Name

Canal Zoom

Legal name

Canal Zoom ASBL

Website

https://canalzoom.be

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

11–50 employees

Short description

Canal Zoom is a Belgian ASBL (non-profit) local television channel founded in 1976, broadcasting local news, sports, cultural, and documentary programming across four Brabant Wallon communes (Chastre, Gembloux, Perwez, Walhain) via Proximus, VOO, Orange, and its website.

Ownership category

akta.pro rank

Product category

Local Television Broadcasting

NAICS

Television Broadcasting Stations (51612)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

Public Service News Channels (MPABAIAE)

Keywords

• Local television broadcasting
• Regional news coverage
• Community television channel
• Local audiovisual media
• Television advertising sales

Headquarters

HQ city

Gembloux

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Television broadcasting and advertising: Canal Zoom operates as a local audiovisual media service, producing television content for the local community. Revenue is generated through advertising and production services. The station also generates income through advertising on its website and production services offered to external clients through its partner Callisto.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Canal Zoom produces and broadcasts local television programming for the Brabant Wallon region, centered on daily news bulletins (Le JT) and a diverse portfolio of magazine programs covering sports, culture, agriculture, gastronomy, and community life. Content is distributed free-to-air via cable/satellite carriage (Proximus, VOO, Orange) and through live streaming and on-demand replays on its website canalzoom.be, with revenue generated through advertising sales handled by its production partner Callisto.

Product overview

Canal Zoom is a local television channel (ASBL - non-profit organization) serving the Gembloux area and surrounding municipalities in Brabant Wallon, Belgium. The station operates as a unified platform combining linear broadcast television with digital streaming services. The core offering centers on Le JT, the main evening news bulletin, supplemented by Le JT du week-end (including sign language accessibility) and Le 22H30 regional news aggregator. The program portfolio spans diverse content categories including sports (Inside the team, Coup d'envoi), culture (Ce soir on sort), society (Momentum, Vie de famille), agriculture (Agristories, Contrechamps), equestrian interests (Équi'libre), gastronomy (Juste le goût), environmental initiatives (Le Bon Moment by Be Planet), and regional exploration (Au gré du van, Au fil des saisons, Fruit de ma passion). Distribution occurs through traditional broadcast (Proximus channel 10, VOO channel 11, Orange channel 68), live streaming via the website, and on-demand replay services.

Differentiator

Problem solved

Functional benefit

Products and services

• Live TV Broadcast / Direct Live television streaming service broadcasting Canal Zoom programming in real-time, accessible via the website and on Proximus (channel 10), VOO (channel 11), and Orange (channel 68).
• Le JT (Journal Télévisé) The main evening news program of Canal Zoom, delivering daily local news coverage for the Gembloux region and surrounding Brabant Wallon municipalities, targeting local residents seeking current regional information.
• Le JT du week-end Weekend news program featuring a sign language version for accessibility, covering weekly regional news and events for the Brabant Wallon community, including deaf and hard-of-hearing audiences.
• Le 22H30 A 12-minute condensed news bulletin aggregating content from regional proximity media outlets across Wallonia, broadcast at 22h30, targeting viewers seeking a broader regional news roundup.
• Replay / Video on Demand On-demand video replay service allowing viewers to access previously broadcast episodes of Canal Zoom programs via the canalzoom.be website.
• Météo (Weather) Local weather forecasting service providing meteorological information for the Gembloux and Brabant Wallon region.
• Ce soir on sort Cultural magazine program featuring weekly discoveries of cultural events in the region, showcasing local arts and entertainment for residents.
• Inside the team Weekly sports magazine program providing coverage and analysis of regional sporting events and teams in the Gembloux area, targeting local sports fans.
• Invit'&Vous Friday talk show featuring weekly guests who are making news in the local community, covering various topics and personalities for the Brabant Wallon audience.
• Le Bon Moment by Be Planet Citizen engagement program produced in partnership with Be Planet promoting local projects for climate action and biodiversity, highlighting initiatives for environmentally conscious viewers.
• Television advertising slots (sold via Callisto) Advertising airtime and digital ad inventory on Canal Zoom broadcasts and website, sold to local and regional businesses through production partner Callisto.

Named customers2 records

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• CallistocoreStrategic or Co-development PartnerCallisto is the production and advertising partner of Canal Zoom. The station redirects advertising and production inquiries to Callisto, indicating a close operational partnership for commercial activities.
• Be PlanetminorStrategic or Co-development PartnerCanal Zoom partners with Be Planet to produce 'Le Bon Moment' programming, featuring citizen initiatives for climate and biodiversity projects. The singer Saule serves as godfather for this operation.
• Réseau des Médias de ProximitécoreStrategic or Co-development PartnerCanal Zoom is part of the Réseau des Médias de Proximité (RMDP), a network of local media outlets. This partnership enables shared content like the Le 22H30 news aggregation program.
• CSA (Conseil Supérieur de l'Audiovisuel)coreOthersAs a licensed audiovisual media service, Canal Zoom is regulated by the CSA (Conseil Supérieur de l'Audiovisuel), the Belgian media regulator based in Brussels.
• Commune de GemblouxcoreStrategic or Co-development PartnerThe commune of Gembloux is the primary coverage area, with Canal Zoom headquartered at Passage des Déportés 2 in Gembloux, providing extensive coverage of municipal news, events, and local politics.
• Communes of Chastre, Perwez, WalhaincoreStrategic or Co-development PartnerCanal Zoom provides coverage for these additional Brabant Wallon municipalities, covering local news, sports, cultural events, and election programming for these communes.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• RTBF: Public broadcaster for the entire French-speaking Belgian community, offering national TV, radio, and digital. Operates as the broad incumbent across the same language market Canal Zoom serves, but at a national scale and portfolio.
• RTL Belgium: Major commercial broadcaster active in Belgium across TV, radio, and digital. A broad incumbent that overlaps Canal Zoom's audience with mass-market French-language content, though at very different scale and ownership.

Direct peers

• BX1: Brussels-Capital Region local television channel with comparable proximity-media positioning, cable and online distribution, and hyper-local news/community programming — though in a denser, urban market.
• Notélé: Local/proximity television channel serving the Borinage and Mons region in Wallonia. Closest analogue to Canal Zoom in scope, model (local non-profit broadcaster), cable distribution, and hyper-regional content focus.
• TV Lux: Local television channel serving the Belgian Luxembourg province. Comparable hyper-regional broadcaster with similar cable carriage, ad-supported revenue, and community-focused news/magazine programming.
• RTC (Radio-Télévision de la Communauté Germanophone): Public broadcaster for Belgium's German-speaking community, delivering local television and radio. Same 'community-broadcaster-for-a-defined-region' model as Canal Zoom, though covering a different language community.
• Télévesdre: Local television channel serving the Verviers and eastern Cantons region. Operates the same proximity-media model with cable distribution, local news, and community programming aimed at a defined Walloon micro-region.

Emerging players

• LN24: Walloon 24/7 rolling-news channel. Comparable in language and Francophone Belgian focus, but operates at a regional scale and continuous-news format versus Canal Zoom's hyper-local community programming.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Canal Zoom