Long Lake Animal Hospital

What Long Lake Animal Hospital does

Long Lake Animal Hospital is a privately-held veterinary practice founded in 1972 in Troy, Michigan, providing comprehensive medical, surgical, and dental services for dogs, cats, and exotic pets (reptiles and small mammals). The practice operates from a single location at 5044 John R. Road and is staffed by two veterinarians—Dr. Williams (Lead DVM, specializing in surgery, dermatology, and chronic pain management) and Dr. Johanna Hopkins (DVM, specializing in exotic species and holistic medicine)—supported by veterinary assistants, a site leader, and client ambassadors.

The core clinical service line includes wellness exams, vaccinations, dental care, spay/neuter, surgery, in-house diagnostics (digital radiography, CBC, blood panels, SediVue urinalysis), exotic pet care, and end-of-life care. The adjacent Lakeside Pet Resort, with 27 freshly-renovated suites, adds ancillary revenue from pet boarding, dog daycare, day camp, and grooming. The technology stack includes standard veterinary diagnostic equipment and integrations with Digitail (online appointment booking), My VetStore Online (home delivery pharmacy), and CareCredit (patient financing).

The business model is fee-for-service professional services delivered directly to individual pet-owning consumers, supplemented by resort boarding revenue and a referral channel to four partner emergency/specialty hospitals for after-hours care. No public pricing is disclosed. Customers are acquired primarily through local SEO, the practice website, walk-ins, and word-of-mouth in Troy and surrounding communities (Rochester Hills, Bloomfield Hills, Birmingham). The practice is actively accepting new clients and new exotic pet patients.

Name

Long Lake Animal Hospital

Legal name

Long Lake Animal Hospital

Website

https://longlakeanimalhosp.com

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

11–50 employees

Short description

Long Lake Animal Hospital is a privately-held veterinary practice in Troy, MI providing medical, surgical, dental, and diagnostic care for dogs, cats, and exotic pets, complemented by an on-site pet boarding and daycare resort serving the greater Troy, MI community.

Ownership category

akta.pro rank

Product category

Veterinary Services

NAICS

Veterinary Services (54194), Pet Care (except Veterinary) Services (812910)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro industry

PRIMARYAFAEANAA

Companion Animal Veterinary Clinics & Hospitals

Agriculture & Food Production/Animal Production & Aquaculture/Animal Health & Veterinary Services

SECONDARYHSANADAJ

Long-Term/Extended-Stay Boarding

Home & Personal Services/Pet Grooming & Boarding Services/Pet Boarding (Kennel/Cattery)

Keywords

• Veterinary medical services
• Pet wellness exams
• Companion animal diagnostics
• Exotic pet care
• Pet boarding daycare

Headquarters

HQ city

Troy

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Veterinary Medical Services: Professional veterinary services including wellness exams, vaccinations, dental care, spay/neuter, surgery, diagnostics, exotic pet care, and end-of-life care. Revenue generated through fee-for-service consultations and procedures.
2. Pet Boarding and Resort Services: Lakeside Pet Resort provides boarding, daycare, day camp, and grooming services for dogs and cats. Operated from freshly-renovated facility with 27 suites.
3. Home Delivery Pharmacy: Partner pharmacy (My VetStore Online) for home delivery of pet medications and supplies.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Long Lake Animal Hospital is a full-service veterinary practice that delivers medical, surgical, and dental care for dogs, cats, and exotic pets through wellness exams, vaccinations, dental cleanings, spay/neuter, surgery, in-house diagnostics, exotic pet care, and end-of-life care. The affiliated Lakeside Pet Resort provides pet boarding, dog daycare, dog day camp, and grooming from a 27-suite facility on the same site. Revenue is earned through fee-for-service consultations, procedures, and resort bookings, with home delivery of pet medications supplied via a partner pharmacy.

Product overview

Long Lake Animal Hospital is a veterinary practice in Troy, MI offering comprehensive medical services for companion animals (dogs, cats) and exotic pets (reptiles, small mammals). The core clinical services include wellness exams, vaccinations, dental care, spay and neuter, surgery, diagnostics, and exotic pet care. The practice is affiliated with Lakeside Pet Resort which provides ancillary boarding, daycare, day camp, and grooming services. The hospital operates with an online appointment system (Digitail), home delivery pharmacy (My VetStore Online), and accepts CareCredit financing. Established in 1972, the practice serves the Troy, Rochester Hills, Bloomfield Hills, Birmingham, and surrounding Michigan communities.

Differentiator

Problem solved

Functional benefit

Products and services

• Wellness Exams Annual comprehensive health assessments for dogs and cats including physical exams, bloodwork, internal parasite screening, vaccination, parasite prevention, weight management, and dental care evaluations.
• Vaccinations Core and non-core vaccination services for dogs and cats including Rabies, DHPP, Bordetella, Lyme, Leptospirosis, and Canine Influenza for dogs, and Rabies, FVRCP, and Feline Leukemia for cats.
• Dental Care Professional teeth cleaning under general anesthesia including oral exams, ultrasonic scaling, polishing, and necessary tooth extractions for cats and dogs.
• Spay and Neuter Sterilization surgeries for dogs and cats that help prevent unwanted pregnancies, reduce certain disease risks, and eliminate undesirable behaviors.
• Surgery Surgical services including pre-anesthetic checkups, blood work, anesthesia administration, vital sign monitoring, and pain management for treatment of diseases, injuries, and elective procedures.
• Diagnostics In-house and external laboratory testing including fecal testing, heartworm testing, tick-borne disease testing, CBC, comprehensive blood panels, urinalysis using SediVue, and digital radiography X-ray services.
• Exotics Care Specialized veterinary care for reptiles and small mammals including wellness exams, advanced diagnostics, husbandry guidance, and preventive care.
• End of Life Care Compassionate end-of-life care and euthanasia services for cats and dogs, including sedation options, cremation referrals, and support for pet parents during difficult decisions.
• Emergency Vet Care Referrals After-hours emergency veterinary care referrals to partner hospitals including Advanced Animal Emergency, Oakland Veterinary Referral Services, Animal Emergency Center - Rochester, and Parkway Small Animal & Exotic Hospital.
• Lakeside Pet Resort Boarding Pet boarding services with 27 spacious suites, attentive staff, play times, and engagement toys at the affiliated Lakeside Pet Resort facility.
• Dog Daycare Daycare services for dogs providing social playtime with other dogs in a supervised facility.
• Dog Day Camp Day camp program for dogs featuring playtime, engagement toys, and treats during daytime hours.
• Pet Grooming Professional pet grooming services including coat care and spa treatments for pets.

Quantifiable outcome

• Nearly 80% of dogs and cats have some form of dental disease by age 2; regular dental care can prevent pain, infection, and organ damage

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

Six partnerships are on record, tiered minor and core.

• Advanced Animal EmergencyminorOthersEmergency veterinary hospital located at 43731 N Gratiot Ave, Clinton Township, MI 48036. Referred patients for after-hours emergency care. Phone: (586) 466-6133.
• Oakland Veterinary Referral ServicesminorOthersEmergency and specialty veterinary hospital at 1400 S Telegraph Rd, Bloomfield Hills, MI 48302. Referred patients for specialty and emergency care. Phone: (248) 334-6877.
• Animal Emergency Center - RochesterminorOthersEmergency veterinary hospital at 265 East 2nd Street, Rochester, MI 48307. Referred patients for after-hours emergency care. Phone: (248) 651-1788.
• Parkway Small Animal & Exotic HospitalminorOthersEmergency and exotic animal hospital at 39321 Garfield Rd, Clinton Township, MI 48038. Provides after-hours emergency care (Fri-Sun: 10pm-8am) and exotic animal services. Phone: (586) 416-8800.
• Lakeside Pet ResortcoreStrategic or Co-development PartnerOn-site pet resort operated by the same ownership providing pet boarding, dog daycare, day camp, and grooming services. Features freshly-renovated facility with 27 suites. Integrated with animal hospital for seamless pet care services.
• My VetStore Online (Pharmacy)minorChannel Partner/ Reseller/ DistributorOnline pharmacy partner providing home delivery of pet medications, prescriptions, and pet supplies. Accessible through longlake.myvetstoreonline.pharmacy.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Regional players

• Animal Emergency Center - Rochester: Rochester, MI emergency veterinary hospital that is one of Long Lake's referral partners. Operates in the same suburban Detroit catchment with after-hours emergency services, comparable in scope to Long Lake's daytime general practice from a pet-owner perspective.
• Advanced Animal Emergency: Clinton Township, MI emergency veterinary hospital listed as one of Long Lake's primary after-hours referral partners. Operates in the same suburban Detroit market with emergency-only services that complement, but do not fully overlap with, Long Lake's general practice offering.

Emerging players

• Rover: Online marketplace connecting pet owners with pet sitters, dog walkers, and boarding hosts. Comparable as an emerging alternative to traditional pet resort/boarding services like Lakeside, capturing share from suburban pet owners seeking flexible, in-home care.

Others

• Chewy Pharmacy: Online pet medication and supplies retailer offering home delivery pharmacy services. Comparable to Long Lake's My VetStore Online integration, representing an indirect channel competitor that can fulfill the same recurring prescription and supply needs for pet owners.

Broad incumbents

• BluePearl Pet Hospital: National specialty and emergency veterinary hospital chain with locations across Michigan. Represents the larger, multi-site incumbent against which independents like Long Lake compete for specialty referrals and higher-acuity cases in the Detroit metro.
• Banfield Pet Hospital: National veterinary chain with in-store PetSmart locations across Michigan. Comparable as a broad incumbent offering wellness plans and routine veterinary care, frequently competing with independents in suburban markets on convenience and pricing.
• VCA Animal Hospitals: Largest U.S. network of veterinary hospitals with multiple Detroit-area locations. Comparable as a broad incumbent offering general practice plus ancillary services under a corporate umbrella, exerting competitive pressure on independent suburban practices like Long Lake.

Direct peers

• Kennelwood Pet Resorts: Michigan-based pet boarding, daycare, and grooming resort operator. Comparable to Lakeside Pet Resort's service offering in the same regional market, representing direct competition for the non-medical portion of Long Lake's revenue.
• Oakland Veterinary Referral Services: Bloomfield Hills, MI specialty and emergency veterinary hospital. Long Lake actively refers after-hours and specialty cases to OVRS, and both serve the same suburban Detroit pet-owner base with overlapping clinical capability, making them a closely comparable regional veterinary services peer.
• Parkway Small Animal & Exotic Hospital: Clinton Township, MI veterinary practice covering both small animal general practice and exotics. Direct comparison point because it offers the same combination of general practice plus exotic species care that distinguishes Long Lake, and serves an adjacent Detroit suburb.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/longlakeah_troy
• Facebookfacebook.com/LongLakeAnimalHospitalTroy
• LinkedInlinkedin.com/company/long-lake-animal-hospital-lakeside-pet-resort

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Long Lake Animal Hospital