Double Eleven
Double Eleven is an independent UK game developer and publisher that co-develops and ports AAA franchises (Red Dead Redemption, Minecraft Dungeons, Fallout 76, Rust) for tier-1 IP holders, while also self-publishing titles like Prison Architect, RimWorld, and original IP Blindfire across PC, console, and mobile platforms.
- Company typePrivate
- Founded2009
- HeadquartersMiddlesbrough, United Kingdom
- Headcount251–500
- GTM typeB2B and B2C
- OfferingSoftware
What Double Eleven does
Double Eleven is an independent, UK-headquartered game developer and publisher founded in 2009 in Middlesbrough by Lee Hutchinson. The company operates a dual business model: (i) a co-development and porting services practice that works with tier-1 IP holders—Rockstar Games, Mojang Studios, Bethesda Game Studios, Obsidian Entertainment, TT Games, Facepunch Studios, Ludeon Studios, Paradox Interactive, and Xbox Game Studios—on franchises including Red Dead Redemption, Minecraft Dungeons, Fallout 76, Rust Console Edition, Grounded, and LEGO Harry Potter Collection; and (ii) a publishing arm that self-publishes and operates titles such as Prison Architect, Prison Architect 2, RimWorld Console Edition, and the original IP Blindfire across PC (Steam, Epic), PlayStation, Xbox, Nintendo Switch, and mobile (Netflix Games), with day-one availability on Xbox Game Pass for select titles.
The studio employs 440+ people across its Middlesbrough headquarters (Boho X, a seven-story facility completed March 2024) and a 12,000-square-foot Kuala Lumpur studio opened in 2020, and has shipped 20+ titles across three console generations. Technology capabilities span multi-platform engineering (port, optimization, certification), custom Systems Development tooling, and live service infrastructure supporting hundreds of thousands of concurrent players for titles like Rust Console Edition. Revenue is generated through fixed-fee/royalty-bearing co-development contracts, platform store sales of published titles, subscription-channel placement (Xbox Game Pass, PlayStation Plus, Netflix Games), and live service content updates; Blindfire's May 2026 move to free-to-play introduces a freemium monetization layer. The company is owned by Pneuma Group following a 2025 leadership transition in which founders Kimberley Turner and Mark South were appointed co-CEOs and Lee Hutchinson became Chairman of the parent.
Double Eleven firmographics
Firmographics- Name
- Double Eleven
- Legal name
- Double Eleven Ltd
- Website
- https://double11.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Double Eleven is an independent UK game developer and publisher that co-develops and ports AAA franchises (Red Dead Redemption, Minecraft Dungeons, Fallout 76, Rust) for tier-1 IP holders, while also self-publishing titles like Prison Architect, RimWorld, and original IP Blindfire across PC, console, and mobile platforms.
- Ownership category
- akta.pro rank
Double Eleven industry classification
Industry- Product category
- Video Game Development & Publishing
- NAICS
- Software Publishers (5132), Custom Computer Programming Services (541511)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Full-Service Game Publishers (1st/2nd/3rd-Party Publishing) (MPAFABAA)
- akta.pro secondary industries
- Indie Game Studios (MPAFAAAC), Mobile & F2P Game Studios (MPAFAAAB)
Keywords
Where Double Eleven is headquartered
LocationHeadquarters
- HQ city
- Middlesbrough
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Double Eleven business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Game Development Services: Double Eleven works as a co-development partner with major studios like Rockstar Games, Bethesda Game Studios, Mojang Studios, Obsidian Entertainment, TT Games, and Facepunch Studios to develop and port games to new platforms.
- Publishing: Self-publishes titles including Rust Console Edition, RimWorld Console Edition, and Blindfire on PC, console and mobile platforms. Also publishes titles for partners like Paradox Interactive (Prison Architect series).
- Live Service Support: Provides ongoing content updates and server support for live service games, supporting hundreds of thousands of players.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Blindfire free-to-play model |
Go-to-market motion2 records
Distribution channels8 records
Marketing channels5 records
Double Eleven product offering
Product offeringCore offering
Double Eleven is a full-service independent game developer and publisher that operates two complementary businesses: (1) co-development partnerships with major IP holders such as Rockstar Games, Bethesda Game Studios, Mojang Studios, and Obsidian Entertainment, porting and supporting their titles across console, PC, and mobile platforms; and (2) self-publishing original and partnered game titles such as Blindfire, Rust Console Edition, RimWorld Console Edition, Prison Architect, and Prison Architect 2 directly to consumers. The company also provides ongoing live service support, including content updates and server maintenance for hundreds of thousands of concurrent players.
Product overview
Double Eleven is an independent game developer and publisher with over 15 years of experience, operating studios in Middlesbrough, UK and Kuala Lumpur, Malaysia. The company operates a dual business model: (1) as a development partner bringing major franchises to new platforms and audiences through co-development arrangements with IP holders like Rockstar Games, Mojang Studios, Bethesda Game Studios, Obsidian Entertainment, TT Games, and Paradox Interactive; and (2) as a publisher of its own titles including Rust Console Edition, RimWorld Console Edition, and the original IP Blindfire. Their published and developed portfolio includes action-adventure titles (Red Dead Redemption, LEGO Harry Potter Collection), survival games (Rust Console Edition, Grounded), RPGs (Fallout 76), simulation titles (Prison Architect, Prison Architect 2, RimWorld Console Edition), and action games (Minecraft Dungeons). The company provides live service game support, custom development tools, and publishes titles across PC, console (PlayStation, Xbox, Nintendo Switch), and mobile platforms.
Differentiator
Problem solved
Functional benefit
Products and services
- Blindfire Double Eleven's first original IP — an online multiplayer first-person shooter set in pitch-black battlefields where stealth, sound, and strategy drive survival in neon-soaked, blacklight-infused arenas; for console and PC gamers.
- Red Dead Redemption Co-developed console and PC port of Rockstar Games' critically acclaimed Western action-adventure title following former outlaw John Marston; for console, PC, and mobile gamers.
- Fallout 76
- Minecraft Dungeons Co-developed with Mojang Studios — an action-adventure dungeon-crawler set in the Minecraft universe where players battle iconic mobs and collect legendary items; for console and PC gamers.
- LEGO Harry Potter Collection Co-developed with TT Games and published by Warner Bros. Games — a remastered compilation of LEGO Harry Potter Years 1-4 and Years 5-7 with enhanced graphics, spell-casting, potion-making, and duelling; for console and PC gamers.
- Grounded Co-developed with Obsidian Entertainment — a community-focused cooperative survival adventure game where players explore, build, and survive together in a backyard environment; for console and PC gamers.
- Rust Console Edition Co-developed and published with Facepunch Studios — a multiplayer survival RPG where players overcome hunger, thirst, and cold, build shelter, and protect themselves from other players; for console survival game players.
- Prison Architect 2 Published in partnership with Paradox Interactive — a 3D construction and management simulation with multi-floor building, deeper simulation, and inhabitant behavior systems; for PC and console simulation players.
- Prison Architect Published in partnership with Paradox Interactive — a classic prison-builder simulation where players design, manage, and operate their own maximum security prison; for PC and console simulation players.
- RimWorld Console Edition Co-developed and published with Ludeon Studios — an AI-driven sci-fi colony simulator with an intelligent AI Storyteller system that generates narrative events; for console strategy/simulation players.
- Co-Development & Porting Services Professional co-development, porting, optimization, and live service support services for major game publishers and IP holders, covering console, PC, and mobile platforms; for game publishers, studios, and IP holders.
Quantifiable outcome
- Grounded reached 20 million players
- +3 more outcomes
Companies that use Double Eleven
Customer profileNamed customers10 records
Segments2 records
Ideal customer profiles2 records
Double Eleven technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability4 records
Feature2 records
Double Eleven partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- Pneuma GroupcoreParent company of Double Eleven. Founder Lee Hutchinson transitioned to a strategic role as Chairman of Pneuma Group, overseeing the Group's vision and global growth while remaining closely connected to Double Eleven.
- Rockstar GamescoreLong-term development partnership where Double Eleven has co-developed Red Dead Redemption and Undead Nightmare ports to Nintendo Switch, PC, PlayStation 4, and mobile platforms (Netflix Games). Double Eleven brought Red Dead Redemption to PC for the first time ever in October 2024.
- Bethesda Game StudioscoreCo-development partnership for Fallout 76, working on new content and challenges for players. Double Eleven began working with Bethesda in late 2020 and has been expanding their team for the project.
- Mojang StudioscoreCo-development partnership for Minecraft Dungeons, the action-adventure game set in the Minecraft universe, on Xbox One, Nintendo Switch, PC and PlayStation 4.
- Paradox InteractivecorePublisher partner for Prison Architect and Prison Architect 2, publishing these construction and management simulation games on PC, Xbox Series X/S, PlayStation 5, and previous generation consoles.
- Xbox Game StudioscorePublisher partner providing Xbox Game Pass integration for Minecraft Dungeons with day-one availability, and publishing Grounded on Xbox platforms.
- Obsidian EntertainmentminorCo-development partner for bringing Grounded to additional platforms including Nintendo Switch, PlayStation 4 and PlayStation 5, helping take this creative IP to new audiences.
- TT GamesminorCo-development partner for LEGO Harry Potter Collection, remastering Years 1-4 and Years 5-7 for PlayStation 5, Xbox Series X|S, and PC.
- Warner Bros. GamesminorPublisher for LEGO Harry Potter Collection on PC, PlayStation 5 and Xbox Series X|S.
- Facepunch StudioscoreCo-development partnership for Rust Console Edition on Xbox One and PlayStation 4, bringing the survival game to console platforms with live service support.
- Ludeon StudioscoreCo-development and publishing partnership for RimWorld Console Edition, the critically acclaimed sci-fi colony simulator on PlayStation 4 and Xbox One.
Scale indicators11 records
Recent moves9 records
Expansion highlights6 records
Double Eleven competitors and assessment
Company assessmentDirect peers
- Team17: UK-based independent games publisher and developer (Worms franchise) listed on AIM. Comparable as another UK-headquartered independent with both publishing and first-party development operations, similar to Double Eleven's blended business model.
- Saber Interactive: Co-development and porting studio known for AAA ports (e.g. The Witcher 3 on Switch, World War Z) and live-service work. Direct comparable to Double Eleven's porting and co-development services on console/PC.
- Frontier Developments: Cambridge-based independent game developer and publisher of management/simulation titles (Planet Zoo, Planet Coaster, Jurassic World Evolution). Comparable as one of the few UK-based independents operating at scale in both publishing and development.
- Sumo Digital: UK-based independent game developer offering co-development, porting and publishing services to AAA publishers, similar in client base and offering to Double Eleven. Acquired by Tencent in 2022, providing a relevant precedent for valuation and exit dynamics in the UK co-dev space.
Broad incumbents
- Keywords Studios: Large listed provider of technical and creative services to the gaming industry, including co-development, porting, QA and localization. Most direct large-scale comparable to Double Eleven's co-development and porting services model, though far broader in scope and listed on the London Stock Exchange.
- Wargaming: Global game developer and publisher (World of Tanks) with significant co-development and live-service operations across multiple geographies. Comparable in scale and live-service capability to Double Eleven's Rust Console Edition and Fallout 76 support work.
- Creative Assembly: UK-based AAA developer (Total War, Alien: Isolation) owned by Sega. Comparable as another large UK studio operating co-development and self-published IP, providing a benchmark for UK studio economics at scale.
Emerging players
- Improbable: UK-based gaming technology and services company with developer operations. Comparable as another sizeable UK-headquartered games ecosystem player, though more focused on multiplayer/backend infrastructure than Double Eleven's porting and live-service development.
- Playground Games: UK-based AAA developer (Forza Horizon series) acquired by Xbox Game Studios in 2018. Comparable as a UK studio operating at similar scale with strong partner-driven development, though owned by Microsoft rather than independent.
Others
- VooFoo Studios: UK-based independent developer acquired by Double Eleven in 2019. Direct comparable as a wholly-owned subsidiary with similar independent co-development heritage; relevant for understanding Double Eleven's M&A and consolidation strategy.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Double Eleven social profiles
Digital presenceDouble Eleven financial estimates
Financial estimateRevenue estimate
Valuation estimate
Double Eleven leadership team
Management profileNumber of profiles
Profiles4 records
Double Eleven subsidiaries and ownership
Company hierarchySubsidiaries1 record
Double Eleven funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Double Eleven M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Double Eleven
What does Double Eleven do?
Double Eleven is a full-service independent game developer and publisher that operates two complementary businesses: (1) co-development partnerships with major IP holders such as Rockstar Games, Bethesda Game Studios, Mojang Studios, and Obsidian Entertainment, porting and supporting their titles across console, PC, and mobile platforms; and (2) self-publishing original and partnered game titles such as Blindfire, Rust Console Edition, RimWorld Console Edition, Prison Architect, and Prison Architect 2 directly to consumers. The company also provides ongoing live service support, including content updates and server maintenance for hundreds of thousands of concurrent players.
Is Double Eleven a public or private company?
Double Eleven is a private company. It is classified as corporate owned and is currently operating.
When was Double Eleven founded?
Double Eleven was founded in 2009. It employs 251 to 500 people.
Where is Double Eleven based?
Double Eleven is headquartered in Middlesbrough, United Kingdom, in the Europe region.
How does Double Eleven make money?
Three revenue lines are on record. Game Development Services are the primary driver. The others are publishing and live Service Support.
Who are Double Eleven's main competitors?
Direct peers on record are Team17, Saber Interactive, Frontier Developments and Sumo Digital. Broad incumbents are Keywords Studios, Wargaming and Creative Assembly. Emerging players are Improbable and Playground Games. VooFoo Studios is listed as an others.
Does Double Eleven have an API?
No public API is recorded for Double Eleven.
What industry is Double Eleven in?
Double Eleven's product category is Video Game Development & Publishing. Its primary akta.pro industry code is MPAFABAA, Full-Service Game Publishers (1st/2nd/3rd-Party Publishing), with a secondary code of MPAFAAAC, Indie Game Studios. Its NAICS code is 5132 and its SIC code is 7370.