Connah's Quay Nomads

What Connah's Quay Nomads does

Connah's Quay Nomads Football Club Ltd is a private Welsh football club founded in 1946, operating from Connah's Quay and Flint in Flintshire, North Wales. It fields a men's first team in the JD Cymru Premier (Wales' top division) and a women's first team in the Genero Adran North. The men's team is preparing for its ninth European campaign, entering the 2026/27 UEFA Conference League First Qualifying Round against FC Ballkani of Kosovo, having finished second in the 2025/26 domestic season with a 50% win rate.

The club operates a multi-tier portfolio including a Category A licensed boys academy (U8 to U16), a newly licensed Girls Academi, men's and women's full-time scholarship programmes run in partnership with Steven Gerrard Academy, and community engagement initiatives including 3,000+ free season tickets donated to local schools. Facilities comprise the Essity Stadium (Marsh Lane, Flint), The Quay 3G, and The Poppies 3G (both at Connah's Quay High School). Performance technology consists of third-party GPS load monitoring (Statsport, Catapult, Player Data) and Veo camera video analysis — standard semi-professional kit rather than proprietary AI systems.

Revenue is generated across four streams: matchday admissions (£8 general, £4 concessions, free U12s for domestic; £15/£10/£5 for UEFA fixtures), tiered sponsorship (shirt sponsor, community partner at £5–10k/year, Quay 3G partner, matchday sponsor at £200/match, player sponsorship at £175/player), merchandise through Queensferry Sports, and UEFA solidarity and prize payments. Key commercial partners include Adidas (kit), Bank of America, Educate Group, Energie Fitness Deeside, Number One HSP, S4C (Welsh-language media), and Sport Radar. Financial figures are not publicly disclosed.

Name

Connah's Quay Nomads

Legal name

Connah's Quay Nomads Football Club Ltd

Website

https://the-nomads.co.uk

Company type

Private

Founded year

1946

Operating status

Operating

Headcount range

11–50 employees

Short description

Connah's Quay Nomads is a private Welsh football club founded in 1946, fielding men's and women's teams in the JD Cymru Premier and Genero Adran North respectively. The club operates a Category A licensed academy, Steven Gerrard Academy scholarship programme, and community initiatives for North Wales.

Ownership category

akta.pro rank

Product category

Professional Football Club

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121)

SIC

Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Team Sports Matches (Club & National) (MPAGAMAB)

akta.pro secondary industries

Sports Boarding Schools & Residential Academies (MPAKAJAL), Team & Club Coaching (seasonal team coaching) (HSADAEAF), Club Sports Programs (EDALAIAB)

Keywords

• Professional football club
• Football academy development
• Youth player pathway
• Women's football
• Community football programmes

Headquarters

HQ city

Connahs Quay

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Matchday Revenue: Revenue from ticket sales at Essity Stadium for JD Cymru Premier matches, cup games, and UEFA Conference League fixtures.
2. Sponsorship: Multiple sponsorship tiers including home/away shirt sponsor, community partner, The Quay 3G partner, official club partners (drinks, travel), training kit sponsor, medical partner, matchday sponsors, and player sponsorship.
3. Merchandise: Retail merchandise sold through Queensferry Sports partner outlet.
4. UEFA Prize Money: Financial rewards through UEFA solidarity and prize payments from Conference League participation, reinvested into playing squads, facilities and club development.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Connah's Quay Nomads operates a professional men's first team in the JD Cymru Premier and UEFA Conference League, alongside a women's first team in the Genero Adran North. The club runs an FAW Category A academy for boys and a Girls Academi programme from U8 through U19, delivers full-time football scholarship programmes in partnership with Steven Gerrard Academy, and provides community engagement initiatives including free school season tickets and foodbank collections. Matchday entertainment is delivered at the Essity Stadium in Flint, with academy and women's fixtures hosted at The Quay 3G and The Poppies 3G facilities.

Product overview

Connah's Quay Nomads is a professional football club operating a multi-team portfolio. The core offering comprises the Men's First Team (JD Cymru Premier) and Women's First Team (Genero Adran North), supported by a comprehensive academy structure. The men's scholarship programme operates in partnership with Steven Gerrard Academy, while the women's programme and Girls Academy provide clear pathways from U8s through to senior football. Facilities include The Quay 3G community hub and The Essity Stadium for first-team matches, with additional community programmes promoting youth engagement and local partnerships.

Differentiator

Problem solved

Functional benefit

Brands

• The Quay 3G: Community sports facility located at Connah's Quay High School, featuring full-size 11-a-side pitch and three 7-a-side pitches for community use, training, and competitions.
• The Poppies 3G

Products and services

• Men's First Team The club's primary senior football team competing in the JD Cymru Premier (also known as Novira Cymru Premier), participating in UEFA Conference League qualifiers and domestic competitions including Welsh Cup and League Cup.
• Women's First Team Senior women's football team competing in the Genero Adran North league, holding FAW Tier 1 Licence and competing for promotion to the Genero Adran Premier.
• Men's Football Scholarship Programme Full-time football scholarship programme in partnership with Steven Gerrard Academy, in its eleventh season. Provides elite football training alongside academic studies (BTEC Level 3 in Sport), competing in AOC Colleges Leagues, FAW Cymru Premier Development League and national cup competitions.
• Women's Football Scholarship Programme Full-time football scholarship programme for female players aligned with the men's programme, including pitch sessions, strength and conditioning and analysis, competing in AOC women's league, Genaro Adran U19s North league and Women's Adran North/Women's Cymru Premier League.
• Academy (U8 to U16) Youth development programme operating as a UEFA Category A licensed academy. Includes three pitch-based sessions per week led by UEFA B, A and Pro licence staff, goalkeeper-specific training, sports science programme, analysis programme, and fixtures against English Football League and Premier League academies.
• Girls Academy Female youth academy programme achieving FAW Girls Academi licence status. Includes U8s to U11s girls sides, U13s in official FAW northern Academi programme, U16s, U19s and women's full-time scholarship teams.
• The Quay 3G Community sports facility located at Connah's Quay High School, featuring a full-size 11-a-side 3G pitch (100m x 62m with 3m run-off) and three seven-a-side pitches. Hosts competitions, matches, training sessions and is the home venue for women's and academy home fixtures.
• Community Programmes Community engagement initiatives including free season tickets for local school children, summer multi-sport camps, Flintshire Foodbank collections, and walking football sessions. Operates from The Quay 3G and The Poppies 3G facilities.

Quantifiable outcome

• 50% win rate in 2025/26 JD Cymru Premier season
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Energie Fitness DeesidecoreStrategic or Co-development Partner · 1 July 2025Two-year partnership providing gym access for senior women's and full time scholarship players, along with weekly elite level conditioning sessions by professional sports scientists. Based on Deeside Retail Park, established for six years.
• Educate GroupminorStrategic or Co-development PartnerEducation partner providing academic support for scholarship programme students. Linked on club website as partner.
• AdidascoreOthersOfficial kit supplier for Connah's Quay Nomads. Provides match and training kits for all club teams.
• Number One HSPminorStrategic or Co-development PartnerHealthcare partner providing medical support services to the club.
• Queensferry SportscoreChannel Partner/ Reseller/ DistributorOfficial retail partner selling club merchandise and kits through their store and website.
• S4CminorStrategic or Co-development PartnerWelsh-language broadcaster and media partner for Sgorio football coverage.
• Steven Gerrard AcademycoreStrategic or Co-development PartnerPartnership with Steven Gerrard Academy for full time football scholarship programme. Allows students to follow full time football programme whilst continuing academic studies towards BTEC Level 3 in Sport. Eleventh season running the programme.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• The New Saints FC: The dominant Welsh Premier League club and Connah's Quay Nomads' primary on-pitch rival. Both compete in the JD Cymru Premier, regularly contest the Welsh Cup, and alternate European qualification spots.
• Wrexham AFC: Welsh club recently promoted to the English Football League; while at a larger commercial scale, it is the relevant benchmark for Welsh football's growth trajectory and North Wales catchment overlap.
• Barry Town United AFC: Historic Welsh Premier League club with similar semi-professional operating model, multi-tier sponsorship, and history of Welsh Cup and European qualification comparable to Connah's Quay Nomads.
• Colwyn Bay FC: Operates Llanelian Road, the venue used by Connah's Quay Nomads for UEFA Conference League home fixtures. Comparable tier of Welsh football and infrastructure partner.
• Penybont FC: Recent Welsh Premier League competitor with comparable club scale, sponsorship-tier structure, and ambitions to break into European qualification alongside Connah's Quay Nomads.
• Flint Town United FC: Local rival sharing the Essity Stadium as its home ground. Operates at a smaller tier but is structurally tied to Connah's Quay Nomads through venue and derby economics.
• Bala Town FC: Long-standing JD Cymru Premier competitor with comparable semi-professional scale, North Wales catchment, and European qualification history. Closest peer in club size and revenue profile.
• Aberystwyth Town FC: Long-established JD Cymru Premier club with comparable semi-professional scale, community engagement model, and reliance on tiered sponsorship and matchday revenue.

Broad incumbents

• Swansea City AFC: The senior Welsh club in the EFL Championship, representing the upper commercial ceiling for Welsh football. Comparable as a Welsh football brand but operates at significantly larger scale.
• Cardiff City FC: Wales' flagship professional club, competing in the EFL. Relevant as the regional benchmark for Welsh football commercial scale, though operating far above Connah's Quay Nomads' tier.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/the_nomads
• YouTubeyoutube.com/c/gapConnahsQuayNomadsFC
• Facebookfacebook.com/gapnomads
• Instagraminstagram.com/thenomadsfc
• LinkedInlinkedin.com/company/gap-connahs-quay-nomads-fc-ltd

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Connah's Quay Nomads