Bedrock Divorce Advisors, LLC

What Bedrock Divorce Advisors, LLC does

Bedrock Divorce Advisors, LLC operates as Divorce House Sense, LLC, a privately held U.S. limited liability company founded in 2010 by Jeff Landers. The business is a content and personal-author enterprise built around a single digital guidebook — "Divorce House Sense®: How To Keep Your Martial Home So You Can Move On, Not Out®" — published in 2024 and sold as a downloadable PDF for $7.99. The product is positioned as a consumer-facing educational resource that teaches divorcing individuals mortgage refinancing strategies, asset buy-out techniques, credit protection tactics, and negotiation approaches intended to help them retain the marital home rather than sell it during divorce proceedings.

The company has no technology platform, no mobile application, and no proprietary software; delivery consists of an emailed digital file plus two bonus checklists (Checklist of Critical Timelines and Checklist of Essential Refinancing Documents). Go-to-market is exclusively direct-to-consumer via the owned website divorcehousesense.com — the book is not distributed through Amazon or any third-party retailer, and bonus materials are gated to direct purchase. There are no disclosed employees, no institutional funding, no partnerships, and no offices beyond the founder's operation; Landers contributes authored content to Forbes, HuffPo, DailyWorth, More.com, and Lawyers.com, and has been featured in CBS, FOX, WSJ, Smart Money, Consumer Reports, and other outlets, which functions as the primary top-of-funnel acquisition channel. The LLC's revenue derives solely from one-time digital book sales with no subscription, service, or recurring component disclosed.

Name

Bedrock Divorce Advisors, LLC

Legal name

Divorce House Sense, LLC

Website

https://BedrockDivorce.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Bedrock Divorce Advisors, LLC (DBA Divorce House Sense, LLC) is a U.S. content and personal-author business that sells a single $7.99 digital guidebook, plus bonus checklists, directly to divorcing individuals seeking to retain their marital home.

Ownership category

akta.pro rank

Product category

Consumer Self-Help / Divorce Financial Education

NAICS

Mortgage and Nonmortgage Loan Brokers (522310), Trusts, Estates, and Agency Accounts (52592)

SIC

Loan Brokers (6163)

akta.pro primary industry

Residential Mortgage Brokerage (Purchase & Refinance) (FSAEAEAA)

akta.pro secondary industry

Estate Planning, Trust Structuring & Governance (FSAAADAF)

Keywords

• Divorce financial planning
• Marital home retention
• Mortgage refinancing advice
• Divorce education guides
• Consumer self-help books

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Digital Book Sales: One-time sale of a digital guidebook ($7.99) with exclusive bonus materials including checklists for critical timelines and essential refinancing documents. The book focuses on helping divorcing individuals keep their marital home.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Bedrock Divorce Advisors, LLC operates the Divorce House Sense® brand, selling a digital guidebook authored by founder Jeff Landers that teaches divorcing individuals how to retain their marital home through mortgage refinancing strategies, credit protection, asset buy-out techniques, and negotiation tactics. The core product is sold as a one-time digital download at $7.99 via the company's own website, bundled with two proprietary bonus checklists covering critical refinancing timelines and essential documents.

Product overview

Divorce House Sense® offers a single digital book as its core product — Divorce House Sense®: How To Keep Your Martial Home So You Can Move On, Not Out® — sold as a downloadable digital copy. Two bonus materials are bundled at no additional cost: the Checklist of Critical Timelines and the Checklist of Essential Refinancing Documents, which together provide supplemental guidance on regulatory deadlines and required documentation for mortgage refinancing during divorce.

Differentiator

Problem solved

Functional benefit

Brands

• Divorce House Sense: Book and guidebook brand for keeping marital home in divorce - 'Divorce House Sense®: How To Keep Your Martial Home So You Can Move On, Not Out®'
• Move On, Not Out

Products and services

• Divorce House Sense®: How To Keep Your Marital Home So You Can Move On, Not Out® A digital guidebook authored by Jeff Landers that teaches divorcing individuals strategies to retain their marital home, covering mortgage refinancing, asset buy-outs, credit protection, and negotiation tactics with difficult spouses. Sold exclusively as a downloadable digital copy bundled with two bonus checklists.

Quantifiable outcome

• 700+ divorcing people helped since 2010
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves3 records

Expansion highlights2 records

Emerging players

• Wevorce: Emerging player — Wevorce (now part of Adelya) provided online collaborative divorce services and content, with a focus on amicable, mediated outcomes. Comparable as a digitally delivered divorce content and services brand.
• Hello Divorce: Emerging player — Hello Divorce is an online divorce platform offering flat-fee services, document prep, and educational content. Comparable as a digitally native, consumer-focused divorce services brand targeting similar self-directed customers.

Direct peers

• Divorce Magazine: Direct peer — Divorce Magazine is a long-running content publisher covering all facets of divorce including financial and real estate topics. It monetizes through advertising, subscriptions, and directory listings, and serves the same divorcing-individual audience as Divorce House Sense.
• Nolo: Direct peer — Nolo publishes do-it-yourself legal guides and books covering divorce, real estate, and financial matters, sold direct and via retail. Closely comparable as a self-help legal/personal-finance book publisher with a similar expert-authored content model.

Broad incumbents

• The Balance: Broad incumbent — The Balance publishes consumer personal-finance content including mortgage, credit, and life-event coverage. Comparable as a broad-reach financial education publisher addressing overlapping topics like divorce, refinancing, and credit.
• Rocket Lawyer: Broad incumbent — Rocket Lawyer combines legal document services, attorney access, and educational content for consumers. Overlaps with Divorce House Sense's mission of empowering consumers with self-help legal/financial information during divorce.
• Avvo: Broad incumbent — Avvo is a legal services marketplace with extensive attorney-authored Q&A and guide content, including divorce. Comparable as a consumer-facing legal information hub competing for the same divorcing-customer attention.
• Bankrate: Broad incumbent — Bankrate is a large personal finance content site with deep mortgage and refinancing coverage. Comparable as a consumer-facing mortgage education publisher competing for SEO and mindshare around refinancing decisions.
• Investopedia: Broad incumbent — Investopedia is a major personal finance education publisher covering mortgages, credit, and financial planning. Comparable as a scaled consumer financial education content brand.
• LegalZoom: Broad incumbent — LegalZoom offers online legal services, document templates, and educational content covering divorce and family law alongside a much broader portfolio. Comparable as a scaled direct-to-consumer legal information and services brand.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/next-act-properties-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bedrock Divorce Advisors, LLC