Apide

What Apide does

Apide ApS is a privately held, Copenhagen-based digital product development agency that designs and implements custom digital tools and workflows for Danish enterprises and SMBs. The firm operates a full-lifecycle service model — Idea, Coffee (consultation), Design, Code, Delivery, and Aftercare — combining concept development, UI/UX design, software implementation, and post-launch hosting and support under a professional services engagement. Its core offering is custom software built using "state-of-the-art technology and the tools best suited for each product," without disclosed proprietary platforms, APIs, or packaged products.

The company's customer base spans telecom (Telia Danmark, TDC, Nokia), healthcare (Bispebjerg Hospital, Aarhus University Hospital, Falck Danmark), education and research (DTU, Scion DTU, Voxmeter), entertainment (Tivoli, Danske Spil), and consumer/retail (Amway Europe). It operates under a sales-led, relationship-based go-to-market beginning with in-person consultation and serves primarily the Scandinavian/Danish market. The team comprises seven named professionals, with three principals — Jacob Eiler (CEO), Morten Bruun (Partner), Thomas Bindzus (CTO) — supported by QA, two software engineers, and one mobile developer, with several engineers operating out of Vietnam under the CTO's oversight.

Revenue mechanics are not publicly disclosed; pricing is bespoke and no rate cards or contract terms are published. The company is founder-controlled, with no institutional investment, acquisitions, partnerships, or strategic alliances documented. Two conflicting founding dates appear in source data (2005 in firmographics; 2015 in primary website copyright and company history), with 2015 treated as the more authoritative founding date. There is no disclosed AI/ML capability, no proprietary intellectual property beyond the Apide brand, and no evidence of recent growth catalysts.

Name

Apide

Legal name

Apide ApS

Website

https://apide.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Apide is a Copenhagen-based digital agency providing custom software development services — from concept and UI/UX design through implementation and aftercare support — to enterprise and SMB clients across telecom, healthcare, education, and entertainment sectors in Scandinavia.

Ownership category

akta.pro rank

Headquarters

HQ city

Copenhagen

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom Software Development: Professional services model providing end-to-end digital product development from concept to delivery, including design, coding, and aftercare support.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Apide is a Danish digital agency that designs and implements custom digital tools and workflows for businesses across telecommunications, market research, healthcare, and marketing. The company provides end-to-end custom software development, from idea conceptualization and UI/UX design through code implementation, product delivery, and ongoing aftercare/support (including servers and support agreements). Each engagement is bespoke, with technology and tools chosen to fit the specific product requirements of the client.

Product overview

Apide is a software development and digital consulting agency that offers custom digital product development services. Rather than a packaged software product or platform, Apide provides end-to-end digital transformation services including concept development, UI/UX design, software implementation, delivery, and post-launch support (aftercare). Their service offering follows a structured process: Idea consultation, Solution design, Code implementation using state-of-the-art technology, Product delivery, and Aftercare/support. They specialize in serving clients across telecommunication, market research, healthcare, and marketing industries.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Software Development End-to-end custom digital product development service for businesses, covering idea conceptualization, UI/UX design, code implementation using state-of-the-art technology, product delivery, and ongoing aftercare. Delivered to mid-market and enterprise clients across telecommunications, market research, healthcare, and marketing in Denmark/Scandinavia.

Named customers29 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Netcompany: Large Danish IT services and digital transformation consultancy serving public and private sector across the Nordics; competes for the same enterprise RFPs as Apide but at significantly larger scale and broader portfolio.
• Knowit: Nordic digital consultancy providing custom software, design, and advisory across Sweden, Norway, Denmark, and Finland; broader scope but same professional custom-development services model.

Direct peers

• Adapt: Nordic digital advisory and engineering firm delivering custom digital solutions across multiple industries; comparable in custom-development service model and target enterprise segments.
• Trifork: Danish-headquartered software consultancy building custom digital products and platforms for enterprise and public-sector clients; comparable custom-development focus with deeper specialization in healthcare and public sectors.
• Manyone: Danish design and digital transformation agency providing strategy, design, and technology services to enterprise clients across multiple verticals; comparable in Nordic-mid-market positioning.
• Nodes: Copenhagen-based digital agency providing custom software, mobile apps, and digital product development to enterprise clients; highly comparable in scale, services, and geography.
• Peytz & Co: Danish digital agency of similar size offering web/app development and digital consulting to Danish enterprise clients; directly comparable boutique operating model in the same geography.
• Reload Digital Agency: Danish digital agency building custom websites, apps, and e-commerce platforms for mid-market and enterprise brands; directly comparable in service mix and Danish market focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/apide

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Apide