Destinationone Consulting Inc.

What Destinationone Consulting Inc. does

Destinationone Consulting Inc. is a recruitment, executive search, and HR advisory firm founded in 2013 by KD Khairah and headquartered in Surrey, British Columbia. It serves government, non-profit, healthcare, education, CleanTech, legal, and CERM (communications, emergency response, and municipal) sector clients across Canadian provinces (BC, AB, ON) and the United States (WA, NV, with stated intent to expand to 15+ states), with a stated headcount of 11-50 employees.

The company's core product is destinationoneRAASS (Recruitment-as-a-Subscription-Service), which productizes ongoing hiring access as a recurring engagement rather than a series of contingent placements; it also offers executive and non-executive search, HR consulting, and an Evergreen Jobs Database. Underlying assets include a proprietary 2M+ candidate database accumulated since founding and a CRM platform referred to as SmartDesk. The firm has secured multi-year exclusive or anchor partnerships with municipal clients such as the City of Surrey and the City of Blaine, corporate clients including Monark Group and Nanak Foods, and non-profit clients including Atira Women's Resource Society, EFry, and the BC Cancer Foundation; it also operates a pledge model that dedicates a share of proceeds to non-profit partners.

Revenue mechanics combine contingency executive search fees with the recurring RAASS subscription model, which the firm claims delivers approximately 72.9% cost savings for clients relative to traditional search. Go-to-market is direct sales augmented by channel partnerships such as the Municipal World media partnership for Canadian municipalities and a dedicated US Director of Sales leading cross-border expansion. The firm has disclosed no outside funding rounds and operates as a bootstrapped private company.

Name

Destinationone Consulting Inc.

Legal name

Destinationone Consulting Inc.

Website

https://destinationone.ca

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Destinationone Consulting Inc. is a recruitment, executive search, and HR advisory firm that delivers its proprietary destinationoneRAASS subscription-based hiring service plus executive search across government, non-profit, healthcare, education, CleanTech, legal, and CERM sectors in Canada and the United States.

Ownership category

akta.pro rank

Headquarters

HQ city

Vancouver

HQ country

Canada

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Recruitment-as-a-Subscription-Service (destinationoneRAASS): Subscription-based recruitment model providing ongoing hiring coverage with predictable, budget-friendly pricing. Organizations subscribe to cover all hiring needs from administrative roles to executive leadership. The model has delivered savings of up to 72.9% compared to conventional contingency and retained search costs.
2. Executive Search: Retained and contingency search services for C-suite, executive, and senior leadership placements across industries.
3. HR Consulting: Fractional HR leadership, professional development, and advisory services through partnership with InspirePath Leadership Solutions.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Destinationone Consulting provides subscription-based recruitment, executive search, and HR advisory services to organizations in impact-driven sectors including government, healthcare, and non-profits. Their flagship destinationoneRAASS model delivers predictable subscription pricing for ongoing hiring needs, complemented by Executive Search, Non-Executive Search, HR Consulting, and a 2M+ candidate Evergreen Jobs Databank.

Product overview

destinationone Consulting is a strategic recruitment, executive search, and HR advisory firm operating a platform-plus-services model. The core product is destinationoneRAASS™ (Recruitment-as-a-Subscription-Service), a proprietary subscription-based recruitment platform providing predictable pricing, faster hiring timelines, and better talent matching. This platform is complemented by a suite of service offerings including Executive Search, Non-Executive Search, and HR Consulting (encompassing Fractional HR Leadership, Leadership Development & EI Coaching, People Strategy Mentoring, and HR Advisory Services). The company also maintains an Evergreen Jobs Database as a proactive talent pool. The firm specializes in serving impact-driven sectors including government, nonprofits, healthcare, education, EdTech/MedTech, clean technology, sustainability, and CERM industries (construction, engineering, real estate, mining).

Differentiator

Problem solved

Functional benefit

Products and services

• destinationoneRAASS (Recruitment-as-a-Subscription-Service) A proprietary subscription-based recruitment service offering predictable pricing for ongoing hiring coverage, from administrative roles to executive leadership. Claims savings of up to 72.9% compared to conventional recruitment costs.
• Executive Search Strategic recruitment service focused on placing transformative executives and senior leadership roles, using deep industry vetting, cultural fit assessment, and commitment to long-term organizational goals.
• Non-Executive Search Recruitment service for department leads and highly specialized individual contributor roles across various organizational levels.
• HR Consulting Advisory services encompassing fractional HR leadership, professional development and coaching, and project-based HR consulting for organizational effectiveness and talent management.
• Evergreen Jobs Database Proactive talent pool databank providing candidates early access to upcoming job opportunities across 15+ U.S. states and 4+ Canadian provinces.

Quantifiable outcome

• Savings of up to 72.9% compared to conventional recruitment costs
• +1 more outcomes

Named customers8 records

Segments8 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Municipal WorldcoreStrategic or Co-development Partner · 1 September 2025Strategic partnership bringing destinationoneRAASS model to municipalities across Canada. Municipal World is Canada's leading independent resource for local government professionals since 1891. Partnership helps municipalities save recruitment costs and reinvest in communities.
• Monark GroupcoreStrategic or Co-development Partner · 1 May 2025Exclusive multi-year partnership (2025-2027) supporting Monark's North American expansion. destinationone provides end-to-end leadership and strategic recruitment and organizational advisory services, starting with health technology division and extending to global shipping logistics and real-estate assets. Monark Group was named Great Place to Work for 2024-2025.
• BC Cancer FoundationminorGTM or Marketing Partner · 26 March 2025Launched 'Donate Now + Employer Branding' initiative to raise awareness and funds for cancer research. Deeply personal to founder KD Khairah who lost both parents to cancer.
• Atira Women's Resource SocietycoreStrategic or Co-development Partner · 4 February 2025Partnership to support Atira's talent acquisition efforts for over 40 years of work empowering women and addressing gender-based violence. destinationone provides strategic talent acquisition and donates back portion of service fees.
• EFry (Elizabeth Fry Society of Greater Vancouver)coreStrategic or Co-development Partner · 4 December 2024Recruitment partnership with non-profit supporting marginalized women and children involved in justice system for 85 years. Partnership leverages destinationoneRAASS model.
• City of SurreycoreStrategic or Co-development Partner · 3 June 2024Strategic partnership to enhance recruitment and talent acquisition for one of BC's fastest-growing municipalities. Services include talent sourcing, candidate screening, and strategic workforce planning.
• City of Maple RidgecoreStrategic or Co-development Partner · 28 May 2024Exclusive recruitment partnership for various roles within the municipality. Supports City's vision of building a dynamic and inclusive workforce.
• City of Blaine, WAcoreStrategic or Co-development Partner · 10 April 2024Strategic partnership to enhance city's recruitment and talent acquisition efforts to support growing community and administrative needs.
• Nanak FoodscoreStrategic or Co-development Partner · 1 March 2024Exclusive recruitment partnership with leading dairy and ethnic food brand under Punjab Milk Foods Inc. destinationone leads hiring efforts for various roles within the company.
• InspirePath Leadership SolutionscoreStrategic or Co-development PartnerPartnership with Elena Niculae to deliver strategic HR solutions through three pillars: Fractional HR Leadership, Professional Development, and Advisory Services.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Chief Outsiders: Fractional executive and HR leadership marketplace. Comparable to destinationone's Fractional HR Leadership offering via the InspirePath partnership, particularly for SMEs seeking embedded HR leadership.

Broad incumbents

• Randstad: Global staffing and HR services firm operating RPO, MSP, and talent advisory. Comparable subscription-style talent delivery to RAASS at global scale.
• Korn Ferry: Global organizational consulting firm combining executive search, RPO, and HR advisory. Closest large-scale incumbent combining executive search with subscription/RPO-style recruitment, mirroring destinationone's RAASS-plus-HR-consulting model at vastly greater scale.
• Robert Half: Large staffing and recruitment firm with dedicated practice areas across professional and executive search. Comparable on subscription and project-based recruitment engagements, especially in mid-market and government-adjacent roles.

Direct peers

• Boyden: Global executive search firm with strong public-sector, non-profit, and SME practice. Comparable mid-market positioning and vertical specialization in impact sectors.
• Odgers Berndtson: Global executive search firm with deep public-sector and non-profit practice, particularly strong in Canada and the UK. Comparable cross-border North American and government/non-profit client mix.
• Russell Reynolds Associates: Global executive search firm with dedicated Public Services and Healthcare practices. Directly comparable to destinationone's specialization in government, healthcare, and non-profit verticals.
• Egon Zehnder: Global executive search and leadership advisory firm. Comparable premium-positioning, non-profit/public-sector client base, and integration of search with broader leadership advisory services.
• Heidrick & Struggles: Global executive search and leadership advisory firm. Directly comparable to destinationone's Executive Search and HR Advisory practices, especially in serving public-sector and non-profit clients.
• Spencer Stuart: Privately-held global executive search firm with strong public-sector and non-profit practice. Comparable on executive search positioning, cultural-fit emphasis, and cross-sector client mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/destinationone-consulting-inc-
• Xx.com/destination1inc
• Facebookfacebook.com/DestinationoneConsultingInc

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Destinationone Consulting Inc.