Tempest Car Hire
Tempest Car Hire is a South African car rental company founded in 1986 and headquartered in Johannesburg, offering short-term and long-term vehicle rentals to corporate clients, business and leisure travelers, and individual consumers at affordable prices in the domestic market.
- Company typePrivate
- Founded1986
- HeadquartersJohannesburg, South Africa
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What Tempest Car Hire does
Tempest Car Hire is a South Africa-based car rental operator, founded in 1986 and headquartered in Johannesburg. The company provides short-term and long-term vehicle rentals to corporate clients, individual business travelers, and leisure travelers, and is also positioned to serve individual consumers with temporary transportation needs (e.g., tourism, leisure travel, temporary vehicle replacement). Its homepage marketing emphasizes affordability within the South African car rental market, framing the offering against the costs and responsibilities of vehicle ownership.
The core product is straightforward vehicle rental delivered through a direct-to-consumer model. Vehicles are made available to customers via physical rental storefronts across South Africa, and the company does not appear to operate digital channels beyond its marketing website at tempestcarhire.co.za. No proprietary technology stack, mobile application, APIs, SDKs, or AI/ML capabilities are documented in the source material; certifications, patents, awards, and strategic partnerships are likewise undeclared.
Revenue mechanics are not publicly disclosed: pricing is not listed on the company website, no rate cards or contract structures are available, and the company is privately held with no reported revenue or ownership details. The business operates as a single-country, multi-segment car rental franchise competing on price within its domestic market. There is no parent company, no institutional investor footprint, no M&A history, no documented leadership team, and no subsidiary structure in the input data; ownership, legal entity details, and financial performance represent material data gaps.
Tempest Car Hire firmographics
Firmographics- Name
- Tempest Car Hire
- Website
- https://tempestcarhire.co.za
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Tempest Car Hire is a South African car rental company founded in 1986 and headquartered in Johannesburg, offering short-term and long-term vehicle rentals to corporate clients, business and leisure travelers, and individual consumers at affordable prices in the domestic market.
- Ownership category
- akta.pro rank
Tempest Car Hire industry classification
Industry- Product category
- Car Rental Services
- NAICS
- Passenger Car Rental (532111), Automotive Equipment Rental and Leasing (5321)
- SIC
- Services-Auto Rental & Leasing (No Drivers) (7510)
- akta.pro primary industry
- Long-Term Car Rental (Monthly/Extended Hire) (TLABAAAD)
Keywords
Where Tempest Car Hire is headquartered
LocationHeadquarters
- HQ city
- Johannesburg
- HQ country
- South Africa
- HQ region
- Africa
Markets served
Tempest Car Hire business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Infrastructure, Personnel, Marketing or Sales
Distribution channels1 record
Tempest Car Hire product offering
Product offeringCore offering
Tempest Car Hire is a South African car rental company offering short-term and long-term vehicle rentals to individual consumers, business travelers, and corporate clients. The company operates physical rental locations across South Africa, providing vehicles for leisure travel, corporate mobility, and temporary transportation replacement needs.
Product overview
Tempest Car Hire is a car rental company operating in South Africa, offering vehicles for short-term and long-term hire to individuals and businesses.
Differentiator
Problem solved
Functional benefit
Products and services
- Vehicle Rental Services
Companies that use Tempest Car Hire
Customer profileSegments1 record
Ideal customer profiles2 records
Tempest Car Hire technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Tempest Car Hire competitors and assessment
Company assessmentBroad incumbents
- Sixt Rent a Car South Africa: Sixt is a global broad incumbent with South African operations competing against Tempest in the corporate and leisure car rental segment, with significantly larger fleet scale and digital booking infrastructure.
- Bidvest Car Rental: Bidvest Car Rental is part of the diversified Bidvest Group and competes broadly with Tempest across corporate and leisure rentals in South Africa, with greater capital backing and a wider portfolio of mobility services.
Direct peers
- Hertz South Africa: Hertz South Africa is a direct competitor in the South African car rental market, offering short- and long-term rentals to corporate and individual customers through airport and off-airport locations.
- First Car Rental: First Car Rental is a South African-headquartered direct competitor offering car rental to corporate and leisure customers in the domestic market, with a similar value-oriented positioning to Tempest.
- Europcar South Africa: Europcar South Africa is a direct peer operating passenger car rental services in South Africa, serving both leisure and corporate clients with comparable short- and long-term hire offerings.
- Thrifty Car Rental South Africa: Thrifty South Africa is a value-segment direct peer of Tempest, operating passenger car rentals across the same South African geography with overlapping customer segments.
- Avis Rent a Car South Africa: Avis South Africa is a direct competitor offering passenger car rental services to corporate and leisure customers across the same South African geography as Tempest, with overlapping fleet categories and branch networks.
- Budget Rent a Car South Africa: Budget South Africa competes directly with Tempest in the value-tier car rental segment across South Africa, serving similar corporate and leisure customer profiles with comparable vehicle classes.
Regional players
- Woodford Car Hire: Woodford Car Hire is a South African regional player offering short- and long-term passenger car rentals to corporate and individual clients, comparable to Tempest in market and customer focus.
- Drive South Africa: Drive South Africa is a regional car rental operator focused on the South African market with a comparable budget-friendly positioning to Tempest, though with a stronger emphasis on tourism and 4x4 specialty vehicles.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Tempest Car Hire social profiles
Digital presenceTempest Car Hire financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tempest Car Hire leadership team
Management profileNumber of profiles
Tempest Car Hire funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tempest Car Hire M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tempest Car Hire
What does Tempest Car Hire do?
Tempest Car Hire is a South African car rental company offering short-term and long-term vehicle rentals to individual consumers, business travelers, and corporate clients. The company operates physical rental locations across South Africa, providing vehicles for leisure travel, corporate mobility, and temporary transportation replacement needs.
Is Tempest Car Hire a public or private company?
Tempest Car Hire is a private company. It is classified as unknown and is currently operating.
When was Tempest Car Hire founded?
Tempest Car Hire was founded in 1986. It employs 101 to 250 people.
Where is Tempest Car Hire based?
Tempest Car Hire is headquartered in Johannesburg, South Africa, in the Africa region.
Who are Tempest Car Hire's main competitors?
Broad incumbents on record are Sixt Rent a Car South Africa and Bidvest Car Rental. Direct peers are Hertz South Africa, First Car Rental, Europcar South Africa, Thrifty Car Rental South Africa, Avis Rent a Car South Africa and Budget Rent a Car South Africa. Regional players are Woodford Car Hire and Drive South Africa.
Does Tempest Car Hire have an API?
No public API is recorded for Tempest Car Hire.
What industry is Tempest Car Hire in?
Tempest Car Hire's product category is Car Rental Services. Its primary akta.pro industry code is TLABAAAD, Long-Term Car Rental (Monthly/Extended Hire). Its NAICS code is 532111 and its SIC code is 7510.