Parkway Small Animal & Exotic Hospital

What Parkway Small Animal & Exotic Hospital does

Parkway Small Animal & Exotic Hospital is a privately held, full-service veterinary practice headquartered in Clinton Township, Michigan, operating from a 9,000 sq. ft. facility with 10 examination rooms and open seven days a week from 8am to 10pm. The hospital traces its origin to 1969 as Parkway Veterinary Clinic; current owner Thomas Bankstahl DVM acquired the practice in March 1999, relocated and expanded it in December 2003, and rebranded it to reflect its growing exotic animal caseload. The practice serves over 18,000 active clients with a distinctive 50/50 mix of traditional small animals (dogs and cats) and exotic species (birds, reptiles, amphibians, small mammals), supported by 7 full-time veterinarians and a total staff of approximately 16.

The practice's diagnostic and treatment capabilities materially exceed those of a typical general veterinary hospital. In-house imaging includes an OmniTom Elite CT scanner (uncommon in general practice), with results reviewed by board-certified radiologists within 24-72 hours, plus digital radiography, advanced abdominal ultrasound (Dr. Periat), echocardiography (Dr. Knapp), and digital dental X-ray. Treatment services span surgery, dentistry, Class IV deep-tissue laser therapy, and a TCVM/alternative medicine program including acupuncture, Tui Na, herbalism, and essential oils. The hospital operates under Fear-Free certification protocols with a feline-only examination room.

Revenue is generated through professional service fees on a pay-as-you-go basis with surgical estimates provided in advance, CareCredit financing accepted for larger procedures, and an integrated patient portal (Covetrus). Specialty services not delivered in-house — cancer/chemotherapy, advanced orthopedic surgery, and behavior consultations — are accessed through sister-clinic partnerships with Animal Hospital of Chesterfield, Berkley Animal Hospital, and Macomb Center Veterinary Hospital, plus mobile in-home care via Vets2U covering Oakland, Macomb, and Wayne counties. The Animal Activity Center is physically connected to the hospital, offering boarding, daycare, grooming, and training as part of an integrated pet services ecosystem.

Name

Parkway Small Animal & Exotic Hospital

Legal name

Parkway Small Animal & Exotic Hospital

Website

https://parkway-animal-hospital.com

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

11–50 employees

Short description

Parkway Small Animal & Exotic Hospital is a privately held veterinary practice in Clinton Township, Michigan, serving over 18,000 active clients with a 50% exotic animal caseload. It operates a 9,000 sq. ft. facility with 7 full-time veterinarians, advanced diagnostics including a CT scanner, and integrated mobile, specialty, and boarding services.

Ownership category

akta.pro rank

Product category

Veterinary Healthcare Services

NAICS

Veterinary Services (541940)

SIC

Services-Health Services (8000)

akta.pro industry

PRIMARYHLAMAAAA

General Practice Veterinary Clinics (Wellness & Primary Care)

Healthcare & Life Sciences/Veterinary & Animal Health/Veterinary Clinical Services (Companion Animal)

SECONDARYHLAMAAAH

Exotic Companion Animal Veterinary Clinics (Birds/Reptiles/Small Mammals)

Healthcare & Life Sciences/Veterinary & Animal Health/Veterinary Clinical Services (Companion Animal)

SECONDARYHLAMAAAK

Dental & Oral Surgery Veterinary Clinics

Healthcare & Life Sciences/Veterinary & Animal Health/Veterinary Clinical Services (Companion Animal)

SECONDARYHLAMACAD

Veterinary Internal Medicine & Oncology Centers

Healthcare & Life Sciences/Veterinary & Animal Health/Emergency & Specialty Veterinary Hospitals

Keywords

• Veterinary hospital services
• Exotic animal medicine
• Veterinary diagnostic imaging
• Veterinary surgery
• Pet dental care

Headquarters

HQ city

Clinton Township

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Veterinary Medical Services: Full-service veterinary hospital providing medical care, surgical procedures, diagnostic imaging, dental care, preventive medicine, and alternative therapies for small animals and exotic pets. Revenue generated through per-visit fees, surgical procedures, diagnostic tests, and treatment services. They accept CareCredit financing for larger procedures.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Parkway Small Animal & Exotic Hospital provides full-service veterinary medical, surgical, and dental care for dogs, cats, birds, reptiles, amphibians, and small mammals. Core services include wellness exams, vaccinations, preventive medicine, soft tissue and orthopedic surgery, dentistry with digital dental x-ray, advanced diagnostic imaging (CT scanning, ultrasound, echocardiography, digital radiography), Class IV laser therapy, and alternative medicine (TCVM acupuncture, herbalism, essential oils). The clinic also offers Fear-Free certified handling, mobile in-home veterinary care through its Vets2U partnership, and pet loss grief support services.

Product overview

Parkway Small Animal & Exotic Hospital is a full-service veterinary practice offering comprehensive medical care across multiple service lines. The core offerings include Canine Care, Feline Care, and Exotic Animal Care services for over 18,000 active clients. Advanced diagnostic capabilities encompass digital Radiography, General Ultrasound, Advanced Abdominal Ultrasound (Dr. Periat), Echocardiography (Dr. Knapp), and CT Scanning using the OmniTom Elite scanner. Treatment services include Surgery, Dentistry, Companion Animal Laser Therapy (Class IV Deep Tissue Laser), TCVM Acupuncture, and Alternative Medicine (Tui Na, herbalism, essential oils). Behavioral care is provided through Fear-Free certified tactics. Certain specialized services are delivered through partner locations: Cancer & Chemotherapy and Orthopedic Advanced Surgical Procedures via Animal Hospital of Chesterfield and Macomb Center Veterinary Hospital; Scientific Acupuncture via Dr. Balfe; Mobile Veterinary Service via Vets2U; and Behavior Consultations via Berkley Animal Hospital. Additional support services include Sympathy and Grief Outreach with cremation partner Faithful Companion, Client Education/Husbandry, downloadable Patient Forms, and integrated boarding/grooming via the connected Animal Activity Center and Tree Lodge Pet Resort.

Differentiator

Problem solved

Functional benefit

Products and services

• Canine Care Comprehensive veterinary care for dogs including wellness exams, vaccinations (Rabies, DAP, Lepto, Bordetella, Lyme, Canine Influenza), heartworm testing and prevention, flea/tick prevention, and nutritional counseling.
• Feline Care Specialized veterinary care for cats featuring a feline-only examination room with iCalm cat music and Feliway calming pheromones. Services include FVRCP, FeLV, Rabies, PureVax Rabies vaccines, heartworm and flea prevention, blood pressure monitoring, and BNP testing for early heart disease detection.
• Exotic Animal Care Veterinary care for exotic pets including small mammals, birds, reptiles, fish, and amphibians. Annual or bi-annual wellness exams, species-specific preventative care, and husbandry consultations.
• Radiography Digital X-ray imaging for examining bones and internal organs, detecting foreign objects, and diagnosing various conditions in dogs, cats, birds, small mammals, and reptiles.
• Advanced Abdominal Ultrasound In-depth abdominal ultrasound imaging performed by Dr. Periat with over a decade of experience. Detects enlarged organs, masses, pregnancy viability, and aids in sample collection.
• General Ultrasound Ultrasound imaging for viewing specific organs, examining internal structures, and detecting pregnancy before it shows on X-ray.
• Echocardiography Heart ultrasound using ultrasound waves to evaluate internal heart structures and blood flow through valves and chambers. Dr. Knapp performs echoes with advanced training from Sound Eklin Academy of Veterinary Imaging.
• CT Scanning Advanced 3D imaging using OmniTom Elite scanner for detecting tumors, evaluating head/spine/joint issues, identifying internal injuries, checking dental/jaw problems (especially in exotic pets), diagnosing neurological conditions, and examining blood vessels. Results reviewed by board-certified radiologists within 24-72 hours.
• Dentistry and Preventative Oral Health Comprehensive dental care under general anesthesia including ultrasonic scaling, subgingival hand-scaling, polishing, fluoride application, digital dental X-rays, oral exams, dental bonding, and extractions. Full mouth X-rays recommended as 28% of dogs and 42% of cats have hidden dental disease.
• Companion Animal Laser Therapy Class IV Deep Tissue Laser therapy for non-invasive pain reduction, inflammation reduction, and accelerated healing. Treats muscle sprains, strains, wounds, infections, arthritis, ear hematomas, urinary tract infections, surgical incisions, and periodontal disease.
• TCVM Acupuncture Traditional Chinese Veterinary Medicine acupuncture for dogs, cats, rabbits, and guinea pigs. Stimulates endorphin release and chemical reactions to relieve pain and relax muscles.
• Alternative Medicine Holistic therapies including Tui Na massage, herbal medicine using Standard Process products, essential oils, and nutraceutical supplementation for all species.
• Surgery Surgical procedures for all species including soft tissue and orthopedic surgery. Pre-surgical estimates provided with detailed line-by-line explanations.
• Mobile Veterinary Service (Vets2U) In-home veterinary care provided by Vets2U for pets anxious about clinic visits. Services include wellness care, vaccinations, sick/injured care, heartworm/flea/tick prevention, X-rays, lab testing, diet consultations, sedation, in-home euthanasia, and hospice care. Serves Oakland, Macomb, and Wayne counties.
• Behavior and Fear-Free Tactics Fear-Free certified approach using calming environments, gentle control techniques, classical music, treats, and comfort measures. Dr. Andrea Golombek provides behavior consultations for all species at partner Berkley Animal Hospital.
• Sympathy and Grief Outreach Pet loss support provided by Irene, a certified Pet Loss and Grief Companion. Includes funeral planning, cremation services through Faithful Companion, and annual candlelight pet memorial celebration.
• Client Education and Husbandry Species-specific care information including diet, habitat, and behavior guidance. Members of Association of Reptile and Amphibian Veterinarians with resources available through blog posts, videos, and social media.

Quantifiable outcome

• 28% of dogs and 42% of cats have hidden dental disease detectable only via dental x-ray
• +3 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature7 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Animal Activity Center Inc.coreStrategic or Co-development PartnerConnected boarding, daycare, grooming and training facility conveniently located adjacent to Parkway Small Animal & Exotic Hospital. Offers prestige grooming and homey cabin-style boarding options. Allows for seamless referral between veterinary care and pet boarding/grooming services.
• Tree Lodge Pet ResortminorStrategic or Co-development PartnerPet resort providing premium boarding services with cabin-style accommodations. Linked as a highlighted connection for clients seeking prestige or nature-themed boarding options.
• Oakland Veterinary Referral ServicescoreOthersEmergency referral partner for canine and feline patients requiring advanced emergency care beyond Parkway's scope. Contact: 248.334.6877.
• Animal Emergency Center of NovicoreOthersEmergency referral partner for exotic animals and more complex exotic pet emergencies. Contact: 248.348.1788.
• Vets2UcoreStrategic or Co-development PartnerMobile veterinary service bringing in-home care to clients in Oakland, Macomb, and Wayne counties. Provides wellness care, vaccinations, diagnostics, X-rays, hospice, and euthanasia services in the comfort of the pet's home. Operated independently with Parkway referral relationship. Contact: 586-270-4430.
• Faithful CompanionminorStrategic or Co-development PartnerCremation services provider offering remembrance keepsakes, urns, and memorial paw prints. Partners with Parkway for pet loss and grief support services, including pickup from clients' homes for cremation.
• Animal Hospital of ChesterfieldcoreStrategic or Co-development PartnerSister clinic providing cancer & chemotherapy services, orthopedic advanced surgical procedures, and scientific acupuncture. Dr. Balfe provides acupuncture services at this location. Parkway refers clients to this partner for these specialty services.
• Macomb Center Veterinary HospitalminorChannel Partner/ Reseller/ DistributorPartner veterinary hospital for advanced orthopedic surgical procedures. Dr. Hackel and Dr. Kuipers focus on canine and feline orthopedic procedures. Parkway refers clients for advanced orthopedic surgery.
• Berkley Animal HospitalminorChannel Partner/ Reseller/ DistributorSister clinic where Dr. Andrea Golombek provides behavior consultation services for Parkway clients. Dr. Golombek specializes in behavior issues across all species and offers medication and behavior modification approaches.
• Standard ProcessminorChannel Partner/ Reseller/ DistributorUS-based herbal and nutraceutical supplement company providing whole food nutritional supplements since 1929. Products support various body systems for pets ranging from overall wellness to specialized support. Used in Parkway's alternative medicine practice.

Scale indicators5 records

Recent moves10 records

Expansion highlights5 records

Broad incumbents

• NVA (National Veterinary Associates): One of the largest veterinary consolidators in North America, owning hundreds of GP and specialty clinics. Comparable as a corporate-owned competitor acquiring independents; relevant as a potential acquirer and as a structural competitor for DVM talent.
• BluePearl Specialty + Emergency Pet Hospital: Large specialty and emergency veterinary hospital chain. Comparable as a specialty/ER referral partner in the same Michigan market (e.g., Oakland Veterinary Referral Services functions similarly) and a structural competitor for advanced imaging and complex case referrals.
• Banfield Pet Hospital: Nationwide chain of general practice veterinary clinics located inside PetSmart stores. Comparable as a high-volume companion animal GP operator with standardized protocols and preventive care plans; competes in the same Michigan pet-owner segment.
• VCA Animal Hospitals (Mars Petcare): National network of general practice and specialty veterinary hospitals owned by Mars Petcare. Directly comparable as a multi-DVM GP/specialty operator, but operating at vastly greater scale and corporate-backed, with broader specialty services than Parkway.

Direct peers

• Macomb Center Veterinary Hospital: Michigan GP that partners with Parkway for advanced orthopedic surgery (Drs. Hackel and Kuipers). Comparable local companion animal practice with overlapping specialty capabilities and referral ties.
• Vets2U (Mobile Veterinary Service): Mobile/house-call veterinary service covering Oakland, Macomb, and Wayne counties with which Parkway has an active partnership. Comparable as a direct-to-consumer veterinary care provider serving the same Michigan pet-owner base via in-home delivery.
• Berkley Animal Hospital: Sister clinic partnering with Parkway for behavior consultations via Dr. Golombek. Directly comparable Michigan companion animal GP with overlapping team and referral relationship.
• Exotic Animal Veterinary Services (Michigan/regional): Regional exotic-animal emergency and specialty clinics (e.g., Animal Emergency Center of Novi). Directly comparable as a Michigan exotic-pet veterinary service provider; Parkway already partners with them for ER referrals, indicating overlapping capabilities and client base.
• Animal Hospital of Chesterfield: Sister clinic partnering with Parkway for cancer/chemotherapy, orthopedics, and scientific acupuncture. Highly comparable as a Michigan companion animal GP with overlapping doctor team (Dr. Balfe) and referral-based specialty services.

Regional players

• Michigan Humane Society Veterinary Centers: Michigan-based nonprofit operating full-service veterinary clinics offering general practice and low-cost care. Directly comparable regional GP competitor serving the same southeast Michigan pet-owner base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/parkwayhospital
• Facebookfacebook.com/Parkway-Small-Animal-and-Exotic-Hospital-182107776760
• Instagraminstagram.com/parkwayhospital
• LinkedInlinkedin.com/company/parkway-small-animal-&-exotic

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Parkway Small Animal & Exotic Hospital