Five All In The Fifth Entertainment

What Five All In The Fifth Entertainment does

Five All In The Fifth Entertainment is a privately held, Los Angeles-based production company founded in 2017 by CEO Douglas Banker and Chief Creative Officer Alex Garinger. The company develops, finances, and produces documentary films, documentary series, feature films, television series, and podcasts, serving as a content supplier to major streaming platforms and cable networks including Netflix, ESPN, HBO/MAX, Prime Video, Showtime, Hulu, FX, Paramount+, Discovery+, YouTube Originals, Snap, CNN Films, and History Channel.

The company's core products are documentary and unscripted content centered on sports figures, music icons, true-crime stories, cultural provocateurs, and celebrity profiles. Production is executed through a co-production model with recurring partners such as Propagate Content, Mass Appeal, Westbrook Media, Lightbox Entertainment, Artists Equity, and Main Event Media/All3Media, frequently attaching A-list directors (Marina Zenovich, Sacha Jenkins, Zackary Drucker), executive producers (LeBron James, Drake, Ben Affleck, Kenya Barris), and on-screen talent. Distribution is exclusively B2B — projects are commissioned by or licensed to enterprise platform buyers — and revenue is generated through production fees, licensing deals, and backend participation on those projects.

The business is project-based and output-driven rather than technology-driven, with no proprietary software platform, API, or data asset. Recognition includes a 2021 PGA Award for Outstanding Sports Program (Defying Gravity), multiple Emmy nominations across News & Documentary categories, and Sundance/Tribeca premieres. Ownership is founder-driven with no disclosed institutional investors, though Harbourview Equity Partners provided project-level financial backing for a 2025 documentary, indicating early institutional capital interest at the project (not company) level. The company is represented by UTA and Yorn Levine.

Name

Five All In The Fifth Entertainment

Legal name

Five All in the Fifth Entertainment

Website

https://fiveallinthefifth.com

Company type

Private

Founded year

2017

Operating status

Operating

Short description

Five All In The Fifth Entertainment is a privately held, Los Angeles-based production company founded in 2017 that develops, finances, and produces documentaries, unscripted series, feature films, and podcasts for enterprise buyers including Netflix, HBO/MAX, Prime Video, ESPN, Showtime, and Paramount+.

Ownership category

akta.pro rank

Product category

Film and Television Production Services

NAICS

Motion Picture and Video Production (51211), Motion Picture and Video Production (512110)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Docuseries & Episodic Nonfiction (TV/Streaming) (MPADADAB)

akta.pro secondary industry

Co-Production & Distribution Partnerships (Pre-Sales, Output Deals) (MPABANAI)

Keywords

• Documentary production
• Unscripted television
• Feature film production
• Content licensing
• Production services

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Production Services and Content Creation: The company develops, finances, and produces documentary, feature film, television, digital, and audio projects for major studios and streaming platforms. Revenue is generated through production fees, licensing deals, and backend participation.

Go-to-market motion1 record

Distribution channels11 records

Marketing channels3 records

Core offering

Five All in the Fifth Entertainment is a production company that develops, finances, and produces documentary films, documentary series, feature films, unscripted television series, and podcasts. The company delivers content commissioned by or licensed to major streaming platforms and cable networks, including Netflix, ESPN, HBO, Prime Video, Showtime, Hulu, FX, CNN, History Channel, Paramount+, Discovery+, YouTube Originals, and Snap. Revenue is earned through production fees, content licensing deals, and backend participation on individual projects.

Product overview

Five All in the Fifth Entertainment is a production company that develops, finances, and produces documentary films, documentary series, feature films, television series, and podcasts. The portfolio includes award-winning documentary films (Bitchin': The Sound and Fury of Rick James, Lance, Enigma, ChiefsAholic, All Up in the Biz), documentary series (Defying Gravity: The Untold Story of Women's Gymnastics, Supreme Team, Dream Team, 30 Days with: Anuel), unscripted television series (Million Dollar Wheels, Charli vs. Dixie, Off Thee Leash, On the Run Eatin'), and podcasts (Glory Daze with Johnny Manziel). The company produces content for major platforms including Netflix, ESPN, HBO, Prime Video, MAX, Showtime, Hulu, FX, CNN, History, Paramount+, Discovery+, YouTube Originals, and Snap.

Differentiator

Problem solved

Functional benefit

Products and services

• Documentary Films Feature-length documentary films covering sports figures, music icons, true-crime subjects, and cultural personalities, produced for streaming platforms and cable networks.
• Feature Films Narrative feature films including romantic comedies, sci-fi features, and other scripted content.
• Television Series Unscripted and scripted television series including competition shows, food travel shows, and comedy series distributed across multiple networks and streaming platforms.
• Podcasts Audio podcast content including interview series and conversation-focused programming.

Quantifiable outcome

• PGA Award winner - Outstanding Sports Program for Defying Gravity
• +2 more outcomes

Named customers9 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

29 partnerships are on record, tiered core and minor.

• Mass AppealcoreStrategic or Co-development PartnerProduction partnership on multiple documentary projects including Bitchin': The Sound and Fury of Rick James and Supreme Team docuseries.
• Lightbox EntertainmentcoreStrategic or Co-development PartnerAcademy Award and Emmy Award-winning production company partnered on Hip Hop Uncovered docuseries for FX.
• Westbrook MediacoreStrategic or Co-development PartnerPartnership with Will Smith and Jada Pinkett Smith's Westbrook Media on Snap Originals series including Charli vs. Dixie and Off Thee Leash with Megan Thee Stallion.
• Propagate ContentcoreStrategic or Co-development PartnerProduction partnership on multiple projects including Untold documentary series for Netflix, Million Dollar Wheels for Discovery+, and I'm Chevy Chase and You're Not for CNN.
• UTA and Yorn LevinecoreOthersFive All is represented by UTA and Yorn Levine for talent representation and business affairs.
• UNINTERRUPTEDminorStrategic or Co-development PartnerLeBron James and Maverick Carter's UNINTERRUPTED involved as executive producers on Jim Thorpe: Lit By Lightning documentary.
• INE EntertainmentminorStrategic or Co-development PartnerProduction partner on Jim Thorpe: Lit By Lightning documentary.
• DreamCrew EntertainmentminorStrategic or Co-development PartnerAubrey Drake Graham's DreamCrew Entertainment co-producing ChiefsAholic documentary.
• North of NowminorStrategic or Co-development PartnerAndrew Renzi's North of Now co-producing ChiefsAholic documentary.
• Amazon MGM StudioscoreChannel Partner/ Reseller/ DistributorAmazon MGM Studios presents The Merchants of Joy as an Original Documentary on Prime Video.
• Dial Tone FilmscoreStrategic or Co-development PartnerDial Tone Films production company producing The Merchants of Joy documentary.
• Artists EquitycoreStrategic or Co-development PartnerBen Affleck's Artists Equity co-producing The Merchants of Joy documentary.
• Boat Rocker StudiosminorStrategic or Co-development PartnerBoat Rocker Studios involved as production partner for The Merchants of Joy.
• Epic MagazineminorStrategic or Co-development PartnerEpic Magazine article source for The Merchants of Joy documentary.
• Story SyndicatecoreStrategic or Co-development PartnerProduction company producing Enigma documentary in association with Five All.
• Pacific FilmscoreStrategic or Co-development PartnerPacific Films co-producing Enigma documentary with Five All.
• SubtextminorChannel Partner/ Reseller/ DistributorTheatrical release partner for Gregg Allman: The Music of My Soul documentary.
• Rolling Stone FilmsminorStrategic or Co-development PartnerAssociation with Rolling Stone Films for Gregg Allman documentary.
• DLP Media GroupcoreStrategic or Co-development PartnerDLP Media Group (Mike Hughes, Greg C. Lake) co-producing Rodman: For Better or Worse and Lance documentaries.
• CNN FilmscoreChannel Partner/ Reseller/ DistributorCNN Films presenting I'm Chevy Chase and You're Not documentary.
• PMZ PicturesminorStrategic or Co-development PartnerP.G. Morgan's PMZ Pictures producing I'm Chevy Chase and You're Not documentary.
• Rogue Atlas/Lionsgate TelevisionminorStrategic or Co-development PartnerEli Frankel's Rogue Atlas/Lionsgate Television co-producing On the Run Eatin' with N.O.R.E.
• Charlamagne Tha GodminorStrategic or Co-development PartnerExecutive producer on On the Run Eatin' with N.O.R.E. series.
• Main Event Media/All3MediacoreStrategic or Co-development PartnerMain Event Media and All3Media America co-producing Defying Gravity documentary series.
• Endemol Shine BoomdogcoreStrategic or Co-development PartnerEndemol Shine Boomdog producing 30 Days with Anuel docuseries.
• Mass AppealcoreStrategic or Co-development PartnerNas and Peter Bittenbender's Mass Appeal producing multiple documentary projects including Bitchin', Supreme Team, and All Up in the Biz.
• Paramount Television StudioscoreChannel Partner/ Reseller/ DistributorParamount Television Studios producing Dream Team documentary series in association with NBA and USA Basketball.
• 3BLACKDOTminorStrategic or Co-development Partner3BLACKDOT co-producing Every Nite Is Emo Nite feature film with The Chainsmokers.
• Emo NiteminorStrategic or Co-development PartnerCo-founders of Emo Nite involved in Every Nite Is Emo Nite feature film project.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Vice Studios: Larger, established documentary and unscripted producer-distributor with a much wider portfolio. Operates in the same premium documentary space and serves similar platforms, but at significantly greater scale and with broader format reach than Five All.

Direct peers

• Participant Media: Established documentary and impact-media production company behind major prestige docs and docuseries for streamers. Closely comparable as a mission-driven, award-seeking documentary producer delivering across Netflix, HBO, Amazon, and similar platforms.
• Lightbox Entertainment: Academy Award and Emmy Award-winning production company partnered with Five All on Hip Hop Uncovered for FX. Directly comparable premium documentary maker serving the same major streaming buyers.
• Propagate Content: Independent production company co-producing multiple Five All projects (Untold franchise for Netflix, Million Dollar Wheels for Discovery+, I'm Chevy Chase and You're Not for CNN). Closely comparable as an unscripted/documentary producer serving the same streamers, with similar slate model and platform relationships.
• Westbrook Media: Will Smith and Jada Pinkett Smith's production company co-producing with Five All on Snap Originals (Charli vs. Dixie, Off Thee Leash). Comparable celebrity-driven unscripted/documentary producer with similar platform buyer mix.
• Main Event Media: Production company co-producing Five All's PGA Award-winning Defying Gravity series. Operates in the same premium documentary/unscripted space, supplying similar content to YouTube Originals and other platforms.
• Mass Appeal: Nas and Peter Bittenbender's hip-hop focused production entity that has co-produced Bitchin', Supreme Team, and All Up in the Biz with Five All. Comparable music/culture documentary producer with overlapping subject matter and platform relationships.
• Rolling Stone Films: Film and documentary arm associated with Five All on the Gregg Allman theatrical documentary. Directly comparable music/culture documentary production counterpart.
• Story Syndicate: Co-producer of Five All's HBO/MAX documentary Enigma. Premium documentary producer with comparable subject-driven prestige positioning and similar streamer relationships.

Emerging players

• XTR (documentary studio): Documentary-focused production studio operating in the same premium nonfiction distribution-to-streamer space. Comparable subject-driven documentary model and platform relationships, though at an earlier/lower volume stage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/FiveAllinthe5th
• Facebookfacebook.com/FiveAllInTheFifth
• Instagraminstagram.com/fiveallinthefifth

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Five All In The Fifth Entertainment