Brentwood Homeowners Association

What Brentwood Homeowners Association does

Brentwood Homeowners Association (BHA) is a volunteer, nonprofit homeowners association founded in 1946 to represent single-family property owners in the Brentwood neighborhood of Los Angeles, California. Its defined territory covers the area west of the 405 freeway, north of San Vicente Boulevard, and east of Canyon View Drive, explicitly excluding Brentwood Glen and Crestwood Hills. The association is governed by an elected Board of Directors led by President Thelma Waxman, Vice President Peter Julien, Secretary Joel Ball, and Treasurer Lionel Sanders, with eight additional board members; there are no paid staff. BHA's core product is an annual membership that provides members with advocacy on zoning, land use, and development matters at City Hall, monthly board meetings (held on the third Tuesday via Zoom), an annual meeting featuring senior Los Angeles public officials, and an annual newsletter. In 2024, BHA established FireSafe Brentwood in partnership with Crestwood Hills Association as a recognized California Fire Safe Council, expanding its mission to include wildfire preparedness, defensible-space compliance, home hardening, and residential property insurability.

BHA's revenue model is subscription/recurring membership dues paid annually by homeowner members, processed through the MemberLeap platform. Specific pricing is not publicly disclosed and requires registration to obtain. Distribution is primarily direct-to-consumer: a self-serve member portal, a WordPress-based website with member-gated content, email newsletters, and social media presence on Facebook and Instagram (@bha90049), with videos of meetings hosted on Vimeo and YouTube. The organization's marketing channels are top-of-funnel community awareness (social, website, video) combined with mid-funnel member engagement (monthly and annual meetings, email newsletters). There are no funding rounds, no external investors, no parent company, and no institutional ownership; BHA is independent and member-governed.

The underlying technology stack is minimal and conventional for a community association: MemberLeap for member management and dues, WordPress for the public website, and standard social/video platforms. There is no proprietary technology, no AI/ML capabilities, and no APIs or integrations disclosed. The technology investment centers on member experience and content distribution rather than product innovation. The customer base is a long-tail of individual homeowners with no enterprise anchors, making revenue dependent on membership renewal rates and ongoing recruitment rather than any single contract or institutional payer.

Name

Brentwood Homeowners Association

Legal name

Brentwood Homeowners Association

Website

https://brentwoodhomeowners.org

Company type

Private

Founded year

1946

Operating status

Operating

Headcount range

11–50 employees

Short description

Brentwood Homeowners Association is a volunteer nonprofit founded in 1946 that represents single-family property owners in the Brentwood neighborhood of Los Angeles through membership dues, providing advocacy on zoning, development, and fire safety, plus a 2024-launched FireSafe Brentwood wildfire preparedness program.

Ownership category

akta.pro rank

Product category

Homeowners Association Services

NAICS

Residential Property Managers (531311)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Townhome & PUD Association Management (BPAJAHAE)

Keywords

• Homeowners association services
• Community advocacy
• Neighborhood preservation
• Fire safety programs
• Zoning representation

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Technology or R&D, Personnel, Others

Revenue model

1. Membership Dues: Annual membership dues from homeowners and property owners in the Brentwood area. Members pay to join and renew through the MemberLeap platform, with options for annual billing.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Brentwood Homeowners Association (BHA) is a volunteer, nonprofit membership organization that represents single-family property owners in the Brentwood neighborhood of Los Angeles. It advocates on zoning, land use, development, traffic, and city service issues at City Hall, and delivers community programs such as the FireSafe Brentwood fire safety initiative. Services are funded through annual membership dues and delivered through a member portal, monthly meetings, newsletters, and direct advocacy.

Product overview

Brentwood Homeowners Association operates as a unified membership-based organization offering a core membership product that provides advocacy, city services access, and community representation, supplemented by specialized programs including FireSafe Brentwood for fire safety and emergency preparedness. The association's offerings are delivered through a member portal, monthly meetings, and annual communications, with all services tied to membership in the organization.

Differentiator

Problem solved

Functional benefit

Brands

• FireSafe Brentwood: A California Fire Safe Council established by BHA in 2024 to prepare the Brentwood community for wildfires through education, community partnerships with first responders, fire prevention resources, and residential property insurability initiatives.

Products and services

• BHA Membership

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Crestwood Hills AssociationcoreStrategic or Co-development Partner · 1 January 2024FireSafe Brentwood was established by Brentwood Homeowners Association (BHA) in 2024 in partnership with Crestwood Hills Association. FireSafe Brentwood is a recognized California Fire Safe Council. The mission is to prepare the Brentwood community for the next wildfire through resident education on risk minimization, building community partnerships with first responders, securing resources for fire prevention and protection, and working to increase residential property insurability through home hardening and defensible space creation.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• California Fire Safe Council: Statewide umbrella organization that recognizes FireSafe Brentwood; operates community fire-safety programs across California and shares BHA's defensible-space and home-hardening mission at a much larger geographic scale.
• National Fire Protection Association (Firewise USA): National organization running the Firewise USA community wildfire-preparedness program; relevant peer because FireSafe Brentwood operates in the same community wildfire-mitigation category with overlapping curriculum and recognition frameworks.

Direct peers

• Pacific Palisades Community Council: Volunteer civic council representing Pacific Palisades residents on land use, development, and public safety matters, directly comparable to BHA's advocacy role in a similar coastal Los Angeles neighborhood.
• Brentwood Glen Association: Neighborhood-level homeowners association immediately adjacent to BHA's territory (explicitly excluded from BHA's map), with an overlapping member base and similar volunteer HOA structure.
• Crestwood Hills Association: Adjacent Brentwood-area HOA and BHA's direct co-founder of FireSafe Brentwood; operates the same volunteer/membership model for a nearby pocket of single-family homes.
• Bel Air Association: Long-established Los Angeles homeowners association serving the Bel Air community with comparable advocacy, zoning-preservation, and municipal-engagement functions to BHA in a similarly affluent single-family neighborhood.
• Holmby Westwood Property Owners Association: West Los Angeles HOA providing community representation on zoning, development, and city-services issues, closely mirroring BHA's mission and single-family homeowner constituency.
• Westwood Homeowners Association: West Los Angeles homeowners association providing municipal advocacy and community programming; comparable membership model and resident-advocacy focus to BHA.
• Beverly Hills Homeowner Association: Membership-based Beverly Hills homeowners group focused on preserving residential character and engaging city hall, structurally analogous to BHA in mission and stakeholder base.

Regional players

• Los Angeles Neighborhood Council (West Los Angeles): City-certified neighborhood council covering the broader West Los Angeles area including Brentwood; comparable grassroots civic-advocacy function and stakeholder engagement, though it operates as a formally recognized city body rather than a private HOA.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/brentwoodhomeowners
• Instagraminstagram.com/bha90049
• Xx.com/bha90049
• LinkedInlinkedin.com/company/brentwood-homeowners-association

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brentwood Homeowners Association