Contact Home
Kontakt is an Azerbaijani omni-channel retailer of consumer electronics and home appliances, selling to individual consumers and corporate buyers through its Magento-based e-commerce site (kontakt.az), a network of physical retail stores, a corporate sales division, and a phone ordering hotline, with installment payment options.
- Company typePrivate
- Founded2006
- HeadquartersBaku, Azerbaijan
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What Contact Home does
Kontakt (referenced in the brief as Contact Home; legally and commercially known as "Kontakt") is an Azerbaijani omni-channel retailer of consumer electronics and home appliances. The company sells directly to individual consumers (B2C) and corporate buyers (B2B) through four coordinated channels: an e-commerce website at kontakt.az, a network of physical retail stores across Azerbaijan, a dedicated corporate sales division (Korporativ satışlar), and a phone-based ordering hotline on the *6060 shortcode. Its catalog spans 15+ categories, including smartphones, laptops and tablets, TV/audio/photo equipment, gaming hardware, home and kitchen appliances, climate control systems, furniture and textiles, sporting goods, children's products, and automotive electronics.
The e-commerce platform is built on Magento using the Swissup breeze-customized theme, with storefront support for Azerbaijani (AZ) and Russian (RU) languages. Pricing is displayed in Azerbaijani Manat (AZN), and the company offers both full cash/credit-card payment and monthly installment plans ("Aylıq Ödəniş"). Marketing is conducted through on-site promotional campaigns, seasonal banners (e.g., "Yay sərinliyi" / Summer Coolness), and UTM-tagged affiliate/partner campaigns for attribution. Kontakt displays the Euronics logo on its site, indicating membership in the Euronics international electronics retail alliance, which provides an external partnership layer for buying, branding, and standards alignment.
Revenue mechanics are straightforward retail: one-time sale of physical goods with optional consumer credit via installments and a separate corporate sales motion for bulk buyers. The company is privately held, headquartered in Baku, Azerbaijan, and the source data contains no public-company markers, no disclosed funding history, no management team roster, and no audited financial figures. Operating geography is single-country/domestic (Azerbaijan), with no global footprint claim.
Contact Home firmographics
Firmographics- Name
- Contact Home
- Legal name
- Kontakt
- Website
- https://kontakt.az
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Kontakt is an Azerbaijani omni-channel retailer of consumer electronics and home appliances, selling to individual consumers and corporate buyers through its Magento-based e-commerce site (kontakt.az), a network of physical retail stores, a corporate sales division, and a phone ordering hotline, with installment payment options.
- Ownership category
- akta.pro rank
Where Contact Home is headquartered
LocationHeadquarters
- HQ city
- Baku
- HQ country
- Azerbaijan
- HQ region
- Asia
Offices1 record
Markets served
Contact Home business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Retail Electronics and Appliances Sales: Revenue generated through direct sales of consumer electronics, home appliances, gaming products, kitchen appliances, climate control systems, furniture, automotive electronics, and sporting goods. Both online and offline channels with installment payment options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Consumer retail pricing with installment payment option |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels2 records
Contact Home product offering
Product offeringCore offering
Contact Home (Kontakt) is a multi-channel retailer in Azerbaijan selling consumer electronics, home appliances, smartphones, gaming equipment, climate control systems, furniture, and household goods. The company operates its own e-commerce storefront (kontakt.az), a network of physical retail stores, a dedicated corporate sales division, and a phone-order hotline, with installment payment options (Aylıq Ödəniş) available to consumers.
Product overview
Kontakt is a comprehensive Azerbaijani e-commerce retailer operating as an online store for electronics and home appliances. The platform offers a diverse product portfolio spanning multiple categories including climate technology (air conditioners, fans, ventilation systems), smartphones and mobile devices with accessories, Apple products (iPhones, iPads, MacBooks, Apple Watches, AirPods), gaming equipment (gaming monitors, laptops, peripherals, video game consoles), smart gadgets (smartwatches, fitness trackers, smart home devices), laptops and computers with peripherals, TV, audio and photo equipment, home appliances (washing machines, vacuum cleaners, kitchen appliances), furniture and textiles, and children's products. The platform operates as a single unified e-commerce website offering both cash and installment payment options.
Differentiator
Problem solved
Functional benefit
Products and services
- Kontakt Online Store (kontakt.az) Azerbaijani e-commerce platform (kontakt.az) offering consumer electronics, home appliances, smartphones, gaming equipment, household goods, and furniture, with online ordering, installment payment (Aylıq Ödəniş), and delivery. Built for Azerbaijani consumers and served alongside physical stores.
- Physical Retail Stores Multiple Kontakt-branded physical retail store locations across Azerbaijan enabling in-store purchase of consumer electronics, home appliances, and household goods with in-person service.
- Corporate Sales (Korporativ satışlar) Dedicated corporate sales division offering bulk purchasing of electronics, appliances, and related goods for Azerbaijani businesses and organizations.
- Phone-Order Service (*6060) Phone-based ordering and customer support service reachable via the *6060 shortcode, allowing Azerbaijani consumers to place orders and receive assistance by phone.
Companies that use Contact Home
Customer profileSegments1 record
Ideal customer profiles2 records
Contact Home technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Contact Home partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- EuronicscoreKontakt operates as part of the Euronics retail chain, a major European electronics retail network. The Euronics logo is displayed alongside the Kontakt logo, indicating membership in this international electronics retail alliance.
Scale indicators2 records
Recent moves1 record
Expansion highlights5 records
Contact Home competitors and assessment
Company assessmentBroad incumbents
- MediaMarkt: Europe's largest consumer electronics specialty retailer. Comparable as a multi-channel electronics and appliance big-box operator with similar assortment breadth (computing, home appliances, entertainment) and competing head-on where Euronics markets overlap.
- Euronics: European consumer electronics and appliance retail alliance of which Kontakt is a member. Comparable because Kontakt operates under the Euronics banner, leverages Euronics procurement and brand framework, and competes on the same multi-category electronics/appliance merchandising model across member markets.
- Best Buy: North America's largest specialty consumer electronics retailer. Comparable as a multi-channel electronics-and-appliance retailer whose category mix (computing, home theater, appliances, smart home) closely mirrors Kontakt's 15+ category portfolio.
- Suning: One of China's largest omni-channel consumer electronics and appliance retailers. Comparable as a large-scale omni-channel operator with parallel online and offline presence in electronics, appliances, and adjacent categories.
Regional players
- Eldorado: Large Russian household appliance and electronics retail chain. Comparable as a CIS-region big-box retailer focused on appliances and electronics with broad assortment and installment-based customer financing.
- DNS: One of Russia's largest consumer electronics and digital goods retailers with deep multi-channel presence. Comparable as a CIS-region multi-category electronics chain with similar assortment (computing, appliances, gaming) and omni-channel execution.
- M.Video: Major Russian consumer electronics and appliance chain (publicly listed, part of SAFMAR group). Comparable as a multi-store CIS electronics retailer with a similar product breadth and an established installment/credit offering.
- iSpace: Apple Premium Reseller and consumer electronics chain in the CIS. Comparable as a regional competitor overlapping with Kontakt on premium electronics, smartphone, and computing categories in adjacent markets.
- Technodom: Leading Kazakhstan-based consumer electronics, home appliance, and home goods retailer with both online and physical store presence. Directly comparable as a CIS-region multi-category electronics retailer serving a similar emerging-market consumer with installment financing.
Direct peers
- re:Store: Premium Apple authorized reseller chain operating across CIS markets. Comparable because Kontakt prominently carries Apple products (iPhone, iPad, MacBook, Apple Watch, AirPods) and competes for the same premium-electronics shopper in overlapping geographies.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Contact Home social profiles
Digital presenceContact Home financial estimates
Financial estimateRevenue estimate
Valuation estimate
Contact Home leadership team
Management profileNumber of profiles
Contact Home funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Contact Home M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Contact Home
What does Contact Home do?
Contact Home (Kontakt) is a multi-channel retailer in Azerbaijan selling consumer electronics, home appliances, smartphones, gaming equipment, climate control systems, furniture, and household goods. The company operates its own e-commerce storefront (kontakt.az), a network of physical retail stores, a dedicated corporate sales division, and a phone-order hotline, with installment payment options (Aylıq Ödəniş) available to consumers.
Is Contact Home a public or private company?
Contact Home is a private company. It is classified as unknown and is currently operating.
When was Contact Home founded?
Contact Home was founded in 2006. It employs 1,001 to 5,000 people.
Where is Contact Home based?
Contact Home is headquartered in Baku, Azerbaijan, in the Asia region.
How does Contact Home make money?
One revenue line is on record: retail Electronics and Appliances Sales.
Who are Contact Home's main competitors?
Broad incumbents on record are MediaMarkt, Euronics, Best Buy and Suning. Regional players are Eldorado, DNS, M.Video, iSpace and Technodom. re:Store is listed as a direct peer.
Does Contact Home have an API?
No public API is recorded for Contact Home.