avaris

What avaris does

avaris (legal entity: Blömeke, Rolfsen, Günther GbR) is an owner-operated web design and internet solutions agency founded in 1999 and headquartered at Poppelsdorfer Allee 58, Bonn, Germany. The firm is staffed by three co-founders who collectively cover consulting/QA, graphic/communication design, and client/server programming, and operates on a direct, consultative sales model serving NGOs, government organizations (e.g., giz, DIE), trade associations, and mid-to-large companies with complex web requirements that standard platforms cannot address.

The company's technology portfolio rests on four proprietary products developed in-house: CMS Administrator (a multi-language, scalable content management system with BSCW groupware SSO integration, developed since 2005), Katalog-CMS (a catalog management tool that converts online product data into print-ready PDFs), RiskViewer (an award-winning insurance portfolio management SaaS co-developed with ViRMcc), and SiteAlert (a freemium website monitoring service with proprietary AFAP and IFCT detection technologies). Project work spans responsive redesigns, CMS migrations, performance optimization, and accessibility, with examples including the Fairtrade product catalog CMS and the giz gender equality platform.

avaris generates revenue through a hybrid of project-based professional services (with milestone payments—40%/40%/20% for projects over €5,000), SaaS subscriptions (SiteAlert freemium, RiskViewer subscription), and software licensing (CMS Administrator one-time or leasing, Katalog-CMS). The firm serves a regional DACH market, with no external investment or parent company. Marketing is driven by the company website, technical blog, and co-hosting of Webmontag Bonn community events, with thought leadership on responsive design, SEO, and web standards.

Name

avaris

Legal name

Blömeke, Rolfsen, Günther GbR

Website

https://avaris-webdesign.de

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

avaris is a Bonn-based, owner-operated web design agency (GbR partnership, 3 co-founders) founded in 1999, serving NGOs, government, and mid-market clients with custom web solutions and four proprietary products: CMS Administrator, Katalog-CMS, RiskViewer SaaS, and SiteAlert monitoring.

Ownership category

akta.pro rank

Product category

Web Design Services

NAICS

Custom Computer Programming Services (541511), Software Publishers (513210), Computer Systems Design Services (541512)

SIC

Services-Computer Programming Services (7371), Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Strategy & IT Advisory (BPAEAAAA)

akta.pro secondary industries

iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG), Enterprise Application License Advisory, Vendor Management & Optimization (BPAEAGAO)

Keywords

• Web design services
• Content management systems
• Responsive web development
• Website monitoring software
• Custom web applications

Headquarters

HQ city

Bonn

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Web Design & Development Services: Custom web design, development, and programming services for clients including responsive design, CMS implementation, performance optimization, and migration projects. Billed as project-based work with milestone payments.
2. SaaS Products (SiteAlert): Website monitoring SaaS product with free basic tier and premium versions. SiteAlert provides continuous website availability and performance monitoring.
3. SaaS Products (RiskViewer): Software as a Service for insurance portfolio management, launched in August 2014. Provides comprehensive view of insurance status for private and commercial clients.
4. CMS Licensing (Administrator): Licensing of proprietary CMS Administrator to clients, available as one-time license or leasing purchase option.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

avaris is an owner-operated Bonn-based internet agency providing custom web design, responsive web development, performance optimization, and CMS implementation services for mid-to-large organizations including NGOs, government agencies, and enterprises. The firm complements its consulting and design services with four proprietary software products (CMS Administrator, Katalog-CMS, RiskViewer, SiteAlert), some available as SaaS subscriptions or licensed offerings, focusing on satellite and non-standard web projects that standard platforms cannot address.

Product overview

avaris is a web design agency from Bonn, Germany (operating since 1999) offering integrated web-based solutions including web design, CMS implementation, responsive design, and performance optimization. The company's product portfolio consists of four proprietary software products: CMS Administrator (their in-house content management system developed since 2005), Katalog-CMS (specialized catalog management system with automated PDF generation), RiskViewer (SaaS insurance status management solution), and SiteAlert (website monitoring service). These products range from client project tools to standalone SaaS offerings. The agency also develops custom web solutions and provides services in SEO, accessibility, and front-end/backend development.

Differentiator

Problem solved

Functional benefit

Brands

• Administrator: Proprietary content management system developed by avaris
• RiskViewer
• SiteAlert

Products and services

• CMS Administrator Proprietary content management system developed and maintained by avaris since 2005; used by clients and as the backbone for custom avaris web projects. Provides multi-language support, intuitive backend UX, single-digit millisecond load times, and integration with OrbiTeam's BSCW groupware for single sign-on and direct publishing from BSCW to the website.
• Katalog-CMS Custom catalog CMS that allows clients to manage product information online and automatically generate print-ready PDFs for product catalogs. Includes intuitive backend UX and responsive online display; intended for clients that need to maintain parallel web and print catalogs (e.g., TransFair e.V. for the Fairtrade Taste catalog). Available via one-time license or leasing purchase.
• RiskViewer Web-based insurance status management software (SaaS) for private and commercial clients, originally developed for ViRMcc consulting & coaching OHG. Provides a comprehensive view of insurance status and supports administrative processes for commercial customer relationships. Triple award-winning product (Eisenhuth Award 2010 and 2011; Gabler Vertriebssoftware-Award 2009).
• SiteAlert Website monitoring service that continuously checks website availability, server performance, and content integrity. Features include AFAP (Advanced False Alarm Protection) to suppress false alerts and IFCT (Intelligent Fingerprint Comparison Technology) to detect content changes including defacement. Offered as a free basic tier plus premium versions, with no script installation required.
• Custom Web Design and Development Services Consultative, project-based web design, development, and programming services delivered directly to enterprise and mid-market clients, including NGOs, government organizations, and established companies requiring complex web solutions. Covers responsive design, custom CMS implementation, performance optimization, SEO, accessibility, and migration from legacy platforms; billed as project-based work with milestone payments.

Quantifiable outcome

• Responsive websites work on devices from smartphones to 27-inch desktop monitors with single codebase
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Four partnerships are on record, tiered minor.

• hartgekocht (Kathrin Koch)minorStrategic or Co-development PartnerDesign partnership for Deco-Glas website project. hartgekocht handled graphic design while avaris provided technical implementation and backend programming.
• Bonninski (Content Strategy)minorStrategic or Co-development PartnerContent strategy and copywriting partnership for Deco-Glas project. Bonninski provided content strategy and text for the bottle finishing specialist's website.
• m j kreativ (mj kreativ)minorStrategic or Co-development PartnerCollaboration on school website sponsorship project for Grundschule Wolperath. Students conceptualize and maintain the website with support from mj kreativ.
• Radius8minorStrategic or Co-development PartnerCollaboration on school website sponsorship project for Grundschule Wolperath alongside mj kreativ.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Siteimprove: Danish SaaS provider of website quality assurance, monitoring, and accessibility tools — directly comparable to avaris's SiteAlert product offering.
• Uptrends: Provider of website monitoring, performance testing, and uptime services. Directly comparable to avaris's SiteAlert for SMB and enterprise website reliability monitoring.
• denkwerk: Cologne-based full-service digital agency offering web design, CMS solutions, and custom digital products for enterprise clients. Comparable to avaris as a German digital agency serving complex web projects with a focus on strategy and execution.
• Kolle Rebbe: Hamburg-based creative and digital agency offering brand strategy, web design, and digital product development. Comparable to avaris as a German creative/digital agency with both project services and proprietary digital outputs for enterprise clients.
• nexum: Cologne-based digital agency specialising in strategy, design, and technology for enterprise web platforms. Comparable to avaris in serving complex CMS-driven projects for large German organisations.
• Scholz & Volkmer: Wiesbaden-based digital agency offering strategy, design, and development of digital products and platforms. Comparable to avaris as a German agency focused on custom digital solutions for enterprise clients.

Emerging players

• TYPO3: Open-source enterprise CMS with strong DACH-region adoption. Competes with avaris's proprietary CMS Administrator for enterprise CMS deployments, particularly in German-speaking markets.
• Contentful: Headless CMS platform serving enterprise digital product teams. Represents a modern, API-first alternative to avaris's traditional CMS Administrator for complex multi-channel web projects.

Regional players

• Hetzner Online: German web hosting and infrastructure provider. Serves as an ecosystem enabler to avaris's client projects (similar role to avaris's HostEurope partnership) rather than a direct competitor, but representative of the broader German web technology ecosystem in which avaris operates.

Broad incumbents

• WordPress VIP: Enterprise WordPress platform from Automattic serving large publishers and enterprises. Competes with avaris's CMS Administrator and provides an alternative for the responsive web design work avaris performs.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/michaelsupdates
• LinkedInlinkedin.com/company/avaris-godot

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about avaris