Professional Liability Insurance
Professional Liability Insurance Group is a Vineland, NJ-based independent insurance brokerage, founded in 1997, that places professional and commercial liability coverage for medical, legal, accounting, architectural, and engineering professionals across multiple US states.
- Company typePrivate
- Founded1997
- HeadquartersVineland, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Professional Liability Insurance does
Professional Liability Insurance Group (PLIG) is an independent insurance brokerage founded in 1997 and headquartered in Vineland, New Jersey. The firm places professional liability coverage for niche professional verticals — medical practices, law firms, accounting firms, architects and engineers — alongside adjacent commercial coverages including cyber liability, general liability, umbrella, workers' compensation, and commercial property. Customers are predominantly small to mid-sized professional practices rather than large enterprises, and the firm earns revenue on a commission basis by brokering placements with multiple insurance carriers rather than underwriting risk itself. There is no indication of proprietary technology, a digital distribution platform, or AI-driven underwriting tools; the value proposition rests on advisor-led service, multi-carrier quote comparison, and the partner firm's expanded carrier access.
The go-to-market motion is sales-led and relationship-driven, supported by a vertical-specific content marketing blog covering topics such as HIPAA exposure, malpractice risk, and cyber liability. Distribution is multi-channel — phone, email, text, fax, and in-person — and the firm is licensed to operate across roughly 11 states including AZ, CA, CO, DE, FL, GA, KS, NJ, OK, PA, and TX, even though the historical client base is concentrated in the NJ/PA/DE corridor. PLIG is privately held, has 1-10 employees, has not raised institutional funding, and operates in formal partnership with Bevilacqua Insurance Group (BIG), which it cites as the source of expanded A-rated carrier appointments and improved pricing leverage for clients.
Professional Liability Insurance firmographics
Firmographics- Name
- Professional Liability Insurance
- Legal name
- Professional Liability Insurance Group
- Website
- https://protectusbetter.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Professional Liability Insurance Group is a Vineland, NJ-based independent insurance brokerage, founded in 1997, that places professional and commercial liability coverage for medical, legal, accounting, architectural, and engineering professionals across multiple US states.
- Ownership category
- akta.pro rank
Professional Liability Insurance industry classification
Industry- Product category
- Professional Liability Insurance Brokerage
- NAICS
- Insurance Agencies and Brokerages (52421), Agencies, Brokerages, and Other Insurance Related Activities (5242)
- SIC
- Insurance Agents, Brokers & Service (6411), Fire, Marine & Casualty Insurance (6331)
- akta.pro industry
- Professional Liability (Errors & Omissions)Professional Liability (E&O)Public Liability (Premises/Operations)Employer’s Liability
Keywords
Where Professional Liability Insurance is headquartered
LocationHeadquarters
- HQ city
- Vineland
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Professional Liability Insurance business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Insurance Brokerage Commissions: The company acts as an independent insurance broker/agent, earning commissions from multiple insurance carriers for placing business. They work with dozens of top insurance companies to offer clients sound, unbiased advice and the best coverage at competitive prices.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Customized insurance solutions with savings guarantee |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Professional Liability Insurance product offering
Product offeringCore offering
Professional Liability Insurance Group is a licensed independent insurance brokerage that places professional and commercial liability coverage with clients by comparing quotes across dozens of A-rated insurance carriers. Its core offering is specialty professional liability insurance for medical, legal, architectural, accounting, and engineering professionals, complemented by general commercial policies such as cyber liability, general liability, commercial umbrella, workers' compensation, business property, business interruption, directors and officers, and data breach coverage.
Product overview
Professional Liability Insurance Group (PLIG) and Bevilacqua Insurance Group (BIG) operate as licensed independent insurance specialists offering a comprehensive portfolio of insurance products. The companies partner together to provide specialty field insurance for Medical (Medical Malpractice), Legal (Legal Malpractice), Architects, Accountants (Errors & Omissions), and Engineers professionals, alongside general commercial policies including Cyber Liability Insurance, General Liability Insurance, Commercial Excess and Umbrella Insurance, Workers' Compensation Insurance, Business Interruption Insurance, Business Property Insurance, Directors & Officers Insurance, and Data Breach Insurance. The combined entity offers competing quotes from multiple A-rated carriers to provide clients with the best coverage at competitive prices, typically saving clients 15% or more on premiums.
Differentiator
Problem solved
Functional benefit
Products and services
- Professional Liability Insurance Core insurance product protecting professionals against negligence claims, errors, and omissions in the services they provide. Targeted at licensed professionals across medical, legal, architectural, accounting, and engineering disciplines.
- Medical Malpractice Insurance Insurance coverage for healthcare providers protecting against lawsuits alleging negligence or errors in patient care. Targeted at doctors, fertility clinics, and other medical practitioners.
- Legal Malpractice Insurance Professional liability coverage for lawyers and law firms against claims of negligence or errors in legal services. Targeted at solo practitioners and small-to-mid law firms.
- Architects and Engineers Professional Liability Insurance Coverage protecting architects and engineers from claims related to design errors, omissions, and professional negligence. Targeted at architecture and engineering firms.
- Accountants Errors & Omissions Insurance Insurance covering accountants for mistakes in financial services, including tax filing errors, miscalculations, and missed deadlines. Targeted at accounting professionals and firms.
- Cyber Liability Insurance Coverage protecting businesses from financial and legal consequences of cyber incidents including data breaches, ransomware, and network security failures. Targeted at professional practices and SMBs needing cyber protection.
- General Liability Insurance Coverage protecting businesses against bodily injury, property damage, and personal injury claims occurring on their premises. Targeted at small and mid-sized business clients.
- Commercial Excess and Umbrella Insurance Additional liability coverage that steps in when primary policy limits are exhausted, providing catastrophic loss protection. Targeted at businesses seeking excess limits above their primary liability policies.
- Workers' Compensation Insurance Coverage for workplace injuries and illnesses, including medical expenses, rehabilitation, and lost wages for employees. Targeted at employers with W-2 workers.
- Business Interruption Insurance Coverage for lost income and operating expenses when business operations are temporarily unable to function due to covered events. Targeted at small and mid-sized businesses.
- Business Property Insurance Coverage protecting physical business assets including buildings, equipment, inventory, and furniture against damage or theft. Targeted at small and mid-sized business owners with physical assets.
- Directors and Officers Insurance Coverage protecting company directors and officers from personal losses arising from wrongful conduct allegations. Targeted at business owners, boards, and executive leadership teams.
- Data Breach Insurance Coverage for costs associated with responding to data breaches including forensic investigations, notification, and credit monitoring services. Targeted at businesses that handle sensitive customer or employee data.
Quantifiable outcome
- Clients typically save 15% or more on their Professional and Commercial Liability Policies
Companies that use Professional Liability Insurance
Customer profileSegments6 records
Ideal customer profiles5 records
Professional Liability Insurance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Professional Liability Insurance partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Bevilacqua Insurance GroupcorePLIG and BIG (Bevilacqua Insurance Group) operate together under a partnership to provide comprehensive insurance services. This collaboration offers clients more A-rated carriers, lower premium options, and better coverage. Together they provide BIG Savings, BIG Service, and BIG Security.
- Multiple Top Insurance CarrierscoreWorks with dozens of top insurance companies to offer clients competing quotes and the best coverage options. Access to multiple A-rated carriers provides competitive pricing and comprehensive coverage options.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Professional Liability Insurance competitors and assessment
Company assessmentDirect peers
- Hiscox: Hiscox is a specialty insurer and direct distributor of professional liability (E&O) and small commercial coverage, including malpractice and errors & omissions for medical, legal, and other professional verticals. It competes head-on with PLIG for the same professional services buyers and is one of the carriers PLIG may place business with.
- CoverWallet: CoverWallet is a digital insurance brokerage offering professional liability, general liability, and commercial lines for small businesses across multiple industries. It competes with PLIG by providing online quoting and bind workflows that bypass traditional broker-led service.
- Founder Shield: Founder Shield is a digital-focused insurance brokerage specializing in professional liability, D&O, cyber, and general liability coverage for startups, professional services firms, and small businesses. It targets the same small/mid-market professional buyers as PLIG with a tech-enabled brokerage model.
- NSM Insurance Group: NSM Insurance Group is a specialty insurance program manager and broker developing professional liability and niche commercial programs across verticals. It overlaps with PLIG in the E&O and specialty professional lines, though at larger program scale.
- InsuranceCanopy: InsuranceCanopy is a specialty insurance provider focused on professional liability and errors & omissions coverage for professionals and small businesses. Its vertical specialization on E&O places it in direct competition with PLIG's core product set.
Broad incumbents
- Aon: Aon is a global professional services firm offering insurance brokerage and risk management across professional liability, cyber, and commercial lines. It serves as a broad incumbent competing with PLIG for mid-market and larger professional services accounts.
- Arthur J. Gallagher & Co. Gallagher is a major global insurance brokerage with deep specialty practices in professional liability and risk management for professional services firms. It competes with PLIG on the upper end of the same buyer segments and may be an acquirer of specialized books like PLIG's.
- Marsh McLennan: Marsh McLennan is one of the largest global insurance brokerages and risk advisors, placing professional liability and commercial coverage for mid-market and enterprise clients. It competes indirectly with PLIG for larger accounts in the same professional services verticals.
Regional players
- Insurance Office of America (IOA): IOA is a large privately held insurance brokerage with strong mid-Atlantic and East Coast presence offering commercial and professional liability coverage. Its regional overlap with PLIG and similar independent broker model makes it a relevant peer.
- Brown & Riding Insurance Services: Brown & Riding is a national wholesale insurance brokerage and program manager specializing in professional liability, E&O, and surplus lines for specialty risks. It operates in adjacent brokerage territory and shares many of the same carrier relationships as PLIG.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Professional Liability Insurance social profiles
Digital presenceProfessional Liability Insurance compliance and trust
Trust signalCompliance1 record
Professional Liability Insurance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Professional Liability Insurance leadership team
Management profileNumber of profiles
Profiles1 record
Professional Liability Insurance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Professional Liability Insurance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Professional Liability Insurance
What does Professional Liability Insurance do?
Professional Liability Insurance Group is a licensed independent insurance brokerage that places professional and commercial liability coverage with clients by comparing quotes across dozens of A-rated insurance carriers. Its core offering is specialty professional liability insurance for medical, legal, architectural, accounting, and engineering professionals, complemented by general commercial policies such as cyber liability, general liability, commercial umbrella, workers' compensation, business property, business interruption, directors and officers, and data breach coverage.
Is Professional Liability Insurance a public or private company?
Professional Liability Insurance is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Professional Liability Insurance founded?
Professional Liability Insurance was founded in 1997. It employs 1 to 10 people.
Where is Professional Liability Insurance based?
Professional Liability Insurance is headquartered in Vineland, United States, in the North America region.
How does Professional Liability Insurance make money?
One revenue line is on record: insurance Brokerage Commissions.
Who are Professional Liability Insurance's main competitors?
Direct peers on record are Hiscox, CoverWallet, Founder Shield, NSM Insurance Group and InsuranceCanopy. Broad incumbents are Aon, Arthur J. Gallagher & Co. and Marsh McLennan. Regional players are Insurance Office of America (IOA) and Brown & Riding Insurance Services.
Does Professional Liability Insurance have an API?
No public API is recorded for Professional Liability Insurance.
What industry is Professional Liability Insurance in?
Professional Liability Insurance's product category is Professional Liability Insurance Brokerage. Its primary akta.pro industry code is FSAJADAB, Professional Liability (Errors & Omissions), with a secondary code of FSAJAGAC, Professional Liability (E&O). Its NAICS code is 52421 and its SIC code is 6411.