What ARTRA does

ARTRA GmbH is a Vienna-based full-service creative agency ('Kreativagentur' / 'Werbe-Manufaktur') that designs, develops, and implements digital and print products for enterprise clients. The firm is structured as an Austrian private limited company (GmbH, FN 124255d) headquartered at Habsburgergasse 5/25 in Vienna's 1st district, with an 11–50-employee headcount band and an operating status that is active but with a website last refreshed in 2017.

The agency's service portfolio spans four pillars: (1) TV, video, and audio production (commercials, image films, music videos, radio spots, jingles, voice recordings, and sound synchronization); (2) Internet, design, and social media services (homepage design, social media campaigns, Google AdWords, branding, logos, retouching, layout, and image editing); (3) Software and app development for web and mobile platforms, including online research and analytical services; and (4) event planning, marketing/PR concepts, artist and venue booking, plus event video and print collateral. The agency also operates a DJ/Ableton Live training studio at Diehlgasse 42 and lists 'Beteiligungen' (participations) as part of its portfolio activity.

Commercially, ARTRA operates on a project-based professional services model, generating revenue through client fees from project work rather than disclosed retainers or SaaS subscriptions. Its go-to-market is sales-led and consultative, with a stated emphasis on 'Hausverstand' (practical common sense) and direct client engagement. The named client base spans automotive (Jaguar, Citroen, Peugeot, Subaru), consumer/retail (Sony, Samsung, Siemens, Billa, Bipa, Douglas, Libro, Nivea, Wella, Schwarzkopf, Estée Lauder), banking (Raiffeisen, LGT), transportation (ÖAMTC, Wiener Linien, Post), manufacturing (Wienerberger, AVL), entertainment (Hard Rock Cafe, The Voice), healthcare (Österreichische Krebshilfe), and staffing (Adecco, Persona Service), with project references indicating work delivered in Austria, Czech Republic, Romania, Russia, Germany, France, Liechtenstein, and Switzerland.

Name

ARTRA

Legal name

ARTRA GmbH

Website

https://artra.at

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

ARTRA GmbH is a Vienna-based full-service creative agency that designs, develops, and implements digital, video, audio, software/app, and event products on a project basis for enterprise clients across automotive, consumer goods, technology, banking, transportation, and other industries in Austria and broader Europe.

Ownership category

akta.pro rank

Product category

Creative Services

NAICS

Graphic Design Services (541430), Graphic Design Services (54143)

SIC

Services-Advertising Agencies (7311), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

akta.pro secondary industries

Artist Booking, Talent Buying & Agency Services (MPAGAAAF), Casting & Talent Placement (Sessions, Bands, Touring Musicians) (MPAIAGAM)

Keywords

• Creative agency services
• Video production services
• Graphic design services
• Event management services
• Brand design

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Creative Agency Services: Project-based professional services spanning TV/video production, audio production, internet/design/social media services, event planning, and software/APP development. Revenue is generated through client projects and service fees.

Go-to-market motion1 record

Distribution channels1 record

Core offering

ARTRA is a Vienna-based full-service creative agency ("Kreativ-Manufaktur") that designs, develops, and implements digital and print creative products for enterprise clients. The agency delivers TV and video production, audio and music production, internet/social media design, graphic and brand design, software and app development, event planning, and online research/analysis services under a single integrated offering. Services are executed by in-house specialists and delivered through project-based engagements to brand and corporate clients.

Product overview

ARTRA is a Full Service Kreativagentur (full-service creative agency) based in Vienna, Austria, operating as a 'Werbe-Manufaktur' (advertising manufactory). The agency provides integrated communication services across three core disciplines: (1) TV & Video-, Tonproduktion covering video and audio production for commercials, corporate films, music videos, and radio; (2) Internet / Design / Social Media encompassing homepage design, social media campaigns, Google AdWords, graphic design, branding, and Software/APP-Entwicklung for web and mobile; and (3) Veranstaltungen (events) including event planning, marketing/PR concepts, artist booking, and venue/staff coordination. The agency also offers Ableton Live music production courses and online research/analysis services. Services are delivered by specialists, emphasizing flexibility, creativity, and media-independent execution across all communication disciplines.

Differentiator

Problem solved

Functional benefit

Products and services

• TV & Video-, Tonproduktion (TV, Video and Audio Production) Full-service video and audio production for enterprise and brand clients, covering commercials/short films (Werbespots/Kurzfilme), TV productions, corporate image films and promotional videos, music videos, web videos and video moderation, and 2D/3D video presentations. Audio offerings include radio production (Hörfunk), company songs, advertising jingles, voice recordings, synchronization, and music production.
• Internet / Design / Social Media Digital creative services for enterprise clients covering homepage design, social media campaigns, business apps, game apps, Pixelbooks, and Google AdWords campaigns. Also encompasses graphic design services including branding, brand building (Markenaufbau), print materials, logos, retouching, layout, image editing, and animation.
• Software/APP-Entwicklung (Software/App Development) Design, development, and implementation of digital products for web and mobile platforms. Supports startups and companies in building digital products spanning business apps, game apps, and related web/mobile experiences.
• Veranstaltungen (Events) Event planning and management services covering advertising, marketing, and PR concepts, event videos, print materials (from design to finished print), and booking of artists, dancers, staff, and venues.
• Ableton Live Kurse (Ableton Live Courses) DJ and music/beat production courses delivered at ARTRA's DJ Studio at Diehlgasse 42 using the Ableton Live platform. Targeted at individuals seeking hands-on training in music production.
• Onlinerecherchen & Analysen (Online Research & Analysis) Online research, analyses, and evaluations for clients, including graphical implementation of findings.

Named customers30 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• Kempertrautmann: Hamburg-based independent creative agency with full-service creative, digital, and content production. Directly comparable to ARTRA in size, multi-disciplinary model, and DACH-region enterprise client base.
• Scholz & Friends: Independent European creative agency group with German-speaking roots and integrated digital, film, and design capabilities — directly comparable to ARTRA in positioning and service mix.
• Jung von Matt: Leading independent German-speaking creative agency network with offices including Vienna. Directly comparable to ARTRA as a multi-discipline creative shop serving large brand accounts across digital, film, and design.
• Heimat: Berlin-based independent creative agency known for integrated campaigns across film, digital, and design. Comparable to ARTRA in scale, multi-discipline model, and European brand-client focus.
• Serviceplan Group: Large independent German creative and digital agency group with full-service capabilities spanning campaign creation, design, digital, and content production — directly comparable to ARTRA's integrated creative offering.

Broad incumbents

• DDB: Global advertising network offering creative, digital, and brand strategy at scale. Comparable to ARTRA in service categories, but operating as a broad incumbent rather than a specialist boutique.
• BBDO Worldwide: Global advertising network with full-service creative capabilities. Relevant peer for benchmarking ARTRA's enterprise client servicing, though at substantially larger scale and geographic footprint.
• Grey Group: Global advertising holding-company network with creative, digital, and production capabilities. Comparable service set to ARTRA but operating across much larger geographies and client rosters.

Regional players

• Demner, Merlicek & Bergmann: One of Austria's most established creative agencies, headquartered in Vienna. Closest geographic peer to ARTRA, competing for the same Austrian enterprise clients across advertising, design, and digital.
• PKP BBDO: Vienna-based affiliate of the global BBDO network offering integrated creative and digital services. Comparable to ARTRA in serving Austrian multinational clients with full-service brand communication.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/artra-design-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ARTRA