What Castro Model Ltd does

Castro Model Ltd is an Israeli fashion retail company, founded in 1950 and headquartered in Bat Yam, Israel, that designs, produces, and sells apparel and home goods under the Castro brand. The company operates as a publicly listed entity on the Tel Aviv Stock Exchange (ticker: tlv:CAST) and is part of the broader Hodis-Castro Group (קבוצת הודיס-קסטרו), a diversified Israeli retail conglomerate. Castro serves the full family demographic — women, men, girls (4–14Y), boys (4–14Y), and babies (0–4Y) — through a portfolio that includes dedicated sub-brands for home goods (Castro Home, Little Home), a school uniform line with custom logo printing, a customer loyalty program (CU Club), and a gift card product (Love Card).

The business runs a multi-channel retail model combining a nationwide chain of owned physical stores across Israel with an integrated e-commerce platform (castro.com) that supports home delivery (₪29 standard, free over ₪199), locker pickup (₪9.9), and in-store returns. Marketing is conducted through a celebrity ambassador program (including Bar Refaeli, Maya Aviram, Neta Alchimister, Coral Simanovich, and Omer Nodelman), Instagram, Facebook, YouTube, email newsletters, and the CU loyalty ecosystem. The core technology stack consists of a Magento/e-commerce platform (evidenced by catalog/category URL patterns) with social login integrations (Facebook, Google, Apple), a branded mobile application, and a customer database that powers the CU Club. Pricing follows a unit-pricing model with regular and sale pricing (up to 50% off), with average items ranging from approximately ₪49.45 (sale) to ₪349+ (regular).

Castro is a B2C mass-market retailer; the customer base is broadly distributed across Israeli consumers and is geographically limited to Israel, with no documented international shipping or cross-border commerce. Revenue mechanics consist of one-time retail transactions across apparel, footwear, accessories, home goods, school uniforms, and gift cards, with the loyalty club providing the primary mechanism for repeat purchase and personalized marketing. The company is a long-established mid-market player with a strong heritage brand, multiple sub-brand extensions, and a structural reliance on the Israeli consumer economy.

Name

Castro Model Ltd

Legal name

Castro Model Ltd

Website

https://castro.com

Company type

Private

Founded year

1950

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Castro Model Ltd is an Israeli fashion retailer (founded 1950, tlv:CAST) operating a nationwide chain of physical stores and the castro.com e-commerce platform, selling apparel and home goods for women, men, children, and babies, supported by the CU Club loyalty program and celebrity ambassador partnerships.

Ownership category

akta.pro rank

Headquarters

HQ city

Bat Yam

HQ country

Israel

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Apparel and fashion retail: Traditional retail revenue model through sale of clothing and accessories for women, men, children, and babies, as well as home goods (Castro HOME collection). Products sold at both full price and discounted sale prices through owned retail stores and online store.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Castro Model Ltd designs, produces, and retails fashion apparel and accessories for women, men, girls (4-14Y), boys (4-14Y), and babies (NB-4Y), along with a home goods collection (Castro Home) and school uniforms. The company sells its products through a nationwide chain of physical retail stores across Israel and a direct-to-consumer e-commerce website, offering delivery, locker pickup, in-store returns, and a customer loyalty program (CU Club).

Product overview

Castro Model Ltd is an Israeli fashion retail company operating a multi-brand platform offering women's, men's, children's, and baby clothing as well as a home goods collection (Castro Home). The core product consists of fashion apparel across all demographics including tops, bottoms, swimwear, dresses, outerwear, and accessories. The portfolio includes dedicated sub-brands for children's home goods (Little Home), a school uniform line, and a loyalty program (CU Club). The company operates both online e-commerce and physical retail stores, with the Castro Home collection covering kitchenware, bedroom linens, bath products, and home decor. Sale channels offer discounted items across the entire product range.

Differentiator

Problem solved

Functional benefit

Brands

• Castro Home: Home goods collection including kitchenware, bedroom linens, bath products, and home decor
• Little Home
• CU Club
• Love Card
• Fly Card

Products and services

• Castro Women
• Castro Men
• Castro Girls (4-14Y)
• Castro Boys (4-14Y)
• Castro Babies (NB-4Y)
• Castro Home
• Little Home
• School Uniforms
• Gift Cards (Love Card)

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Marks & Spencer: Multi-category retailer with strong apparel-and-home positioning, owned stores, and significant e-commerce. Comparable in offering clothing for women, men, and children alongside a home goods collection.
• Next plc: UK-based multi-category apparel and home retailer with a strong omnichannel model (stores, online, credit). Comparable in combining family apparel, home goods, and a developed loyalty/credit program driving repeat purchase.
• Fast Retailing (Uniqlo): Global apparel retailer (Uniqlo, GU) with strong basics-and-family positioning, large physical retail footprint, and growing e-commerce. Comparable in family/casual apparel mix and in-store plus online model.
• Inditex (Zara): Global fast-fashion group (Zara, Bershka, Pull&Bear, Massimo Dutti) operating owned retail stores and e-commerce worldwide. Comparable in vertical integration, fast-fashion apparel model, and emphasis on owned omnichannel retail.
• H&M: Global fast-fashion incumbent with broad women/men/kids apparel and home lines sold through physical stores and online. Comparable in mass-market family apparel focus and omnichannel distribution, though operating at significantly greater global scale.
• Primark (ABF): International value fashion retailer offering women, men, and children's apparel plus home basics primarily through high-volume physical stores. Comparable in mass-market family apparel positioning, though primarily store-only.

Direct peers

• Hodis: Israeli family fashion brand and sister label under the Hodis-Castro Group, selling women's, men's, and children's apparel through chain stores and online. Direct comparable on product mix, Israeli consumer target, and omnichannel retail model.
• Top-Ten: Israeli family fashion chain and Hodis-Castro Group sibling brand offering apparel, footwear, and accessories at value price points. Comparable in target customer (Israeli families), store-based distribution, and breadth of categories.
• Fox Group (Fox-Wizel): Israel's other leading multi-brand family fashion retailer, operating physical chain stores and e-commerce across women, men, and children's apparel. Closest direct comparable to Castro in market, customer base, omnichannel model, and brand portfolio structure.

Emerging players

• ASOS: Online-first global fashion retailer targeting young adults with broad third-party and own-brand assortment. Comparable as a digital-native apparel retailer, but differentiated by lack of physical stores and a younger-skewing customer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/TheCastrovideo
• Facebookfacebook.com/castro.il
• Instagraminstagram.com/castrofashion
• Xx.com/CASTROFASHION

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Castro Model Ltd