What Oregon Citizens' Utility Board does

Oregon Citizens' Utility Board (CUB) is a 501(c)(3) nonprofit consumer advocacy organization established in 1984 through a ballot initiative by Oregon voters. Headquartered in Portland at 1618 SW 1st, Suite 210, with 11-50 employees, CUB represents the interests of residential and small business customers of Oregon's investor-owned utilities across electricity, natural gas, phone, and internet sectors. The organization holds standing to participate in proceedings before the Oregon Public Utility Commission and advocates directly in the Oregon Legislature on utility-related legislation.

CUB's core offerings are advocacy services, consumer education, community mobilization, and an annual Energy Policy Conference (15th edition held October 2025 in Portland, drawing 200+ attendees). Its products and services include the CUB Energy Policy Conference, advocacy programs, consumer education resources (Utilities 101 guides), action alerts, a membership program, and a documents/research repository of testimony and policy materials. The organization does not offer technology products, APIs, or proprietary software; its digital footprint consists of a website (oregoncub.org), email newsletter, and social media presence on Facebook, Instagram, Bluesky, and LinkedIn.

CUB's business model is donation- and membership-funded. Contributions are tax-deductible under EIN 93-0921617, and the organization is governed by a board of directors with no parent company or institutional ownership. Conference sponsorships from entities including Portland General Electric, Pacific Power, Energy Trust of Oregon, and the Oregon Department of Energy provide supplementary revenue. The go-to-market approach is community-led: CUB builds membership, mobilizes grassroots action, and uses multi-channel content marketing (blog, email, social media) and earned media to influence utility policy. Quantifiable recent outcomes include passage of the POWER Act (HB 3546) and FAIR Energy Act (HB 3179) in 2025, and a settlement reducing Avista's residential rate increase from 9.8% to 5.3%.

Name

Oregon Citizens' Utility Board

Legal name

Oregon Citizens' Utility Board

Website

https://oregoncub.org

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

Oregon Citizens' Utility Board is a 501(c)(3) nonprofit consumer advocacy organization founded in 1984 that represents residential and small business utility customers of investor-owned utilities in Oregon through regulatory advocacy, legislative engagement, consumer education, and grassroots mobilization.

Ownership category

akta.pro rank

Product category

Consumer Advocacy and Utility Regulatory Services

NAICS

Regulation and Administration of Communications, Electric, Gas, and Other Utilities (926130)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Energy, Utilities & Natural Resources Regulators (BPAIAOAJ)

Keywords

• Utility consumer advocacy
• Nonprofit ratepayer representation
• Regulatory policy advocacy
• Energy affordability programs
• Consumer education resources

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Membership: CUB operates as a registered 501(c)(3) nonprofit organization that relies on donations and membership contributions. The organization encourages community members to become CUB members and make tax-deductible donations to support consumer advocacy work.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Oregon Citizens' Utility Board is a nonprofit consumer advocacy organization that represents the interests of residential and small business customers of Oregon's investor-owned utilities. CUB advocates at the Oregon Public Utility Commission and the state Legislature to make utility services affordable, accessible, reliable, and clean, and provides consumer education resources, action alerts, and an annual Energy Policy Conference.

Product overview

Oregon Citizens' Utility Board (CUB) is a nonprofit consumer advocacy organization established in 1984 that does not offer traditional technology products. Instead, CUB provides advocacy services, consumer education resources, annual conferences, and membership programs. The organization advocates for residential and small business customers of investor-owned utilities in Oregon across electricity, gas, phone, and internet sectors. Key offerings include the annual CUB Energy Policy Conference, advocacy programs at the Oregon Public Utility Commission and Legislature, consumer education through Utilities 101 guides and tips, action alerts for member engagement, and access to CUB testimony and research documents.

Differentiator

Problem solved

Functional benefit

Products and services

• Advocacy Programs Advocacy programs on behalf of Oregon residential and small business utility customers covering electricity, natural gas, phone, and internet, working at every level of utility policy including the Oregon Public Utility Commission and the Oregon Legislature.
• Consumer Education Resources Consumer education resources including the Utilities 101 guides, consumer tips, and information to help Oregon utility customers understand their bills and navigate utility-related issues.
• Action Alerts Action alerts that mobilize Oregon utility customers and supporters to take action on utility issues affecting households, including contacting legislators, submitting public comments, and participating in regulatory proceedings.
• CUB Membership Membership program allowing residential and small business utility customers in Oregon to support consumer advocacy and receive updates on utility policy.
• CUB Energy Policy Conference Annual policy conference held each October in Portland, Oregon, designed as a day of discussion, networking, and sharing diverse perspectives on energy policy. Ideal for community groups, regulators, advocates, utility representatives, attorneys, and anyone interested in the region's energy industry.
• Documents & Research Public access to CUB testimony, legislative one-pagers, press releases, and research documents on utility policy and consumer advocacy in Oregon.

Quantifiable outcome

• Passed the POWER Act (HB 3546) to hold data centers accountable for their energy costs
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• Building Resilience CoalitioncoreStrategic or Co-development PartnerCUB worked with the Building Resilience Coalition as part of the 2025 Energy Affordability & Resilience Legislative Package, passing four energy affordability bills during Oregon's legislative session.
• Portland General ElectricminorOthersPGE was a sponsor of CUB's 2025 annual Energy Policy Conference. Conference sponsors enable CUB to bring together industry stakeholders for critical energy policy conversations.
• Pacific PowerminorOthersPacific Power was a sponsor of CUB's 2025 annual Energy Policy Conference.
• Energy Trust of OregonminorOthersEnergy Trust of Oregon was a sponsor of CUB's 2025 annual Energy Policy Conference.
• Oregon Department of EnergyminorOthersOregon Department of Energy was a sponsor of CUB's 2025 annual Energy Policy Conference.
• Beyond ToxicsminorStrategic or Co-development PartnerCUB supports the Eugene Clean Energy Fund coalition which includes Beyond Toxics among environmental and climate justice organizations working on local climate initiatives.
• Sierra Club OregonminorStrategic or Co-development PartnerCUB supports the Eugene Clean Energy Fund coalition which includes Sierra Club Oregon among environmental and climate justice organizations.
• Oregon Just Transition AllianceminorStrategic or Co-development PartnerCUB supports the Eugene Clean Energy Fund coalition which includes Oregon Just Transition Alliance among organizations working on climate justice.
• Breach CollectiveminorStrategic or Co-development PartnerCUB supports the Eugene Clean Energy Fund coalition which includes Breach Collective among organizations working on climate initiatives.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks5 records

Customer concentration

• Facebookfacebook.com/OregonCUB
• LinkedInlinkedin.com/company/oregon-citizens-utility-board
• Instagraminstagram.com/cuboregon
• Xx.com/oregoncub

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Oregon Citizens' Utility Board