What Blaagaard Teater does

Blaagaard Teater is a private, independent Danish theater company based in Copenhagen's Nørrebro district, founded in 1997 (originally as Teater Grob) and rebranded under its current name in 2017. The company produces and stages original Danish drama along with selected international works and guest performances, with a thematic focus on provocative, socially and politically engaged contemporary theater. Productions are developed in-house and through co-productions with peer Danish companies such as Svalegangen, Von Baden, Folketeatret, Johns Teater, and Teatret st.tv, and have won multiple Reumert Awards (Denmark's principal theater awards) across 2007, 2011, and 2016.

The core operating model is the staging of live theatrical seasons at the company's Nørrebro venue (Nørrebrogade 37), supplemented by Denmark-wide tours. Ticket prices range from 45 to 220 DKK per seat, and tickets are sold directly through the company's box office and website (blaagaardteater.dk, formerly grob.dk). The theater also runs a newsletter as its primary marketing channel and has received material project-level grant funding, including 2.4 million DKK from BikubenFonden for the 'DET 6. KONTINENT' project series.

Customer-facing activities are oriented to a single audience segment of Danish theater-goers (horizontal segmentation), with no disclosed B2B or corporate customers. Distribution is primarily domestic Denmark through direct box office sales and touring partnerships. The company employs between 11 and 50 people, has no parent company, and operates without disclosed external equity investment; ownership and management details are not in the public source set.

Name

Blaagaard Teater

Legal name

Blaagaard Teater

Website

https://grob.dk

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Blaagaard Teater is a private Copenhagen theater producing original Danish drama and contemporary international works, serving Danish audiences with provocative socially and politically themed productions from its Nørrebro venue since 1997.

Ownership category

akta.pro rank

Headquarters

HQ city

Copenhagen

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Ticket sales: Revenue generated from selling tickets to theater performances. Ticket prices range from 45-220 DKK depending on the production.

Pricing tiers

Distribution channels1 record

Marketing channels1 record

Core offering

Blaagaard Teater (formerly Teater Grob) is a Copenhagen-based theater company that produces and stages live theatrical performances at its venue on Nørrebrogade 37 in the Nørrebro district. The company produces original Danish drama, presents new international works, and runs co-productions with other Danish theater companies. Tickets for performances are sold directly to the public at prices ranging from 45 to 220 DKK.

Product overview

Blaagaard Teater (formerly Teater Grob) is a Copenhagen-based theater company offering live theatrical performances and productions across multiple seasons from 1997 to present. The theater presents various dramatic productions including original Danish works, international guest performances, and co-productions with other Danish theater companies. The theater operates from Nørrebrogade 37, 2200 Copenhagen N, and offers ticketing services for performances with prices ranging from 45-220 DKK.

Differentiator

Problem solved

Functional benefit

Products and services

• Live Theater Performances

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• SvalegangencoreStrategic or Co-development Partner · 1 January 2007Co-production partnership for 'Hjem Kære Hjem' turné (2007-2008). Svalegangen and Teater Grob co-produced successful productions that toured Denmark.
• Von BadencoreStrategic or Co-development PartnerGuest performances of 'Let Opklaring' (Von Baden production) at Teater Grob. Multiple subsequent collaborations including 'Lovens Vogtere' and 'Under Gud, Over Loven'.
• Teatret st.tvminorStrategic or Co-development PartnerGuest performance collaboration with Teatret st.tv for productions like 'Jeg mig fuck dig' and 'SKAKMAT'.
• Teater I AktminorStrategic or Co-development PartnerCollaboration with Teater I Akt for 'UNG MANDS BYRDE' and 'Det vi gør' - young emerging theater company.
• BikubenFondencoreOthersBikubenFonden is a collaboration partner on 'DET 6. KONTINENT' project, supporting with 2.4 million DKK. Major funding source for theater projects.
• Johns TeaterminorStrategic or Co-development PartnerCo-production with Johns Teater for 'VINGER' - a production exploring identity and belonging for brown Danes.
• FolketeatretminorChannel Partner/ Reseller/ DistributorPartnership with Folketeatret for 'Lykke Bjørn' Denmark tour and subsequent run at Hippodromen (Folketeatret's annex stage).
• MAAM (Marianne Nilsson & Anne Mette Drivsholm)coreTechnology or IntegrationOngoing scenic design collaboration for 'Det 6. Kontinent' project series. MAAM provides scenography for multiple productions.

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Café Teatret: Copenhagen small-stage theater producing contemporary and original Danish works with a ticketed model and partnership-driven production strategy, directly comparable to Blaagaard Teater's scale and venue type.
• Svalegangen: Aarhus-based regional theater that co-produced 'Hjem Kære Hjem' with Teater Grob for a Denmark tour in 2007-2008. Comparable in mission: contemporary, socially engaged Danish drama with co-production partnerships.
• Johns Teater: Copenhagen independent theater that co-produced 'VINGER' with Blaagaard Teater. Operates at a similar scale producing contemporary Danish works with themes of identity and social engagement.
• Husets Teater: Copenhagen independent venue and production company staging contemporary and politically engaged performances, serving the same Nørrebro-adjacent audience demographic and competing for the same grant and ticket revenue pools.
• Betty Nansen Teater: Independent Copenhagen theater with a comparable venue scale and contemporary Danish repertoire, including Reumert-eligible productions. Direct competitor for both audiences and foundation/municipal funding for Danish contemporary drama.
• Teater V: Copenhagen-based independent theater focused on contemporary and socially themed Danish drama, with a similar venue scale, ticketing model and dependence on project-based funding.
• Mungo Park: Kolding-based contemporary performing arts company producing socially themed Danish theater and touring nationally. Comparable in mission, touring model and reliance on co-production and project grants.
• Folketeatret: Copenhagen-based traditional and contemporary theater, with an annex stage (Hippodromen) where Blaagaard Teater toured 'Lykke Bjørn'. Operates a similar ticket-sale-based model with a comparable staging scale in the Danish theater market.

Broad incumbents

• Det Kongelige Teater (Royal Danish Theatre): Denmark's national theater, operates multiple venues across Copenhagen. Overlaps in producing contemporary and classic Danish drama, including productions that Blaagaard Teater has acknowledged in credits, but at vastly larger scale and with state operating subsidy.

Regional players

• Aarhus Teater: Largest regional theater in Denmark, based in Aarhus. Produces contemporary Danish drama at scale and competes for national touring slots and foundation funding, but operates primarily in Jutland rather than Copenhagen.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/teatergrob
• Facebookfacebook.com/blaagaardteater
• LinkedInlinkedin.com/company/teater-grob

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blaagaard Teater