingredient-led positioning.

Broad incumbents

• Blaze Pizza: National fast-casual pizza chain with a tech-forward build-your-own concept. Comparable as a scaled casual pizza operator competing for similar weekday/family occasions.
• Pieology: National fast-casual custom pizza chain. Comparable on pizza category and dine-in/takeout format, but operates a much broader, lower-priced model with lower craft differentiation.
• MOD Pizza: Large fast-casual pizza chain with hundreds of locations. Competes for similar casual pizza occasions but with a standardized, assembly-line model that differs sharply from Acre's craft approach.
• California Pizza Kitchen: National casual-dining pizza brand with broad menu and full-service dining rooms. Comparable on pizza-led casual dining format but operates at much larger scale with a more standardized concept.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/acre_pizza
• Facebookfacebook.com/AcrePizzaSonomaCo
• LinkedInlinkedin.com/company/acre-pizza

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Acre Pizza