La Prairie Mutual Insurance
La Prairie Mutual Insurance is a policyholder-owned mutual insurance agency founded in 1873 in Janesville, Wisconsin, providing farm, home, auto, and recreation insurance to local consumers and small agricultural operations through licensed agents.
- Company typePrivate
- Founded1873
- HeadquartersJanesville, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What La Prairie Mutual Insurance does
La Prairie Grove Mutual Insurance Co., operating as La Prairie Mutual Insurance (and DBA La Prairie Grove Insurance), is a policyholder-owned mutual insurance agency founded in 1873 and headquartered in a single office at 460 S. Randall Avenue, Janesville, Wisconsin. The company provides personal and small-commercial insurance across four core product lines — Farm Insurance, Home Insurance (covering homeowners, renters, and condo owners), Auto Insurance (covering cars, trucks, RVs, boats, and motorcycles), and Recreation Insurance — with Equipment Breakdown Insurance offered as an add-on. Customer segments are primarily farm owners, homeowners and renters, auto owners, and recreation vehicle owners in the Janesville area and surrounding southern Wisconsin community.
The company operates as a traditional, relationship-based insurance agency with no proprietary technology platform. Distribution is direct-agent: licensed agents deliver personalized service through phone, email, in-person consultations at the Janesville office, and a website with quote-request and payment functionality. Marketing is limited to the company website, a Facebook page, and an X (Twitter) account, with an emphasis on local presence and community engagement rather than broad digital campaigns. Pricing is quote-based and not publicly disclosed, with billing on a monthly cadence.
Revenue comes from insurance premiums collected from policyholders in exchange for coverage; the company is owned by those policyholders rather than external shareholders. La Prairie is a member company of Grinnell Mutual, which provides reinsurance capacity and operational support to its affiliated regional mutuals. The legal entity is La Prairie Grove Mutual Insurance Co., incorporated in Wisconsin, USA, with no disclosed subsidiaries, funding rounds, or executive team in the input data. Headcount is reported in the 11-50 range.
La Prairie Mutual Insurance firmographics
Firmographics- Name
- La Prairie Mutual Insurance
- Legal name
- La Prairie Grove Mutual Insurance Co.
- Website
- https://laprairieinsurancejanesville.com
- Company type
- Private
- Founded year
- 1873
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- La Prairie Mutual Insurance is a policyholder-owned mutual insurance agency founded in 1873 in Janesville, Wisconsin, providing farm, home, auto, and recreation insurance to local consumers and small agricultural operations through licensed agents.
- Ownership category
- akta.pro rank
La Prairie Mutual Insurance industry classification
Industry- Product category
- Property and Casualty Insurance
- NAICS
- Insurance Agencies and Brokerages (52421)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Crop & Farm Property Insurance (FSAJACAK)
- akta.pro secondary industry
- Homeowners Insurance (FSAJACAA)
Keywords
Where La Prairie Mutual Insurance is headquartered
LocationHeadquarters
- HQ city
- Janesville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
La Prairie Mutual Insurance business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Insurance Premiums: La Prairie Grove Mutual Insurance Co collects insurance premiums from policyholders in exchange for coverage across farm, home, auto, and recreation insurance lines. As a mutual insurance company owned by policyholders, premiums are the primary revenue source funding claims payments and operational expenses.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Insurance coverage tailored to individual needs with no publicly listed pricing tiers |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
La Prairie Mutual Insurance product offering
Product offeringCore offering
La Prairie Mutual Insurance is a locally owned and operated mutual insurance agency that provides property and casualty insurance products including farm, home, auto, and recreation insurance to individuals and businesses in Janesville, Wisconsin and surrounding areas. The company operates on a policyholder-owned mutual structure, offering personalized coverage advice through licensed insurance agents via phone, email, website, and in-person office visits.
Product overview
La Prairie Grove Mutual Insurance Co is a locally owned and operated mutual insurance company since 1873, providing multiple insurance product lines including Farm Insurance, Home Insurance (covering homeowners, renters, and condo owners), Auto Insurance (covering cars, trucks, RVs, boats, and motorcycles), and Recreation Insurance. Equipment breakdown insurance is offered as an additional coverage option. The company operates as a policyholder-owned mutual insurer and is a member of Grinnell Mutual.
Differentiator
Problem solved
Functional benefit
Products and services
- Farm Insurance Insurance coverage designed for farms and agricultural operations, including protection for farms, agricultural equipment, livestock, crops, farm structures, and liability protection for farming operations. Targeted at farm owners and agricultural enterprises needing comprehensive coverage tailored to farm-specific risks.
- Home Insurance Comprehensive property insurance for homeowners, renters, and condo owners covering residences, personal property, and valuables. Targeted at residential property owners in the Wisconsin area seeking protection for their homes and personal assets.
- Auto Insurance Auto coverage for cars, trucks, RVs, boats, and motorcycles, tailored to customer lifestyle and transportation needs. Targeted at individual vehicle owners seeking automotive insurance coverage.
- Recreation Insurance Specialized insurance coverage for recreational vehicles, boats, and related recreational equipment. Targeted at owners of recreational assets with specialized coverage needs.
- Equipment Breakdown Insurance Coverage for equipment breakdown protection for farm and other assets. Targeted at policyholders seeking add-on protection for equipment failure risks.
Companies that use La Prairie Mutual Insurance
Customer profileSegments4 records
Ideal customer profiles3 records
La Prairie Mutual Insurance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
La Prairie Mutual Insurance partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Grinnell MutualcoreGrinnell Mutual is a reinsurance partner and member company association. La Prairie Grove Mutual Insurance Co displays the Grinnell Mutual logo on their website and is identified as a Grinnell Mutual member company. Grinnell Mutual provides reinsurance capacity and support to its member mutual insurance companies.
Scale indicators2 records
Recent moves3 records
Expansion highlights3 records
La Prairie Mutual Insurance competitors and assessment
Company assessmentMarket position
Strengths3 records
Competitive moat4 records
Key highlights6 records
Customer concentration
La Prairie Mutual Insurance social profiles
Digital presenceLa Prairie Mutual Insurance financial estimates
Financial estimateRevenue estimate
Valuation estimate
La Prairie Mutual Insurance leadership team
Management profileNumber of profiles
La Prairie Mutual Insurance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
La Prairie Mutual Insurance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about La Prairie Mutual Insurance
What does La Prairie Mutual Insurance do?
La Prairie Mutual Insurance is a locally owned and operated mutual insurance agency that provides property and casualty insurance products including farm, home, auto, and recreation insurance to individuals and businesses in Janesville, Wisconsin and surrounding areas. The company operates on a policyholder-owned mutual structure, offering personalized coverage advice through licensed insurance agents via phone, email, website, and in-person office visits.
Is La Prairie Mutual Insurance a public or private company?
La Prairie Mutual Insurance is a private company. It is classified as management employee owned and is currently operating.
When was La Prairie Mutual Insurance founded?
La Prairie Mutual Insurance was founded in 1873. It employs 11 to 50 people.
Where is La Prairie Mutual Insurance based?
La Prairie Mutual Insurance is headquartered in Janesville, United States, in the North America region.
How does La Prairie Mutual Insurance make money?
One revenue line is on record: insurance Premiums.
Does La Prairie Mutual Insurance have an API?
No public API is recorded for La Prairie Mutual Insurance.
What industry is La Prairie Mutual Insurance in?
La Prairie Mutual Insurance's product category is Property and Casualty Insurance. Its primary akta.pro industry code is FSAJACAK, Crop & Farm Property Insurance, with a secondary code of FSAJACAA, Homeowners Insurance. Its NAICS code is 52421 and its SIC code is 6411.