Red Hot Gameart

What Red Hot Gameart does

RedHot Gameart (legal entity RedHot Software (Shanghai) Limited, also operating as RedHot CG and RedHot) is a B2B game art outsourcing studio founded in 2010 and headquartered in Shanghai, China. The company provides outsourced art production services to AAA video game developers and publishers worldwide, with a service portfolio spanning 3D character modeling, environment and prop art, hard surface modeling (vehicles, weapons, tools), concept art, and visual effects/cinematics. Named engagements span marquee franchises including Call of Duty, God of War, Horizon, The Last of Us, Marvel's Avengers, Valorant, Destiny 2, Diablo 4, Starfield, Spider-Man 2, and Farming Simulator, with customer logos at Activision, Sony/Naughty Dog, Riot Games, Square Enix, Ubisoft, EA, Bethesda, GIANTS Software, Crystal Dynamics, Rebellion, Guerrilla Games, Treyarch, Infinity Ward, Monolith Productions, Warner Bros. Interactive Entertainment, Tencent, and Wargaming.

The company operates seven studio locations — Shanghai (HQ), Chengdu, Dalian, Zhengzhou, Kunshan, and Changsha in China, plus Yogyakarta, Indonesia (the only studio outside China, structured as a fully remote 2D hub). Aggregate disclosed headcount is materially higher than the firmographic 51-100 band, with 80+ artists at Chengdu, 120+ at Zhengzhou, and substantial teams at other sites. Leadership comprises CEO and Founder Daniel Staton and Chief Revenue Officer Claas Grimm, who has represented the company at GDC Europe. The studio is integrated into the Keywords Studios network, providing shared global HR and client infrastructure (multiple studio email addresses resolve to @keywordsstudios.com domains).

The business model is professional services / project-based B2B outsourcing: revenue is generated through contracts with game developers for art deliverables tied to specific titles and franchise seasons, with no public pricing and engagement terms negotiated per project. No external funding rounds, ownership transactions, or IPO events are disclosed. Customer acquisition relies on portfolio-led marketing, organic search, and speaking presence at industry events such as GDC Europe and the External Development Summit (XDS).

Name

Red Hot Gameart

Legal name

RedHot Software (Shanghai) Limited

Website

https://redhotgameart.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

51–100 employees

Short description

RedHot Gameart is a B2B game art outsourcing studio operating seven studios across China and Indonesia, providing 3D character, environment, hard-surface, concept, and VFX art services to AAA game developers including Activision, Sony, Riot Games, and Ubisoft.

Ownership category

akta.pro rank

Product category

Game Art Production Services

NAICS

Motion Picture and Video Production (51211)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Outsourced Art/Audio Production Services (2D/3D, Animation, VFX, Audio/VO) (MPAFAKAM)

akta.pro secondary industry

Outsourcing Studios (Art/Animation/Audio/Engineering Support) (MPAFAAAN)

Keywords

• Game art outsourcing
• 3D character modeling
• Environment art services
• Game VFX production
• Hard surface modeling

Headquarters

HQ city

Shanghai

HQ country

China

HQ region

Asia

Offices7 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Game Art Outsourcing Services: B2B outsourcing services providing game art creation for major game developers and publishers. Revenue generated through project-based contracts for character models, environment assets, concept art, hard surface, and VFX work.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

RedHot Gameart is a B2B game art outsourcing studio that produces 2D and 3D character models, environment assets, hard surface models, concept art, and visual effects for AAA video game developers and publishers. The studio operates as an embedded production partner on a project basis for major franchises such as Call of Duty, God of War, Horizon, The Last of Us, and Valorant.

Product overview

RedHot (also referred to as RedHot CG or RedHot Software) is a Creative Digital Agency that specializes in Game Art outsourcing services. The company operates as a service provider rather than a product company, offering comprehensive game art production including 3D character art, environment art, hard surface modeling, concept art, and VFX. RedHot works as an embedded partner with major AAA game developers including Activision, Sony/Naughty Dog, Riot Games, Square Enix, Ubisoft, and others. The company has seven studio locations across China (Shanghai, Chengdu, Dalian, Zhengzhou, Kunshan, Changsha) and Indonesia (Yogyakarta) to serve global clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Game Art Outsourcing Services
• Character Art Services
• Environment Art & Props
• Hard Surface Modeling
• VFX Services Visual effects production for games, including post-production and cinematics, delivered by RedHot's dedicated VFX department launched in August 2014.

Quantifiable outcome

• Consistently high quality delivery meeting AAA art standards
• +1 more outcomes

Named customers18 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Keywords StudioscoreStrategic or Co-development PartnerRedHot is part of Keywords Studios network, operating as a subsidiary/studio under the Keywords Studios umbrella. This provides global reach and resources while maintaining specialized game art focus.

Scale indicators3 records

Recent moves13 records

Expansion highlights6 records

Direct peers

• Pingle Games: Pingle Games is a co-development, porting, and game art services studio based in Eastern Europe serving AAA and AA publishers. It competes with RedHot on art production and co-development services for major game franchises.
• Virtuos: Virtuos is the largest pure-play game art outsourcing studio globally, with a multi-studio footprint spanning Asia, Europe, and North America. It offers 3D character/environment art, VFX, and co-development services to AAA publishers including Activision, Ubisoft, and Square Enix — directly mirroring RedHot's offering, customer profile, and franchise portfolio (Call of Duty, Assassin's Creed).
• Dhruva Interactive: Dhruva Interactive is an India-based game art and development services studio serving AAA and mobile publishers globally. It competes directly with RedHot on art outsourcing for game titles, with comparable service offerings in character, environment, and VFX production.
• Sperasoft: Sperasoft (a Keywords Studios subsidiary) is a game development and art production services company with studios in Eastern Europe. It is a sister company to RedHot under Keywords Studios, offering co-development and art services to AAA publishers — overlapping significantly on customer base and service portfolio.
• Double Eleven: Double Eleven is a UK-based game development and porting studio serving publishers including Rockstar and SEGA on co-development, porting, and remaster work. It is comparable to RedHot as a multi-discipline game production services partner to AAA publishers, though with a more UK/Europe-based studio footprint.
• Amber: Amber is a game development and art production services company with studios in Poland and Romania serving AAA publishers worldwide. It directly competes with RedHot on character, environment, and VFX art outsourcing for major game franchises.
• Room 8 Group: Room 8 Group is a multi-studio game art and co-development services provider with operations in Ukraine, Poland, and other locations, serving AAA and AA game publishers. It directly competes with RedHot for outsourced art production work on major franchises and offers comparable art production and co-development services.
• Platige Image: Platige Image is a Polish game art and VFX production studio with strong credentials in cinematics, trailers, and AAA in-game art. It serves a similar AAA publisher base as RedHot and offers overlapping art production and cinematic capabilities.
• Lemon Sky Studios: Lemon Sky Studios is a game art and animation outsourcing studio with studios in Asia and North America, serving AAA developers with character, environment, and cinematic art services. It targets the same AAA publisher customer base as RedHot with comparable 3D art production capabilities.

Broad incumbents

• Keywords Studios: Keywords Studios is RedHot's parent company and the largest publicly listed games services platform globally, offering QA, localization, LiveOps, art production, and engineering support to AAA publishers. It is the broader incumbent that owns RedHot and bundles RedHot's art services into enterprise contracts.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/kws-redhotindonesia

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Red Hot Gameart