Overland Tandberg

What Overland Tandberg does

Overland Tandberg is a global data storage and archive solutions company serving customers in over 100 countries, with a portfolio spanning four product families: Olympus Server Solutions (custom-configured O-T400, O-T600, O-R700, O-R800 servers), Titan Storage Solutions (T2000 through T6000 disk arrays), NEO Tape Archive Solutions (NEOxl, NEOs, LTO media, drives, and LTFS software), and the proprietary RDX Removable Disk Solutions line (QuikStor, QuikStation, QuadPAK, RDX Media, and RDX Manager/LOCK software). The company's core differentiator is its patented RDX removable disk technology, which is licensed to Dell, IBM, HPE, Lenovo, and Quantum for OEM integration, and is positioned as a "monopolistic competitor" platform providing industrial-grade ransomware, malware, and disaster protection across the SoHo-to-Enterprise range.

The business operates through a channel-exclusive go-to-market model, selling via commercial distributors, direct market resellers (DMRs), and value-added resellers (VARs) in the Americas, EMEA, and APAC, supported by a tiered partner program (Silver, Gold, Platinum) with deal registration, project protection, training, and certification. Revenue is generated through four streams: hardware product sales (RDX, NEO, Olympus, Titan), recurring media and consumables (RDX cartridges and LTO tapes), RDX technology licensing royalties from the five OEM partners, and OverlandCare service contracts (RTB through Platinum support tiers). Manufacturing is vertically integrated through a facility in China, contributing to stable gross margins on the recurring media and licensing streams.

The company is a Certified Minority Business Enterprise and NMSDC Corporate Plus member, with corporate headquarters in San Ramon, California, and regional headquarters in Dortmund (EMEA) and Singapore (APAC). It was formed from the merger of Overland Storage and Tandberg Data, traces its operating history to approximately 1984, and is currently a privately held entity after previously trading on NASDAQ under ticker OVRL.

Name

Overland Tandberg

Legal name

Tandberg Data GmbH

Website

https://overlandtandberg.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

251–500 employees

Short description

Overland Tandberg is a privately held global data storage and archive company serving Fortune 1000 enterprises, governments, and SMBs in 100+ countries. It sells proprietary RDX removable disk, NEO tape, Olympus server, and Titan storage solutions exclusively through channel partners, with RDX technology licensed to Dell, IBM, HPE, Lenovo, and Quantum.

Ownership category

akta.pro rank

Product category

Enterprise Data Storage

NAICS

Computer Storage Device Manufacturing (334112), Manufacturing and Reproducing Magnetic and Optical Media (33461), Computer and Peripheral Equipment Manufacturing (33411), Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (423430)

SIC

Computer Storage Devices (3572), Magnetic & Optical Recording Media (3695), Wholesale-Computers & Peripheral Equipment & Software (5045)

akta.pro primary industry

Removable & Portable Storage (External Drives, Flash Media) (HDACACAD)

akta.pro secondary industries

Tape Storage Systems & Media (LTO, Libraries, Autoloaders) (HDACACAE), Storage Media & Components (HDD/SSD/Flash, Controllers) (HDABAEAM), Magnetic Tape Media & Drives (LTO/Linear Tape) (HDACAIAF)

Keywords

• Data storage solutions
• Tape archive systems
• Removable disk backup
• Enterprise backup solutions
• Data protection technology

Headquarters

HQ city

San Ramon

HQ country

United States

HQ region

North America

Offices11 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Hardware Products: Sales of data storage solutions including RDX removable disk, NEO tape archives, Olympus servers, and Titan storage systems. Products are sold through channel partners globally.
2. Recurring Revenue (Media and Consumables): Recurring revenue from RDX cartridges/media and LTO tapes. The partner program emphasizes recurring revenue models with cartridges, media and licenses enabling continuous sales with strong customer loyalty.
3. Service and Support (OverlandCare): Extended warranty coverage and support services including RTB, Bronze, Silver, Gold, and Platinum service levels with options for on-site repair, remote support, and 24x7 coverage.
4. Technology Licensing: RDX technology licensing to competitors (Dell, IBM, HPE, Lenovo, Quantum) who OEM the RDX solution, creating a recurring revenue stream through royalties.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Overland Tandberg designs, manufactures, and sells data storage and archive solutions, including RDX removable disk technology (QuikStor, QuikStation, QuadPAK, WORM media), NEO tape archive libraries (NEOxl and NEOs series), LTO tape media and drives with LTFS, Olympus server solutions, and Titan enterprise storage systems. Its products are sold to government, enterprise, SMB, and SoHo customers worldwide through a channel partner network and OEM licensing relationships with Dell, IBM, HPE, Lenovo, and Quantum.

Product overview

Overland-Tandberg is a global technology company offering a comprehensive suite of hybrid cloud and client cloud data storage solutions. The product portfolio is organized into four main categories: (1) Olympus Server Solutions (O-T400, O-T600, O-R700, O-R800) providing customized server configurations; (2) Titan Storage Solutions (T2000/T2000X, T3000, T5000, T6000) delivering high-performance, high-capacity storage ranging from entry-level to enterprise-class; (3) NEO Tape Archive Solutions (NEOxl 80, NEOxl 40, NEOs T24, NEOs StorageLoader) with LTO Media, LTO Drives, and LTO LTFS software for tape-based backup and archival; and (4) RDX Removable Disk Solutions (QuikStor, QuikStation 4, QuikStation 8, QuadPAK) including RDX Media with WORM support, and RDX Manager/LOCK software. The company's proprietary RDX technology provides industrial-grade removable disk protection for SoHo, SMB, SME, and Enterprise markets, while NEO tape solutions address long-term data archival and compliance requirements.

Differentiator

Problem solved

Functional benefit

Products and services

• RDX Removable Disk Solutions Removable disk-based backup and archive product family spanning RDX QuikStor (single-drive desktop), RDX QuikStation 4 and 8 (multi-slot rack appliances for concurrent operations), RDX QuadPAK (four-cartridge rack-mounted unit), RDX WORM media (write-once read-many for compliance), and RDX removable media cartridges. Sold to enterprise, government, SMB, and SoHo customers needing rugged, portable, offsite-rotation backup.
• NEO Tape Archive Solutions Tape archive library family comprising NEOxl 80 and NEOxl 40 (high-capacity enterprise libraries), NEOs T24 (mid-range tape library), and NEOs StorageLoader (entry-level automated loader). Used by enterprise, government, and mid-market customers for long-term archival, compliance retention, and high-volume backup.
• LTO Tape Products LTO tape media cartridges, LTO tape drives, and LTO LTFS (Linear Tape File System) support products enabling file-level access to tape-based archives. Sold alongside NEO libraries and as standalone components for tape infrastructure.
• Olympus Server Solutions Server product family including Olympus O-T400 and O-T600 (tower servers) and Olympus O-R700 and O-R800 (rack servers) for SMB and mid-market workloads, often deployed alongside RDX or NEO storage for integrated backup solutions.
• Titan Storage Solutions Enterprise storage family including Titan T2000/T2000X (entry-tier), T3000 (mid-tier), T5000 (high-capacity), and T6000 (high-end) unified storage systems for enterprise customers needing scalable, high-availability block and file storage.
• OverlandCare Support Services Branded post-sale support portfolio offering tiered service levels including return-to-base (RTB), Bronze, Silver, Gold, and Platinum coverage for RDX, NEO, LTO, Olympus, and Titan products, providing warranty extension, advanced parts replacement, and 24/7 incident support.

Quantifiable outcome

• Serving 100+ countries with 5+ million products shipped to corporations and governments worldwide
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core.

• DellcoreOEM/ Whitelabel/ Licensing PartnerDell OEMs the proprietary RDX removable disk solution, demonstrating the industry-wide adoption of Overland-Tandberg's RDX technology in the enterprise storage market.
• IBMcoreOEM/ Whitelabel/ Licensing PartnerIBM OEMs the proprietary RDX removable disk solution, utilizing Overland-Tandberg's technology in IBM's data protection offerings.
• HPE (Hewlett Packard Enterprise)coreOEM/ Whitelabel/ Licensing PartnerHPE OEMs the proprietary RDX removable disk solution, integrating Overland-Tandberg's technology into HPE's storage portfolio.
• LenovocoreOEM/ Whitelabel/ Licensing PartnerLenovo OEMs the proprietary RDX removable disk solution, utilizing Overland-Tandberg's technology in Lenovo's data management solutions.
• QuantumcoreOEM/ Whitelabel/ Licensing PartnerQuantum OEMs the proprietary RDX removable disk solution, incorporating Overland-Tandberg's technology into Quantum's data protection and storage solutions.
• OverlandCare Service PartnerscoreImplementation/ SI/ Consulting PartnerAuthorized service providers delivering OverlandCare warranty and support services including remote support, CRU/FRU replacements, and on-site technician deployment for hardware maintenance.
• Channel Partners (VARs, DMRs, Distributors)coreChannel Partner/ Reseller/ DistributorGlobal partner network of commercial distributors, direct market resellers, and value-added resellers in Americas, EMEA, and APAC regions. Partner tiers include Silver, Gold, and Platinum with deal registration, marketing support, training, certifications, and sales bonuses.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Dell Technologies: Dell OEMs RDX while selling its own PowerProtect DD appliances and broader data protection solutions, overlapping with Overland-Tandberg's RDX, NEO, and Titan storage lines in mid-market and enterprise accounts.
• IBM: IBM OEMs RDX and operates a tape storage franchise (TS4500, LTO drives) plus storage virtualization software, overlapping with Overland-Tandberg's NEO tape archive and RDX removable disk offerings.
• Lenovo: Lenovo OEMs RDX into ThinkSystem servers and competes broadly in servers, storage, and hyperconverged infrastructure alongside Overland-Tandberg's Olympus server and Titan storage systems.
• HPE (Hewlett Packard Enterprise): HPE both OEMs RDX and sells its own StoreEver tape family and MSL tape libraries, putting it in an overlapping position with Overland-Tandberg's NEO tape and RDX removable disk portfolio across enterprise customers.

Emerging players

• Rubrik: Rubrik provides cloud data management and backup as a subscription SaaS/appliance offering, representing the modern, software-led direction of the data protection market that Overland-Tandberg's hardware portfolio must contend with.
• Veeam Software: Veeam is a modern data protection and backup software vendor whose software-defined approach competes with Overland-Tandberg's hardware-centric backup stack, particularly as customers move backup off tape and removable disk.
• Cohesity: Cohesity offers hyperconverged secondary storage and data protection as a software-defined platform, targeting the same enterprise backup and archival workloads that Overland-Tandberg addresses with NEO and Titan.

Others

• Fujifilm: Fujifilm manufactures LTO tape media that Overland-Tandberg resells under its own brand and is a critical ecosystem supplier to the NEO tape archive solutions line.

Direct peers

• Quantum Corporation: Quantum is the most direct competitor to Overland-Tandberg, selling tape libraries (Scalar series), RDX-compatible removable disk systems, and data protection software to overlapping enterprise and government customers.
• Spectra Logic: Spectra Logic competes head-on with the NEO tape archive line, offering enterprise tape libraries (T-Finity, Spectra Cube) and BlackPearl object storage for long-term archival and backup workflows.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/overlandstorage
• Facebookfacebook.com/OverlandStorage
• LinkedInlinkedin.com/company/overlandtandberg

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Overland Tandberg