Component Design

What Component Design does

Component Design Corporation (コンポーネントデザイン株式会社) is a Tokyo-headquartered, privately-held custom software development firm founded in May 2005 by Tatsuo Yamaguchi. The company delivers bespoke iOS/Android, web, Windows, and cloud-native system development exclusively in-house, explicitly avoiding engineer-dispatch (SES) and subcontracting. Clients include large Japanese enterprises and mid-market companies across retail, food service, insurance, hospitality, publishing, automotive, education, and manufacturing — with named logos such as Gulliver International, USEN, Nissen, LIXIL Housing Research Institute, Sunshine City, UCC Food Service Systems (500+ coffee shop deployments), Tohan, Suntory Foods, Nisshin Fire & Marine Insurance, Tohoku University, and Chiba University. The firm differentiates on proposal-driven pre-sales with senior director involvement, unconditional source-code transfer to clients, and a 1-year free bug-fix warranty.

The company operates a dual model combining commissioned custom development with a portfolio of self-developed commercial software products. Flagship products include Cardfeel and Cardfeel DX (smartphone point systems spanning single-store to enterprise chains — Cardfeel v2 alone contains 72 database tables and 1,000+ fields and serves 300,000+ member accounts), CoreRegi (a POS register app for stera payment terminals launched April 2024 with 30+ payment methods and Glory N300 cash-drawer integration), KURERU (iPad survey system), PagePalette (iPad document management and digital signage), Smile Menu Pad (iPad restaurant menu app, reference price from ¥230,000), HYSOLID (Windows high-resolution audio player), and an iPad rental service at ¥500/iPad/month. Cloud architecture runs on AWS with a multi-server topology (2 API, 2 batch, 3-data-center database), AWS WAF, and PCI DSS Level 1 / ISO 27001 compliant infrastructure.

The revenue model spans three streams: (1) one-time custom development contracts with paid ongoing maintenance, (2) subscription-based product sales (Cardfeel, CoreRegi), and (3) recurring maintenance and support services. Pricing is quote-based for custom work; products are sold with customization and renewable subscriptions. GTM is sales-led on the custom-development side and product-led for the in-house software portfolio, supported by content marketing (Systems Development Know-how column, CEO blog, dedicated product websites) and direct-inquiry funnels (website, phone 03-6240-9872). The firm has been continuously profitable and effectively debt-free ('実質無借金') since founding, with no external investors and founder-only ownership.

Name

Component Design

Legal name

コンポーネントデザイン株式会社

Website

https://cmpd.jp

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Component Design is a Tokyo-based, privately-held custom software development firm founded in 2005 that delivers in-house iOS/Android, web, Windows, and cloud systems for Japanese enterprises, while commercializing proprietary products including CoreRegi POS, Cardfeel point systems, and KURERU iPad surveys.

Ownership category

akta.pro rank

Product category

Custom Software Development

SIC

Services-Computer Integrated Systems Design (7373), Services-Prepackaged Software (7372)

akta.pro primary industry

Developer Experience Platforms for Enterprise (IDEs, CI/CD, Dev Portals) (HDAEAKAI)

akta.pro secondary industry

Digital Process Automation (DPA) & Orchestration Suites (HDAEAHAF)

Keywords

• Custom software development
• Mobile app development
• Point of sale systems
• Loyalty point management
• IPad survey systems

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Custom Software Development (受注開発): Bespoke software development services contracted directly with end-user enterprises. The company receives direct orders from client companies and handles the full development lifecycle in-house (requirements definition, design, programming, testing, server setup, post-launch maintenance). No outsourcing or subcontracting. Pricing is project-specific based on scope, complexity, and required hours. Clients receive source code and all rights to newly developed software.
2. Software Product Sales & Licensing (自社プロダクト): Sale and licensing of self-developed software products including Cardfeel (point systems), CoreRegi (POS), KURERU (survey), PagePalette (document management), Smile Menu Pad (restaurant menus), and HYSOLID (audio). Products are sold with customization options for enterprise clients. Recurring maintenance and support services are provided有偿 for post-launch support.
3. Maintenance & Support Services (保守サービス): Paid technical support, bug fixes, and operational assistance provided after system launch. Includes QA support, failure recovery, and ongoing program modifications. Offered as a separate有偿 service to ensure continued reliable operation.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Component Design is a custom software development company that directly accepts commissioned projects from Japanese enterprise and mid-market clients and performs all design, programming, testing, server setup, and maintenance in-house without outsourcing. In parallel, the company develops and sells a portfolio of proprietary software products including the CoreRegi POS register app for stera terminals, Cardfeel/Cardfeel DX point management systems, the KURERU iPad survey system, PagePalette iPad document management, Smile Menu Pad restaurant menu app, and HYSOLID high-resolution audio player, all distributed through dedicated product websites and app marketplaces.

Product overview

Component Design is a custom software development company founded in 2005, offering both commissioned development services and proprietary software products. Their product portfolio includes: Coregri (POS register app for Stera terminals), Cardfeel (smartphone point system for small stores), Cardfeel DX (enterprise point system for chains), KURERU (iPad survey system), PagePalette (iPad document management), Smile Menu Pad (restaurant menu app), HYSOLID (Windows high-resolution audio player), and iPad rental services. The company also provides custom development services for iOS/Android apps, web systems, Windows software, Excel macros, and cloud infrastructure (AWS/Azure). They follow an in-house development model without subcontractors, delivering all source code to customers.

Differentiator

Problem solved

Functional benefit

Brands

• コアレジ: 決済端末（Stera Terminal）に対応した高性能POSレジアプリ。30種類以上の決済に対応。
• Cardfeel（カードフィール）
• KURERU（クレル）
• PagePalette（ページパレット）
• Cardfeel DX
• Smile Menu Pad
• HYSOLID（ハイソリッド）

Products and services

• CoreRegi (コアレジ) POS Register App High-performance POS register app for stera terminal payment devices supporting over 30 payment methods, with promotional features, toppings, cancellations, and returns, designed for both single stores and chain stores with Glory N300 cash drawer integration.
• Cardfeel (カードフィール) Smartphone Point System Smartphone-based point system where customer phones become point cards, supports both smartphone apps and paper cards with tablets as store terminals using barcode scanning, available in single-store and chain/enterprise plans.
• Cardfeel DX (Enterprise Point System) Enterprise-focused smartphone app development and customer database solution for chains and brands, offering point systems, member ranks, push notifications with demographic targeting, blog integration, and e-commerce integration.
• KURERU (クレル) iPad Survey System iPad-based survey/questionnaire system with touch-optimized UI offering stability, robust security, and flexible extensibility for events, education (university/school surveys), hospitality, and in-store use.
• PagePalette (ページパレット) iPad Document Management & Sharing iPad document management and digital signage system that uses a Windows PC virtual print driver to upload documents and videos and pushes them to iPads, with group sharing, kiosk/slideshow mode, and iOS Guided Access home-button lock.
• Smile Menu Pad (スマイルメニューパッド) Restaurant Menu App iPad restaurant menu book app for coffee shops and food service establishments with categorized pages, video links, popup photo enlargement, slideshow mode, wait-time video playback, and an admin panel for per-client content updates.
• HYSOLID (ハイソリッド) High-Resolution Audio Player Windows high-resolution audio playback software supporting WASAPI (shared/exclusive mode) and ASIO for external DAC control, with DSD playback via DoP and smartphone-app remote control, turning the PC into a network audio player.
• Custom iOS / Android App Development Service Custom development service for iOS (iPhone, iPad), Android (smartphone, tablet, Stera terminal) apps, with deployment to App Store, Google Play, stera market, or enterprise internal distribution.
• Custom Web / Business System Development Service Custom web-based and Windows business systems covering large-scale systems with inter-system integration as well as small business tools, including modifications to existing systems and Excel macro combinations.
• Custom Windows Software Development Service Custom Windows software development including browser controls (ActiveX/BHO), audio playback (WASAPI/ASIO for high-resolution sound), serial port communication (RS-232C/USB), socket communication, legacy OS support, service programs, Office plugins, and server-based Excel reporting.
• iPad Rental Service with Pre-Installed Apps iPad rental service bundled with lottery, survey, and catalog apps pre-installed for short-term use at events, exhibitions, and trial deployments, priced at ¥500/month per iPad with a 1-year contract and minimum 10 units.

Quantifiable outcome

• Cardfeel v2 operates on 72 database tables with 1000+ fields, supporting enterprise-scale point operations with atomic transactions across multiple concurrent operations.
• +4 more outcomes

Named customers19 records

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability2 records

Feature8 records

Partnerships

Two partnerships are on record, tiered core.

• Amazon Web Services (AWS)coreTechnology or Integration · 1 April 2024Component Design uses AWS cloud infrastructure for all self-developed products including Cardfeel and CoreRegi. Infrastructure includes API servers (2 units), batch processing servers (2 units), and databases distributed across 3 data centers for high availability. AWS WAF is used for security. AWS compliance certifications referenced include PCI DSS Level 1, ISO27001, FISMA Moderate, HIPAA, SAS 70 Type II. Backup storage uses Amazon S3 with 99.999999999% durability.
• stera terminal (Panasonic / Sumitomo Mitsui Card)coreTechnology or Integration · 1 April 2024stera terminal (developed by Panasonic, trademark owned by Sumitomo Mitsui Card) is the payment terminal platform on which Component Design's CoreRegi POS app runs. CoreRegi supports 30+ payment methods on the stera terminal hardware. The company exhibited CoreRegi at Retail Tech JAPAN 2026 as a featured integration on this platform.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Emerging players

• BrainPad: Tokyo-listed Japanese AI and data analytics company serving enterprise clients. Comparable in offering sophisticated technical services to Japanese enterprises, with potential overlap in AI/chatbot deployment capabilities similar to Component Design's RAG-based CoreRegi AI.

Direct peers

• MonstarLab: Tokyo-headquartered mobile and web app development company offering both custom development and proprietary digital products. Highly comparable to Component Design's hybrid services-plus-product model and Japanese enterprise customer base.
• Nulab: Japanese software company that develops both proprietary collaboration/dev tools (Backlog, Cacoo, Typetalk) and offers services. Comparable hybrid model of self-developed products plus broader IT services targeting Japanese enterprises.
• FIXER: Japan-based cloud-native software development and Microsoft Azure specialist. Comparable as a Japanese developer-focused firm building enterprise applications on public cloud infrastructure (AWS/Azure), similar to Component Design's server environment construction service.
• Yappli: Japanese mobile app development SaaS platform targeting enterprise and retail customers. Comparable to Component Design in serving Japanese chains with branded mobile apps, point systems, and CMS-like functionality.

Broad incumbents

• NTT Data: Japan's largest IT services firm, providing custom system integration, application development, and cloud services to enterprises. Comparable end-customer base and custom-development capability, but operates at vastly greater scale and across all industries.
• Fujitsu: Global Japanese IT services and hardware provider with deep custom enterprise software development practice. Comparable system-integration offering for financial, retail, and public-sector clients, though Component Design operates as a focused boutique.
• Square (Block): Global POS and payments platform with Japan operations. Indirect competitor to CoreRegi in the merchant payments space, though its turnkey SaaS model contrasts with Component Design's bespoke development approach.
• CCC (Culture Convenience Club / T-Point): Major Japanese loyalty/point ecosystem operator (T-Point) serving large retail chains. Indirect competitor to Cardfeel in the chain-store loyalty platform space, but at vastly greater scale and network breadth.

Regional players

• Recruit (Airレジ): Recruit Holdings' SMB-focused POS and payments platform dominating Japanese small retail and food service. Comparable POS target segment to CoreRegi, though it competes as a low-cost SaaS rather than a customized solution.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/componentdesign

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Component Design