Eventgoose

What Eventgoose does

Eventgoose B.V. is a Dutch cloud-based ticketing and event-access SaaS platform that enables event organizers, venues, and sports clubs to sell tickets online and manage day-of access control without upfront costs, subscriptions, or contracts. The platform is delivered entirely as a self-serve web application supported by native iOS and Android Scan Apps, and provides a complete ticketing workflow: event creation, branded ticket-shop configuration (with a customizable Ticket Editor), real-time sales dashboards, mobile QR-code scanning with offline capability and multi-device synchronization, time-slot ticketing, upsell and discount code functionality, and integrations for seat selection (Seats.io), secure resale (TicketSwap SecureSwap), payment processing (Mollie, Buckaroo), and marketing/analytics (Mailchimp, Google Analytics 4, Google Ads, Facebook, TikTok, Snapchat). The technology is built around a modular architecture supporting custom integrations, white-label deployment via iframe/API, and pre-configured server-side tracking infrastructure.

Eventgoose operates a buyer-paid transaction-fee model: organizers use the platform free of charge, while ticket buyers pay a €1 service fee per ticket (reduced to €0.50 for student and charity events), with organizers retaining the option to absorb the fee themselves. Revenue is generated solely from this per-ticket service fee plus a €0.25 organizer-paid refund processing fee and separate custom arrangements for API/white-label module usage. Customer concentration is low, with the platform reporting more than 3,000 organizer customers ranging from small voluntary sports clubs and charity fundraisers to larger festivals, cultural institutions, and enterprise travel brands (Sunweb has been a customer since 2018), achieving a 9.2/10 average customer satisfaction rating. The go-to-market motion is product-led growth with a self-serve sign-up flow, supported by free 15-minute online demos, SEO/content marketing, case studies, and word-of-mouth referrals from satisfied organizers.

The company is privately held with no disclosed external funding or parent company, operates from headquarters in Ulft with a secondary office in Den Bosch (Netherlands), and is expanding internationally via localized websites in English, German, and Spanish alongside active operations in the Netherlands and Belgium. GDPR compliance and a privacy-by-design posture are formally maintained (Eventgoose Tech B.V.). No AI/ML capabilities, patents, awards, or institutional investors are documented in available materials.

Name

Eventgoose

Legal name

Eventgoose B.V.

Website

https://eventgoose.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Eventgoose is a Dutch cloud-based ticketing SaaS platform that lets event organizers, venues, and sports clubs sell tickets online and run QR-code access control for free, charging buyers a €1 per-ticket service fee. It serves more than 3,000 organizers across festivals, sports, culture, and enterprise events in the Netherlands, Belgium, and broader European markets.

Ownership category

akta.pro rank

Product category

Event Ticketing Software

NAICS

Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320), Convention and Trade Show Organizers (561920), Convention and Trade Show Organizers (56192)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Ticketing Platforms (Paid Events, Seat Maps, Access Control) (THAHAFAC)

akta.pro secondary industries

Access Control, Credentialing & Entry Management (Scan/Turnstiles/RFID) (MPAGAJAG), Ticketing Platforms & Primary Ticketing (MPAIAFAD), Payments, Settlement, Tax & Compliance Services for Ticketing (MPAGAJAJ)

Keywords

• Online ticketing platform
• Event ticket sales
• QR code scanning
• Event management software
• Access control systems

Headquarters

HQ city

Den Bosch

HQ country

Netherlands

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Ticket Service Fee (Buyer-Paid): Eventgoose charges a service fee of €1 per ticket sold, which is passed on to and paid by the ticket buyer. This makes the platform free for event organizers. Organizers can alternatively choose to absorb the service fee themselves. The fee covers iDEAL, Bancontact processing, and the scan application.
2. Reduced Service Fee (Students/Charities): A reduced service fee of €0.50 per ticket is available for student and charity organizations, maintaining the same free-for-organizer model at a lower buyer-facing cost.
3. Refund Processing Fee: When an organizer initiates a ticket refund, Eventgoose charges the organizer €0.25 per refund (excluding VAT).
4. API/Module Usage Rights: Organizers using Eventgoose's API to embed or automate the ticketing platform pay a separate fee as agreed in their individual agreement, separate from the standard per-ticket fee structure.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Eventgoose provides a self-serve online ticketing platform that enables event organizers to create branded ticket shops, sell tickets online, and run day-of-event QR-code access control via a smartphone app. The platform is free for organizers, with a €1 per-ticket service fee charged to buyers (€0.50 for students/charities), and includes real-time sales dashboards, customizable e-tickets, time-slot management, and integrations with payment processors, marketing tools, seat mapping, and secure ticket resale.

Product overview

Eventgoose is a unified online ticketing and event management platform built for event organizers, venues, and sports clubs. The core product is the Eventgoose Platform, a self-service ticketing system that handles the complete ticket sales workflow from event creation through access control. Supporting the core platform are several specialized modules: the Eventgoose Scan App and Desktop Scan Software for QR code-based ticket scanning and access control; the Eventgoose Statistics App for real-time sales and visitor analytics; the Eventgoose Dashboard for centralized reporting; the Ticket Editor for custom ticket design; the Multi-Shop for managing multiple events; the Time Slot Tickets Module for visitor flow management; and a Resellers Module (beta) for on-location ticket sales. The platform integrates with payment processors (Mollie/Buckaroo), marketing tools (Mailchimp, Brevo, Google Analytics, Facebook, TikTok, Snapchat), venue seat management (Seats.io), and ticket resale protection (Ticketswap). Eventgoose operates on a free-for-organizers model, charging a small service fee per ticket to buyers.

Differentiator

Problem solved

Functional benefit

Products and services

• Eventgoose Platform

Quantifiable outcome

• Average customer satisfaction rating of 9.2 out of 10

Named customers23 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

Feature8 records

Partnerships

Four partnerships are on record, tiered core and major.

• MolliecoreTechnology or IntegrationMollie is the primary payment processor used by Eventgoose for handling ticket transactions. Organizers can link their own Mollie account to receive ticket revenue directly into their own bank account, giving them full control over their finances. Eventgoose processes payments via Mollie and Buckaroo.
• BuckaroocoreTechnology or IntegrationBuckaroo is listed as the payment processor alongside Mollie for handling secure payment processing of ticket transactions. All Eventgoose payments are securely handled by Mollie/Buckaroo.
• Seats.iomajorTechnology or IntegrationSeats.io provides the interactive seating chart designer integrated into Eventgoose's platform, enabling venues to publish seat selection directly in the ticket shop. No coding required, responsive on mobile and desktop.
• TicketSwapmajorTechnology or IntegrationEventgoose integrates with TicketSwap's 'SecureSwap' feature, enabling safe ticket resale. When a ticket is resold, the original ticket is automatically invalidated and the new buyer receives a new named ticket, preventing fraud.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Market position

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eventgoose