Krow Group
Krow Group is a UK and Ireland-based creative and advertising agency network operating under Mission Group, providing strategy, creative, digital, direct, live, and integrated marketing services through a portfolio of regional offices and specialized sub-brands.
- Company typePrivate
- Founded2015
- HeadquartersLondon, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingServices
Krow Group firmographics
Firmographics- Name
- Krow Group
- Legal name
- Krow Group
- Website
- https://hellokrow.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Krow Group is a UK and Ireland-based creative and advertising agency network operating under Mission Group, providing strategy, creative, digital, direct, live, and integrated marketing services through a portfolio of regional offices and specialized sub-brands.
- Ownership category
- akta.pro rank
Where Krow Group is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices4 records
Markets served
Krow Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Krow Group product offering
Product offeringCore offering
Krow Group is a creative advertising and marketing agency network that provides strategy, creative advertising, digital, direct, live, and integrated marketing services to brand clients. It operates a portfolio of sub-brands covering general creative work (krow), digital transformation and experience (krow.x), youth marketing (Livity), specialized creative (krow Kinetic), innovation services (Innovation Bubble), and social media marketing (krow social), delivered from offices in London, Central, East, and Dublin.
Differentiator
Problem solved
Functional benefit
Products and services
- krow (core creative agency) The flagship creative agency brand within Krow Group, delivering strategy, creative advertising, digital, direct, live, and integrated marketing services to brand-side clients.
- krow.x Digital transformation and experience design offering under Krow Group, providing clients with digital strategy, experience design, and technology-enabled creative services.
- Livity Youth marketing and engagement agency within the Krow Group portfolio, focused on campaigns and programmes that connect brands with younger audiences.
- krow Kinetic Specialized creative offering under Krow Group, providing focused creative services as a sub-brand within the group's portfolio.
- Innovation Bubble Innovation-focused unit within Krow Group, providing innovation and emerging-channel creative services to clients.
- krow social Social media marketing services sub-brand within Krow Group, providing social strategy, content, and campaign execution to brand clients.
Companies that use Krow Group
Customer profileIdeal customer profiles1 record
Krow Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Krow Group partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Mission GroupcoreKrow Group is part of Mission Group, a parent company that owns multiple agency and brand subsidiaries including krow Group brands and other entities.
Krow Group competitors and assessment
Company assessmentBroad incumbents
- Publicis Groupe: Global advertising holding company whose creative networks (Leo Burnett, Saatchi & Saatchi, Publicis WW, Digitas) directly compete with Krow Group for UK and EMEA creative mandates. Both are multi-brand portfolios bundling creative, digital, and data services under one parent.
- Dentsu: Global advertising holding company with creative (Dentsu Creative), media, and CXM networks. Directly comparable to Krow Group across creative, digital, and social sub-brand portfolio offerings.
- WPP: Largest global advertising holding company, operating creative, media, digital, and PR networks (Ogilvy, VMLY&R, Grey, GroupM). Directly comparable to Krow Group at the holding-company/portfolio level as both operate multi-brand creative agency networks selling communications services to brand clients.
- Omnicom Group: Global advertising holding company with BBDO, DDB, TBWA, and Goodby Silverstein creative networks. Directly comparable to Krow Group in offering portfolio-style creative and digital services to multinational and regional brand clients.
Direct peers
- AMV BBDO: London-based creative agency within the Omnicom/BBDO network, providing advertising and integrated communications to major UK and global brands. Directly comparable to Krow Group at the individual agency brand level.
- Mother: Independent London-based creative agency offering strategy, advertising, and integrated brand work. Directly competes with Krow Group's krow London brand for UK creative mandates across consumer brands.
- Bartle Bogle Hegarty (BBH): London-founded creative agency known for integrated brand advertising, now part of a global network. Closely comparable to Krow Group as a London-headquartered creative shop competing for the same UK brand client roster.
- The & Partnership: Independent creative and media agency group with multiple UK and international sub-brands (Mason Williams, M/SIX). Closely comparable to Krow Group in multi-brand independent agency model competing against holding-company networks.
- Lucky Generals: Independent UK creative agency providing strategy and integrated advertising to consumer brands. Directly comparable to Krow Group in mid-sized London creative agency positioning.
- Mission Group: UK-listed parent conglomerate of Krow Group, operating a portfolio of creative, digital, and brand activation agencies. Functionally equivalent at the group-portfolio level and serves as the closest structural peer.
Market position
Customer concentration
Krow Group social profiles
Digital presenceKrow Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Krow Group leadership team
Management profileNumber of profiles
Profiles1 record
Krow Group subsidiaries and ownership
Company hierarchySubsidiaries9 records
Krow Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Krow Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Krow Group
What does Krow Group do?
Krow Group is a creative advertising and marketing agency network that provides strategy, creative advertising, digital, direct, live, and integrated marketing services to brand clients. It operates a portfolio of sub-brands covering general creative work (krow), digital transformation and experience (krow.x), youth marketing (Livity), specialized creative (krow Kinetic), innovation services (Innovation Bubble), and social media marketing (krow social), delivered from offices in London, Central, East, and Dublin.
Is Krow Group a public or private company?
Krow Group is a private company. It is classified as corporate owned and is currently operating.
When was Krow Group founded?
Krow Group was founded in 2015. It employs 101 to 250 people.
Where is Krow Group based?
Krow Group is headquartered in London, United Kingdom, in the Europe region.
Who are Krow Group's main competitors?
Broad incumbents on record are Publicis Groupe, Dentsu, WPP and Omnicom Group. Direct peers are AMV BBDO, Mother, Bartle Bogle Hegarty (BBH), The & Partnership, Lucky Generals and Mission Group.
Does Krow Group have an API?
No public API is recorded for Krow Group.