FIFTY FOUR NYC
Fifty Four NYC operates a single 4,000 sq ft ground-level event venue in Midtown East Manhattan, accommodating up to 265 guests. It offers turnkey venue rental with custom LED walls/ceilings, in-house AV, mixologist-led bar service, and event planning/design for corporate clients and private social celebrations.
- Company typePrivate
- Founded-
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What FIFTY FOUR NYC does
Fifty Four NYC operates a single 4,000 sq ft private event venue at 226 East 54th Street in Midtown East Manhattan. The ground-level space accommodates up to 265 guests and is repositioned per event through custom LED backlit walls, LED ceiling panels, mood-shifting lighting, projection screens, and in-house design services. Core offerings include venue rental, in-house AV management, a fully stocked bar with two marble bars and expert mixologists (including custom cocktail creation), and full-service event planning and design — bundled as a single turnkey product. The technology layer is centered on atmospheric transformation hardware (LED walls/ceilings, lighting, AV) and the Tripleseat private event software for inquiry and booking management.
The business model is event-based and quote-driven: customers (corporate event organizers and private hosts) reach out via phone or website, receive a tailored proposal, and book the space plus services for a one-time fee per event. GTM is sales-led with an event-driven overlay — the venue showcases its capabilities through hosted corporate events, product launches, and influencer activations, and prominently displays client logos (Netflix, LG, The New York Times, Blackstone, Morrison Cohen LLP, Sodexo, Coronado, FEMA, Tenth Revolution, Mintzen) to build credibility. Pricing is not publicly disclosed. Distribution is direct (phone, website, Tripleseat) supplemented by event planner/designer partnerships that source mid-market bookings. Customer segments span corporate events, mitzvahs, weddings, milestone birthdays, sweet sixteens, and influencer activations. No public pricing, revenue, headcount, funding, or ownership information is disclosed in available sources.
FIFTY FOUR NYC firmographics
Firmographics- Name
- FIFTY FOUR NYC
- Website
- https://fiftyfournyc.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Fifty Four NYC operates a single 4,000 sq ft ground-level event venue in Midtown East Manhattan, accommodating up to 265 guests. It offers turnkey venue rental with custom LED walls/ceilings, in-house AV, mixologist-led bar service, and event planning/design for corporate clients and private social celebrations.
- Ownership category
- akta.pro rank
FIFTY FOUR NYC industry classification
Industry- Product category
- Private Event Venue Services
- NAICS
- Arts, Entertainment, and Recreation (71)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Nightclub & Small Live Venue Operations (Clubs, Bars with Stages) (MPAGALAF)
- akta.pro secondary industries
- Corporate Event Rentals (Furniture, Staging, Tents) (HSACADAI), Decor Props & Themed Set Rentals (HSACAFAK)
Keywords
Where FIFTY FOUR NYC is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
FIFTY FOUR NYC business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Event Venue Rental: Private event venue rental for various occasions including bar/bat mitzvahs, corporate events, weddings, milestone celebrations, influencer activations, and product launches. Revenue generated from hourly or event-based rental fees for the 4,000 sq ft space.
- Event Planning and Design Services: In-house event planning services including custom design, floor plans, timelines, custom cocktails, and coordination with vendors. Services bundled with venue rental for comprehensive event execution.
- Bar and Beverage Service: Fully stocked bar with in-house mixologists providing beverage service during events, including custom cocktail creation.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
FIFTY FOUR NYC product offering
Product offeringCore offering
FIFTY FOUR NYC rents a 4,000 sq ft transformable ground-level event space in Midtown East Manhattan for private events including bar/bat mitzvahs, corporate events, weddings, milestone birthdays, influencer activations, and product launches. The venue bundles in-house AV with custom LED backlit walls and ceiling panels, a fully stocked bar with two marble bars and in-house mixologists, custom lighting design, event planning, and vendor coordination into a single full-service venue rental offering.
Product overview
Fifty Four NYC is a single-venue event rental business offering a 4,000 sq ft transformable event space in Midtown East Manhattan. The venue serves as the core product, complemented by modular add-on services including Sound & Lighting Services (custom LED walls, ceiling panels, mood-shifting lighting), Bar & Cocktail Services (two marble bars, in-house mixologists, custom cocktails), Event Design Services (custom decor, florals, branded environments), Event Planning Services (floor plans, timelines, full-service planning), and Screens & Displays (projection screens and plasma TVs). The venue accommodates up to 265 guests and specializes in bar/bat mitzvahs, corporate events, weddings, milestone birthdays, influencer activations, and product launches.
Differentiator
Problem solved
Functional benefit
Products and services
- FIFTY FOUR NYC Event Venue Rental 4,000 sq ft ground-level private event venue in Midtown East Manhattan (226 East 54th Street) accommodating up to 265 guests. The space is fully reconfigured per event for bar/bat mitzvahs, corporate events, weddings, milestone birthdays, influencer activations, and product launches, with bundled AV, lighting, and bar capabilities.
Quantifiable outcome
- Holds up to 265 guests in a single event
Companies that use FIFTY FOUR NYC
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles4 records
FIFTY FOUR NYC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
FIFTY FOUR NYC partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights4 records
FIFTY FOUR NYC competitors and assessment
Company assessmentDirect peers
- 620 Loft & Garden: Midtown Manhattan event space hosting weddings, corporate events, and social celebrations with full event services — comparable location, capacity, and event-type mix.
- The Liberty Warehouse: Large private event venue in NYC offering a single flexible space with full bar and event services for corporate and social events — closely comparable on event-type mix, capacity, and full-service model.
- Cipriani Wall Street: Iconic luxury NYC event venue serving high-end corporate and social events with full bar and in-house planning — comparable on premium positioning, enterprise clientele, and bundled service model.
- Gotham Hall: Premium Manhattan event venue hosting corporate galas, weddings, and bar/bat mitzvahs with in-house catering and bar service — directly comparable customer mix and venue-operations model.
- The Prince George Ballroom: Historic Manhattan ballroom venue for mitzvahs, weddings, galas, and corporate events — directly comparable on the bar/bat mitzvah vertical and full-service event offering.
Emerging players
- Avant Gardner / Brooklyn Mirage: Large NYC event/experiential venue operator with advanced lighting, sound, and atmosphere capabilities — comparable technology-forward atmosphere design but operates at much larger scale and different price tier.
Regional players
- Wythe Hotel: Brooklyn-based boutique hotel and event venue hosting weddings, corporate events, and brand activations — similar service model and event-type mix, but primarily serves a different NYC submarket.
Broad incumbents
- The Plaza (Fairmont) — Event Venues: Iconic luxury Manhattan hotel offering premium ballrooms and event spaces for high-end corporate and social events — competes for the same luxury event customer, but within a broader hotel operation.
- The Standard Hotel — Event Venues: Boutique hotel brand with NYC properties that host private events, brand activations, and influencer gatherings — comparable customer mix (corporate/influencer) but venue is one of many in a broader hotel business.
- TAO Group (TAO Downtown / Lavo): Large NYC hospitality group operating restaurant/nightlife/event venues with in-house bar, AV, and event services — broader portfolio but overlapping customer base and event venue model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
FIFTY FOUR NYC social profiles
Digital presenceFIFTY FOUR NYC compliance and trust
Trust signalCompliance1 record
FIFTY FOUR NYC financial estimates
Financial estimateRevenue estimate
Valuation estimate
FIFTY FOUR NYC leadership team
Management profileNumber of profiles
FIFTY FOUR NYC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FIFTY FOUR NYC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FIFTY FOUR NYC
What does FIFTY FOUR NYC do?
FIFTY FOUR NYC rents a 4,000 sq ft transformable ground-level event space in Midtown East Manhattan for private events including bar/bat mitzvahs, corporate events, weddings, milestone birthdays, influencer activations, and product launches. The venue bundles in-house AV with custom LED backlit walls and ceiling panels, a fully stocked bar with two marble bars and in-house mixologists, custom lighting design, event planning, and vendor coordination into a single full-service venue rental offering.
Is FIFTY FOUR NYC a public or private company?
FIFTY FOUR NYC is a private company. It is classified as unknown and is currently operating.
When was FIFTY FOUR NYC founded?
FIFTY FOUR NYC was founded in -1. It employs 51 to 100 people.
Where is FIFTY FOUR NYC based?
FIFTY FOUR NYC is headquartered in New York, United States, in the North America region.
How does FIFTY FOUR NYC make money?
Three revenue lines are on record. Event Venue Rental is the primary driver. The others are event Planning and Design Services and bar and Beverage Service.
Who are FIFTY FOUR NYC's main competitors?
Direct peers on record are 620 Loft & Garden, The Liberty Warehouse, Cipriani Wall Street, Gotham Hall and The Prince George Ballroom. Avant Gardner / Brooklyn Mirage is listed as an emerging player. Wythe Hotel is listed as a regional player. Broad incumbents are The Plaza (Fairmont) — Event Venues, The Standard Hotel — Event Venues and TAO Group (TAO Downtown / Lavo).
Does FIFTY FOUR NYC have an API?
No public API is recorded for FIFTY FOUR NYC.
What industry is FIFTY FOUR NYC in?
FIFTY FOUR NYC's product category is Private Event Venue Services. Its primary akta.pro industry code is MPAGALAF, Nightclub & Small Live Venue Operations (Clubs, Bars with Stages), with a secondary code of HSACADAI, Corporate Event Rentals (Furniture, Staging, Tents). Its NAICS code is 71 and its SIC code is 7900.