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Medicare Supplement Solutions

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Namestring
Medicare Supplement Solutions
Legal namestring
Medigap.com
Company typeenum
Private
Founded yearint
2013
Descriptiontext

Medicare Supplement Solutions, operating primarily under the Medigap.com brand, is a US-based private online insurance brokerage and comparison platform founded in 2013 and headquartered in Miami, Florida. The company connects Medicare-eligible consumers (primarily individuals aged 65 and older enrolled in Medicare Parts A and B) with private insurance carriers offering Medicare Supplement (Medigap), Medicare Advantage (Part C), and Medicare Part D prescription drug plans. Its product surface covers all ten standardized Medigap letter plans (A, B, C, D, F, G, K, L, M, N), including high-deductible variants, alongside Medicare Advantage plan types (HMO, PPO, PFFS, SNP, MAPD) and Part D coverage, with state- and carrier-level landing pages designed to capture organic search intent.

The underlying technology is a web-based comparison platform with online quote forms, state/carrier landing pages, and a call-routing system that hands off to licensed insurance agents via a toll-free number. Content marketing (educational articles, Medicare enrollment guides, AEP coverage) and SEO form the top-of-funnel acquisition motion, with phone-based inside sales staffed by licensed agents converting intent at the bottom of the funnel. The company maintains an A+ BBB accreditation and a Trustpilot presence, and reports having served more than 3 million customers since inception.

The business model is an affiliate-referral / lead-generation model: the service is free to consumers with no obligation to enroll, and the company earns commissions from independent insurance carriers when referred customers purchase plans. There is no publicly disclosed revenue, no external funding, no parent company, and no disclosed management team, suggesting a founder-/management-controlled private company with a lean 11–50 person operating structure.

Short descriptiontext

Medicare Supplement Solutions (Medigap.com) is a US-based online insurance brokerage that compares Medicare Supplement, Medicare Advantage, and Part D plans for Medicare-eligible consumers and earns carrier referral commissions on bound policies.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersMiami, United States
HQ citystring
Miami
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
Medicare supplement insurance, health insurance comparison, Medigap plan quotes, Medicare Advantage plans, senior insurance brokerage
Industry3 codes
1Medigap Distribution & Brokerage (Captive/Independent/IMO/FMO)
CodeHLAEADADPrimaryYes
2Medicare Supplement (Medigap) Plans
CodeFSAIAGABPrimaryNo
3MA-PD Plans (Medicare Advantage with Prescription Drug Coverage)
CodeFSAIAGAGPrimaryNo
NAICS code1 code
  • Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds524292
SIC code1 code
  • Insurance Agents, Brokers & Service6411
Product category
Medicare Insurance Brokerage
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Insurance Referral Commissions
TypeAffiliate Referral
Description

Medigap.com connects individuals with independent insurance providers and earns commissions when customers purchase Medicare plans through their platform. The service is free for consumers to use.

medigap.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Marketing or Sales, Personnel, Technology or R&D, Operations
Pricing details1 tier
1Free consumer service
ModelFreemiumBilling cadenceOthers
Notes

Medigap.com is free to use for consumers. No cost to get a quote and no obligation to apply. The company earns commissions from insurance carriers when customers enroll in plans.

medigap.com
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Medicare Supplement Solutions operates medigap.com, a free online comparison and quote platform that helps Medicare-eligible consumers evaluate and connect with insurance carriers offering Medicare Supplement (Medigap), Medicare Advantage, and Medicare Part D plans. The service combines a self-serve web comparison tool with licensed insurance agents available by phone to assist seniors in selecting and enrolling in coverage.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Medicare Supplement Solutions (Medigap.com) operates as a Medicare insurance comparison and brokerage platform offering Medicare Supplement (Medigap) plans, Medicare Advantage plans, and Medicare Part D prescription drug coverage. The core Medigap product line includes standardized letter plans (A, B, C, D, F, G, K, L, M, N) with both standard and high-deductible options. The platform connects consumers with independent insurance providers, allowing comparison of plans by state and carrier at no cost to the user.

Product and service4 records
1Medicare Plan Comparison and Quote Service
CategoryMedicare Insurance Brokerage
Description

Free multi-carrier online comparison and quote service for U.S. Medicare-eligible individuals, supported by licensed insurance agents, that aggregates Medicare Supplement, Medicare Advantage, and Part D plans into a single comparison experience.

2Medicare Supplement (Medigap) Plans
CategoryMedicare Supplement Insurance
Description

Standardized Medicare Supplement insurance plans designed to fill coverage gaps in Original Medicare, compared and offered through Medigap.com's multi-carrier platform for U.S. seniors aged 65 and over.

3Medicare Advantage Plans
CategoryMedicare Advantage Insurance
Description

Medicare Part C Medicare Advantage plan options (typically HMO and PPO structures) aggregated and compared on Medigap.com for U.S. Medicare-eligible consumers seeking an alternative to Original Medicare with bundled Part D coverage.

4Medicare Part D Plans
CategoryMedicare Part D Prescription Drug Coverage
Description

Standalone Medicare Part D prescription drug coverage plans from multiple carriers, compared on Medigap.com for U.S. seniors who need drug coverage paired with Original Medicare or a Medigap plan.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
1Multiple Medicare Insurance Carriers
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Medigap.com works with multiple independent insurance providers offering Medicare Advantage, Medicare Supplement, and Part D prescription drug plans. The platform compares plans from a select group of carriers to help consumers find coverage that meets their needs. The company earns commissions when customers purchase plans through their referral.

medigap.com
Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

GoHealth is a major Medicare-focused insurance brokerage operating a telephonic and online agent model. Directly comparable on GTM motion (digital leads → licensed agents → carrier commissions) and customer segment (Medicare-eligible seniors).

TypeEmerging player
Description

Policygenius is an online insurance marketplace with growing Medicare and senior product offerings. Comparable multi-carrier digital brokerage model though historically more weighted toward life and disability than Medigap.

TypeDirect peer
Description

QuoteWizard, owned by LendingTree, is an insurance comparison marketplace distributing Medicare and senior health leads. Comparable digital comparison model with carrier commission monetization and licensed agent conversion.

TypeDirect peer
Description

SelectQuote operates senior-focused insurance comparison platforms (including SelectQuote Senior) across Medicare Supplement, Medicare Advantage, and ancillary products. Comparable multi-carrier comparison model targeting the same 65+ demographic.

TypeDirect peer
Description

SmartFinancial operates a comparison platform for insurance products including Medicare coverage. Comparable as a multi-product, multi-carrier online broker using a digital lead capture and agent closing motion.

TypeDirect peer
Description

Medicare.com is an online Medicare insurance marketplace that compares Medigap, Medicare Advantage, and Part D plans across carriers. Directly competes with Medigap.com for the same SEO keywords and senior demographic.

TypeBroad incumbent
Description

UnitedHealthcare, the largest Medigap carrier via its AARP co-branded plans, operates extensive direct-to-consumer Medicare marketing. Comparable as the dominant carrier partner Medigap.com distributes and a potential disintermediator via owned DTC channels.

TypeDirect peer
Description

HealthPlanOne is an online Medicare broker connecting beneficiaries with Medicare Advantage, Supplement, and Part D plans. Directly comparable in distribution model (multi-carrier digital brokerage), target market, and revenue model (carrier commissions).

TypeBroad incumbent
Description

Mutual of Omaha is one of the largest Medigap underwriters in the US and operates its own direct-to-consumer Medicare channels. Comparable because it is both a key carrier Medigap.com distributes and a vertically integrated competitor pushing DTC.

TypeDirect peer
Description

eHealth is one of the largest US online health insurance marketplaces, with a heavy Medicare and individual health focus. Directly comparable as a multi-carrier broker acquiring seniors via digital content and licensed agents.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Medicare Supplement Solutions

Medicare Insurance Brokeragemedicaresupplementsolutions.com

Medicare Supplement Solutions (Medigap.com) is a US-based online insurance brokerage that compares Medicare Supplement, Medicare Advantage, and Part D plans for Medicare-eligible consumers and earns carrier referral commissions on bound policies.

What Medicare Supplement Solutions does

Medicare Supplement Solutions, operating primarily under the Medigap.com brand, is a US-based private online insurance brokerage and comparison platform founded in 2013 and headquartered in Miami, Florida. The company connects Medicare-eligible consumers (primarily individuals aged 65 and older enrolled in Medicare Parts A and B) with private insurance carriers offering Medicare Supplement (Medigap), Medicare Advantage (Part C), and Medicare Part D prescription drug plans. Its product surface covers all ten standardized Medigap letter plans (A, B, C, D, F, G, K, L, M, N), including high-deductible variants, alongside Medicare Advantage plan types (HMO, PPO, PFFS, SNP, MAPD) and Part D coverage, with state- and carrier-level landing pages designed to capture organic search intent.

The underlying technology is a web-based comparison platform with online quote forms, state/carrier landing pages, and a call-routing system that hands off to licensed insurance agents via a toll-free number. Content marketing (educational articles, Medicare enrollment guides, AEP coverage) and SEO form the top-of-funnel acquisition motion, with phone-based inside sales staffed by licensed agents converting intent at the bottom of the funnel. The company maintains an A+ BBB accreditation and a Trustpilot presence, and reports having served more than 3 million customers since inception.

The business model is an affiliate-referral / lead-generation model: the service is free to consumers with no obligation to enroll, and the company earns commissions from independent insurance carriers when referred customers purchase plans. There is no publicly disclosed revenue, no external funding, no parent company, and no disclosed management team, suggesting a founder-/management-controlled private company with a lean 11–50 person operating structure.

Medicare Supplement Solutions firmographics

Firmographics
Name
Medicare Supplement Solutions
Legal name
Medigap.com
Website
https://medicaresupplementsolutions.com
Company type
Private
Founded year
2013
Operating status
Operating
Headcount range
11–50 employees
Short description
Medicare Supplement Solutions (Medigap.com) is a US-based online insurance brokerage that compares Medicare Supplement, Medicare Advantage, and Part D plans for Medicare-eligible consumers and earns carrier referral commissions on bound policies.
Ownership category
akta.pro rank

Medicare Supplement Solutions industry classification

Industry
Product category
Medicare Insurance Brokerage
NAICS
Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds (524292)
SIC
Insurance Agents, Brokers & Service (6411)
akta.pro primary industry
Medigap Distribution & Brokerage (Captive/Independent/IMO/FMO) (HLAEADAD)
akta.pro secondary industries
Medicare Supplement (Medigap) Plans (FSAIAGAB), MA-PD Plans (Medicare Advantage with Prescription Drug Coverage) (FSAIAGAG)

Keywords

  • Medicare supplement insurance
  • Health insurance comparison
  • Medigap plan quotes
  • Medicare Advantage plans
  • Senior insurance brokerage

Where Medicare Supplement Solutions is headquartered

Location

Headquarters

HQ city
Miami
HQ country
United States
HQ region
North America

Markets served

Medicare Supplement Solutions business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Marketing or Sales, Personnel, Technology or R&D, Operations

Revenue model

  1. Insurance Referral Commissions: Medigap.com connects individuals with independent insurance providers and earns commissions when customers purchase Medicare plans through their platform. The service is free for consumers to use.

Pricing tiers

ModelBillingPrice
FreemiumOthersFree consumer service

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Medicare Supplement Solutions product offering

Product offering

Core offering

Medicare Supplement Solutions operates medigap.com, a free online comparison and quote platform that helps Medicare-eligible consumers evaluate and connect with insurance carriers offering Medicare Supplement (Medigap), Medicare Advantage, and Medicare Part D plans. The service combines a self-serve web comparison tool with licensed insurance agents available by phone to assist seniors in selecting and enrolling in coverage.

Product overview

Medicare Supplement Solutions (Medigap.com) operates as a Medicare insurance comparison and brokerage platform offering Medicare Supplement (Medigap) plans, Medicare Advantage plans, and Medicare Part D prescription drug coverage. The core Medigap product line includes standardized letter plans (A, B, C, D, F, G, K, L, M, N) with both standard and high-deductible options. The platform connects consumers with independent insurance providers, allowing comparison of plans by state and carrier at no cost to the user.

Differentiator

Problem solved

Functional benefit

Products and services

  • Medicare Plan Comparison and Quote Service Free multi-carrier online comparison and quote service for U.S. Medicare-eligible individuals, supported by licensed insurance agents, that aggregates Medicare Supplement, Medicare Advantage, and Part D plans into a single comparison experience.
  • Medicare Supplement (Medigap) Plans Standardized Medicare Supplement insurance plans designed to fill coverage gaps in Original Medicare, compared and offered through Medigap.com's multi-carrier platform for U.S. seniors aged 65 and over.
  • Medicare Advantage Plans Medicare Part C Medicare Advantage plan options (typically HMO and PPO structures) aggregated and compared on Medigap.com for U.S. Medicare-eligible consumers seeking an alternative to Original Medicare with bundled Part D coverage.
  • Medicare Part D Plans Standalone Medicare Part D prescription drug coverage plans from multiple carriers, compared on Medigap.com for U.S. seniors who need drug coverage paired with Original Medicare or a Medigap plan.

Companies that use Medicare Supplement Solutions

Customer profile

Segments1 record

Ideal customer profiles1 record

Medicare Supplement Solutions technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Medicare Supplement Solutions partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Multiple Medicare Insurance CarrierscoreChannel Partner/ Reseller/ DistributorMedigap.com works with multiple independent insurance providers offering Medicare Advantage, Medicare Supplement, and Part D prescription drug plans. The platform compares plans from a select group of carriers to help consumers find coverage that meets their needs. The company earns commissions when customers purchase plans through their referral.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Medicare Supplement Solutions competitors and assessment

Company assessment

Direct peers

  • GoHealth: GoHealth is a major Medicare-focused insurance brokerage operating a telephonic and online agent model. Directly comparable on GTM motion (digital leads → licensed agents → carrier commissions) and customer segment (Medicare-eligible seniors).
  • QuoteWizard (LendingTree): QuoteWizard, owned by LendingTree, is an insurance comparison marketplace distributing Medicare and senior health leads. Comparable digital comparison model with carrier commission monetization and licensed agent conversion.
  • SelectQuote: SelectQuote operates senior-focused insurance comparison platforms (including SelectQuote Senior) across Medicare Supplement, Medicare Advantage, and ancillary products. Comparable multi-carrier comparison model targeting the same 65+ demographic.
  • SmartFinancial: SmartFinancial operates a comparison platform for insurance products including Medicare coverage. Comparable as a multi-product, multi-carrier online broker using a digital lead capture and agent closing motion.
  • Medicare.com: Medicare.com is an online Medicare insurance marketplace that compares Medigap, Medicare Advantage, and Part D plans across carriers. Directly competes with Medigap.com for the same SEO keywords and senior demographic.
  • HealthPlanOne: HealthPlanOne is an online Medicare broker connecting beneficiaries with Medicare Advantage, Supplement, and Part D plans. Directly comparable in distribution model (multi-carrier digital brokerage), target market, and revenue model (carrier commissions).
  • eHealth (now Benefitalign / EHI): eHealth is one of the largest US online health insurance marketplaces, with a heavy Medicare and individual health focus. Directly comparable as a multi-carrier broker acquiring seniors via digital content and licensed agents.

Emerging players

  • Policygenius (part of Zillow Group): Policygenius is an online insurance marketplace with growing Medicare and senior product offerings. Comparable multi-carrier digital brokerage model though historically more weighted toward life and disability than Medigap.

Broad incumbents

  • UnitedHealthcare / AARP Medicare Supplement: UnitedHealthcare, the largest Medigap carrier via its AARP co-branded plans, operates extensive direct-to-consumer Medicare marketing. Comparable as the dominant carrier partner Medigap.com distributes and a potential disintermediator via owned DTC channels.
  • Mutual of Omaha: Mutual of Omaha is one of the largest Medigap underwriters in the US and operates its own direct-to-consumer Medicare channels. Comparable because it is both a key carrier Medigap.com distributes and a vertically integrated competitor pushing DTC.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Medicare Supplement Solutions social profiles

Digital presence

Medicare Supplement Solutions financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Medicare Supplement Solutions leadership team

Management profile

Number of profiles

Medicare Supplement Solutions funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Medicare Supplement Solutions M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Medicare Supplement Solutions

What does Medicare Supplement Solutions do?

Medicare Supplement Solutions operates medigap.com, a free online comparison and quote platform that helps Medicare-eligible consumers evaluate and connect with insurance carriers offering Medicare Supplement (Medigap), Medicare Advantage, and Medicare Part D plans. The service combines a self-serve web comparison tool with licensed insurance agents available by phone to assist seniors in selecting and enrolling in coverage.

Is Medicare Supplement Solutions a public or private company?

Medicare Supplement Solutions is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Medicare Supplement Solutions founded?

Medicare Supplement Solutions was founded in 2013. It employs 11 to 50 people.

Where is Medicare Supplement Solutions based?

Medicare Supplement Solutions is headquartered in Miami, United States, in the North America region.

How does Medicare Supplement Solutions make money?

One revenue line is on record: insurance Referral Commissions.

Who are Medicare Supplement Solutions's main competitors?

Direct peers on record are GoHealth, QuoteWizard (LendingTree), SelectQuote, SmartFinancial, Medicare.com, HealthPlanOne and eHealth (now Benefitalign / EHI). Policygenius (part of Zillow Group) is listed as an emerging player. Broad incumbents are UnitedHealthcare / AARP Medicare Supplement and Mutual of Omaha.

Does Medicare Supplement Solutions have an API?

No public API is recorded for Medicare Supplement Solutions.

What industry is Medicare Supplement Solutions in?

Medicare Supplement Solutions's product category is Medicare Insurance Brokerage. Its primary akta.pro industry code is HLAEADAD, Medigap Distribution & Brokerage (Captive/Independent/IMO/FMO), with a secondary code of FSAIAGAB, Medicare Supplement (Medigap) Plans. Its NAICS code is 524292 and its SIC code is 6411.

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