POP Display
Shenzhen-based factory-direct manufacturer of custom corrugated POP displays (floor, counter, pallet, endcap, peg hook, PDQ, and pop-up formats) sold wholesale in bulk B2B orders to brands, wholesalers, distributors, and retail chains across the US, UK, Canada, and Australia.
- Company typePrivate
- Founded2013
- HeadquartersShenzhen, China
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What POP Display does
PopDisplay is a Shenzhen-based factory-direct manufacturer of custom corrugated point-of-purchase (POP) displays serving global brand, wholesale, distribution, and retail-chain customers. Founded in 2013, the company operates three ISO9001:2015-certified production lines with ±1mm precision tolerance and offers a catalog of 11 distinct display categories — including floor displays/FSDUs, counter displays, pallet displays, dump bins, endcap displays, peg hook displays, PDQ trays, case stackers, pop-up displays, sidekick/power wing displays, and standalone display stands — alongside a full stack of in-house services (free structural design, photorealistic 3D rendering, AI/PDF dieline templates, prototyping, ISTA/SGS load testing, CMYK offset/digital printing with UV/lamination/hot-stamping finishes, and global sea/air freight shipping).
The company sells exclusively on a wholesale, bulk B2B basis with a 100-unit minimum order quantity and tiered volume pricing across four bands (100-299, 300-999, 1,000-9,999, and 10,000+ units). Go-to-market is direct via website quote request, WhatsApp, and email, with no dealer or distributor layer. Primary end markets are the United States, United Kingdom, Canada, and Australia. The company holds ISO9001:2015, FSC, BSCI, Sedex 4P, SGS, ISTA, TPCH, RoHS, and REACH certifications, which collectively qualify it for retailer-compliance programs at chains including Walmart, Costco, Kroger, Target, Sam's Club, Home Depot, Lowe's, Walgreens, CVS, Dollar General, and Dollar Tree.
Self-reported scale metrics include over $5M in annual orders, 500+ brands served, and 12+ years of OEM/ODM experience. Named enterprise customers include Coca-Cola, Philips, REMAX, Arnott's Snacks, and Globtek. PopDisplay is privately held with no institutional funding disclosed, no parent company, and ownership/control appearing concentrated with founder-contact Harvey Wong. Revenue mechanics are entirely transactional and project-based: each engagement is a one-time bulk order tied to a brand launch, seasonal promotion, or retail compliance cycle rather than a recurring contract.
POP Display firmographics
Firmographics- Name
- POP Display
- Legal name
- PopDisplay
- Website
- https://popdisplay.me
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Short description
- Shenzhen-based factory-direct manufacturer of custom corrugated POP displays (floor, counter, pallet, endcap, peg hook, PDQ, and pop-up formats) sold wholesale in bulk B2B orders to brands, wholesalers, distributors, and retail chains across the US, UK, Canada, and Australia.
- Ownership category
- akta.pro rank
POP Display industry classification
Industry- Product category
- Point-of-Purchase Display Manufacturing
- NAICS
- Commercial Screen Printing (323113)
- SIC
- Paperboard Containers & Boxes (2650)
- akta.pro primary industry
- Retail & Pop-up Experiences (In-store/Pop-ups) (MPAAAGAG)
Keywords
Where POP Display is headquartered
LocationHeadquarters
- HQ city
- Shenzhen
- HQ country
- China
- HQ region
- Asia
Offices1 record
Markets served
POP Display business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Custom Cardboard Display Manufacturing: Factory-direct manufacturing and sale of custom corrugated POP displays, retail display stands, and bulk B2B merchandising programs. Revenue is generated through one-time bulk orders with pricing tiers based on quantity (100-299, 300-999, 1000-9999, 10000+ units). Sample costs are refundable upon placement of bulk orders of 100+ units.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Test Run Order (100-299 units) |
| Unit Pricing | Pay-as-you-go | Standard Order (300-999 units) |
| Unit Pricing | Pay-as-you-go | Large Order (1,000-9,999 units) |
| Unit Pricing | Pay-as-you-go | Bulk Order (10,000+ units) |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
POP Display product offering
Product offeringCore offering
POP Display is a factory-direct custom cardboard display manufacturer based in China that designs, engineers and mass-produces corrugated POP displays for retail merchandising programs. Its portfolio spans floor displays, counter displays, pallet displays, endcap displays, dump bins, peg hook displays, PDQ trays, case stackers, pop-up displays and sidekick/power wing displays, complemented by in-house structural design, free 3D rendering, prototyping, load testing and global shipping to brands, wholesalers, distributors and retail chains with a minimum order quantity of 100+ units.
Product overview
POP Display is a factory-direct custom cardboard display manufacturer specializing in corrugated POP displays and retail merchandising solutions for bulk B2B programs. The company offers a comprehensive portfolio of 11 distinct display product categories (Floor Displays & FSDUs, Counter Displays, Cardboard Display Stands, Pallet Displays, Dump Bins, Endcap Displays, Peg Hook Displays, PDQ Displays & Retail Ready Trays, Case Stackers, Pop Up Displays, and Sidekick/Power Wing Displays), all customizable for dimensions, load capacity, artwork, and retailer compliance requirements. These display products are complemented by a full suite of manufacturing services including structural design, 3D rendering, prototyping, load testing, offset/digital printing with various finishes, and global shipping. The company operates 3 ISO9001 certified production lines and supports orders from 100+ units for brands, distributors, and retail chains in the US, UK, Canada, and Australia markets.
Differentiator
Problem solved
Functional benefit
Products and services
- Floor Displays & FSDUs Freestanding corrugated POP displays for in-aisle promotions, product launches and retail merchandising programs, including endcap, case stacker and dump bin variants. Designed for brands, distributors and retail chains ordering 100+ units.
- Counter Displays Compact counter displays, countertop display boxes and PDQ trays for checkout areas and point-of-sale promotions. Targeted at brands and retail chains running high-traffic POS programs.
- Cardboard Display Stands Custom cardboard display stands with fully customizable dimensions, colors, logos and branding for retail merchandising programs across multiple industries.
- Pallet Displays Retail-ready corrugated display formats including quarter pallet, half pallet and full pallet displays designed for pallet programs and club store compliance.
- Dump Bins Corrugated dump bin displays designed for bulk product display in retail environments and promotional bins.
- Endcap Displays Corrugated displays designed for aisle end-cap placement to maximize product visibility and drive impulse purchases.
- Peg Hook Displays Corrugated displays with peg hook configurations for hanging products on retail pegboards and pegwall merchandising.
- PDQ Displays & Retail Ready Trays Product Displayed Quickly (PDQ) trays and shelf-ready packaging solutions for efficient retail merchandising and rapid shelf replenishment.
- Case Stackers Stackable corrugated displays for case stacking and floor-ready retail display programs.
- Pop Up Displays Quick-assembling corrugated pop-up displays designed for rapid in-store setup, with tool-free flat-pack assembly.
- Sidekick / Power Wing Displays Secondary placement displays for sidekick and power wing retail merchandising locations adjacent to main aisle fixtures.
- Structural Design & 3D Rendering Services Professional structural engineering and photorealistic 3D visualization services for custom display designs, provided free of charge before mass production.
- Prototype & Sample Development Free prototype creation, white samples and printed color samples with strength testing prior to bulk production; sample cost is fully refundable on bulk orders of 100+ units.
- Bulk Mass Production ISO9001-certified manufacturing with three production lines for bulk display orders, supporting minimum 100 units with precision tolerance of ±1mm.
- Load Testing & Quality Assurance Three-stage testing process including load bearing, color inspection and package durability testing, certified by SGS and ISTA.
Quantifiable outcome
- 340% increase in product visibility and 28% sales boost in first quarter
- +3 more outcomes
Companies that use POP Display
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles3 records
POP Display technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
POP Display partnerships and signals
Strategic signalScale indicators5 records
Recent moves5 records
Expansion highlights5 records
POP Display competitors and assessment
Company assessmentBroad incumbents
- Sonoco Products: Diversified global packaging manufacturer with consumer-focused display and point-of-purchase offerings. Comparable in producing custom retail merchandising solutions, though Sonoco's portfolio spans rigid and metal packaging well beyond corrugated displays.
- Pratt Industries: US-based 100% recycled corrugated packaging manufacturer with display and merchandising capabilities. Competes with PopDisplay in custom corrugated retail displays, primarily serving North American customers.
- Smurfit Kappa: One of the largest paper-based packaging manufacturers globally with significant POP display capabilities. Overlaps with PopDisplay in corrugated retail merchandising, but competes at a much larger scale and across many packaging categories.
- Graphic Packaging: Global paperboard packaging company producing consumer-facing cartons and shelf-ready packaging. Adjacent competitor in retail-ready and POP-adjacent categories for CPG brands.
- DS Smith: Global sustainable packaging company with a dedicated Display & Promotional Packaging division producing corrugated POS displays. Operates at much greater scale and geographic breadth than PopDisplay across Europe and North America.
- Pactiv Evergreen: Large North American food and beverage packaging manufacturer with adjacent retail merchandising capabilities. Overlaps with PopDisplay in retail-ready packaging and displays, primarily in food and beverage end markets.
- WestRock: Major US-based paper and packaging producer with corrugated display capabilities serving CPG brands and retailers. Much larger and vertically integrated than PopDisplay, with overlapping customer base in retail merchandising.
Emerging players
- Inteplast Group: Manufacturer of integrated plastic and paper products including display, packaging, and retail merchandising materials. Comparable in providing POP and retail display solutions, often at competitive price points for CPG customers.
Direct peers
- Menasha Corporation: US-based dedicated POP display and retail merchandising manufacturer serving many of the same CPG and retail-chain customers as PopDisplay. Direct competitor in corrugated in-store displays with broader North American production footprint.
- Marketing Alliance Group: US POP display and retail merchandising manufacturer focused on custom in-store programs for brands and retailers. Comparable B2B factory-direct model with similar customer base of consumer brands and retail chains.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
POP Display social profiles
Digital presencePOP Display compliance and trust
Trust signalCompliance8 records
POP Display financial estimates
Financial estimateRevenue estimate
Valuation estimate
POP Display leadership team
Management profileNumber of profiles
Profiles1 record
POP Display funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
POP Display M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about POP Display
What does POP Display do?
POP Display is a factory-direct custom cardboard display manufacturer based in China that designs, engineers and mass-produces corrugated POP displays for retail merchandising programs. Its portfolio spans floor displays, counter displays, pallet displays, endcap displays, dump bins, peg hook displays, PDQ trays, case stackers, pop-up displays and sidekick/power wing displays, complemented by in-house structural design, free 3D rendering, prototyping, load testing and global shipping to brands, wholesalers, distributors and retail chains with a minimum order quantity of 100+ units.
Is POP Display a public or private company?
POP Display is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was POP Display founded?
POP Display was founded in 2013.
Where is POP Display based?
POP Display is headquartered in Shenzhen, China, in the Asia region.
How does POP Display make money?
One revenue line is on record: custom Cardboard Display Manufacturing.
Who are POP Display's main competitors?
Broad incumbents on record are Sonoco Products, Pratt Industries, Smurfit Kappa, Graphic Packaging, DS Smith, Pactiv Evergreen and WestRock. Inteplast Group is listed as an emerging player. Direct peers are Menasha Corporation and Marketing Alliance Group.
Does POP Display have an API?
No public API is recorded for POP Display.
What industry is POP Display in?
POP Display's product category is Point-of-Purchase Display Manufacturing. Its primary akta.pro industry code is MPAAAGAG, Retail & Pop-up Experiences (In-store/Pop-ups). Its NAICS code is 323113 and its SIC code is 2650.