New Statesman Media Group
New Statesman Media Group is a UK private media company (legal entity Progressive Media Investments) operating eight B2B and B2C brands, including the New Statesman, Tech Monitor, Spear's, Press Gazette, Elite Traveler, and The World of Fine Wine, targeting senior executives and high-net-worth audiences via journalism, events, and AI-driven advertising.
- Company typePrivate
- Founded1913
- HeadquartersLondon, United Kingdom
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What New Statesman Media Group does
New Statesman Media Group (legal entity Progressive Media Investments) is a UK-based private media company headquartered at 40-42 Hatton Garden, London, operating a portfolio of eight B2B and B2C media brands. Its flagship title is the New Statesman, a progressive political and cultural magazine tracing back to 1913, operating as a print-digital hybrid. The portfolio spans specialist verticals: Tech Monitor for technology leaders, Press Gazette for the news and publishing industry, Spear's and the Spear's 500 directory for wealth management and HNW audiences, Elite Traveler for sustainable luxury travel, and The World of Fine Wine (magazine, website, and app) for fine-wine enthusiasts. NSMG Live extends the portfolio into events and experiential content. Together these brands target senior executives, HNW individuals, technology decision-makers, media-industry professionals, and luxury consumers.
New Statesman Media Group firmographics
Firmographics- Name
- New Statesman Media Group
- Legal name
- Progressive Media Investments
- Website
- https://newstatesmanmedia.com
- Company type
- Private
- Founded year
- 1913
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- New Statesman Media Group is a UK private media company (legal entity Progressive Media Investments) operating eight B2B and B2C brands, including the New Statesman, Tech Monitor, Spear's, Press Gazette, Elite Traveler, and The World of Fine Wine, targeting senior executives and high-net-worth audiences via journalism, events, and AI-driven advertising.
- Ownership category
- akta.pro rank
New Statesman Media Group industry classification
Industry- Product category
- Business and trade media publishing
- NAICS
- Periodical Publishers (51312), Newspaper, Periodical, Book, and Directory Publishers (5131), Advertising, Public Relations, and Related Services (5418)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Business, Finance & Industry Trade Magazines (MPAJAEAM)
- akta.pro secondary industries
- News, Politics & Current Affairs Magazines (MPAJAEAO), Food, Cooking & Beverage Magazines (MPAJAEAF), Syndication, Licensing & Content Partnerships (Columns, Features, Photos) (MPAJADAI)
Keywords
Where New Statesman Media Group is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
New Statesman Media Group business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Revenue model
- Digital Advertising: Revenue generated through digital advertising across portfolio of B2B and B2C media brands. MARTech platform enables targeted advertising based on AI-powered audience analysis.
- Print Subscriptions and Sales: Revenue from print magazine subscriptions and single-copy sales across flagship titles including New Statesman, Elite Traveler, Spear's, The World of Fine Wine.
- Events and Conferences: NSMG Live platform generates revenue through events and conferences that enable audiences to access content and connect across industries served.
- Premium Content and Membership: Revenue from premium content offerings targeting high-net-worth individuals, executives, and professionals across wealth management, luxury, and technology sectors.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
New Statesman Media Group product offering
Product offeringCore offering
New Statesman Media Group operates a portfolio of B2B and B2C media brands covering politics, technology, media industry news, wealth management, luxury travel, and fine wine through print magazines, digital platforms, and events. Revenue is generated through advertising, subscriptions, premium content, and event sponsorship targeting senior executives, technology leaders, and high-net-worth individuals. The group's MARTech platform combines first-class journalism with AI and propensity modelling to deliver personalised content and targeted advertising to highly engaged audiences.
Product overview
New Statesman Media Group operates as a portfolio of B2B and B2C media brands unified under Progressive Media Investments. The core offering centers on New Statesman as the flagship print-digital political and cultural publication, complemented by NSMG Live as the events and experiential extension. The portfolio includes specialised vertical publications (Tech Monitor for technology leadership, Press Gazette for media industry, Spear\'s for wealth management and luxury lifestyle, Spear's 500 as a directory service, Elite Traveler for luxury travel, and The World of Fine Wine for wine enthusiasts). The group employs AI and propensity modelling technology across its martech stack to deliver personalised content and targeted advertising to highly engaged senior audiences. The products collectively serve global professional and consumer audiences through first-class journalism, insightful content, and events.
Differentiator
Problem solved
Functional benefit
Brands
- Elite Traveler: Market-leading guide to sustainable, ethical and environmentally conscious luxury content for affluent audience
- New Statesman
- NSMG Live
- Press Gazette
- Spear's
- Spear's 500
- Tech Monitor
- The World of Fine Wine
Products and services
- New Statesman The leading progressive political and cultural magazine in the UK, operated as a vibrant print-digital hybrid covering major themes with balanced, patient journalism underpinned by proprietary datasets. It serves senior executives, policymakers, and engaged citizens seeking leadership insight and political analysis.
- Tech Monitor A technology publication providing data-driven journalism, research, and events serving as an essential source of insight and analysis for technology leaders making strategic decisions on digital transformation and innovation.
- Press Gazette A trade publication focused on the news, publishing, and media industries, explaining how publishers and platforms can work together to deliver content and navigate industry disruption.
- Spear's A multi-award-winning wealth management and luxury lifestyle media brand whose flagship magazine provides essential reading for high-net-worth individuals seeking wealth management guidance and luxury lifestyle coverage.
- Spear's 500 An indispensable directory guide to top private client advisers, wealth managers, property advisers, lawyers, and service providers serving wealthy individuals and families.
- Elite Traveler The market-leading guide to content that champions sustainable, ethical, and environmentally conscious luxury for an audience of discerning affluent travellers.
- The World of Fine Wine An award-winning magazine, website, and app speaking to an international readership of discerning individuals passionate about fine wine.
- NSMG Live An events platform enabling the company's highly engaged audience across all served industries to access events, conferences, and experiential content, with sponsorship opportunities for brand partners.
Companies that use New Statesman Media Group
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles4 records
New Statesman Media Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature2 records
New Statesman Media Group partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered minor and core.
- Ernst & Young (EY)minorEY is listed as a brand partner on the Progressive Media Investments website. The partnership appears to involve advertising and content sponsorship across the portfolio of media brands.
- Patek Philippe SAminorLuxury watch brand Patek Philippe is listed as a brand partner, likely advertising in luxury-focused publications such as Elite Traveler.
- S&P GlobalminorFinancial data and analytics company S&P Global is listed as a brand partner, advertising across B2B media properties.
- DarktraceminorCybersecurity AI company Darktrace is listed as a brand partner, advertising in technology-focused publications such as Tech Monitor.
- MicrosoftminorTechnology giant Microsoft is listed as a brand partner, likely advertising across technology and business publications.
- GoogleminorTechnology company Google is listed as a brand partner, advertising across the portfolio of media brands.
- McLarenminorLuxury automotive brand McLaren is listed as a brand partner, likely advertising in luxury-focused publications.
- SpotifyminorMusic streaming platform Spotify is listed as a brand partner, advertising across the portfolio.
- WorkdayminorEnterprise software company Workday is listed as a brand partner, advertising in B2B technology and business publications.
- GlobalDatacoreGlobalData is described as the gold standard data provider and a Partner. The company continuously collects and analyses terabytes of data. This appears to be a significant data partnership providing proprietary datasets that underpin editorial coverage.
- New StatesmancoreNew Statesman is described as the leading progressive political and cultural magazine in the UK, operating as a vibrant print-digital hybrid. It is a core brand within the portfolio.
- PMI (Progressive Media International)corePMI is an established B2B media company with over 70 years of experience delivering market-leading publications, events and content. Listed as a Partner brand.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
New Statesman Media Group competitors and assessment
Company assessmentBroad incumbents
- Forbes Media: US-based business publisher with iconic executive audience and global brand. Comparable business audience focus and advertising/events monetisation, though larger and more international.
- Hearst Communications: US-based global multi-brand publisher spanning magazines, newspapers (ESPN, San Francisco Chronicle), and B2B media. Comparable portfolio breadth and advertising/subscription model but with much larger US-centric scale.
- Bloomberg Media: Business and financial news publisher targeting executive decision-makers. Comparable executive audience monetisation through advertising, subscriptions, and events but at much larger scale and global reach.
- Condé Nast: Global multi-brand magazine publisher (Vogue, GQ, Vanity Fair, Wired) with strong luxury and lifestyle advertiser relationships. Comparable vertical mix and HNW audience but at materially larger scale and global footprint.
- Axel Springer: German-listed multi-brand digital publisher (Business Insider, Politico, Bild) with strong B2B and political content. Comparable political/business audience focus and aggressive digital transformation strategy.
Direct peers
- Future plc: UK-listed multi-brand digital and print publisher operating tech, lifestyle, and B2B verticals with revenue over £800M. Closest direct peer to NSMG in business model and vertical diversification strategy.
- Haymarket Media Group: UK-based privately held multi-brand B2B and consumer publisher spanning marketing, medical, motoring, and lifestyle. Closely mirrors NSMG's B2B-leaning portfolio across distinct verticals with events and awards adjacencies.
- Reach plc: UK's largest commercial news publisher operating multiple regional and national titles. Comparable in multi-brand news publishing but with mass-market rather than executive audience focus.
- The Economist Group: Owner of The Economist and 1843 Magazine, serving senior executives and policy elites with subscription-led hybrid print-digital model. Directly comparable audience and monetisation approach to NSMG's flagship New Statesman.
- Dennis Publishing: UK multi-brand magazine publisher (The Week, Kiplinger, MoneyWeek) targeting affluent and professional readers. Similar B2B/B2C magazine portfolio and subscription economics to NSMG.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
New Statesman Media Group social profiles
Digital presenceNew Statesman Media Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Statesman Media Group leadership team
Management profileNumber of profiles
New Statesman Media Group subsidiaries and ownership
Company hierarchySubsidiaries8 records
New Statesman Media Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Statesman Media Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Statesman Media Group
What does New Statesman Media Group do?
New Statesman Media Group operates a portfolio of B2B and B2C media brands covering politics, technology, media industry news, wealth management, luxury travel, and fine wine through print magazines, digital platforms, and events. Revenue is generated through advertising, subscriptions, premium content, and event sponsorship targeting senior executives, technology leaders, and high-net-worth individuals. The group's MARTech platform combines first-class journalism with AI and propensity modelling to deliver personalised content and targeted advertising to highly engaged audiences.
Is New Statesman Media Group a public or private company?
New Statesman Media Group is a private company. It is classified as unknown and is currently operating.
When was New Statesman Media Group founded?
New Statesman Media Group was founded in 1913. It employs 101 to 250 people.
Where is New Statesman Media Group based?
New Statesman Media Group is headquartered in London, United Kingdom, in the Europe region.
How does New Statesman Media Group make money?
Four revenue lines are on record. Digital Advertising is the primary driver. The others are print Subscriptions and Sales, events and Conferences and premium Content and Membership.
Who are New Statesman Media Group's main competitors?
Broad incumbents on record are Forbes Media, Hearst Communications, Bloomberg Media, Condé Nast and Axel Springer. Direct peers are Future plc, Haymarket Media Group, Reach plc, The Economist Group and Dennis Publishing.
Does New Statesman Media Group have an API?
No public API is recorded for New Statesman Media Group.
What industry is New Statesman Media Group in?
New Statesman Media Group's product category is Business and trade media publishing. Its primary akta.pro industry code is MPAJAEAM, Business, Finance & Industry Trade Magazines, with a secondary code of MPAJAEAO, News, Politics & Current Affairs Magazines. Its NAICS code is 51312 and its SIC code is 2721.