Bærumsvømmerne
Bærumsvømmerne is a non-profit amateur sports club in Bærum, Norway, offering structured swimming lessons, competitive swim squads, and triathlon training programs for children, youth, adults, and para-athletes, funded through membership fees, training fees, and local sponsorships.
- Company typePrivate
- Founded1969
- HeadquartersOslo, Norway
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Bærumsvømmerne does
Bærumsvømmerne is a non-profit amateur sports club founded in 1969 and headquartered in Bærum (greater Oslo), Norway. It is organized under Norges Idrettsforbund og Olympiske Komit\u00e9 and operates as a member-governed association with a board (styret) and general assembly (\u00e5rsm\u00f8tet). The club provides aquatic sports instruction and competitive pathways across all ages and ability levels.
Its core product portfolio is centered on swimming and triathlon. Structured swimming lessons (Svømmeopplæring) span eight progressive levels from beginner ("Hval") through advanced ("Haimerket"), alongside baby/toddler classes, adult courses, Masters swimming, paraswimming, and English-language "Learn to swim with BSV" instruction. Competitive squads are tiered from Development Groups 1–4 through NM/UM national championship tracks and an Elite group. The triathlon section (BSV Triatlon) operates age-segmented programs for children (8–12), youth (12–23), and adults (24+), covering swimming, cycling, and running, with equipment rental (wetsuits, road bikes), drop-in sessions, and SwimBoost Open Water camps. Organized events include Akvatlon Kalvøya aquathlons, Arena Games indoor triathlons, and life-saving/CPR courses. There is no proprietary technology; operations run on standard tools including the Spond app for training coordination, Tryggivann.no for member registration, and Club.Spond.com for fee payments.
The business model is subscription-based non-profit membership economics. Revenue streams include a 300 kr annual club membership fee, semester-based training fees (850–5,100 kr per semester depending on group and session count), monthly-billed swimming course fees, and sponsorship income from partners including Flügger, LEARN AS, Speedo, Consisu, Medex, and Söderberg og Partners. Member benefits include Speedo equipment discounts (25%) and LEARN driving-school discounts. Training facilities include Bærum Idrettspark (Sandvika) and Berger svømmehall (Rykkinn); cycling training is delivered jointly with partner club BOC. The club was awarded "Triathlon Club of the Year 2025" by Triatlonforbundet and holds certified elite club status from Norges Svømmeforbund.
Bærumsvømmerne firmographics
Firmographics- Name
- Bærumsvømmerne
- Legal name
- Bærumsvømmerne
- Website
- https://barumsvommerne.no
- Company type
- Private
- Founded year
- 1969
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Bærumsvømmerne is a non-profit amateur sports club in Bærum, Norway, offering structured swimming lessons, competitive swim squads, and triathlon training programs for children, youth, adults, and para-athletes, funded through membership fees, training fees, and local sponsorships.
- Ownership category
- akta.pro rank
Bærumsvømmerne industry classification
Industry- Product category
- Swimming and Triathlon Club Services
- NAICS
- Fitness and Recreational Sports Centers (713940), Sports and Recreation Instruction (61162)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Aquatics Programs (Pools, Swim Lessons, Lifeguarding) (EDALAIAF)
- akta.pro secondary industry
- Open Water Swimming Events (OWS Races, Swim Challenges) (MPAKAIAF)
Keywords
Where Bærumsvømmerne is headquartered
LocationHeadquarters
- HQ city
- Oslo
- HQ country
- Norway
- HQ region
- Europe
Offices3 records
Markets served
Bærumsvømmerne business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Membership Fees: Annual club membership at 300 kr per calendar year through Tryggivann.no
- Training Fees: Semester-based training fees varying by training frequency and group level. Youth triathlon: 1-4 sessions per week ranging from 850-5100 kr per semester. Adult triathlon: 1-2 swimming sessions plus training from 3100-4200 kr per semester. All fees include entry to facilities where applicable.
- Swimming Course Fees: Revenue from organized swimming courses at various levels including baby swimming, toddler swimming, beginner and advanced courses. Monthly billing available for course participants.
- Sponsorship and Partner Revenue: Support from sponsors including Flügger, LEARN AS, Speedo, Consisu, Medex, and Söderberg og Partners. Sponsor agreements provide both financial support and member benefits such as equipment discounts and driving license discounts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Annual Club Membership |
| Subscription | Annual | Youth Triathlon Training - 4+ sessions/week |
| Subscription | Annual | Youth Triathlon Training - 3 sessions/week |
| Subscription | Annual | Youth Triathlon Training - 2 sessions/week |
| Subscription | Annual | Youth Triathlon Training - 1 swim session/week |
| Subscription | Annual | Youth Triathlon - Land-based only |
| Subscription | Annual | Adult Triathlon - Full program |
| Subscription | Annual | Adult Triathlon - Partial program |
| Subscription | Annual | Adult Triathlon - Training only |
| Unit Pricing | Pay-as-you-go | Drop-in Swimming |
| Subscription | Annual | Equipment Rental - Road Bikes |
| Unit Pricing | Pay-as-you-go | Equipment Rental - Wetsuits |
| One time/ perpetual license | Pay-as-you-go | LEARN Driving School - Winter Course |
| One time/ perpetual license | Pay-as-you-go | LEARN Driving School - Summer Course |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Bærumsvømmerne product offering
Product offeringCore offering
Bærumsvømmerne is a Norwegian swimming and triathlon sports club founded in 1969 that delivers structured swimming instruction across eight progressive levels, competitive swim training groups, triathlon programs for children, youth, and adults, paraswimming, masters swimming, and life saving and water fitness courses. The club organizes aquatic competitions and runs English-language swim instruction for international members.
Product overview
Bærumsvømmerne is a comprehensive swimming and triathlon club offering a unified portfolio of aquatic programs. The core offerings include structured swimming lessons (Svømmeopplæring) with eight progressive levels from beginner (Hval) to advanced (Delfin), competitive training groups ranging from development to Elite/NM level, a triathlon section (BSV Triatlon) with age-appropriate programs for children, youth and adults, paraswimming for athletes with disabilities, Masters swimming for adults, and organized competitions including Akvatlon and Arena Games. Additional programs encompass life saving courses, water fitness, and English-language swimming instruction. The club functions as a unified aquatic sports organization rather than a modular platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Swimming Instruction (8 Progressive Levels)
Companies that use Bærumsvømmerne
Customer profileSegments5 records
Ideal customer profiles4 records
Bærumsvømmerne technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Bærumsvømmerne partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor and core.
- FlüggerminorSponsor of Bærumsvømmerne. Visible through logo on website and club materials.
- LEARN AScoreDriving school partnership providing discounts on driver's license courses for club members. Winter course: 3900 kr (retail 4350 kr), Summer course: 1950 kr (retail 2500 kr), plus 10% off driving lessons and 2000 kr extra discount on club packages with code BSV26. Club receives support when members use the service.
- SpeedocoreEquipment sponsor providing 25% discount on Speedo products for all members. Orders delivered to Hundsund Bad with invoice payment.
- Bærum Omegn Sykkelklubb (BOC)coreCycling club partnership for triathlon training. Youth and adults train cycling together with BOC. Group code SKUOD for BOC Spond group. Cycling intervals on Thursdays with BOC at Bekkestua or Sandvika.
- ConsisuminorSponsor of BSV Triatlon. Listed among triathlon section sponsors.
- MedexminorSponsor of BSV Triatlon. Listed among triathlon section sponsors.
- Söderberg og PartnersminorSponsor of BSV Triatlon. Listed among triathlon section sponsors.
- SwimBoostminorSwimBoost Camp provider. BSV offers SwimBoost camps and Open Water courses as part of triathlon training program.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Bærumsvømmerne competitors and assessment
Company assessmentBroad incumbents
- Arena: Major international swim equipment and apparel brand, competitor to Speedo in the same equipment partner category that BSV sponsors come from. Overlaps with BSV on competitive swimwear/gear and broader swimming community.
- Norges Svømmeforbund (Norwegian Swimming Federation): National governing body for swimming in Norway, the certifier of BSV's 'Sertifisert eliteklubb' status. Sets the standards, competition formats, and certification pathways that all Norwegian swim clubs including BSV operate within.
- Olympiatoppen: Norway's elite sports training center, providing performance support and resources to top national athletes. As an elite club, BSV is connected to Olympiatoppen's ecosystem for developing competitive swimmers and triathletes.
- World Aquatics: International governing body for aquatic sports. Sets the global competition framework, training standards, and certification pathways relevant to BSV's elite competitive swimmers and Open Water events.
- Speedo: Global swim equipment brand and BSV's core equipment sponsor, offering 25% member discounts. Speedo operates broadly across competitive and recreational swimwear, overlapping with BSV's swimmer customer base at scale.
- Norges Idrettsforbund (NIF): Norwegian Olympic and Paralympic Committee and Confederation of Sports, the umbrella organization under which BSV operates as a member club. Governs the broader Norwegian sports club system in which BSV is organized.
- Triatlonforbundet (Norwegian Triathlon Federation): National triathlon governing body that awarded BSV 'Triathlon Club of the Year 2025'. Sets competition standards and certification for Norwegian triathlon clubs, directly relevant to BSV Triatlon's competitive positioning.
Direct peers
- Bærum Idrettslag: Multi-sport organization in Bærum municipality with historical connections to BSV's origins, operating various sports programs in the same local community and competing for the same Bærum-area members and facility access.
- Bergens Svømme Club: One of Norway's other major competitive swimming clubs based in Bergen, operating the same Tryggivann/Spond technology stack, offering progressive swim lessons, training groups, and competition pathways comparable to BSV's core swim offering.
Emerging players
- SwimBoost: Open water swimming camp and course provider partnered with BSV for triathlon swim training programs. Operates in the same aquatic skill-development space with a focused, niche approach to swim camps.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Bærumsvømmerne social profiles
Digital presenceBærumsvømmerne financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bærumsvømmerne leadership team
Management profileNumber of profiles
Profiles3 records
Bærumsvømmerne funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bærumsvømmerne M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bærumsvømmerne
What does Bærumsvømmerne do?
Bærumsvømmerne is a Norwegian swimming and triathlon sports club founded in 1969 that delivers structured swimming instruction across eight progressive levels, competitive swim training groups, triathlon programs for children, youth, and adults, paraswimming, masters swimming, and life saving and water fitness courses. The club organizes aquatic competitions and runs English-language swim instruction for international members.
Is Bærumsvømmerne a public or private company?
Bærumsvømmerne is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Bærumsvømmerne founded?
Bærumsvømmerne was founded in 1969. It employs 51 to 100 people.
Where is Bærumsvømmerne based?
Bærumsvømmerne is headquartered in Oslo, Norway, in the Europe region.
How does Bærumsvømmerne make money?
Four revenue lines are on record. Membership Fees are the primary driver. The others are training Fees, swimming Course Fees and sponsorship and Partner Revenue.
Who are Bærumsvømmerne's main competitors?
Broad incumbents on record are Arena, Norges Svømmeforbund (Norwegian Swimming Federation), Olympiatoppen, World Aquatics, Speedo, Norges Idrettsforbund (NIF) and Triatlonforbundet (Norwegian Triathlon Federation). Direct peers are Bærum Idrettslag and Bergens Svømme Club. SwimBoost is listed as an emerging player.
Does Bærumsvømmerne have an API?
No public API is recorded for Bærumsvømmerne.
What industry is Bærumsvømmerne in?
Bærumsvømmerne's product category is Swimming and Triathlon Club Services. Its primary akta.pro industry code is EDALAIAF, Aquatics Programs (Pools, Swim Lessons, Lifeguarding), with a secondary code of MPAKAIAF, Open Water Swimming Events (OWS Races, Swim Challenges). Its NAICS code is 713940 and its SIC code is 7997.