Adventure Dental

What Adventure Dental does

Adventure Dental Vision and Orthodontics is a private pediatric healthcare provider delivering integrated dental, vision, and orthodontic services to children aged 6 months to 20 years. The company operates 37+ owned and operated clinic locations across seven U.S. states — California, Colorado, Kansas, Maryland, New Mexico, Oklahoma, and Washington DC — under a multi-brand portfolio that includes Adventure Dental, Adventure Vision, Academy Kids, Kids & Teen Dental Place, and Pediatric Dental Group. The legal entity is managed by Hero Practice Services. The company also operates mobile vision screening units under the Rural Vision Program brand, which have delivered more than 4,000 eye exams to children in rural Colorado and New Mexico since 2021. Core service offerings are dental (exams, cleanings, fluoride treatments, sealants, fillings, extractions, X-rays, crowns), vision (comprehensive eye exams, prescription eyeglasses, treatment of childhood vision conditions), and orthodontics (braces, retainers, malocclusion treatment). The underlying technology stack is conventional for the category: digital X-rays, state-of-the-art dental equipment, and mobile vision screening hardware, with no disclosed app, digital platform, or AI/ML capabilities. The company maintains HIPAA-compliant privacy practices and English/Spanish patient-facing materials.

The business operates a multi-payer revenue model. The primary stream is state Medicaid programs, including Health First Colorado, SoonerCare, KanCare, Turquoise Care, Medi-Cal, Maryland Healthy Smiles, and DC Medicaid, covering pediatric dental, vision, and orthodontic services for eligible children at no out-of-pocket cost. Secondary revenue comes from commercial PPO insurance (Aetna, BCBS, Cigna, Delta, Guardian, Humana, MetLife) and out-of-pocket payments, with orthodontic payment plans starting at 0% down and $125 per month. Community program services are delivered through partnerships with the American Dental Association's Give Kids A Smile program, Von Miller's Von's Vision foundation, and the NM Lions Club's Operation KidSight, providing free dental and vision care to uninsured children.

Go-to-market is direct-to-consumer healthcare delivery anchored in physical clinic access, community outreach events, educational content marketing (a blog library covering dental, vision, and orthodontic topics), healthcare provider referrals, and branded pediatric marketing through superhero mascots such as Captain Smiles, Spex, and Bracket. Patient acquisition leans heavily on Medicaid enrollment, school-based partnerships in rural areas, and word-of-mouth in underserved communities. There is no disclosed digital product surface, mobile app, API, or proprietary software platform. No revenue, headcount, funding, M&A, or leadership change data is available in the input.

Name

Adventure Dental

Legal name

Adventure Dental Vision and Orthodontics

Website

https://kidsdentalvisioncare.com

Company type

Private

Operating status

Operating

Short description

Adventure Dental Vision and Orthodontics is a private pediatric healthcare provider operating 37+ owned clinics across 7 U.S. states, delivering integrated dental, vision, and orthodontic services to Medicaid-enrolled and underserved children ages 6 months to 20 years.

Ownership category

akta.pro rank

Product category

Pediatric Dental Services

NAICS

Offices of Dentists (621210), Offices of Optometrists (62132), Ambulatory Health Care Services (621)

SIC

Services-Health Services (8000)

akta.pro primary industry

Pediatric Orthodontics (HLABABAB)

akta.pro secondary industries

Early Interceptive Orthodontics (Phase I) (HLABABAF), Interceptive/Phase I Pediatric Orthodontics (HLABAGAG)

Keywords

• Pediatric dental care
• Pediatric vision services
• Pediatric orthodontics
• Medicaid dental provider
• Mobile vision screening

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices32 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Medicaid/State Healthcare Programs: Revenue from Medicaid and state healthcare programs (SoonerCare, KanCare, Turquoise Care, Health First Colorado, Medi-Cal, Maryland Healthy Smiles, DC Medicaid) covering pediatric dental, vision, and orthodontic services for children 6 months through 20 years. Medicaid recipients pay no co-payments or premiums.
2. Commercial Insurance: Revenue from commercial insurance plans including PPO plans from Aetna, BCBS, Cigna, Delta, Guardian, Humana, MetLife and others. Insurance verification conducted prior to appointments.
3. Out-of-Pocket Payments: Self-pay revenue for uninsured patients and services not covered by insurance. Payment plans available starting as low as $125 per month for orthodontic treatment.
4. Community Program Services: Free services provided through community programs including Give Kids A Smile, Von's Vision, and Rural Vision Programs for uninsured children.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Adventure Dental Vision and Orthodontics provides pediatric dental, vision, and orthodontic care for children ages 6 months to 20 years. Services include comprehensive dental exams, cleanings, X-rays, fluoride treatments, sealants, fillings, extractions, pediatric eye exams, prescription eyeglasses, braces, and retainers. Care is delivered through 37+ owned clinic locations across 7 states and mobile vision units serving rural communities, with broad Medicaid and commercial insurance acceptance.

Product overview

Adventure Dental provides pediatric dental, vision, and orthodontic services for children from 6 months to 20 years of age. Their integrated service model offers dental care (exams, cleanings, sealants, fillings, extractions, X-rays), vision care (comprehensive eye exams, prescription eyeglasses), and orthodontics (braces, retainers) primarily through a network of physical clinic locations. The company operates under multiple sub-brands including Adventure Dental Vision Orthodontics, Academy Kids, Kids and Teen Dental Place, and Pediatric Dental Group across seven states. They also operate community outreach programs including the Rural Vision Program (mobile eye care for rural communities in Colorado and New Mexico), Give Kids A Smile (free dental care for uninsured children), and Von's Vision/Von's Locker Days (free glasses for uninsured children through partnership with Von Miller). The company focuses on underserved communities and accepts Medicaid and most insurance plans.

Differentiator

Problem solved

Functional benefit

Brands

• Captain Smiles: Superhero mascot character who reminds children to brush their teeth with a catchy tune
• Spex
• Twinkle
• Bracket
• Iris
• X-Ray
• Captain's Care Club
• Adventure Vision
• Rural Vision Program

Products and services

• Pediatric Dental Services

Quantifiable outcome

• Over 4,000 eye exams provided to children in rural communities since 2021
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core.

• Give Kids A Smile (American Dental Association)coreStrategic or Co-development PartnerAnnual participation in ADA's Give Kids A Smile program providing free pediatric dental services to uninsured children. The ADA program involves 6,500 dentists and 30,000 dental team members serving 300,000+ children nationally each year.
• Von's Vision (Von Miller)coreStrategic or Co-development PartnerPartnership with former NFL player Von Miller's Von's Vision foundation to provide free vision care and glasses to uninsured children in Colorado communities. Adventure hosts 'Von's Locker Days' events at multiple Colorado locations where uninsured children receive free glasses.
• NM Lions Club / Operation KidSightcoreStrategic or Co-development PartnerPartnership with NM Lions Club's Operation KidSight program to provide free eye exams and glasses to uninsured children in rural New Mexico communities through the Rural Vision Program.
• Colorado Rural Vision Program PartnerscoreStrategic or Co-development PartnerCollaboration with school districts and community organizations across rural Colorado to deliver mobile vision care services. Partners include Sierra Grande School District, Yuma School District, Wray School District, Holyoke School District, and other rural communities.
• State Medicaid ProgramscoreChannel Partner/ Reseller/ DistributorParticipating provider network for Medicaid programs including SoonerCare (OK), KanCare (KS), Turquoise Care (NM), Health First Colorado (CO), Medi-Cal (CA), Maryland Healthy Smiles (MD), and DC Medicaid. These partnerships enable coverage for pediatric dental, vision, and orthodontic services for low-income children.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Smile Doctors: Smile Doctors is the largest orthodontic-focused DSO in the US. Comparable to Adventure Dental's orthodontic service line given its pediatric and adolescent patient mix, multi-state clinic footprint, and financing-driven go-to-market.
• Benevis: Benevis (parent of Kool Smiles and similar brands) operates one of the largest Medicaid-focused pediatric dental networks in the US. Most directly comparable to Adventure Dental given its pediatric-only focus, multi-state Medicaid credentialing, and concentration on underserved populations.
• Children's Dental Health: Children's Dental Health is a pediatric-only dental and orthodontic practice group operating across the Mid-Atlantic and Northeast. Comparable to Adventure Dental given its pediatric specialty focus, orthodontic service line, and multi-location clinic model.

Broad incumbents

• Pacific Dental Services: Pacific Dental Services supports hundreds of dental offices across the US with clinical and operational infrastructure. Comparable to Adventure Dental as a multi-state dental practice platform, though its portfolio skews toward general and adult dentistry rather than pediatric specialty.
• Aspen Dental: Aspen Dental (TAG - The Aspen Group) operates a large multi-state DSO with explicit focus on underserved and uninsured patients. Comparable to Adventure Dental's value-based positioning and Medicaid-adjacent patient base, though primarily general dentistry.
• Great Expressions Dental Centers: Great Expressions is a multi-state DSO providing general, specialty, and orthodontic dental care with broad insurance and Medicaid acceptance. Comparable as a clinic-network peer with similar payer-mix strategy, though not pediatric-specialized.
• Heartland Dental: Heartland Dental is the largest US DSO supporting general and specialty dental offices nationwide. Comparable as a multi-state dental practice support organization with clinic-management infrastructure, though broader in scope than Adventure Dental's pediatric specialty.

Emerging players

• Tend: Tend is a venture-backed dental startup building a modernized multi-location dental brand. Comparable as a technology-enabled, multi-location dental operator, though it targets insured/commercial urban consumers rather than Medicaid pediatric populations.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adventure Dental