Bay FM 100.3 Community Radio
Bay FM 100.3 Community Radio is a not-for-profit community broadcaster operating from Thornlands, Queensland since 1993. It serves the Redlands Coast and Bayside villages with 25+ locally produced shows, streams globally via iHeartRadio, and is funded by memberships, donations, and local SMB sponsorships.
- Company typePrivate
- Founded1993
- HeadquartersRedland Bay, Australia
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Bay FM 100.3 Community Radio does
Bay FM 100.3 Community Radio is a not-for-profit community broadcaster operating as Bayside Community Radio Association Inc from Thornlands in south-east Queensland, Australia. The station has broadcast continuously on FM 100.3 since 1993, serving the Redlands Coast and Bayside villages with locally produced programming across more than 25 shows and 40+ volunteer announcers, spanning genres from classic rock and country to jazz, blues, and decades-specific retrospectives. Distribution is multi-channel: terrestrial FM for regional listeners, iHeartRadio streaming and the Community Radio Plus mobile app for digital and global audiences, supplemented by outside broadcasts at community events.
The core technology stack consists of conventional FM broadcast infrastructure paired with third-party streaming and payment integrations (iHeartRadio, Community Radio Plus, TryBooking, Spotify, RSS.com). The station holds a licensed community broadcasting allocation under Australian Community Radio Broadcasting Codes of Practice, providing a regulatory and spectrum-based barrier to local entrants. Two on-demand podcast sub-brands, 'You're Gonna Like This' and 'So Bae Party Mix,' extend the product surface beyond live radio.
Revenue is generated through four streams: annual memberships at $15, $25, or $30 tiers offering voting rights and community benefits; tax-deductible donations starting at $20 processed via TryBooking; local SMB sponsorship through 15-second spots and introductory sponsor offers; and community fundraising events including the Bayside Community Fund raffle ($30,000 prize pool) and joint fundraisers with organizations such as Point Lookout Surf Life Saving Club. The station's customer base is bifurcated between community listeners/members (B2C) and a long tail of local small-business advertisers (B2B), with no disclosed anchor accounts or enterprise contracts.
Bay FM 100.3 Community Radio firmographics
Firmographics- Name
- Bay FM 100.3 Community Radio
- Legal name
- Bayside Community Radio Association Inc
- Website
- https://bayfm.org.au
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Bay FM 100.3 Community Radio is a not-for-profit community broadcaster operating from Thornlands, Queensland since 1993. It serves the Redlands Coast and Bayside villages with 25+ locally produced shows, streams globally via iHeartRadio, and is funded by memberships, donations, and local SMB sponsorships.
- Ownership category
- akta.pro rank
Bay FM 100.3 Community Radio industry classification
Industry- Product category
- Community Radio Broadcasting
- NAICS
- Radio Broadcasting Stations (51611), Radio Broadcasting Stations (516110), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Community/Low-Power Nonprofit Radio (LPFM/Community Radio) (MPABADAE)
- akta.pro secondary industry
- Public/Community Local Stations (PBS Member Stations, Community Radio, LPFM) (MPABACAG)
Keywords
Where Bay FM 100.3 Community Radio is headquartered
LocationHeadquarters
- HQ city
- Redland Bay
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Bay FM 100.3 Community Radio business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Membership fees: Annual membership subscriptions providing voting rights, newsletter access, exclusive invites, promotions, events, and members area access.
- Sponsorship: Local business sponsors advertise on Bay FM, providing revenue through 15-second spots and introductory sponsor offers.
- Tax-deductible donations: Tax-deductible donations accepted via TryBooking platform, starting from $20, to support keeping Bayside's voice alive.
- Fundraising events: Joint fundraisers with community organizations such as trivia nights and raffles, including a $30,000 prize pool community raffle.
- Community Radio Broadcasting Codes compliance: Station operates under Community Radio Broadcasting Codes of Practice, governed by corporate governance and sponsorship policies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | New Members - $30 for 12 month membership |
| Subscription | Annual | Renewing Members - $25 for 12 month membership |
| Subscription | Annual | Online Digital Members - $15 for 12 month membership |
| Other | Pay-as-you-go | Tax-deductible donations starting at $20 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Bay FM 100.3 Community Radio product offering
Product offeringCore offering
Bay FM 100.3 Community Radio is a not-for-profit community radio station that broadcasts live local programming on FM 100.3 from Thornlands, Queensland, serving the Redlands Coast and Bayside villages. Its core offering is 25+ locally hosted radio shows spanning rock, country, jazz, blues, metal, new wave, and 70s-90s music, complemented by outside broadcasts at community events and worldwide online streaming via iHeartRadio and the Community Radio Plus app.
Product overview
Bay FM 100.3 is a community radio station broadcasting from Thornlands, Queensland since 1993. The core offering is live FM radio broadcast on 100.3 FM supplemented by worldwide online streaming via iHeartRadio and Community Radio Plus app. The station operates over 25 distinct music programs across genres including rock, country, jazz, blues, and decades-specific shows, with local announcers hosting each program. The station also provides outside broadcast coverage of community events. Revenue is generated through a membership program ($15-$30 annually), tax-deductible donations via TryBooking, and community sponsorships. Additional community services include a free Jobline board and community notice promotion for local organizations.
Differentiator
Problem solved
Functional benefit
Products and services
- Bay FM 100.3 Live Radio Broadcast Local community radio station broadcasting live on 100.3 FM across the Redlands Coast region, delivering music, news, weather, and local content to Bayside residents and global online listeners.
- Radio Shows (25+ programs) Over 25 distinct radio programs hosted by local announcers, covering classic rock, country, jazz, blues, metal, new wave, and 60s-90s music genres, scheduled across morning, daytime, and evening slots throughout the week.
- Outside Broadcasts Live on-site event coverage at community events including school fetes, boat expos, golf days, and charity functions throughout the Redlands Coast region.
- Online Streaming Live internet streaming of the Bay FM broadcast via iHeartRadio and the Community Radio Plus app, enabling worldwide access for listeners beyond the FM broadcast range.
- Membership Program Annual membership tiers offering voting rights at AGM, newsletter access, exclusive invites and promotions, and member-only events; tiers include $30 new members, $25 renewing members, and $15 online digital members.
- Donation Program Tax-deductible donation option processed via TryBooking starting from AU$20, supporting the station's operations and community broadcasting mission.
- Jobline Free community job board listing local employment opportunities, supporting the Bayside community with work opportunities.
- Community Notices Free community event promotion service for local not-for-profit organizations, helping raise awareness for charitable causes and community activities.
- Volunteer Program Opportunities for community members to volunteer at the station, with training and hands-on radio experience provided as a pathway to radio careers.
- You're Gonna Like This Podcast Music discovery show featuring local and Australian new releases, airing Friday 2-4pm and Saturday 10pm on Bay FM, with podcast distribution via RSS feed and Spotify integration.
- So Bae Party Mix Sunday evening dance and classic rock program featuring celebrity guest interviews, available as a podcast distributed via RSS.com.
Companies that use Bay FM 100.3 Community Radio
Customer profileNamed customers18 records
Segments2 records
Ideal customer profiles2 records
Bay FM 100.3 Community Radio technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Bay FM 100.3 Community Radio partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Community Bank Victoria Point and Wynnum Manly branch of Bendigo BankcoreSponsor of the Bayside Community Fund raffle, with 100% of ticket proceeds supporting Bay FM 100.3 — the local radio station
- TryBookingcoreBooking partner for processing membership payments and tax-deductible donations to Bay FM
- iHeartRadiocoreStreaming platform partner for live online broadcasting when FM transmission is down or for remote listeners
- Clem Jones Community PartnershipscorePartnered with Bayside Shelter Inc to launch a $250,000 Matched Giving Pool for their 2026-27 Tax Appeal
- Community Radio PluscoreMobile app platform for accessing Bay FM broadcasts on digital devices
- Rebecca Young MP Member for RedlandsminorProud sponsor of the 70s, 80s and 90s Music Trivia fundraiser for Bay FM and Point Lookout Surf Life Saving Club
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Bay FM 100.3 Community Radio competitors and assessment
Company assessmentBroad incumbents
- Triple J (ABC): National public youth-oriented music broadcaster operated by the ABC, offering comparable music programming and digital streaming reach but with public funding rather than community/membership support.
- NOVA Entertainment (Australia): Major Australian commercial radio network operating stations across capital cities. Overlaps with Bay FM in music radio category and digital streaming, but competes for the same local advertising dollars from a much larger scale.
- ABC Radio Brisbane (612 ABC Brisbane): Public broadcaster serving the Brisbane/Queensland region with news, talk, and music programming. Comparable regional broadcast footprint and listener base to Bay FM, but funded through public appropriation.
Regional players
- 96five Family Radio (Brisbane): Brisbane-area community radio station with listener-supported funding and volunteer presenters. Comparable non-profit community broadcasting model in the broader southeast Queensland region.
Direct peers
- FBi Radio (Sydney): Community radio station in Sydney with volunteer presenters, grant and membership funding, and indie/alternative music focus. Comparable community broadcasting structure and funding mix.
- 2SER 107.3 (Sydney Community Radio): Established Australian community radio station with volunteer presenters, listener-supported funding, and educational affiliation. Comparable format, scale, and non-commercial community broadcasting model.
- 3RRR 102.7 FM (Melbourne): Long-running Melbourne community radio station with volunteer announcers, membership subscriptions, and highly diverse specialty music programming. Similar volunteer-driven, listener-funded operating model.
- RTR FM 92.1 (Perth): Perth-based community radio station relying on subscriptions, donations, and sponsorships with volunteer presenters and specialty programming. Closely comparable non-profit community radio model.
- 4ZZZ Brisbane Community Radio: Community radio station in Brisbane, Queensland operating with volunteer announcers, member-supported funding, and diverse music programming. Most directly comparable peer given shared region, volunteer model, and community broadcasting mission.
Others
- Community Broadcasting Association of Australia (CBAA): Industry peak body for Australian community broadcasters, including stations like Bay FM. Relevant as the umbrella organization shaping regulatory frameworks and sector funding that Bay FM depends on.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Bay FM 100.3 Community Radio social profiles
Digital presenceBay FM 100.3 Community Radio financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bay FM 100.3 Community Radio leadership team
Management profileNumber of profiles
Profiles8 records
Bay FM 100.3 Community Radio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bay FM 100.3 Community Radio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bay FM 100.3 Community Radio
What does Bay FM 100.3 Community Radio do?
Bay FM 100.3 Community Radio is a not-for-profit community radio station that broadcasts live local programming on FM 100.3 from Thornlands, Queensland, serving the Redlands Coast and Bayside villages. Its core offering is 25+ locally hosted radio shows spanning rock, country, jazz, blues, metal, new wave, and 70s-90s music, complemented by outside broadcasts at community events and worldwide online streaming via iHeartRadio and the Community Radio Plus app.
Is Bay FM 100.3 Community Radio a public or private company?
Bay FM 100.3 Community Radio is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Bay FM 100.3 Community Radio founded?
Bay FM 100.3 Community Radio was founded in 1993. It employs 101 to 250 people.
Where is Bay FM 100.3 Community Radio based?
Bay FM 100.3 Community Radio is headquartered in Redland Bay, Australia, in the Oceania region.
How does Bay FM 100.3 Community Radio make money?
Five revenue lines are on record. Membership fees are the primary driver. The others are sponsorship, tax-deductible donations, fundraising events and community Radio Broadcasting Codes compliance.
Who are Bay FM 100.3 Community Radio's main competitors?
Broad incumbents on record are Triple J (ABC), NOVA Entertainment (Australia) and ABC Radio Brisbane (612 ABC Brisbane). 96five Family Radio (Brisbane) is listed as a regional player. Direct peers are FBi Radio (Sydney), 2SER 107.3 (Sydney Community Radio), 3RRR 102.7 FM (Melbourne), RTR FM 92.1 (Perth) and 4ZZZ Brisbane Community Radio. Community Broadcasting Association of Australia (CBAA) is listed as an others.
Does Bay FM 100.3 Community Radio have an API?
No public API is recorded for Bay FM 100.3 Community Radio.
What industry is Bay FM 100.3 Community Radio in?
Bay FM 100.3 Community Radio's product category is Community Radio Broadcasting. Its primary akta.pro industry code is MPABADAE, Community/Low-Power Nonprofit Radio (LPFM/Community Radio), with a secondary code of MPABACAG, Public/Community Local Stations (PBS Member Stations, Community Radio, LPFM). Its NAICS code is 51611 and its SIC code is 4832.