John Guilfoil Public Relations

What John Guilfoil Public Relations does

John Guilfoil Public Relations (JGPR) is a privately held, founder-owned public relations and communications agency founded in 2013 by John Guilfoil, a former Boston Globe reporter and deputy press secretary to Boston Mayor Thomas M. Menino. Headquartered in Groveland, Massachusetts with a regional office in Canton, JGPR specializes in serving police departments, fire departments, municipal governments, K-12 public schools, and non-profits across 17+ U.S. states, with 548+ active clients and 18,574+ campaigns completed since inception. The firm employs 22 people, including a bench of former journalists, and offers a vertically integrated service portfolio spanning public relations and media relations, digital services (web design, mobile apps, social media, ADA-compliant hosting via Cloudflare and Google Cloud), branding and graphic design, photography, video production, short-form social content (JGPR Reels), 24/7/365 crisis communications coverage (Crisis Coverage from JGPR), and training through JGPR Academy.

Name

John Guilfoil Public Relations

Legal name

John Guilfoil Public Relations LLC

Website

https://jgpr.net

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Public Relations and Communications Services

NAICS

Public Relations Agencies (54182), Public Relations Agencies (541820)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Media Relations & Press Office Services (BPAFADAF)

akta.pro secondary industries

Public Affairs, Government Relations & Lobbying (BPAFADAB), Communications, Marketing & Government/Community Relations Administration (EDADAKAN), Reputation Management & Online PR (BPAFADAN)

Keywords

• Public relations agency
• Government communications
• Crisis communications
• Social media management
• Website design services

Headquarters

HQ city

Groveland

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations

Revenue model

1. Professional Services - PR & Communications: Core public relations, communications strategy, media relations, crisis management, and consulting services for police, fire, government, and school clients. Revenue generated through project fees, retainer arrangements, and service contracts with municipalities and agencies.
2. Digital Services: Website design, development, hosting and support; social media management; video production; mobile apps. Services provided to towns, cities, public safety agencies, school districts, and nonprofits across the nation.
3. Training & Professional Development: JGPR Academy provides media relations courses, social media classes, leadership training, school committee communications classes via Zoom or in-person. Also includes textbook sales (Public Relations: A Professional Approach by John Guilfoil, published by Kendall Hunt Publishing).
4. Branded Products & Merchandise: Custom branded promotional products and event materials sold through e-commerce shop including canopy tents, tablecloths, banners, flashlight giveaways, fidget toys, stickers, apparel, and more.
5. Event Sponsorships: Golf tournament sponsorships ranging from $250 (Hole Sponsor) to $25,000 (Title Sponsor). First annual Golfing Fore Good tournament on August 13, 2026 benefits Hundred Club of Massachusetts.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

John Guilfoil Public Relations is a full-service public relations and communications agency that provides strategy, content, press releases, crisis management, website design and development, mobile apps, social media management, branding, graphic design, professional photography, video production, and training to police departments, fire departments, municipal governments, and public schools across the United States. The firm supplements its professional services with an e-commerce shop selling customized branded promotional products and event materials, and operates the JGPR Academy for professional development.

Product overview

John Guilfoil Public Relations is a full-service public relations and communications agency serving police, fire, government, and public schools. The company offers a comprehensive portfolio of services including Public Relations & Communications, Digital Services (web design, mobile apps, social media), JGPR Academy training programs, Branding/Graphic Design, Professional Photography, Video Production, JGPR Reels, and Crisis Coverage. The agency also operates a shop selling marketing products including customized promotional items (canopy tents, banners, tablecloths, wearables, giveaways) and digital products (vector graphics). Services are delivered through a team structure with 22 employees serving over 548 clients across 17+ states, with a focus on government communications, public safety messaging, crisis management, and digital media.

Differentiator

Problem solved

Functional benefit

Products and services

• Public Relations & Communications Media relations, news release writing, infographics, story pitching, and strategic communications planning for police, fire, government, and school clients. Available 24/7/365.
• Crisis Coverage from JGPR Crisis management and communications services providing 24/7/365 on-call public information officer response for emergencies and critical incidents.
• Digital Services (Web Design, Mobile Apps and Social Media) Website design and development with ADA-compliant software, mobile apps, and social media management for government agencies, public safety departments, and schools. More than 100 police, fire, school district and city/town government websites launched.
• JGPR Academy (Training & Professional Development) Training and professional development including media relations courses, social media classes, leadership training, and school committee communications classes delivered via Zoom or in-person.
• Branding, Graphic Design & Printed Materials Branding, graphic design, and printed materials services including logo design, brand development, and promotional materials for government agencies and public safety departments.
• Professional Photography Professional photography services for events, public safety campaigns, government communications, and marketing materials.
• Video Production Video production services including social media reels, promotional videos, press conference backdrops, and multimedia content for public relations campaigns.
• JGPR Reels Short-form video content creation for social media platforms to help clients achieve long-term engagement and reach goals.
• Public Relations: A Professional Approach Textbook Published textbook by John Guilfoil (Kendall Hunt Publishing) with case studies and practical guidance for government communications, sold via the JGPR shop.

Quantifiable outcome

• 75% drop in calls for service, zero arrests at Dennis beaches after campaign
• +7 more outcomes

Named customers15 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered minor, flagship and core.

• Hundred Club of MassachusettsminorStrategic or Co-development Partner · 24 February 2026Charity beneficiary of JGPR's First Annual Golfing Fore Good Golf Tournament on August 13, 2026. The Hundred Club of Massachusetts is a 501(c)(3) charitable organization supporting families of fallen first responders.
• MassCEC BETA Program (Massachusetts Building Electrification and Transformation Accelerator)minorStrategic or Co-development Partner · 1 June 2025JGPR's 1920s era headquarters building in Groveland was selected as a participant in summer 2025. The program establishes technical building retrofit best practices for electrification and decarbonization of existing commercial buildings.
• Commonwealth of MassachusettsflagshipChannel Partner/ Reseller/ Distributor · 1 January 2025JGPR signed to Commonwealth of Massachusetts Statewide Contract PRF86: Advertising, Marketing & Event Planning Services. Enables municipalities and state agencies to engage JGPR's services without delays or complicated procurement procedures.
• CloudflarecoreTechnology or Integration · 1 January 2023All company and client websites automatically placed on Cloudflare services. Cloudflare reduces website carbon footprint by up to 96% compared to other infrastructure solutions. Partnership enables sustainable hosting for all JGPR-managed websites.
• WP EnginecoreTechnology or Integration · 1 January 2023Primary web hosting partner using renewable energy and Google datacenters powered by 100% renewable energy. WP Engine publishes sustainability details reviewed annually by JGPR.
• KinstacoreTechnology or Integration · 1 January 2023Primary web hosting partner using renewable energy and Google datacenters powered by 100% renewable energy. Kinsta publishes eco-hosting and sustainability details reviewed annually by JGPR.
• Google CloudcoreTechnology or Integration · 1 January 2023100% carbon-neutral server hosting for JGPR-hosted websites. Primary web hosting infrastructure partner through WP Engine and Kinsta.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Edelman: World's largest PR firm with dedicated public-sector, government, and crisis practices. Broad incumbent competing for high-budget government communications work and setting pricing benchmarks JGPR must navigate.
• APCO Worldwide: Global communications and public affairs consultancy with a major government and public-sector practice. Larger, broader incumbent that competes for the same municipal and agency RFPs JGPR targets through state contracts.
• Burson (BCW): Global public relations and communications firm with public affairs and crisis capabilities. Broad incumbent offering similar public-information, crisis, and earned-media services at much larger scale.
• Mercury (public affairs): Public affairs and strategic communications firm serving corporate, government, and advocacy clients. Comparable in serving government entities with strategic communications, though typically at a higher budget tier.
• Finn Partners: Large independent PR firm with public sector, education, and social impact practices. Broad incumbent overlapping with JGPR on school district, public agency, and crisis communications work.

Direct peers

• Sachs Media: Florida-based public relations and public affairs firm specializing in state and local government, education, and issue advocacy. Comparable to JGPR in serving municipalities, school districts, and state agencies with media relations and crisis work.
• The Reis Group: Washington, D.C.-based public relations firm focused on public health, government, and nonprofit clients. Comparable to JGPR in providing strategic communications, media relations, and crisis services to public-sector and mission-driven clients.
• Markstein: Certified woman-owned communications agency offering PR, crisis communications, and digital services. Direct peer to JGPR in delivering integrated communications for government, nonprofit, and corporate clients.
• Vanguard Communications: Full-service PR and digital agency focused on public sector, education, and nonprofit clients. Closest direct peer to JGPR in terms of vertical specialization on government and education communications, with similar retainer, crisis, and website offerings.

Emerging players

• Capitol Public Relations: Public affairs and PR firm focused on California local government, education, and associations. Emerging regional peer to JGPR with a comparable municipal and school district focus.

Market position

Strengths4 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/GuilfoilPR
• Facebookfacebook.com/guilfoilpr
• LinkedInlinkedin.com/company/john-guilfoil-public-relations

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about John Guilfoil Public Relations