PixelBattle

What PixelBattle does

F168 is an online gambling operator incorporated in Costa Rica in 2023, with operational headquarters in Hai Phong, Vietnam, and brand copyright held under NUNA. It serves Vietnamese-speaking users and the broader Southeast Asian market through a single-account, multi-vertical portfolio that includes live casino, slot games, sports betting, fishing arcade games, lottery, cockfighting, and card games. Sportsbook content is sourced via an integration with CMD Sports, and the operator claims a 7-tier VIP program with a 2% cashback mechanic layered across the platform.

F168's technology stack centers on web and native iOS and Android clients, blockchain-encrypted result verification, and 256-bit SSL on transactions, with a claimed end-to-end deposit and withdrawal processing time of approximately 30 seconds across multiple domestic bank rails. Customer support is delivered 24/7 via live chat, hotline, and email. Distribution is multi-channel: a direct-to-consumer website, native mobile applications, an official presence on Zalo, and an agent/affiliate network of branded F168 partner sites. CEO Minh Đạt is named; no broader management team, board, headcount, or R&D detail is disclosed.

The business model is the standard online-gambling model: revenue is generated from the house edge on betting and casino handle, plus economics from the VIP subscription/tier structure and promotional holdbacks. No pricing schedule, hold rate, ARPU, or any financial disclosure is provided, so unit economics and revenue concentration are unmeasurable from the input. The operator competes in a region where licensed domestic gambling is restricted, raising regulatory and execution risk that materially shapes the operating profile.

Name

PixelBattle

Legal name

NUNA

Website

https://pixelbattle.io

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

F168 is a Costa Rica-incorporated online gambling operator launched in 2023 and run from Hai Phong, Vietnam, serving Vietnamese and broader Southeast Asian users with live casino, sports betting, slots, lottery, cockfighting, and card games via web and mobile apps.

Ownership category

akta.pro rank

Headquarters

HQ city

Seongnam

HQ country

South Korea

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Marketing or Sales, Personnel, Operations

Revenue model

1. Online betting and gambling services: Platform generates revenue through various gambling services including sports betting, live casino, slot games, lottery, and cockfighting. Transaction fees from betting activities and house edge on games.
2. VIP membership program: 7-tier VIP program with cashback up to 2%, unlimited withdrawals, birthday gifts, and exclusive events for high-value members

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

PixelBattle is a pixel-art style mechanic survival battle game. The company develops and publishes the game as a for-profit, privately held entity based in Seongnam, South Korea, accessible via its official website pixelbattle.io.

Product overview

F168 is a multi-category online gambling and entertainment platform operating as an international licensed betting site (registered in Costa Rica). The platform offers a unified ecosystem of gaming products including Live Casino with real dealers, slot machine games, sports betting, fishing arcade games, lottery, cockfighting, and traditional card games. The core portfolio is complemented by a 7-level VIP loyalty program and mobile applications for iOS and Android. The platform emphasizes fast transaction processing (approximately 30 seconds), blockchain-verified transparency, and 24/7 customer support. With over 2.1 million members and approximately 68,000 daily visitors, F168 serves as a comprehensive online betting destination across multiple gaming verticals.

Differentiator

Problem solved

Functional benefit

Products and services

• PixelBattle

Quantifiable outcome

• Transaction processing time: approximately 30 seconds
• +2 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• CMD SportscoreTechnology or IntegrationCMD Sports integration provides sports betting services within the F168 platform, offering modern interface and smooth betting experience with competitive odds
• Costa Rica licensing authoritycoreOthersF168 is legally established and licensed in Costa Rica, providing regulatory oversight and legitimacy for international online betting operations
• Domestic banking partnerscoreTechnology or IntegrationPartnerships with most domestic banks in Vietnam enabling fast deposit and withdrawal processing within approximately 30 seconds

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• 188BET: Established Asian-focused online sportsbook and casino operator serving Vietnamese and other Southeast Asian customers. Comparable to F168 in target geography, product verticals, and offshore licensing model.
• W88: Vietnam- and Asia-targeted online betting brand offering sportsbook, casino, slots, and live dealer products under offshore licensing. Comparable to F168 in geographic focus, product breadth, and reliance on localized (Vietnamese-language) marketing.
• SBOBet: Asia-focused online betting platform with strong sportsbook and casino products serving Vietnamese and broader Asian markets. Comparable to F168 in regional focus, multi-product ecosystem, and emphasis on sports betting as a hero vertical.
• Dafabet: Asia-focused online gambling operator offering sports betting, casino, slots, and live dealer products primarily to Vietnamese and other Southeast Asian customers via offshore licensing. Comparable to F168 in target market, product mix, and offshore regulatory model.
• 1xBet: Large offshore iGaming operator offering sports betting, casino, live dealer, and slots with deep penetration in Vietnamese and CIS markets. Comparable to F168 in multi-vertical product strategy, offshore licensing approach, and SEO-driven acquisition.
• M88 (Mansion88): Asia-focused online gambling operator with sportsbook, casino, slots, and live dealer offerings targeted at Vietnamese and Southeast Asian users. Comparable to F168 in product mix and Asian-market GTM.
• Fun88: Offshore-licensed online betting platform with sports, casino, and slots serving Vietnamese and other Asian-language markets. Comparable to F168 in offshore regulatory structure, product breadth, and Asian-language customer base.

Others

• Pragmatic Play: B2B provider of slot games and live casino content to iGaming operators worldwide. Comparable to F168 as a probable supplier of slot game content (such as the 'Siêu Nổ Hũ 777' category) for its slot vertical.
• Evolution Gaming: B2B provider of live dealer casino infrastructure to online gambling operators globally. Comparable to F168's live casino product category as a likely upstream technology supplier enabling F168's Live Dealer offering.

Broad incumbents

• Bet365: Global online gambling incumbent with sports betting, casino, and slots products at massive scale. Comparable to F168 in product verticals but operates as a broad global incumbent rather than a Vietnamese-focused offshore operator.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/PixelBattle_io
• LinkedInlinkedin.com/company/pixel-play-inc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PixelBattle